Table Of Contents 
 
TABLE OF CONTENTS 1 
CD 1 – HYPNOSIS UNCOVERED 5 
INTRODUCTION TO CD1 5 
DISCOVER THE POWER OF HYPNOSIS 5 
TWO CASE HISTORIES 6 
STRANGE HYPNOTIC POWERS 7 
HYPNOSIS IS A FORCE FOR GOOD 7 
UNMASKING THE MYTHS OF HYPNOSIS 8 
MYTH 1: HYPNOTIC MIND CONTROL 8 
MYTH 2: HYPNOTIC SLEEP 9 
MYTH 3: HYPNOTIC MEMORY LOSS 9 
MYTH 4: GETTING STUCK IN HYPNOSIS 10 
HYPNOTIC FACT: YOU MUST CANCEL OLD SUGGESTIONS 10 
TROUBLESHOOTING TIP: WHAT IF THEY WON’T WAKE UP? 10 
MYTH 5: REVEALING DARK SECRETS 11 
SO WHAT IS HYPNOSIS REALLY? 11 
DEFINITION OF HYPNOSIS 11 
EVERYDAY HYPNOSIS 12 
FOCUS THEIR ATTENTION 12 
MONOIDEISM 13 
BIPASS THE CRITICAL FACTOR 13 
THEY 4 KEYS TO HYPNOSIS 14 
IMPORTANT: THE HYPNOTIC SAFETY PROTOCOLS 14 
SAFETY PROTOCOL 1: USE COMMON SENSE! 14 
SAFETY PROTOCOL 2: DON’T HYPNOTISE THESE PEOPLE! 15 
SAFETY PROTOCOL 3: STAY CLEAR OF REGRESSIONS 15 
IMPORTANT TROUBLESHOOTING TIP: HOW TO HANDLE A SPONTANEOUS ABREACTION 16 
THE MASTER KEYS TO HYPNOSIS 17 
THE GOLDEN RULE FOR HYPNOSIS MASTERS: THE ABS FORMULA 17 
HYPNOSIS MASTER KEY 1: RELAXATION 18 
HYPNOSIS MASTER KEY 2: IMAGINATION 18 
HYPNOSIS MASTER KEY 3: REPETITION 19 
HYPNOSIS MASTER KEY 4: POSITIVE FOCUS 20 
YOUR STEP BY STEP GUIDE TO HYPNOTISING YOUR FIRST PERSON 21 
THE 4 STEPS OF EVERY HYPNOTIC PROCESS 21 
THE TEN SECOND HYPNOTIST 21 
STEP 1: CLOSE YOUR EYES 22 
STEP 2: GO DEEPER 22 
STEP 3: STIMULATE THE UNCONSCIOUS 22 
STEP 4: END THE SESSION 22 
SET YOURSELF UP FOR SUCCESS WITH THE HYPNOTIC PREFRAME 22 
STEP 1 IN DETAIL: CLOSE YOUR EYES 23 
STEP 2 IN DETAIL: GO DEEPER 23 
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© 2008 Street Hypnosis – http://www.StreetHypnosis.com 
 
STEP 3 IN DETAIL: STIMULATE THE UNCONSCIOUS 24 
EXAMPLE OF STEPS 1-3 24 
STEP 4 IN DETAIL: END THE SESSION 24 
DEMONSTRATION OF THE RELAXATION INDUCTION 25 
TEN QUIRKY, QUICK, QUALITY INDUCTIONS 27 
INDUCTION 1: BLANK MIND 27 
INDUCTION 2: THE CRYSTAL BALL INDUCTION 27 
INDUCTION 3: THE HYPNO DISK 28 
INDUCTION 4: THE FLASHLIGHT INDUCTION 28 
INDUCTION 5: THE TWO FINGER FOCUS 29 
INDUCTION 6: THE SPOT INDUCTION 29 
INDUCTION 7: THE POCKET WATCH INDUCTION 29 
INDUCTION 8: THE HYPNOTIC GAZE INDUCTION 30 
INDUCTIONS 9 & 10: THE PENDULUM & OTHER HYPNOTIC TEST INDUCTION 30 
END OF CD 31 
CD 2 – COVERT HYPNOSIS 32 
INTRODUCTION TO CD2 32 
WHAT IS COVERT HYPNOSIS? 32 
OVERT – V – COVERT HYPNOSIS 32 
THE KEY TO USING COVERT HYPNOSIS 33 
COVERT HYPNOSIS IS A FORCE FOR GOOD 33 
THE SECRET LANGUAGE OF HYPNOSIS 33 
COVERT HYPNOSIS MASTER KEY 1: A SMOOTH FLOW 34 
SPECIAL COVERT HYPNOSIS PRINCIPLE 1: PSEUDO LOGIC 34 
COVERT HYPNOSIS MASTER KEY 2: THE ASSOCIATION PRINCIPLE 35 
THE POWER OF HIDDEN MESSAGES 35 
SPECIAL COVERT HYPNOSIS PRINCIPLE 2: HYPNOTIC THEMES 36 
PUTTING THE MASTER KEYS OF COVERT HYPNOSIS INTO ACTION 36 
THE FOUR WORDS OF POWER 36 
THE FOUR WORDS OF POWER IN ACTION 37 
LINGUISTIC BRIDGES 37 
YOUR FIRST COVERT HYPNOSIS INDUCTION 38 
MORE WORDS OF POWER 38 
HOW TO LISTEN TO THE DEMONSTRATION 38 
HOW TO STRUCTURE A COVERT HYPNOSIS INDUCTION 39 
COVERT HYPNOSIS DEMONSTRATION 39 
HOW TO TELL WHEN SOMEONE IS HYPNOTISED! 41 
SPECIAL HINT: OBSERVE ALL CHANGES 41 
1ST SIGN OF TRANCE: RELAXATION 41 
2ND SIGN OF TRANCE: LACK OF MOVEMENT 41 
3RD SIGN OF TRANCE: EYES FIXATE ON A POINT 41 
4TH SIGN OF TRANCE: CHANGES IN BREATHING 42 
5TH SIGN OF TRANCE: CHANGES IN SKIN COLOUR 42 
SUMMARY OF THE 5 KEY SIGNS OF TRANCE 42 
THE SECRET TO HAVING A HYPNOTIC VOICE 42 
BE EXPRESSIVE 43 
STIMULATE EMOTIONS 43 
THE 2 KEY HYPNOTIC TONALITIES 43 
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© 2008 Street Hypnosis – http://www.StreetHypnosis.com 
 
CHANGE YOUR TONE TO MATCH YOUR SUGGESTION 43 
DEVELOP YOUR “HYPNOTIC VOICE” 44 
THE MYTHS & THE TRUTH ABOUT A HYPNOTIC VOICE 44 
HOW TO CONDITION PEOPLE TO RESPOND TO YOUR HYPNOTIC VOICE 45 
HOW TO SECRETLY USE THE HYPNOTIC IMAGINATION 46 
COVERT HYPNOTIC IMAGINATION TECHNIQUE 1: MY FRIEND JOHN… 46 
COVERT HYPNOTIC IMAGINATION TECHNIQUE 2: ITS JUST LIKE… 47 
COVERT HYPNOTIC IMAGINATION TECHNIQUE 3: SWITCH REFERENTIAL INDEX 47 
HOW TO USE THE HYPNOTIC GAZE INDUCTION 48 
THE POWER OF YOUR HYPNOTIC GAZE 49 
KEY SECRET: MAKE IT FRIENDLY! 49 
USING YOUR HYPNOTIC GAZE IN A NORMAL CONVERSATION 49 
HYPNOTIC CYCLES 50 
THE HYPNOTIC BLITZ TECHNIQUE 50 
CURSES & BENEDICTIONS 50 
THE HYPNOTIC BLITZ AS A BENEDICTION 51 
A STEP BY STEP GUIDE TO THE HYPNOTIC BLITZ 51 
THE THREE THEMES 51 
HYPNOTIC BLITZ STEP 1: GO FIRST 52 
HYPNOTIC BLITZ STEP 2: THE HYPNOTIC GAZE 52 
HYPNOTIC BLITZ STEP 3: UNLEASH YOUR THEME 52 
BREAKDOWN OF A BENEDICTION 53 
HYPNOTIC INFLUENCE 53 
INFLUENCE SECRET 1: CHANGE MOODS TO CHANGE MINDS 54 
INFLUENCE SECRET 2: NOTICE EMOTIONS 54 
INFLUENCE SECRET 3: EMPHASISE EMOTIONS OVER LOGIC 54 
TROUBLESHOOTING TIP: CHECK THE EMOTIONAL CLIMATE 55 
INFLUENCE SECRET 4: EMOTIONS DRIVE BEHAVIOURS 55 
END OF CD 55 
CD 3 – SELF HYPNOSIS 56 
INTRODUCTION TO CD3 56 
ALL HYPNOSIS IS SELF HYPNOSIS 56 
THE CRUCIAL DIFFERENCE IN SELF HYPNOSIS 57 
THE RECEPTIVE MIND 57 
HOW TO SET A COMPELLING GOAL 58 
HEALTH, WEALTH OR RELATIONSHIPS? 58 
THE MAGIC QUESTION 59 
SMART GOALS 59 
SPECIFIC 59 
MEASURABLE 60 
AFFECT 61 
REALISTIC 61 
TIMED 61 
HOW TO CREATE A COMPELLING SELF-SUGGESTION 62 
THE THREE TYPES OF SUGGESTIONS 62 
THE PROBLEM WITH SELF-SUGGESTIONS 63 
VISUALISATIONS 63 
INSIDER SECRETS FOR IMPROVED VISUALISATIONS 63 
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© 2008 Street Hypnosis – http://www.StreetHypnosis.com 
 
HOW TO USE VISUALISATIONS IN SELF HYPNOSIS 64 
HOW TO TURN A SMART GOAL INTO A VERBAL SUGGESTION 64 
DON’T ENGAGE THE CRITICAL FACTOR 65 
A STEP BY STEP GUIDE TO THIS EASY SELF HYPNOSIS METHOD 66 
STEP 1: PREPARE YOURSELF 66 
STEP 2: PREHYPNOTIC SUGGESTIONS 67 
STEP 3: INDUCE TRANCE 68 
STEP 4: DRIFT 68 
STEP 5: RETURN 68 
PRIMING YOUR INNER CLOCK 68 
SUMMARY OF THE 5 STEPS 69 
HOW TO GO INTO SELF HYPNOSIS 70 
THE STEP BY STEP SELF HYPNOSIS METHOD 70 
SELF HYPNOSIS INSTALLATION 72 
SELF HYPNOSIS DEBRIEF 76 
HOW TO DO SELF HYPNOSIS BY YOURSELF 77 
THE SELF HYPNOSIS LIVE PRACTICE ASSISTANT 77 
HOW TO PRACTICE SELF HYPNOSIS 78 
WHEN & WHERE TO PRACTICE 78 
HOW LONG SHOULD THE SESSION BE? 78 
STAY ALERT 78 
PRACTICE REGULARLY 79 
 
 
4
5
 Street Hypnosis Exposed 
CD 1 – Hypnosis Uncovered 
Introduction To CD1 
Track 1 1:28 
Welcome to “Street Hypnosis Exposed.” In this first CD, entitled “Hypnosis Uncovered, 
Your No BS Insider’s Guide to Hypnosis,” I want to uncover the secrets of making 
hypnosis work for you.  
