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# Chapter 1453 - Price War
## Chapter 1453: Price War
**Translator:** Atlas Studios  __**Editor:** Atlas Studios
Wang Ming Yue took out her stock.
Only Fang Yuan alone had been supplying year Gu in a large amount in treasureyellow heaven over these last days, now with one more competitor, itimmediately caused a stir.
“Women are women after all, not even having this bit of patience.” CentralContinent’s Rong Xin scoffed when he obtained this news.
“With this, many Gu Immortals will probably choose to watch.” He had plentifulexperience in selling year Gu, and could immediately guess the changes in themarket.
Sure enough, the fervor of buying year Gu in treasure yellow heaven suddenlyfell.
Wang Ming Yue became Fang Yuan’s competitor, which all of a sudden caused thesupply of year Gu to be greater than demand, other Gu Immortals were nowkeeping patient, waiting to see a good show.
A storm was brewing in treasure yellow heaven
In previous years, the sale of year Gu had always been a hot business. Thisyear, with year Gu being sold ahead of time, the situation had now become‘desolate’ with almost no one showing any interest.
Wang Ming Yue was helpless about this.
There was no other way, she had a huge stock of year Gu, if she did not startnow and waited for the other two sellers to start selling, there would be amuch smaller market for her goods.
“Wang Ming Yue is actually selling ahead of time?” Different from Rong Xin’spassive stance, Xie Bao Shu was hesitating.
Xie Bao Shu understood Wang Ming Yue, this person was a veteran seller withplenty of experience, how could she not see the disadvantage of selling early?
“Most probably, she also has a lot of year Gu on her.” Xie Bao Shu did notshow anything on the surface, but was inwardly getting worried.
A day later, he finally decided to take action, putting year Gu for sale intreasure yellow heaven.
“Xie Bao Shu has also made a move.”
“Two of the three main sellers are already selling their goods ahead of time.”
“Of course! This year is different from the past, there is now a fourthgladiator in the arena.”
Within treasure yellow heaven, the Gu Immortals discussed.
“Damn it. These two…” When Rong Xin obtained news of this, he could onlyfollow while gritting his teeth.
The situation was already different from before.
Previously, Fang Yuan was selling by himself, Rong Xin could endure this andremained unmoved. When Wang Ming Yue joined, Rong Xin only felt slightlytensed, but with Xie Bao Shu also joining in, the pressure on Rong Xin hadincreased.
Among the four sellers, if he alone did not take action, then the one whosuffered the most would no doubt be him.
It was just that he had his own difficulties.
His year Gu were the results of refinement.
Because there was not a set time like past years, his stock had not beenaccumulated enough. So he had the least amount of stock among the foursellers.
Forced by the situation, Rong Xin could only grit his teeth and put his yearGu for sale in treasure yellow heaven.
“I have the least amount of stock, I cannot act forcefully.” Rong Xin alreadyhad a hunch, what he needed now was time to refine much more year Gu.
Thinking of this, he contacted Xie Bao Shu and Wang Ming Yue.
These three knew each other for many years, competing and communicating witheach other about year Gu business, and naturally had each other’s informationpath Gu worms.
“Although there is a newcomer, I think us three should still act according tothe old agreement, isn’t that so?” Rong Xin reminded the two.
Xie Bao Shu and Wang Ming Yue naturally agreed.
They had already broken some terms of the old agreement by selling year Guearly. But since this was a special situation, it could be understood.
But if they broke other terms, especially the one about price of year Gu, thatwould be breaking the rules!
With more sellers, there would naturally be a price war.
This was a powerful method of a price war.
But if it was used too strongly, it would hurt themselves.
Xie Bao Shu, Wang Ming Yue, and Rong Xin had already competed with each othercountless times, but they never changed the agreed price. Besides not beingable to do anything to the other party, the main reason was to protect theirbenefits.
This created a problem.
If Fang Yuan’s side suddenly dropped the price, what should they do?
These three could obey the agreement, but Fang Yuan was a newcomer, even ifRong Xin persuaded him, he might not listen.
But Rong Xin, Xie Bao Shu, and Wang Ming Yue were seemingly not worried aboutthis.
With four sellers supplying year Gu, Fang Yuan immediately felt his salesbecoming stagnant.
“I am a newcomer after all. Although my goods are of top quality, how could mystatus compare to those three main sellers in other Gu Immortals’ hearts?”
Wang Ming Yue, Xie Bao Shu, and Rong Xin were in this business for many yearsalready, they had good reputation among the public. Fang Yuan could absolutelynot compare in this aspect.
This was where Fang Yuan was disadvantaged in.
But Fang Yuan had his methods to resolve it.
Soon, at almost the same time, Rong Xin, Xie Bao Shu, and Wang Ming Yueobtained a significant news.
That mysterious seller was beginning to drop the price of year Gu!
“He went for this after all.”
“Hmph, I still thought he had some other methods!”
They were not anxious, even feeling somewhat disdainful. They had long grownout of this action of decreasing the price, and had even suffered a lotbecause of this.
In a price war, taking the initiative to reduce the price was a double-edgedsword, it would hurt others and hurt oneself as well.
But as far as buyers were concerned, Fang Yuan reducing the price was no doubtgood news.
Weren’t they waiting for this kind of opportunity?
They were like hungry sharks that immediately swarmed in.
Fang Yuan’s year Gu began to sell in large amounts, forming a stark contrastwith Xie Bao Shu, Wang Ming Yue, and Rong Xin’s.
“The other side seems to be an experienced veteran, this price reduction isquite to the standard. It gives a feeling of being a lot, but actually is notthat much.” Wang Ming Yue had been observing the situation.
“But so what?”
“The year Gu market of the whole of treasure yellow heaven is extremely big,how can you supply to the buyers of the whole five regions by yourself? In theend, the one to suffer will be yourself. We can clearly sell at a higherprice.”
The three main sellers maintained their price, but several days later, theycould not sit still!
“What’s going on? This guy has so many year Gu? It almost seems to beendless.”
“How could he accumulate so many year Gu? Something’s wrong here.”
The moods of the three main sellers had become slightly heavy.
But should they follow and reduce their price? They were hesitant.
In the end, they had different mentalities.
Fang Yuan was a newcomer, however much he earned would be fresh income. Butthese three main sellers were old veterans, and had a rough estimation oftheir profits every year.
So if they were to reduce the price, their expected profits would decrease.
Hesitation was natural.
Several days later, Fang Yuan’s sales were still going on fiercely, the threemain sellers saw the situation was going in an unfavorable direction, WangMing Yue was the first to discuss with the other two if they should alsoreduce the price.
Xie Bao Shu had a cold expression: “Looking at this situation, this guyprobably has enough stock. If we don’t reduce our price, we simply won’t beable to sell.”
“That’s right.” Wang Ming Yue added, “This person’s methods are not simple, hereduced the price just enough to suppress us three.”
Rong Xin snorted: “Whether we lose profits or not, it will have to be seenafter selling all the year Gu. If we decreased the price too much, even if wesell a lot, we will still lose massive profits overall, what is the point ofthat?”
He did not approve of this method, still wanting to wait patiently for a whilemore.
There was no other way, he did not have much stock. If he reduced the price,there would be a lot of buyers and his goods would be all sold, when otherslearned he was out of stock so early, his image and reputation would bedamaged.
But he could not do anything about it, since the other two wanted to reducethe price, Rong Xin could only follow them.
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