####### TABLE OF CONTENTS

Executive Summary...........................................................................................1 1
Survey
Overview......................................................................................................3
Results Respondent background information.....................................................3 Website Preferences...............................................................................5 Messages................................................................................................10
User Testing
Tester characteristics...................................................................................16
Reactions Reactions and Recommendation : Home Page............................................................................................16 Personal Start Page................................................................................17 Registration...........................................................................................17 Family Profile.......................................................................................18 Meal Planner.........................................................................................18 Shopping List........................................................................................19 Recipe and Meal Ideas..........................................................................20 Food Talk..............................................................................................21 Polling Questions..................................................................................22 Nutrition Notes.....................................................................................23 Nutrition News.....................................................................................23 Pantry Check.........................................................................................24 Personal Cookbook...............................................................................24 General Comments................................................................................25 Revamping the Navigation....................................................................26
Conclusions.......................................................................................................27 Appendices A. User Testing Protocol.............................................................................29 B. Survey Questionnaire Instrument...........................................................36 Survey Results Tables C. Meal preparation...............................................................................43 D. Special issues regarding food choices...............................................44 E. Frequency of information seeking on nutrition.................................45 F. Sources of learning on nutrition........................................................46 G. Self-rating of nutrition knowledge....................................................47 H. Words associated with food..............................................................48 I. Numbers of respondents who provide nutrition information as part of their job..................................................................................................49 J. Topics respondents provide nutrition information about...................50 K. Educators' ratings of specific messages............................................51 L. Health care professionals' ratings of specific messages....................53 M. All respondents' ratings of specific messages..................................55 N. Educators' ratings of features on the website....................................57 O. Health care professionals' ratings of features on the website...........58

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