Over our next hour together, you will discover what hypnosis is and the tremendous 
power that you have at your fingertips. You'll discover what people have used hypnosis 
for through the ages. We’ll look at the myths that surround hypnosis so that you can tell 
the difference between hypnotic myth and hypnotic fact. 
Next we’re going to look at the psychological principles that make hypnosis work, so that 
after a brief safety statement we can launch straight into your very first hypnotic 
induction. I'm going to show you step-by-step what to do, why you should do it, and how 
you should be doing it. Then I will give you a demonstration of a complete hypnotic 
induction in action. 
Finally, we’ll finish this CD off with a discussion of ten different, novel, quirky, and 
interesting hypnotic inductions that you can try out for yourself. As soon as you’re ready 
to do that simply sit back, relax, and enjoy “Street Hypnosis Exposed.” 
Discover The Power Of Hypnosis 
Track 2 7:03 
Hypnosis is ancient. It's about as ancient as human beings are ancient. Ever since human 
beings started dancing around fires—or in caves or in woods—in order to change their 
state of mind to alter their reality so that they could access special abilities, so people 
have been using hypnosis.  
We have records of hypnotic techniques being used in Egyptian temples, by the Greeks in 
their oracle temples, by the Romans, and further on. In our own history in the West we’ve 
had people who have the healing touch, who use magnets and all kinds of other strange 
and wonderful cures which worked, even though medically speaking they shouldn’t have 
worked. All this comes down to the power of hypnosis.  
So what can you use hypnosis for?  
© 2008 Street Hypnosis – http://www.StreetHypnosis.com
6
 After all, you’re about to dive into the world of hypnosis and becoming a hypnotist. What 
can you do with it?  
In my opinion, hypnosis is a tremendous force for good. In one respect, you can think of 
hypnosis as a way of augmenting other experiences: it makes them more and more 
powerful. At the same time, it opens doors inside your unconscious to places that you 
don’t normally have access over. For example you have the ability to change your heart 
beat, your blood sugar levels, your body temperature, and your metabolism, all under 
hypnosis.  
Two Case Histories 
Here are some examples from my own personal, private hypnotherapy practice. One 
client, let's call her Mary, was a chain smoker. She used to smoke a pack—sometimes 
even two packs—of cigarettes every single day. She was stressed at work.  
She was busy, and she was afraid of quitting smoking because she thought she would 
gain weight. She tried in the past by just using her will power, and failed every single 
time. Not only did she fail, she failed and she put on weight as well, leaving her feeling 
worse than she felt before she even started trying to quit. 
The amazing thing is that after a one-hour session using hypnosis, she walked out being a 
nonsmoker. In fact, she wrote me a card not long afterwards telling me how much better 
she felt. She could breathe more easily. She is getting fitter. She can walk up and down 
the stairs. She is feeling calmer.  
Best of all she managed to quit smoking with no withdrawal symptoms. She didn’t miss 
the cigarettes and she never gained an ounce of weight. In fact, she ended up losing some 
weight.  
Another client, let's call him Peter, had a totally different problem. He was frustrated and 
upset with himself because he thought he was weak-willed. You see, he had all kinds of 
habits like nail biting that he wanted to stop, but he couldn’t.  
He had other habits which he knew were good for him—like eating fresh fruits and going 
to the gym—that he wanted to start, but he never quite got ‘round to doing it. He would 
always lose momentum just after he started.  
Again, after a short course of hypnosis sessions with Peter, not only did he take every 
single one of the bad habits he had identified and quit them, he also started doing all 
kinds of healthy activities instead. He stayed doing these activities. They became a 
natural part of his everyday world. 
© 2008 Street Hypnosis – http://www.StreetHypnosis.com
7
 Hypnosis has the power to change people from the inside out and, therefore, make 
changes really easy. All learning, all behavior, and all change happen inside first, on the 
unconscious level.  
Strange Hypnotic Powers 
Hypnosis is renowned for having all kinds of strange phenomenon; for example, the 
ability to control pain. There's a hypnotic technique called glove anesthesia with which 
you can completely numb an arm, a part of the body, any part of yourself. Thousands of 
people have used this technique or something similar very, very usefully; for example, 
when they’ve had an accident and couldn’t get immediate medical assistance.  
It's been used for countless births without drugs or any other paraphernalia, and no pain.  
It's also been used for full blown surgery when, otherwise, people have been knocked out 
with all these dangerous chemical gases. They can use hypnosis and completely numb the 
body to the point where people have actually had open heart surgery and carried on a 
conversation with the doctor in the middle of it.  
These are some of the strange, bizarre things that hypnosis is capable of. Some other 
things, for example, include things like hallucinations. You can see things that don’t exist 
in the real world, or not see things that are right in front of your face. In hypnosis you can 
take things away from your experience and put things in its place.  
This becomes tremendously useful; for example, when you want to learn a new skill. You 
can hallucinate an instrument that doesn’t exist and carry it around everywhere you go. 
You can change your perception of time. People have used hypnotic time distortion in 
order to learn new skills more quickly. You can spend a few minutes in hypnosis and feel 
like you’ve been practicing the guitar or the piano for several hours. 
In hypnosis you also have access to memories that you otherwise have no access towards. 
For example, in forensic hypnosis a police or police-authorized hypnotist can help 
someone who has been involved in some kind of a crime scene to go back to the event 
and remember minute details that otherwise escape them. Under hypnosis people have 
recalled the number plate of a car that was speeding by. They have recalled small, little 
facts about a room that were different, which allow the police then to solve the crime.  
Hypnosis Is A Force For Good 
Hypnosis is a tremendous force for good. All kinds of different things respond really 
powerfully to hypnosis. For example, skin conditions like warts or psoriasis have been 
cleared up, sometimes within minutes, by just using hypnosis. Problems swallowing, or 
with bowel movements, changing your blood sugar level, healing, for example. Hypnosis 
is used in many different cancer programs as an adjunct to the chemotherapy processes. 
Your immune system actually gets stronger when you're hypnotized. You can control 
bleeding and pain, which is of immense use to dentists.  
© 2008 Street Hypnosis – http://www.StreetHypnosis.com
8
 Beyond the physical realm, there are all kinds of other doors hypnosis opens up to you.  
For example, people under hypnosis are much better at problem solving, which is of 
tremendous value in businesses as well as in academic institutions. Your creativity gets 
better, so you can remove writer’s block, or you can help artists to create better and more 
creative works of art.  
Of course, there are the staple things like smoking and weight control, overcoming fears 
and phobias, increasing your confidence, and even your concentration and memory. All 
of these things can be improved with hypnosis. The skills that you're about to learn are 
not only fascinating, but they are highly practical tools for improving everybody’s life.  
Unmasking The Myths Of Hypnosis 
Track 3 7:27 
Now that you know a little bit about what hypnosis is capable of, we need to address 
some of the limitations built into hypnosis, some of the myths that people have around 
hypnosis. People do think that hypnosis is an all-powerful force that controls people’s 
minds, is capable of leaping tall buildings, and doing all kinds of crazy things. As a 
hypnotist you really need to understand what you can achieve, and what the limits are to 
what is possible with hypnosis. 
Myth 1: Hypnotic Mind Control 
One of the first limits is this idea of mind control. Mind control hypnosis does not exist. 
When someone is hypnotized, they are not your slave. They are not someone who has to 
do everything you tell them to. In hypnosis they merely want to do more of the things you 
suggest to them.  
However, there are limits. For example, you cannot get someone to break their moral 
code under hypnosis. You can’t force someone to commit a crime like murder or theft if 
they wouldn’t be willing to do that crime under normal circumstances anyway.  
The reverse is also true. You can't treat criminal behavior with just hypnosis. You need to 
have the person’s will included in the process. If someone is, for example, a 
kleptomaniac—that is to say, someone who has to keep stealing things, but they want to 
stop stealing—then hypnosis can be used tremendously well.  
If someone is a thief and doesn’t care about being a thief, then hypnosis will do nothing 
to change that person. If it worked differently then we wouldn’t need prisons. We would 
just send hypnotists in and we’d solve all those problems that are currently faced by the 
prison population.  
© 2008 Street Hypnosis – http://www.StreetHypnosis.com
9
 In hypnosis, your mind is still under your control. The difference is that in hypnosis you 
get to experience things that you otherwise would not allow yourself to experience. As a 
result, you get to enjoy a different kind of life. You get to test out what life would be like 
if the world was different. If you like it, you get to keep it.  
Myth 2: Hypnotic Sleep 
Hypnosis is not mind control, and just like hypnosis isn’t mind control, another thing that 
hypnosis isn’t—and this is a big myth—hypnosis is not sleep. You may even use sleep as 
a suggestion in order to put someone into hypnosis, but it's not the kind of sleep that 
people normally think about.  
At nighttime you go to sleep and you dream, and for the most part of the night we are 
unaware. We are totally unconscious. Our mind just sort of disappears somewhere and 
then returns back to use again in the morning. Some of us, of course, have a bit more 
awareness of our dream time, as well. For the most part there is a clear distinction 
between being awake and being asleep.  
Hypnosis is a blurring of that distinction. You're not quite the same way you are when 
you walk around everyday wide awake, but you're not quite the same as you are when 
you're fully asleep, either. In hypnosis, you are totally aware of almost everything around 
you.  
In fact, in hypnosis you tend to be more aware of things going on around you. You’re 
more aware of sounds. You're more aware of where the sound of someone’s voice is; for 
example, the hypnotist’s. You're more aware of feelings and sensations.  
In hypnosis you tend to be more aware rather than less aware. Whilst yes, it is possible to 
have a type of hypnosis where people’s minds disappear and come back after a while, 
that is the exception rather than the norm.  
Myth 3: Hypnotic Memory Loss 
Tied to this idea is the idea of amnesia. People think that when they wake up from 
hypnosis, come out of hypnosis, that they’ll have forgotten everything that’s happened. 
They’ll know what happened before and they’ll know what happened after, but nothing 
of what happened in between.  
Again, whilst this can be suggested—in other words, you can take people’s memory of 
hypnosis away by suggesting the idea, suggesting that they forget something—the 
general rule is that unless you do that, people will tend to remember everything. Hypnosis 
is not sleep, and hypnosis will not cause you to forget things unless it’s specifically 
suggested to you. 
© 2008 Street Hypnosis – http://www.StreetHypnosis.com
Myth 4: Getting Stuck In Hypnosis 
10
 Another concern that people have is related to this idea of sleep. What if you never wake 
up? What if you hypnotize someone and you can't get them back out?  
