SCENARIO
You have recently been hired to work in the information technology field. Your new manager has asked you to write a blog post describing a technological product, practice, or process that at least one group of employees will soon implement.



After your manager approves the blog post, you will create a multimedia presentation in Task 2 that discusses the content in the blog post.

REQUIREMENTS


A.  Create an explainer blog post, as defined in the learning resource, that discusses a technological product, practice, or process that your company will soon implement. This blog post should be a maximum of 1,000 words long and must include the following:

1.  a thorough explanation of your chosen technological product, practice, or process based on your research from three distinct sources

2.  a compelling argument of how the technological product, practice, or process will benefit the employees or company when it is implemented


B.  Identify and define the employee group (the audience) for the blog post.

1.  Explain how this audience influenced your choices for the document’s etiquette, including word choice and tone.  


Note: Consult the section in the learning resource for information on business etiquette.  


C.  Acknowledge sources, using in-text citations and references, for content that is quoted, paraphrased, or summarized.


D.  Demonstrate professional communication in the content and presentation of your submission.

File Restrictions
File name may contain only letters, numbers, spaces, and these symbols: ! - _ . * ' ( )
File size limit: 200 MB
File types allowed: doc, docx, rtf, xls, xlsx, ppt, pptx, odt, pdf, csv, txt, qt, mov, mpg, avi, mp3, wav, mp4, wma, flv, asf, mpeg, wmv, m4v, svg, tif, tiff, jpeg, jpg, gif, png, zip, rar, tar, 7z
RUBRIC
A:BLOG POST
NOT EVIDENT

An explainer blog post is not provided.  

APPROACHING COMPETENCE

The explainer blog post is more than 1,000 words, or it does not discuss a technological product, practice, or process for company implementation.  

COMPETENT

The explainer blog post is not more than 1,000 words and discusses a technological product, practice, or process for company implementation.  

A1:EXPLANATION
NOT EVIDENT

The blog post does not provide an explanation of the candidate’s chosen technological product, practice, or process.

APPROACHING COMPETENCE

The blog post does not accurately explain the chosen technological product, practice, or process or does not provide 3 research sources.

COMPETENT

The blog post accurately explains the chosen technological product, practice, or process and provides 3 research sources as the basis for that explanation.

A2:COMPELLING ARGUMENT
NOT EVIDENT

The blog post does not provide an argument of how the technological product, practice, or process could benefit the employees or company.

APPROACHING COMPETENCE

The blog post provides an argument of how the technological product, practice, or process could benefit the employees or company that is not compelling or is irrelevant. 

COMPETENT

The blog post provides a compelling argument of how the technological product, practice, or process could benefit the employees or company.   

B:EMPLOYEE GROUP
NOT EVIDENT

An employee group is not identified and defined.

APPROACHING COMPETENCE

The employee group is identified, but the group is either not defined or is not appropriate for the chosen technological product, practice, or process. 

COMPETENT

The employee group is identified and defined and is appropriate for the chosen technological product, practice, or process.   

B1:ANALYZING BUSINESS ETIQUETTE
NOT EVIDENT

An explanation of how the audience for the blog post affected the document’s word choice and tone is not provided.

APPROACHING COMPETENCE

The explanation is missing either how the audience affected word choice or how the audience affects tone.  

COMPETENT

The explanation accurately discusses how the audience for the blog post affected the document’s word choice and tone.  

C:SOURCES
NOT EVIDENT

The submission does not include both in-text citations and a reference list for sources that are quoted, paraphrased, or summarized.

APPROACHING COMPETENCE

The submission includes in-text citations for sources that are quoted, paraphrased, or summarized and a reference list; however, the citations or reference list is incomplete or inaccurate.

COMPETENT

The submission includes in-text citations for sources that are properly quoted, paraphrased, or summarized and a reference list that accurately identifies the author, date, title, and source location as available.

D:PROFESSIONAL COMMUNICATION
NOT EVIDENT

Content is unstructured, is disjointed, or contains pervasive errors in mechanics, usage, or grammar. Vocabulary or tone is unprofessional or distracts from the topic.

APPROACHING COMPETENCE

Content is poorly organized, is difficult to follow, or contains errors in mechanics, usage, or grammar that cause confusion. Terminology is misused or ineffective.

COMPETENT

Content reflects attention to detail, is organized, and focuses on the main ideas as prescribed in the task or chosen by the candidate. Terminology is pertinent, is used correctly, and effectively conveys the intended meaning. Mechanics, usage, and grammar promote accurate interpretation and understanding.