Background and related work for an online shopping mall project

Introduction
Overview

The evolution of e-commerce has transformed traditional businesses into global digital marketplaces, offering convenience and personalized experiences. Our project aims to create an online shopping mall by intelligently curating product selections, enhancing user engagement, and streamlining the purchasing process. This project explores the key features of e-commerce platforms relevant to our online shopping mall project, comparing our system with existing solutions to highlight improvements and innovations.

Background and Related Work
Background(talk about e-commerce in general and the existing solution, common features)

Modern online shopping malls are multifaceted systems that encompass a range of functionalities designed to enhance user experience, streamline operations, and foster customer engagement. As we embark on developing our e-commerce platform, it is imperative to delve into the general features that define successful e-commerce solutions.

Features of E-commerce platforms(未整理,要寫長一点)
1.      User Authentication and Authorization: Secure login and registration systems to manage user accounts.
1.      Shopping Cart and Checkout System: Functionality to add, remove, and manage items in a cart, and a secure checkout process.
2.      Payment Gateway Integration: Support for various payment methods like credit/debit cards, PayPal, and other online payment systems.
3.      Search Functionality: Advanced search options with filters and sorting to help users find products quickly.
1.      Customer Reviews and Ratings: Allowing customers to leave feedback and rate products.
1.      Personalized Advertising or Targeted Advertising. This involves using data analytics and algorithms to deliver advertisements that are tailored to the individual user’s preferences, behavior, and demographics.
1.      Responsive Design: Mobile-friendly design to ensure a seamless experience across different devices.
2.      Content Management System (CMS): Tools for managing website content, including product descriptions, blog posts, and other information.
3.      Order Management System: Tracking and managing orders from placement to delivery.
4.      Inventory Management: Real-time inventory tracking to manage stock levels and avoid overselling.
1.      Security Features: SSL certificates, data encryption, and other security measures to protect user data.
2.      Analytics and Reporting: Tools to track user behavior, sales, and other key metrics.
3.      SEO Optimization: Features to improve search engine rankings, such as meta tags, keywords, and sitemaps.
4.      Customer Support Integration: Live chat, email support, and FAQs to assist customers.
5.      Social Media Integration: Sharing options and social media links to promote products and engage with customers.







Related Work(大概嘅結構可以參考下面中字)
To develop an efficient online shopping mall, we've conducted an in-depth analysis of existing platforms such as Amazon and eBay, both of which offer extensive and robust e-commerce solutions, renowned for their user-friendly interfaces, diverse product offerings, and advanced technological features.
1. 選擇參考系統
Amazon：全球最大的電子商務平台之一，擁有豐富的功能和強大的技術支持。
Shopify：一個流行的電子商務平台，特別適合中小型企業，提供簡單易用的工具來建立和管理網店。
2. 描述參考系統的功能
Amazon：
用戶認證和授權
產品目錄管理
高效的搜索功能
個性化推薦系統
安全的支付網關集成
強大的物流和訂單管理系統
Shopify：
簡單的店鋪設置和管理工具
多種支付方式支持
豐富的主題和插件市場
強大的SEO工具
客戶支持和服務集成
3. 比較你的計劃系統與這些現有系統
購物車和結帳系統：參考Amazon的設計，提供流暢的購物體驗。
個性化推薦系統：參考Amazon的個性化推薦算法，根據用戶行為推薦相關產品。
店鋪設置和管理工具：參考Shopify的簡單設置工具，讓用戶可以輕鬆建立和管理自己的網店。
4. 描述你將做出的改變
改進搜索功能：引入更智能的搜索算法，提供更準確的搜索結果，並增加語音搜索功能。
優化用戶界面：根據用戶反饋，改進界面設計，使其更直觀、更易於使用。
增加多語言支持：針對不同地區的用戶，提供多語言界面和客服支持。
Amazon:

eBay:

Conclusion

Reference