This is a very simple myth to bust through right now. It’s impossible to happen. The very 
worst thing that will ever happen if you hypnotize someone is that—even if you leave the 
room, if you die, or move into another state—that person will merely fall asleep. Then 
they will wake up after half an hour, an hour, maybe a couple of hours, having had the 
world’s best sleep ever.  
Hypnotic Fact: You Must Cancel Old Suggestions 
It is important when you bring someone out of hypnosis that you make sure you cancel 
all the suggestions. You don’t want to have them being active. For example, if you 
suggest to someone that their hands are stuck, or their eyes are stuck and they can't open 
them, you want to make sure you remove those suggestions before they come out of 
hypnosis. You do this to make sure that those suggestions don’t carry on for the rest of 
their life. That is something that you have to pay attention to.  
Troubleshooting Tip: What If They Won’t Wake Up? 
As to whether or not someone will come out of hypnosis, that will always happen. 
Sometimes you'll have to work a little bit harder. You see, sometimes people enjoy the 
hypnotic trance so much that they don’t want to come back. They're enjoying it so much 
that when you say, “Come back,” they’ll say, “Well, I want to stay here a little bit 
longer.”  
As a hypnotist, if you know that, it's not a big deal. You can either leave them there to 
enjoy the trance for a little bit longer, or you can become more insistent that they come 
back. Either way, there is really no danger that people get stuck in hypnosis. 
To recap, hypnosis is not mind control. You cannot force people to do things against their 
will, or their ethics. You can, however, help them to do things that they do want to do or 
have difficulty getting through; for example, changing a habit, et cetera.  
Hypnosis is not sleep. People will remember everything that’s happened and they will be 
fully aware during the hypnotic process. Hypnosis is also not for forgetting. In other 
words, when they come out of hypnosis people will tend to remember everything that’s 
happened inside. Hypnosis is not sleep, and people will not forget what's happened there.  
There is no danger that people will get stuck in hypnosis, either. People will just fall 
asleep naturally and then emerge from a normal, natural sleep, feeling refreshed. If you're 
more insistent and insist they come back, generally then, they will do this. 
© 2008 Street Hypnosis – http://www.StreetHypnosis.com
Myth 5: Revealing Dark Secrets 
11
 The final myth that I want to address is the idea about people telling you their secrets. 
People have a feeling that when they get hypnotized they're vulnerable, that they’ll start 
opening themselves up and exposing things that they're not ready to expose.  
Whilst hypnosis can be used in order to open doors that are normally kept locked, it is 
usually done in a way to help people overcome difficulties and problems about 
themselves. In other words, it's done with their consent. It's done with their desire.  
Whilst they will not be revealing their deepest darkest secrets to you in hypnosis, what 
you can use hypnosis for is this idea of hypnotic rapport. You can create such an intense 
connection with another person under hypnosis that they’ll feel like they want to share 
ideas with you which they wouldn’t share with other people. That is absolutely possible.  
Remember again, at this point it's a choice. They feel like they're connected. They feel 
like telling you, so they'll tell you. In hypnosis, people can still keep their secrets; unless, 
of course, they really decide that they want to tell you. 
So What is Hypnosis Really? 
Track 4 7:56 
Let's turn our attention now to the psychological principles behind hypnosis. I'd like for 
you to really understand what hypnosis is, that it's not a magical state. It's not a magical 
power that comes out of your eyes that you're born with.  
Hypnosis is a psychological process. That means if you go through the right steps, if the 
mind goes through the right set of experiences, then every single human being will go 
into hypnosis.  
Some people will be easier to hypnotize than others. It has nothing to do with willpower, 
or anything like that. It has only got to do with their ability to go through the very 
processes, the very steps, and recreate the conditions that we’re about to look at. 
Definition Of Hypnosis 
Let's look at what hypnosis is, first of all, in a definition. I would define hypnosis as a 
naturally and highly focused state, in which the conscious mind does not interfere with an 
unconscious process.  
Let me repeat that: 
It’s a natural and highly focused state, in which the conscious mind, or one part of the 
mind, does not interfere with another part of the mind. 
© 2008 Street Hypnosis – http://www.StreetHypnosis.com
12
 Everyday Hypnosis 
The reason that I define it in this way is because hypnosis is actually a very natural 
phenomenon. People go into trances every single day without knowing about it. In fact, 
it's a very healthy thing to do. That’s because in these natural mini-trances you will 
naturally allow your mind to absorb information, or process stuff, that’s been going 
through your mind at that point.  
Maybe you have had the experience of kind of staring off into space, thinking of nothing 
in particular. When someone asks you, “What are you thinking about?” you literally have 
to say, “Nothing.” You have no recollection of what you're thinking about. That was a 
kind of mini-trance experience.  
At other times you can be so deeply aware of, or absorbed in, your thoughts. Perhaps 
you're thinking about a future project or working on problem. Perhaps you're just 
engaged in a daydream, and you're so fixated on the ideas that are running through your 
mind that you completely neglect the environment around you. Someone might walk into 
the room, or out of the room, and perhaps start talking to you. You simply don’t notice 
because you're so absorbed in your own thoughts. That is another example of a hypnotic 
event. 
Perhaps you’ve read a book and been so absorbed by the character that you're reading 
that time, maybe hours, fly by; and it feels like minutes. The same is true of films that 
you’ve watched. Certainly you’ve had the experience of watching a film—or reading a 
book or hearing a story—that has moved you so much that you begin to have an 
emotional experience.  
Just think about this. How can you have an emotional experience when just reading lines 
of text in a book, or watching a flittering light on a screen? Your mind has to suspend 
normal reality, enter the reality of the story in the book or the film, and then have an 
emotional reaction to that as though it were real on some level. Otherwise it would be 
meaningless to you. These are natural examples of hypnosis happening on every single 
day.  
Hypnosis is a very natural phenomenon. I want you to understand this because inducing 
trance is a lot easier when you understand that people will slip in and out of these things 
totally naturally, every single day.  
Also, on the next CD on “Covert Transfers” I will show you how to use this natural 
phenomenon, in order to induce hypnosis in people in a way that they will never even 
know hypnosis has occurred. Hypnosis is a totally natural state. It happens all the time. 
© 2008 Street Hypnosis – http://www.StreetHypnosis.com
Focus Their Attention 
13
 The next thing you have to look out for is focus, concentration, awareness, attention. 
These are the tools that a hypnotist works with. If you don’t have someone’s attention, if 
you don’t have their focus or their awareness, it's very difficult to induce a trance in 
someone. It can be done, but it's a highly sophisticated technique and there are a lot of 
problems with it. In 99.99% of the time, if you want to induce a trance you need their 
attention. You need their attention focused on something, an idea or a thought.  
Monoideism 
One of the first hypnotists was a man called James Braid, who elevated hypnosis outside 
of the esoteric, or the occult or the field of magic, and brought it into the field of science. 
He called it monoideism. Monoideism stands for a single thought or idea dominating the 
thinking process. That tends to create hypnosis.  
Think about it. All the examples I gave you tend to be examples where your attention was 
focused completely on one thought or an idea. Even when hypnosis isn’t specifically 
focused, for example when you're blankly staring off into space, the attention is still 
gathered in one point. You're not jumping around from one topic to the other, et cetera. 
When you want to induce a trance with someone, the key first step you're always trying 
to achieve is to collect all of their attention and focus it as closely as possible on either an 
idea, or a point, or something. You need to collect all their attention. 
Bipass The Critical Factor 
The next thing is the idea of interference. Think of parts of the conscious mind running 
interference, like listening to a radio with static. Every day we have all these random 
thoughts firing across from left, right, and center, which can kind of distract us a little bit.  
In an everyday sense of the word, we can still carry on. Life, internally speaking, is fine. 
In hypnosis, that mental static can interfere with the process. When you create a 
suggestion, you can have static shooting across which will negate the effect of that 
suggestion.  
One of the key things we need to do is to shut down a specific part of the mind called the 
critical factor, the critical mind. It's that part of the mind that rejects information, that 
says, “That’s not right. That’s not true. That’s impossible.” All these ideas have to be put 
on hold for a moment. 
Let's use the example again of watching a film. When you watch a film, you know 
somewhere in the back of your mind that it's not real. Whilst you’re watching the film 
you get absorbed into it. You suspend your judgment.  
You're not constantly sitting there going, “That’s not possible. That’s not possible. That 
will never happen.” If you do that, that’s the kind of film you don’t enjoy. That’s because 
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 in the very act of saying, “That’s impossible. I don’t like that. That doesn’t ring true. That 
would never happen,” if you're doing that during a film, then you’ve broken the hypnotic 
element of it and you don’t enjoy the film.  
Every single film that you’ve enjoyed is a film where you’ve just let yourself run away 
with the experience of it, where you haven’t analyzed whether or not it's possible. If it's a 
big fantasy film, or a science fiction film, you don’t think to yourself, “That’s not 
possible. It would never happen.” You just enjoy the experience of it, because that critical 
factor part of your mind has been put on hold for a brief moment in time, which allows 
you to experience a different reality for a while. That is the key for hypnosis. 
They 4 Keys To Hypnosis 
The keys to hypnosis are very simple.  
1. We want to evoke a natural stage.  
2. We're going to use their focus or their concentration to begin to do this.  
3. We need to put to sleep, we need to quiet down things that inhibit things, in other 
words the critical factor.  
4. We want to somehow stimulate the unconscious mind to take part in the hypnotic 
process, to actually make things come true as you suggest them. 
I want you to remember these keys in the back of your mind as we are going through this 
program. That’s because I'm going to teach you how to use those keys in a very specific 
way, in order to induce a trance in almost any person, any time, anywhere. Before we do 
that, however, let's take a quick look at safety in hypnosis, so that you use your hypnotic 
skills in a safe way and as a force for good with people. 
Important: The Hypnotic Safety Protocols 
Track 5 6:58 
Let’s turn to safety in hypnosis. The good news is that hypnosis is, generally speaking, a 
very safe state. In other words, you can't really do things wrong in hypnosis. Unless, of 
course, you would be doing it wrong out of hypnosis, as well.  
Safety Protocol 1: Use Common Sense! 
The first thing I want to say is, “Use your common sense.” The kind of things that you 
say to people in a normal, everyday world; if they're going to be positive in that 
environment, they’ll be positive in hypnosis as well. If you say to someone, “You're 
looking great. You’re a fantastic person. I like you as a human being,” as a suggestion, 
the impact of that is even better than when you say it in a normal conversational context.  
However, the reverse is also true. If you tell someone that they're no good, that they are a 
bad person, that you dislike them, that they smell or are stupid or incapable of anything, 
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 just as much as this kind of curse can do damage to someone in a normal conversation, in 
hypnosis the kind of negative hypnosis that comes out of that can be even worse. 
As a rule of thumb, use your common sense. Make sure that the experiences that you give 
people are pleasant experiences. Make them imagine pleasant scenes, not an unpleasant 
one. Tell them pleasant things, not unpleasant things. Remind them about the positive 
side of themselves, not the negative side of themselves.  
In doing so, you're orienting their mind and making it focus on positive things. In that 
way hypnosis becomes a force for good, not a force for something bad. As long as you're 
keeping your wits about you and you're keeping things relatively positive, there is really 
not much that can go wrong. 
There are a couple of important things or situations to avoid in hypnosis, to make sure 
that it remains a force for good and is a safe, pleasant experience for everyone involved.  
Safety Protocol 2: Don’t Hypnotise These People! 
The first thing to avoid is a certain type of person, and by that I mean someone who has 
got a mental illness, who is clinically depressed, or someone that suffers from epilepsy. 
You see, all of these conditions, whilst you can use hypnosis to work with them, require 
specialist knowledge. You can accidentally trigger off things in hypnosis that you do not 
want to trigger off.  
If you are with someone who has got a mental illness, is clinically depressed, in other 
words is seeing a psychiatrist over this, or has epilepsy, do not use hypnosis with that 
person, just to remain on the safe side. If you do want to use hypnosis with people like 
this, then I recommend that you go and get better training. Give yourself full training as a 
hypnotherapist and find out how to work with those people. Otherwise, just stay clear of 
them and you'll make sure that you avoid all kinds of problems. 
Safety Protocol 3: Stay Clear Of Regressions 
The second thing to stay clear of is something that actually fascinates a lot of people. 
This is known as a hypnotic regression. In hypnosis you have the ability to move 
someone back in time and make them mentally younger, so that they are the same as they 
were when they were five years old. Their experiences are the same that they had when 
they were that age. 
If you regress someone back to their fifth birthday, sixth birthday, tenth birthday party 
and they have that experience all over again as though they were there right now and it's 
all happening around them, they have the mental age of that person. That can be a 
charming experience for a lot of people, but what about those people who had a very 
unpleasant experience? What about those people who were traumatized at that age? 
Perhaps a parent died during the birthday party. Perhaps they were abused and their 
abuser was at that party as well?  
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 For those people you might trigger off what's called an abreaction; in other words, an 
intense, emotional experience which has a traumatic impact. You want to avoid doing 
this. The thing is, you're not going to know ahead of time who is safe to work with 
regression and who isn’t. As a rule of thumb, just stay clear of them. Again, if you want 
to work with regressions, it's not that you can't do it. Just get more training in order to 
avoid the possible negative consequences that you can release on doing so. 
Important Troubleshooting Tip: How To Handle A Spontaneous 
Abreaction 
One important thing concerning an abreaction: this intense, negative emotional 
experience usually has some kind of trauma attached to it. It’s something that can 
sometimes happen, on a very rare occasion, spontaneously in someone as they go into 
hypnosis. Just to give you some perspective, in over 15 years of practice it has never 
happened to me, not once. I have sought out those experiences on purpose. Yes, that is 
part of hypnotherapy, but I have never had it happen to me spontaneously. 
Should it ever happen spontaneously, the solution is very simple. Number one you must 
keep your cool. Stay calm and in control, because the person is looking to you for 
guidance. If you begin to get nervous, if you begin to freak out, that’s going to make 
them feel worse. The very first thing you do is you stay calm and in control.  
The next thing you do is you make sure you do not touch the person. You do not want to 
touch that person because when they're in hypnosis, especially when they're having a 
strong emotional experience, if you touch them you might create what's called a 
“hypnotic trigger.” If that touch becomes a trigger and then someone else touches them in 
the same place later on, it might trigger off the same abreaction again. You do not want 
that. You do not want them associating those negative experiences to your touch or to 
anything else that’s possible. 
Number three is to get them out of that experience as quickly and safely as possible. To 
do that is actually quite straightforward. You just tell them, “That experience is fading 
right now. Let it recede into the past. It's fading, fading, fading. You're safe here in the 
present, right now.”  
You’re creating a distinction between the experience that they’ve just triggered by 
accident, and being safe in the present moment. You're making one experience, the 
negative experience, fade away totally calmly, like nothing has happened and you're 
bringing back the present. So those words again, “That experience is fading and you're 
coming back to the present moment, right here in this room with me, feeling safe and 
secure.”  
Sometimes it will take me a little bit of time to make that distinction, at which point just 
emphasize, “That experience is fading, fading, fading. It’s moving away, and you're safe 
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 and secure right now, in the present. Safe and secure right now, in the present, in the 
room with me, here and now.”  
Do you notice how I'm just using my language to create that distinction, and to 
emphasize it until they can follow through my suggestion and allow that experience to 
fade away, and they come back safe and secure into the present?  
At that point bring them out of hypnosis. No matter what happens, bring them out of 
hypnosis. Give them a few moments to reorient, and then if they decide they want to have 
an experience again of hypnosis, feel free to rehypnotize them. Chances are that 
everything will be fine. If they decide they don’t want to be rehypnotized, then just leave 
them.  
If you follow these simple guidelines, then all the hypnotic experiences you will have 
will be completely safe, and will be experienced as a tremendous force for good by all the 
people that you work with. 
The Master Keys To Hypnosis 
Track 6 9:38 
Now you're ready to begin hypnotizing people. We looked in the previous tracks as to 
what hypnosis was and how it works and the psychological principles that drive it. I'd 
like to give you a simple formula, which will allow you to encapsulate everything you’ve 
learned so far, and understand pretty much every single hypnotic process that you'll ever 
go through. 
The Golden Rule For Hypnosis Masters: The ABS Formula 
This is one of the so-called master keys to hypnosis. If you understand this formula, 
which I will call ABS, you will understand all the hypnotic techniques you'll ever come 
across. ABS is an acronym.  
A stands for Attention,  
B stands for Bypass the critical factor, and  
S stands for Stimulate the unconscious mind.  
If you think back to our definition of hypnosis being a natural and highly focused state of 
awareness, where the conscious mind does not interfere with an unconscious process, you 
begin to understand how ABS kind of condenses all that knowledge into a very simple 
formula.  
The very first thing you must always do in hypnosis is you must get someone’s attention. 
The first step is you always want to get their attention riveted onto something. Get their 
concentration. The next step is to bypass the critical factor, to bypass the conscious mind, 
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 or at least that part of the conscious mind that analyzes, criticizes, and rejects 
information. We’ll look again at techniques using that in a moment. 
Finally, once they are in a kind of trance, there is no point having them there unless you 
can do something with it. This is where you want to stimulate the unconscious mind. I'm 
going to show you some simple tools for stimulating the unconscious mind so that you 
can actually have a hypnotic effect on people very, very quickly. 
ABS is the formula that every single hypnotic process must go through. You need to have 
their attention. You need to bypass the critical factor, this interference mechanism, and 
you will stimulate their unconscious mind using the various techniques that we will look 
at.  
Hypnosis Master Key 1: Relaxation 
Another master key for hypnosis is the concept of relaxation. Relaxation is really a 
doorway into hypnosis, into trance. It doesn’t mean to say that you can't do hypnosis 
without relaxation, because you can. You can absolutely get someone to go into hypnotic 
trance without ever mentioning the word relaxation. 
However, when you use relaxation as a doorway into hypnosis, it's a lot easier on the 
person and actually a lot easier on yourself as the hypnotist, as well. It makes for a very 
pleasant experience. You want to use relaxation as one of the primary tools for getting 
people into hypnosis. 
Hypnosis Master Key 2: Imagination 
The next master key is the imagination. We are usually brought up thinking about the 
imagination as something silly, something to pay no attention to. If a child has a 
nightmare and comes to their parents what do they say? “Oh, it was just your 
imagination, honey. Don’t worry about it. There are no monsters under your bed.”  
With these kinds of ideas, we develop at least intellectual understanding of the 
imagination as it isn’t powerful, that the imagination isn’t real, and we should pay no 
attention to it.  
However, there is a general rule that where the imagination and the will conflict, the 
imagination always will win. 
Here's an example. Let's imagine that you have some lovely chocolate cake in the fridge. 
All day you're thinking about that cake. You're thinking, “I shouldn’t eat that cake. I 
shouldn’t have that cake.” You're making pictures inside of your mind of wanting to eat 
that cake, of how delicious it looks, of the way it smells, the way it’s glistening. You're 
imagining eating it and the pleasure you'll get from it.  
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 All the time you're telling yourself you mustn’t do it. You must wait, or you’ll just have a 
little bit, or whatever. At some point you might even go to the fridge and open the door 
and check out what it looks like. Then you close the fridge and come back and do it all 
over and over again, until eventually you know you're going to be eating that cake.  
The reason the imagination wins is because it kind of wormed its way into the 
unconscious mind; as part of a language of how the unconscious mind thinks and 
communicates and perceives the world. In fact, there is an old saying in hypnosis that the 
unconscious mind cannot distinguish between something that’s imagined and something 
that’s real. As a very rough rule that is quite accurate. There are, of course, limits—like in 
every other rule—that make it less accurate in total scientific rarity.  
Think of it in that way, that where the will and the imagination conflict, the imagination 
will tend to win. Think that if you imagine something, your unconscious mind cannot tell 
the difference between what you're imagining and what is real, unless you do a couple of 
other steps to tell it what's real and what's imagined. We’re going to use that power 
within the hypnosis session in order to make your suggestions more real to people. You 
may have actually heard this being done when you’ve watched a hypnotist maybe doing a 
stage show, or you listened to hypnosis tape. 
For example, let's say you want to have someone’s arm become stiff and rigid. Not very 
practical in terms of medicine or improving someone’s life, but it's an interesting 
demonstration. To do that you might want to suggest that “the arm is getting stiffer, 
harder and harder, stiffer and stiffer.”  
That’s great, using normal language.  
Then to make things even more compelling, more real to the unconscious, you can say 
something like, “Imagine that arm is a steel bar. It's an iron bar, an iron bar that won't 
bend. It's steel and strong like an iron bar. Feel it becoming stronger like an iron bar.” 
At that point the mental image of an iron bar and all the associations that we have to do 
with that iron bar get triggered off in your mind and your unconscious mind thinks, “Oh, 
I'll make that arm like an iron bar.” It begins to understand the metaphorical and 
symbolic understandings.  
If you imagine another context, for example walking down a dark alley, it begins to speed 
up your heart rate. Your unconscious mind thinks at some level that you're actually doing 
it and you might be in danger. You're going to use these things in order to augment the 
power of the suggestion that you're going to give to people. 
Hypnosis Master Key 3: Repetition 
The next master key in hypnosis is repetition. The unconscious mind sometimes needs 
time to absorb an idea, or to activate it. You need to give it a little bit of time to do what it 
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 does. In the meantime, you may want to repeat the suggestions several times to begin to 
enforce it.  
There are all kinds of reasons why you're going to do this which we won't get into at the 
moment. Just think of it in terms of creating little layers. Each suggestion is like taking 
out a pencil, or a little stick of wood, and adding one on top of the other.  
The first stick of wood may or may not be strong enough to take the weight of what you 
wanted to do. The second stick of wood again may or may not be able to do it. When you 
have three, four, five, six, seven, eight, nine, ten little sticks of wood all tied together, it 
starts getting stronger and stronger and stronger.  
It's a very rough rule of thumb, but by the time you’ve suggested something about 12 or 
15 times it really begins to worm its way inside their mind, click the right button to 
activate something. Use repetition. Use repetition to repeat ideas. Use repetition in these 
sessions.  
You can formulate the suggestions in slightly different ways each time, or in exactly the 
same way. It doesn’t really matter so much, but you want to throw it back over and over 
and over again to really begin to dominate someone’s thinking, so that the unconscious 
mind latches on to that idea and makes that idea real. 
Hypnosis Master Key 4: Positive Focus 
The last master key in hypnosis that I want to talk about right now is positive focus. As a 
rule, you want your suggestions to be about positive things. Not just about personal life 
experiences, but also to be focused on what you want to have happen, rather than not.  
For example you don’t want to be saying to people, “Don’t get stressed.” If they’re 
stressed, move away. It's better to focus them on the positive.  
For example, “Feel the relaxation. As the stress releases, feel the relaxation, the comfort, 
the warmth, and the good feelings.”  
Why?  
Because at some level, the unconscious mind will tend to activate the whole phrase, and 
rather than having to make the extra step of reversing a negative, you can just take the 
whole phrase and run with it.  
If I tell you, for example, to “not think of a red cat, don’t think of a red cat sitting in a red 
tree, don’t think of the red cat sitting in the red tree speaking to you right now.”  
Of course, in order to not think of the red cat, you’ve got to think of the red cat first in 
order to negate it. There is a double step, two sequences you go through before you can 
actually come up with the outcome.  
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 With hypnosis, to make life easy on the subject just tell them exactly what you want them 
to do, rather than what you don’t want them to do. Whilst it is possible to give a negative 
suggestion and have it work, sticking to this general rule of thumb will make your life 
much easier and will make sure you get much better successes, whilst avoiding some of 
the problems that might happen if you choose a different style of suggestion.  
With these four master keys—the relaxation key, the imagination key, the repetition key, 
and the positive focus—you have the makings of your first induction. It's going to be 
some very elegant stuff that you’ve built into this. On the next track I'm going to run you 
through the whole process that will allow you to start inducing trances in your friends, 
your colleagues, your family, and random strangers. 
Your Step By Step Guide To Hypnotising Your First Person 
Track 7 10:19 
Now that you have all the tools, how do you use them? You have the ingredients, but 
what's the recipe for hypnosis?  
I'm going to boil down pretty much every single hypnotic induction that can possibly 
exist into four simple steps.  
These four simple steps are things that you can actually use as an induction by 
themselves, and I'll show you how in a moment. We can work that into the quick 
inductions at the end of this program, and you'll understand that they all follow the exact 
same four steps in the exact same sequence.  
The 4 Steps Of Every Hypnotic Process 
The four steps are very simple.  
1. Number one is induce trance.  
2. Number two is deepen the trance.  
3. Number three, stimulate the unconscious mind and make your suggestions.  
4. Number four, bring them back out.  
It's as simple as that. 
The Ten Second Hypnotist 
If you're going to take that idea, we can actually turn that into a very simple induction 
which I call “The Ten Second Hypnotist.” I call it “The Ten Second Hypnotist” because, 
technically speaking, you can induce a trance in someone in about ten to fifteen seconds 
when you do this well.  
© 2008 Street Hypnosis – http://www.StreetHypnosis.com
Here is “The Ten Second Hypnotist” in action.  
22
 Step 1: Close Your Eyes 
First of all, you just ask them to close their eyes and go into a trance.  
Step 2: Go Deeper 
The next thing you do is you get them to associate something that you do, for example a 
touch on the shoulder, to go in deeper. “Every time I touch you on the shoulder, you'll go 
deeper and deeper and deeper.” 
Step 3: Stimulate The Unconscious 
The third thing that you do is begin to talk directly to the unconscious mind. At this point 
in your training as a hypnotist, you can just say things directly which are positive like, 
“You can enjoy this trance. You can enjoy this relaxation. You become a better and 
healthier person as a result of being in hypnosis.”  
Use some very simple, direct suggestions. 
Step 4: End The Session 
The fourth part is to bring them back out of hypnosis. Give them the process to do this. 
For example, “In a moment I'm going to count from one to three. At the count of three 
you'll open your eyes feeling refreshed, relaxed, alert; simply fantastic.”  
That’s it. That’s the whole induction in a nutshell. Now don’t worry. I'm going to take 
you through those steps step-by-step in a moment’s time, so you can understand each one 
of them and actually use it.  
Set Yourself Up For success With The Hypnotic Preframe 
Before going through it step-by-step though, I want to talk about something very 
important on how to use this as an actual induction. This is called a preframe. This is how 
you set up the induction to give it its best chances of succeeding.  
The preframe for this induction is to ask someone, or to tell someone, to just pretend to 
go into hypnosis. Just make do, just make believe as though they go into hypnosis and 
just how to activate the characteristics. Stand how they think a hypnotized person would 
stand or sit, breathe the way they think a hypnotized person would breathe, think the way 
they think a hypnotized person would think, those sorts of things. In other words, allow 
them to just get carried away with the process.  
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 Now the secret reason for getting this pretend frame around this whole thing is because 
the unconscious mind actually doesn’t know how to pretend. If you pretend something 
for long enough, you will end up forgetting that you're pretending and just tend to 
activate it, make it real.  
This is particularly true of hypnosis. People will start off pretending it, but unless they 
keep reminding themselves that they're just pretending it—in other words, they are just 
going along with your instructions—then they're actually going to go into hypnosis. 
That’s because they’ll forget that they're pretending and end up having the experience 
instead, particularly when it's as novel as the experience of hypnosis is. So it's a very 
powerful frame to set around things, and can get you very quick results.  
Looking at those steps again, we’re going to look at them step-by-step and introduce 
them. You may just want to practice this out loud in the air, maybe with a pillow out in 
front of you that pretends that it is a person. You may just want to grab someone, if 
you're adventurous, and do it right along with me as you go through this following 
process. 
Step 1 In Detail: Close Your Eyes 
Step one is very simple. Just look at them and say, “Close your eyes and go into 
hypnosis.” It's as simple as that. “Close your eyes and go into hypnosis.”  
It's important that you tie all this together, the closing of the eyes and going into 
hypnosis, because if they get tied together inside the mind then they’ll do it. You don’t 
need to add any frills. Just say, “Close your eyes and go into hypnosis.” That is really 
easy. 
Step 2 In Detail: Go Deeper 
As soon as you’ve done that, go on to step two. Step two is very simple.  
“Every time I…” Then here mention something that you can do that they can experience.  
You can mention something that they can hear or something that they can feel. Don’t 
mention something that they can see, because with their eyes closed they probably won't 
be seeing it.  
You get an activity that they can perceive, something that they can feel or hear, and you 
attach to that the idea that they go deeper into hypnosis. “Every time that I pick up your 
hand and drop it like so, you'll go deeper and deeper and deeper.” Every time you say 
the word deeper you just do the activity.  
A simple way for me to demonstrate this here is to say something like, “Every time you 
hear me say the word ‘deeper’ you're going to go deeper and deeper
 and deeper
 !”  
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 You see, now I'm actually using the word that you're hearing as a deepening mechanism 
at the same time. It’s kind of like combining both activities into one thing, at the same 
time.  
Step 3 In Detail: Stimulate The Unconscious 
Step three is the general suggestion phase. At this point just let your imagination run wild 
with the positive things you can say to people. In fact, if anyone has ever said anything 
positive to you, something that has a positive impact on you, “You're smart. You're 
clever. You can go for it,” these are the kinds of things you can say at this point.  
Another thing that you can say at this point, for example, is just to stimulate their 
imagination by describing a beautiful scene. The typical way to do this is just to grab a 
scene from nature, a lakeside scene, or a walk through the forest, a mountain top, that 
kind of thing. Give people the experience of doing that just by describing the scene, so 
that they can mentally take a relaxation break with you.  
The important thing is if you're going to do that, check with the person before you begin 
the hypnosis. Ask whether or not the scene that you have in mind, for example the 
woodland scene, is actually something that they might enjoy, something that they find 
interesting. The reason for that is because very occasionally, someone has a negative 
reaction to it. For example, if you got lost as a child in the woods, you might have had 
built up experiences of fear which are around forests. Then a relaxing forest walk will be 
anything but relaxing for you.  
Remember, up to this point you're still going to be using your four master keys as much 
as you can during the induction. In other words, you're going to focus on the idea of 
relaxation. You're going to stimulate the imagination by describing vivid imagination 
pictures. You're going to repeat the suggestions over and over again, and you're going to 
keep them positive, both in the sense that they are pleasant experiences and in a sense 
that your language is telling them what is, and not what is not. 
Example of Steps 1-3 
For example, take the whole first three steps of the sequence.  
“Close your eyes and go into hypnosis, and as you feel my touch on your shoulder you 
can go deeper, and relax deeper, and feel the comfort of relaxation going deeper, and 
deeper, and deeper still. Of course as you are relaxing so comfortably I would like you to 
imagine a beautiful scene out in the woods.  
“The trees are around you and make you feel so relaxed. You can sense that beautiful 
scent that comes off those trees. As you smell that you can relax even more fully. When 
you relax and look at those trees, you might find a particularly comfortable spot in that 
woodland where you can just relax even more.  
© 2008 Street Hypnosis – http://www.StreetHypnosis.com
Step 4 In Detail: End The Session 
25
 “Take a few moments and bring yourself back. Count from one to three. You'll open your 
eyes refreshed, relaxed, alert; simply fantastic. One, coming out slowly. Two, three. Open 
your eyes feeling refreshed, relaxed, alert; simply fantastic.”  
So here is a quick demonstration of “The Ten Second Hypnotist” in action. Notice that 
I've already added the final steps that follow, which are to bring them back out of trance. 
It's called emergence; bringing them out of hypnosis.  
To do that, just add a simple process. “I'm going to count from one to three or one to 
five,” or whatever. Then something is going to happen at the end of that process. “At a 
count of three you'll open your eyes. You'll feel refreshed, relaxed, alert; simply 
fantastic.”  
Remember, if you’ve made a particular suggestion—for example, that they can't open 
their eyes or that they can't lift an arm—make sure that you specifically cancel each and 
every one of the suggestions that you’ve given that you don’t want carried on outside of 
hypnosis, as well. “You can open your eyes. Your arm feels normal. Every part of your 
awareness is back to normal again.”  
That’s just kind of a general way, or safety statement, of cancelling the suggestions that 
you don’t want to remain active.  
That’s “The Ten Second Hypnotist.” By itself it's a great induction. If you want to add 
even more power to it, just really focus on the relaxation element. Then at the point 
where you would normally do the deepener—in other words, “Every time you feel this 
you go deeper, deeper, and deeper”—at that point insert the point where you talk about 
different parts of the body; the head, the breathing the shoulders, the arms, the trunk, the 
legs, et cetera. Bring their awareness to it and tell them that it's going to relax it more and 
more and more—“So that every time you feel a touch on your shoulder, your arm is 
going to relax deeper, and deeper; relaxing, relaxing deeper, and deeper,”—that kind of 
language.  
On the next track you'll hear a whole version of this induction all the way through, from 
start to finish. I'm going to emphasize this particular theme of relaxation. You'll notice 
I'm doing two things. On the one side I'll be doing just a “Ten Second Hypnotist,” which 
could just take ten seconds as you just heard a moment ago.  
On the other side, I'm going to really emphasize the idea of relaxation. By focusing on 
different body parts and relaxing them, I take people into a very relaxed state of hypnosis. 
This way you get both types of inductions mixed together into one single one, to have a 
nice template that you can follow. 
Demonstration Of The Relaxation Induction 
© 2008 Street Hypnosis – http://www.StreetHypnosis.com
 Part 8 8:26 
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 Go ahead and close your eyes and go into hypnosis. Every time you hear me say the word 
“deeper” I want you to go deeper and deeper and deeper; relaxed into a most 
comfortable state of hypnotic awareness.  
Now pay attention to the top of your head and go deeper and deeper; relaxed. Allow your 
head to relax and you'll go deeper into hypnosis, because as you pay attention to the 
muscles around the eyes you can go deeper, and relax those muscles. You feel more and 
more comfortable, more and more relaxed, more and more at ease. Go deeper and 
deeper into hypnosis as you continue to listen to my voice and relax.  
Now pay attention to your shoulders and allow your shoulders to relax. Your shoulders 
can relax comfortably as you go deeper and deeper into hypnosis. The deeper you go into 
hypnosis, the more your shoulders relax. The more your shoulders relax, the deeper you 
go into hypnosis. You can continue listening to the sound of my voice as you relax and go 
deeper all the time. 
Pay attention to your left arm, and relax the muscles of your left arm. As the muscles of 
your left arm relax, just go deeper and deeper into hypnosis. Allow yourself to drift 
deeply and comfortably into hypnosis.  
Now pay attention to your right arm. Allow your right arm to relax you more and more 
deeply into hypnosis; your right arm relaxing, relaxing, relaxing, warm and comfortable. 
Pay attention to your breathing, and notice how your breathing is slowing down. It can 
take you deeper into hypnosis, as you just slow down and relax more and more deeply 
into hypnosis.  
Now pay attention to your chest and your stomach area. Allow your chest and your 
stomach area to just relax more and more comfortably, more and more deeply, more and 
more completely. As you go deeper and deeper and deeper into hypnosis, the sound of my 
voice will take you deeper and deeper into hypnosis.  
Now pay attention to your left leg. Allow your left leg to relax, comfortably taking you 
deeper and deeper still into a deep, hypnotic stage. Pay attention to all the sensations of 
relaxation and going deeper. Now pay attention to your right leg, and let your right leg 
relax deeply and completely, taking your mind deeper and deeper into the most 
comfortable, wonderful sense of hypnotic relaxation.  
Whilst you're relaxing this deeply, perhaps your unconscious mind can remind you of a 
pleasant scene, some pleasant place you’ve been to where you feel safe and comfortable, 
because as you remember that safe and comfortable place, your unconscious mind is 
learning to make you feel safe and comfortable more and more, throughout your life in 
more situations. As the days and the weeks and the months go by, you feel more 
comfortable as a person, more safe in your life, more secure in yourself, and you get to 
enjoy life, really enjoy life, more and more fully.  
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 Now, in a moment it will be time for you to come back outside into your regular everyday 
state of awareness. In a moment I'm going to count from one to three. At the count of 
three you'll open your eyes feeling refreshed, relaxed, alert, simply fantastic; feeling as 
though you’ve had a refreshing, healthy night’s sleep; feeling as though all the good 
things in your life have suddenly activated all in one go.  
As I count to three you'll come up, and at the count of three you'll open your eyes, feeling 
refreshed, relaxed, alert; simply fantastic.  
So, ready to do that now. One, coming up slowly. Two, ready to come back. Three, open 
your eyes feeling refreshed, relaxed, alert; simply fantastic.  
Congratulations on completing your first, fully-fledged, hypnotic experience. 
Ten Quirky, Quick, Quality Inductions  
Track 9 10:22 
Welcome back again. Before we finish up on this CD I would like to run you through ten 
quick and easy inductions that basically follow the same kind of principles you've been 
learning about. Remember the key, the heart of all hypnosis is the formula ABS: 
Attention, Bypass the critical factor, Stimulate the unconscious mind. How can you use 
this to create further inductions that really expand into infinity?  
Induction 1: Blank Mind 
The first induction is very simple. The instructions are, “Close your eyes. Blank out your 
mind.”  
Then you're going to wait for a little while and you're going to come back and you're 
going to test whether or not they're in hypnosis by saying something like, “Your eyes are 
locked tightly shut. You cannot open your eyes. Try. Try and open your eyes, and notice 
how you’ll fail.”  
If at that point you see their eyebrows going up and they're trying, don’t let them try for 
too long. Just give them a few seconds to test it and then tell them to relax again and just 
carry on with your normal hypnotic procedure as before.  
That’s using the ABS formula very quickly, because closing your eyes and blanking their 
mind, that’s the bit where you get their attention with the closing of their eyes. Blanking 
their mind is the bit where you're basically saying, “Allow the critical factor to go away.” 
With a blank mind you're not thinking about analyzing stuff. You’re not thinking about 
the stuff that’s going on. It's one of the little secrets, or little twists, behind that induction. 
© 2008 Street Hypnosis – http://www.StreetHypnosis.com
Induction 2: The Crystal Ball Induction 
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 Another induction is very nice, particularly for the esoteric or the new age hippies, those 
kinds of people. I call it the Crystal Ball Induction. For this, just get a little crystal ball or 
a shiny marble. You're going to hold it up a little bit above eye level so they have to look 
up in order to see the shiny marble. It helps if there is a reflecting light that shines off of 
it, so that they can really focus their attention on that reflection.  
Get them to focus their attention on the marble and tell them that their eye is going to get 
sleepy, heavy and tired, more and more sleepy, more and more heavy. This is like the 
classic hypnotic induction that everyone thinks about. When their eyes start getting really 
tired, just tell them to close their eyes and go into trance.  
At that point just carry on exactly the same way as “The Ten Second Hypnotist.” If you 
like, you can even suggest that their eyes are getting heavy or locking down tight. They 
can't open their eyes. Then test that. It’s up to you which way you go.  
Remember, if you are going to test their eyes—in other words, you suggest that their eyes 
are locked tight, glued shut tightly, they can't open their eyes, try to open them up, et 
cetera—make sure that you remove the suggestion again afterwards. You can remove it 
again immediately when it's over, and before you awaken them make sure that you say 
that everything is back to normal. Specifically mention the eyes being back to normal and 
that they’ll be able to open them. They’ll be back to normal in every way.  
The next set of inductions is basically variations on the Crystal Ball Induction. There are 
five of these that I want to talk you through. They may look different, but the structure is 
exactly the same way. They're always going to be following the ABS formula. A, Absorb 
their attention; B, Bypass their critical mind by doing this; and S, Stimulate the 
unconscious mind. Together with the four steps of “The Ten Second Hypnotist,” you can 
really turn this into marvelous and very entertaining inductions. 
Induction 3: The Hypno Disk 
The first induction is the Hypno Disk Induction. Instead of using a crystal ball, you use a 
device called a hypno disk, which one of those hypnotic spirals you’ve seen. The way 
disks can be used is just by looking at the disk itself. It can help people to kind of lose 
themselves in the tunnel-like qualities.  
You may even choose to inter-rotate it gently, and that rotation effect has a slight sort of 
mind-bending effect as the optical illusion takes hold. Either way, you're again going to 
suggest that their eyes are getting sleepy, heavy and tired; that they're going into trance, 
and carry on as before. 
Induction 4: The Flashlight Induction 
Instead of using the hypno disk, you can use a more modern method by using something 
like a flashlight or a torch and using that light to shine into the eyes. Remember that if 
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 you do this, don’t shine the light directly into the eyes because it would be quite 
uncomfortable.  
At least if you're going to shine it directly into the eyes, make sure that the light bulb 
wattage is very low so it doesn’t hurt the eyes. The best thing to do, though, is to maybe 
shine the light just above the eyes. That way, when they look into it they're not looking 
directly into the glare of the torch or the flashlight, they're just looking at the light itself.  
Induction 5: The Two Finger Focus 
Another method that you can use for focusing their attention is simply your fingers. The 
good thing about your fingers is you'll be carrying them around wherever you go. You 
can do this induction wherever you go.  
The key again here is to keep your fingers about three or four inches away from their face 
and about an inch or two above the eye level. They have to really look up to see your 
fingers, causing a little bit of eye strain. Then you proceed as before. “Your eyes are 
getting heavy, sleepy, and tired,” and then, “Close your eyes,” and carry on as with “The 
Ten Second Hypnotist.” 
Induction 6: The Spot Induction 
One more variation which can be very useful, particularly if you have a specific place 
you like to do hypnosis, is to put a little spot on the wall and get them to focus on that. 
That saves you from having to hold your fingers up and creating fatigue in your own arm 
from holding those up and waiting for them to respond. Remember that all these 
inductions are basically the same induction, but you are using different focal points to 
kind of pull out different elements of the experience.  
Induction 7: The Pocket Watch Induction 
The final version is the Pocket Watch Induction. This is the classic only because 
everyone expects you to whip out the pocket watch and start swinging it from left to right 
and going into trance. Here is an interesting thing. If you are going to use the pocket 
watch, do not swing it from left to right. That’s actually more distracting and although 
you can induce trance that way, it tends to take away. It makes it a little bit harder to do.  
The best way to use a pocket watch is to hold the pocket watch up so that it's hanging 
about three or four inches away from the face and about an inch or two above eye level, 
so that they're really straining. They have to turn their eyes up to look at it.  
Then maybe you want to slightly twirl the pocket watch in the same place. The twirling 
effect will allow it to kind of catch the light and glint a little bit. That glint is going to 
attract your attention and that is going to help them to focus their attention.  
© 2008 Street Hypnosis – http://www.StreetHypnosis.com
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 Then you make the sleepy eyes suggestion, “Your eyes are getting sleepy, heavy and 
tired, sleepy, heavy and tired. That’s right. More and more sleepy, more and more heavy, 
more and more tired. Close your eyes.” 
From the point of the, “Close your eyes,” you just go right back into “The Ten Second 
Hypnotist” and it will work like a charm. 
So far we’ve covered about seven inductions. I want to have a few more inductions that 
you can run through in order to get the kind of hypnotic effects. The next one is called the 
Hypnotic Gaze. This is a wonderful induction. It feeds right into people’s expectation of a 
hypnotist, and is a lot of fun to do.  
Induction 8: The Hypnotic Gaze Induction 
For the Hypnotic Gaze, just as with the Crystal Ball Induction using a little crystal ball to 
fixate their attention, now you're going to use your eyes, your hypnotic eyes. There are a 
couple of secrets to make this work.  
Number one, if you find yourself going into hypnosis rather than them, you may want to 
look through their eyes. Or better still, look at the root of their nose, the space between 
where their eyes meet. As far as they're concerned, as you look at that spot it still looks as 
though you're looking at them, but for you it's a little bit less fatiguing to look there than 
directly into someone else’s eyes.  
Whilst you're looking directly inside their eyes you're doing the same thing as before. 
“Your eyes are getting sleepy, heavy and tired. Close your eyes.” For some reason, the 
Hypnotic Gaze actually is more powerful than many of the other focal points because 
when people look at us, we feel under emotional pressure as well.  
Be careful with this induction. Some people will start getting so nervous that they can't 
go into trance. If you see that happening, just switch to a different point of focus. 
Inductions 9 & 10: The Pendulum & Other Hypnotic Test Induction 
The final induction is actually a whole new type of induction. I call it the Pendulum Test 
or the Hypnotic Test Induction. You’ve seen all these suggestibility tests—people locking 
their hands together and swaying like a tree, et cetera. You can get a whole bunch of 
these for free off the Internet.  
The Pendulum Test is particularly good because I'm going to show you how to convert 
that test into a genuine hypnotic induction. Basically, the Pendulum Test is you hold it in 
the thumb and forefinger and you can swing it around like a pendulum does. Instead of 
you holding it as a hypnotist, you get them to hold it as a subject. You tell them to hold it 
and look at the pendulum.  
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 Then you suggest to them that the pendulum will start moving forwards and backwards, 
forwards and backwards, or round and round and round and round. Paint a visual image 
of that pendulum going round and round and round, or forwards and backwards, 
whichever direction you choose. Choose one direction and stick to it.  
Then when the pendulum starts moving you might suggest something like, “Now you'll 
notice something interesting happens. No matter how hard you try and stop the pendulum 
going around and around, it's going to keep going round and round and round. You can't 
stop it.”  
At this point, if they activate on that suggestion, that’s it. Over. The trance is there. Just 
tell them to close their eyes, and just carry right on as if they're in deep hypnosis, which 
they probably are.  
If they can stop it, if you notice that it's slowing down or something like that, then stop 
suggesting that they try, and get them to close their eyes and go deeper into hypnosis. 
That way you carry on with the hypnosis before they get a chance to fail. Either way, 
they succeed.  
These are all wonderful inductions. They're exciting. They're interesting. They're 
different. They all use the principles you’ve already learned. ABS: Attention, Bypass the 
critical factor, Stimulate the unconscious mind.  
Together with “The Ten Second Hypnotist,” the four steps of any hypnotic induction, this 
gives you a really rich and rounded repertoire of hypnotic techniques in order to put 
people into hypnosis and make them feel good. Go ahead and use these and enjoy the 
results of your training. 
End Of CD 
Track 10 1:21 
This is the end of CD One. If you like the things you’ve discovered here and would like 
to explore the power of hypnosis more deeply, then come and have a look at my home 
study course called “The Secrets of Hypnosis Revealed.” You'll find all the details on my 
Web site:  
www.SecretsOfHypnosisRevealed.com
 It's all one word. 
On the next CD, you'll discover how to take the foundation you’ve just acquired and 
adapt it for covert hypnosis; how to use the power of hypnosis in your everyday 
conversation without anyone detecting what you're doing. I look forward to seeing you 
on that CD, where you'll find even more “Street Hypnosis Exposed.” 
© 2008 Street Hypnosis – http://www.StreetHypnosis.com
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 Street Hypnosis Exposed 
CD 2 – Covert Hypnosis 
Introduction to CD2 
Track 1 1:49 
Welcome to “Street Hypnosis Exposed.” In this second CD, entitled “Covert Hypnosis, 
How to Use the Power of Hypnosis in Your Everyday Conversations,” I want to reveal 
my little-known method of covert hypnosis; hypnosis that sounds so natural that nobody 
will know you're doing it. 
During the course of the next hour you're going to learn the difference between covert 
and overt hypnosis; the secret language of covert hypnosis where I’ll teach you some 
master keys to use language so subtly that no one will know that you're doing it. You’re 
going to discover the hypnotic tonalities that will swoon people into trances and how to 
adapt the principles like imagination, so that you can fit it into everyday conversations.  
Then we’ll go into the actual hypnotic content. The Hypnotic Gaze induction is going to 
be adapted in a way that you can use it in any conversation, any time, any place, 
anywhere. Then I'll show you the Hypnotic Blitz, a way of overloading people’s minds 
with so much positive hypnotic force that their lives will just improve every time they're 
around you.  
Finally, we’re going to round off the session by looking at how to use hypnotic influence 
in everyday conversations. As soon as you're ready to do that just sit back, relax and 
enjoy “Street Hypnosis Exposed.” 
What Is Covert Hypnosis? 
Track 2 2:34 
Welcome back again. In this CD we’re going to focus on converting your skills from 
regular hypnosis into what is called covert hypnosis. There are basically two branches of 
the hypnotic family. There is the overt and the covert.  
Overt – v – Covert Hypnosis 
Overt basically means that people know that you're doing hypnosis. It's when you do an 
obvious induction. You go, “Relax, go deeper, close your eyes, sleepy, heavy,” that sort 
of stuff. 
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 A covert induction is one where people don’t really know that it's happening. The beauty 
about covert induction is, because they don’t know what's happening, it helps you 
overcome some problems that sometimes arrive in hypnosis; like people resisting you, for 
example.  
Covert hypnosis is a special branch of hypnosis which is, at its highest level, completely 
undetectable. You still have all the benefits of regular hypnosis in that people become 
more suggestible and more responsive to your ideas. Hence it's a great tool for motivating 
people and dissolving problems with people, before they even get stuck in them. 
The Key To Using Covert Hypnosis 
Even though this is a separate branch of hypnosis, it's different from regular hypnosis. 
Everything you’ve learned in the regular hypnosis in the “Hypnosis Uncovered” CD still 
counts, because hypnosis is still the foundation of covert hypnosis. Think of covert 
hypnosis as a very advanced form of hypnosis, which is more subtle and therefore more 
elegant. 
Of course, the key to covert hypnosis is how you use your language. In this way you can 
slip in and out of covert hypnosis during the course of an everyday normal conversation. 
That way you get to slip in your suggestions and increase your influence, your 
motivation, and all the other reasons for which you want to use hypnosis in normal 
everyday settings. 
Covert Hypnosis Is A Force For Good 
Please remember that when you're using these techniques, always use hypnosis as a force 
for good. The more you do this, the more the world opens up to you wonderful things.  
Never abuse your powers because let's face it, there is no real reason to. You can get 
everything you want in life, and more, by helping other people get everything they want 
out of life and more, too.  
This is one of the beauties about the power of hypnosis. It honestly and genuinely helps 
people to create a win-win, where everybody is better off than they would have been had 
they never interacted. With these thoughts, let us dive into the power of covert hypnosis. 
The Secret Language Of Hypnosis 
Track 3 7:44 
I would like to start things off by looking at the secret language of hypnosis. As 
hypnotists, language is our tool. We’re using words and language in order to do all the 
things that we need to, in order to make sure the mind enters the hypnotic state.  
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 We’re using language and words to get someone’s attention. We’re using language and 
words in order to bypass their critical factor. We're going to use language and words in 
order to stimulate their unconscious mind. 
There is a great power to language and it's something that you can use in a specific way 
in order to induce trances, but outside of their awareness. Everything that you learn here 
will, of course, help you and make your regular hypnosis even better. Used on their own, 
you can use the secret language of hypnosis in regular conversations and come across as 
more charismatic, more interesting, more compelling, and your ideas will be more 
influential.  
There are two master keys to mastering the secret language of hypnosis. The two master 
keys are flow and association. Let's take these two concepts and examine them for a little 
bit. The idea of flow is basically that you want ideas to run smoothly through the mind.  
Covert Hypnosis Master Key 1: A Smooth Flow 
Imagine a stream that’s running down a mountainside and just smoothly glides. As long 
as it's gliding smoothly it just creates this beautiful, seamless experience. Of course, if at 
any point there is a break—there's a dam, or something is in its way—the stream is going 
to start splashing. It's going to start making noise and it’s going to draw your attention.  
The part of your mind where attention is drawn is going to include that critical factor. 
When ideas are running smoothly and seamlessly it kind of lulls the critical factor to 
sleep. If there is a break, if there is something which breaks the idea or flow of ideas, 
breaks that kind of state of mind that is being created, at that point the critical factor 
snaps back in and starts analyzing all the things that happened immediately before it 
came back, just to be sure it hasn’t missed anything. Of course, that is exactly what you 
don’t want to have happen.  
Special Covert Hypnosis Principle 1: Pseudo Logic 
The interesting thing is that as long as you keep your ideas running smoothly, the longer 
you do it, the less you need to be logical. We’re going to talk about something called 
pseudo logic. A pseudo logic is something that basically sounds logical but isn’t 
necessarily logical. The beauty about pseudo logic is that it becomes a nice little stepping 
stone between being ready and aware and critically analyzing information; at which point 
you need to be more logical to prevent them from deleting their information.  
As you become more and more used to this flowing process, you throw in things which 
sound like they should be logical, sound reasonable, but if they were to investigate them 
might not necessarily be so. Eventually you’ll get to a point where anything you say 
sounds reasonable and fair and right, even though there is no necessary, logical 
connection. This is very useful in the whole influencing process.  
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 The general rule of thumb as far as hypnotic flow is concerned is that the more the person 
is in trance, the less logical you need to be. I'm going to give you the whole vocabulary of 
pseudo logic in order to be able to make these connections. Then you can flow from one 
idea to the other and lead people into a hypnotic state, and make your ideas seem more 
compelling and bring them to life more inside people’s minds. 
Covert Hypnosis Master Key 2: The Association Principle 
Before we do this though, let's look at the second principle. The principle of association 
is the second master key that we’ve been talking about. Association is the language of the 
unconscious mind.  
The thing about dreams is that many times dreams are symbolic references to 
associations that you’ve had in the past. That is why in a dream an item, an event, or a 
person can mean so many different things. It sparks off a whole train of associations that 
are connected to it.  
The power of association is immense. There is an interesting set of psychological studies 
called unconscious priming, where basically just by reading random words you can 
prepare people to think in certain ways without them knowing it. To give you an 
example, a bunch of students walked down a long corridor. At the end of the corridor is 
an exam room where they sit down and they read through a bunch of questions, answer 
some information about them, and then they leave.  
What they don’t know is that when they walk down the corridor and they leave, they get 
measured for how long it takes them to walk down the corridor and come back again. 
Interestingly, depending on what is written on that test, people will end up walking out 
much slower than they walked in, or else they will walk out at pretty much the same 
pace. Amazingly, the thing that determined whether they would walk out at a normal 
pace or would walk out much slower had everything to do with something that they read.  
The Power Of Hidden Messages 
The people who walked out slower were influenced through unconscious priming. They 
were reading sentences that were loaded through their associations to make them think of 
old age. The key is that this was done so subtly that nobody knew what was going on.  
For example they would read a bunch of sentences like, “This is my old hat. I prefer to go 
to Florida for my weekends. A wrinkled puppy is looking for some food. The gray coat is 
hanging on the hanger.”  
These sentences don’t sound unusual until you realize that there is a theme that runs 
through each and every one of them. All of them have words embedded inside them that 
are connected, or in other words are associated, with old age. They're talking about old, 
gray, wrinkled, and for Americans, Florida, which is a destination for old age pensioners.  
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 When the mind hears these themes running through it begins to activate these themes. 
The more it activates these themes, the stronger they become. The strongest theme going 
throughout all those sentences that they’ve read is old age.  
All of this is happening at the unconscious level. The interesting thing is when they walk 
out. They’ve activated all their associations to old age and their behavior conforms with 
old age; and they end up walking more slowly.  
Special Covert Hypnosis Principle 2: Hypnotic Themes 
It's the power of association, and the way you're going to use this is through something I 
call hypnotic themes. There are certain themes, ideas, concepts that you can talk about 
which have imbedded in them in their very idea. There are many associations that are 
relevant for hypnosis which just by talking about these themes, you begin to activate 
small hypnotic experiences. When you do enough of these and put them together, you 
end up having a powerful hypnotic induction done purely on the level of language and 
the level of associations, or the level of ideas.  
The main theme that we’re going to be focusing on here is the hypnotic theme of 
relaxation. As we’ve discovered in CD One, relaxation is a great doorway into hypnosis. 
It's not the only one, but it's a very powerful one. Other themes that you can use are 
themes like focus or attention. You can talk about concentration and about dreams, or 
things that have more to do with unconscious activity.  
There are many different themes, but for the moment let’s concentrate on the one, the 
relaxation; or maybe two, relaxation and focus. By talking about these themes and using 
the flow of ideas, you then create an environment of intellectual context as well as an 
experience that puts people into very powerful trances very naturally. 
Putting The Master Keys Of Covert Hypnosis Into Action 
Track 4 7:45 
Let's turn our attention to combining the two master keys, flow and association, in a 
practical method for using covert trances. The first step in this practical method of 
combining the two is to do something called the Four Words of Power.  
The Four Words Of Power 
The Four Words of Power are perfect for conversational hypnosis or covert hypnosis, 
because they don’t sound like much. When you hear them you don’t think much of them. 
In fact, you’ve used the Four Words of Power hundreds of thousands of times in your life 
without paying any special attention to them whatsoever. That is why they're so powerful, 
because they can slip by unnoticed and open the doors into hypnosis; open the doors into 
trance without anyone realizing what's happening.  
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 Remember, the secret language of hypnosis is all about being subtle, so that the critical 
factor isn’t alerted to start paying attention. The Four Words of Power are particularly 
powerful because they do the two things that we want to have. In other words, they 
activate the two master keys of flow and association inherently in the way that they work.  
The Four Words of Power are the words “As,” “Because,” “And,” and “Means.”  
With those four words you can create an unbroken, seamless chain of ideas. You can 
flow from one idea to the other so smoothly that people don’t realize you're making 
transitions. With those four words you can also link things together; in other words, speak 
the language of the unconscious, associating one idea to another.  
The Four Words Of Power In Action 
Now let's have a look at how you can use the Four Words of Power. Actually you’ve 
already done so. When you learned “The Ten Second Hypnotist,” you had imbedded 
within that the principles of the Four Words of Power.  
Go back and think about this. How do you begin “The Ten Second Hypnotist”? Close 
your eyes “and” go into hypnosis. Let me ask you this: Is there really a logical 
connection between eyes being closed and being in hypnosis?  
The answer is “No!”  
You can be in hypnosis as easily with your eyes wide open as with them completely shut. 
Shutting their eyes will certainly help people because it cuts out distractions and therefore 
helps them to focus. However it's absolutely possible to create hypnosis with eyes wide 
open.  
When you say, “Close your eyes and go into hypnosis,” it's not logically true but the 
connection builds a connection in the mind. So the unconscious mind thinks, “Well, my 
eyes are closing. They're now shut. Therefore I must now be in hypnosis.” That is how 
the unconscious mind reasons through the language of association.  
Later on we deepen the associations in the same way. “Every time you feel X you'll go 
deeper.” Again, we’re creating a link, an association between a touch on the shoulder or 
the arm dropping or a head rotation or whatever technique you used and the experience of 
relaxation, or going deeper into hypnosis. Again, the word every time is a variation on the 
Four Words of Power. It does the same thing.  
Linguistic Bridges 
Essentially what the Four Words of Power are doing is they are what are called a 
linguistic bridge. They are a language bridge that goes from one concept to the other and 
links them together. What linguistic bridges do are allow you to flow smoothly so every 
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 time you come to a little river, rather than just stop and swim across you just walk across 
the bridge. There is a smoothness of ideas that flow. 
The second thing that linguistic bridges do is they connect things so that you associate 
things with other things. This is particularly useful because you can start connecting 
things that you know are going to happen or that people will agree with, with things that 
won't necessarily happen until you suggest them or people won't necessarily agree with 
until you present it in this particular way.  
When you say, “Close your eyes and go into hypnosis,” or when you say, “Every time 
you feel this you will go deeper into hypnosis,” these are all creating a natural flow of 
language and connecting ideas which have hypnotic power. 
Your First Covert Hypnosis Induction 
We have the scene set for our very first conversation or covert induction. How do you do 
this?  
Very simply. We use the Four Words of Power and we combine it with a hypnotic theme. 
I'm going to give you an illustration of this in a moment’s time, in the next track.  
Before I do that I want to make a couple of points.  
More Words Of Power 
First of all, the Four Words of Power that I'm going to teach you aren’t limited to four 
words. It's just that we’re using those four words because they're easy to remember and 
they're easy to use. Anything that works in a similar way with a similar kind of 
conjunction can be useful, although we are going to focus on the words “as” “because” 
“and” and “means.” You can use other words that have a similar impact every time; the 
more the better. These are all parts of your hypnotic language that you can start to work 
out. 
The keys are, “Does it help you create linguistic bridges? Does it help you to flow with 
language to move from one idea to another and does it help you combine them, to link 
one idea with another idea?” Those are the keys for expanding your Four Words of 
Power into more words of power. 
How To Listen To The Demonstration 
The second thing I want you to realize is that the demonstration I'm about to give you is 
going to be semi-overt. In other words, because this is a demonstration for you to learn, 
I'm not going to use it in terms of the way I would use it in normal, regular conversation, 
although you can use this in regular conversation as well.  
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 I'm going to focus on using the Four Words of Power together with a hypnotic theme—
 let's choose relaxation—in such a way that it makes it obvious for you how you can use it 
yourself. I really encourage you to take this example and start using it. Use it with your 
family, with your friends, and colleagues. For them, it will be great because they’ll feel 
really relaxed at the end of it, or focused, or whatever hypnotic theme you choose to use.  
For you, it will be great because you'll start sounding like a hypnotist. You'll start having 
a natural ability to speak in these ways. When you can do that, you can start slipping little 
hypnotic themes, together with your Four Words of Power, into any conversation. The 
key starting point is becoming familiar with them, being able to use them, and being able 
to flow with them.  
How To Structure A Covert Hypnosis Induction 
The way I'm going to use them is very simple. I'm going to take the hypnotic theme of 
relaxation and I'm going to find any way at all of talking about relaxation that allows me 
to flow smoothly using my words of power, and keep talking about the theme of 
relaxation. I don’t know in advance what I'm going to be saying because I'm going to 
make it up as I go along.  
The Four Words of Power are going to help me be creative and make up something that 
sounds interesting and sounds persuasive, but if you go back and analyze it, really it 
doesn’t mean very much at all. It's the experience that it evokes from your unconscious 
mind. That’s the important thing. If it sounds like what I'm saying makes sense and it's 
totally reasonable, that’s more because your unconscious mind is responding than 
because it's a logical statement that I'm making.  
Finally, do remember the demonstration I'm about to give you is hypnotic. If you're 
driving a car or operating any kind of machine, just stop what you're doing until you can 
pay full attention to the demonstration. 
Covert Hypnosis Demonstration 
Track 5 4:59 
I find relaxation an interesting thing, because as you relax it means that relaxation is a 
natural part of the way you think and behave, as everyone knows how to relax physically. 
It's interesting that people don’t think about how they relax mentally, because when you 
relax physically you also will find yourself relaxing mentally.  
The opposite is also true. When you relax mentally, many people find their body relaxing 
more and more completely without even thinking about it. Just because you think about 
relaxation it means you can relax more and more fully.  
As you enjoy that relaxation you will continue to relax even more deeply. As you find 
relaxation somewhere inside your body, it means that you're beginning to activate a 
© 2008 Street Hypnosis – http://www.StreetHypnosis.com
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 natural phenomenon. Because it's a natural phenomenon, it's easy to build on the 
relaxation you're experiencing by just allowing it to continue. As it continues to relax by 
itself, it isn’t just to think about how much more comfortable your mind can feel as your 
body relaxes.  
Is it your mind that’s relaxing your body, or is it your body that’s relaxing your mind? It 
really doesn’t matter that the body can relax the mind more than the mind can relax the 
body, because relaxation means that both mind and body are becoming more deeply and 
comfortably relaxed.  
As you experience any kind of relaxation, just focus your attention on how that relaxation 
grows. Where does it move towards? When relaxation begins moving it begins to 
intensify. It begins to feel more comfortable and because you can feel more comfortable, 
so you can relax. It means that relaxation is a comfortable experience for you.  
You don’t have to experience relaxation in a comfortable way because you can 
experience relaxation in so many different situations. You can experience it during a peak 
moment like in sports, where you don’t necessarily think about comfort and feel that 
comfort. You can feel relaxation when you're resting in an arm chair, so then relaxation 
is a deeply comforting experience.  
Just as you can imagine sitting in an arm chair, so you can imagine a body that’s more 
comfortable. Because you can imagine a relaxed body you might find yourself relaxing 
automatically, and finding that relaxation occurring automatically means that inside you 
the natural relaxation mechanism has been activated.  
You don’t have to think about how to activate that natural relaxation mechanism. You 
just get to enjoy the relaxation mechanism because it happens automatically. You don’t 
have to think about it. You just enjoy the relaxation, and the more you relax the more you 
will relax.  
As you begin to develop that experience more and more completely, so relaxation can 
continue to deepen. You might find yourself being more relaxed as a person in your 
general life because as your body really learn. That means things which used to stress 
you out in the past become things that are totally trivial in the future.  
You can look forward to a future filled with more relaxation because as you relax 
physically now, so your personality, your whole identity becomes more relaxed. The 
things around you become more relaxed, too. So you get to enjoy that as you continue to 
think about how you can find relaxation in more and more ways inside your life.  
Now with those happy thoughts I'm going to leave you to come back to the here and now 
in your own way, in your own rate, and in your own pace. Then when you're ready just 
join me in the next track. We’ll be talking more about the secrets of covert hypnosis.

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