On 19 July 2002, Nick Jr. moved to channel 624 on Sky, to vacate its original 606 number for Nicktoons to launch on the following Monday. It showed a static screen with the Nicktoons logo and a notice displaying Nick Jr.'s new slot.[2] Nicktoons launched on 22 July 2002 as "Nicktoons TV".

On 12 October 2004, Nicktoons TV was rebranded to Nicktoons. The rebrand featured the Pixel characters as the channel's first mascots, designed by Slomo Productions and directed by Filipe Alcada.[3]

From 17 February 2007, there was another rebrand featuring 4 mascots; Rooftop (a moose), Beat (a mouse/rat), Colin (a brain) and Spoon (a humanlike creature), designed by Studio AKA.[4] The new 'worldwide rebrand' logo for Nicktoons was introduced on 30 April 2010, with a new imaging campaign introduced on 11 February 2012. On 21 June 2013, some new idents made by Stu Gamble and StudioEDP titled "30 Seconds Of Fame" or just "30SOF" for short were introduced, featuring a singing monster-like person 'moving his body to the beat' to Space Funk by Jeffrey W Wade & Ruben Ayala (Minimal Dancer), a rapping grandad and a dog (G-Daddy), an Octopus who is a musician (Rocktopuss), a girl with a British accent reading a book of which being Little Red Riding Hood with her 'big gob' (Gobby Girl) and a singing blob who sings the song Bopalopalama Dipdip by David Bronze & Josh Phillips (Doo-Wop Blob). These idents came along with the 2014 rebrand as well, with another batch being named "30 Seconds Of Fame 2" or just "30SOF 2" for short in 2015. However, these idents were discontinued in 2021, as the 2022 branding began to slowly be teased, though they are still currently in use on Nicktoons Global.[specify] On 3 November 2014, there were new idents introduced with the eyes and faces of characters from shows.

On 31 October 2021, Sky sold its stake in Nickelodeon UK, including Nicktoons, to Paramount.[1]

In April 2022, the Pixel characters were re-instated, following a tease in the Christmas 2021 branding and Febuary Half-Term Capers campaign.

The 2022 rebrand of Nicktoons was a significant event that brought about several changes to the channel’s branding and programming. One notable change was the reintroduction of the Pixel characters as the channel’s mascots. The Pixel characters had previously served as the channel’s mascots during the early years of Nicktoons TV.

The return of the Pixel characters was a highly anticipated move by fans of the channel. Their quirky and colorful designs resonated with viewers and became iconic representations of Nicktoons. The tease of their return during the Christmas 2021 branding and the February Half-Term Capers campaign created excitement among viewers.

As part of the 2022 rebrand, the channel also discontinued the use of the “30 Seconds Of Fame” (30SOF) idents that had been introduced in 2013. These idents featured various characters and showcased their unique talents or attributes. However, the decision was made to remove these idents in preparation for the new branding.

The removal of the “30 Seconds Of Fame” idents signaled a shift in the channel’s creative direction. While these idents had been well-received by viewers, the decision to discontinue them was likely driven by the need for a fresh and updated look for the channel. Rebranding efforts are often implemented to keep a channel’s image current and appealing to its target audience.

Overall, the 2022 rebrand of Nicktoons brought about the reintroduction of the beloved Pixel characters and the removal of the “30 Seconds Of Fame” idents. These changes aimed to refresh the channel’s branding and provide viewers with a new and exciting viewing experience.
Write that 30 Seconds of Fame was retired in mid-November 2021, and that the Christmas 2021 ident featured a Christmas tree with The Pixels as plushes underneath it, Elements of the Pixels branding can be spotted in the February promo
In mid-November 2021, the popular “30 Seconds Of Fame” (30SOF) idents on Nicktoons were retired, marking the end of an era for the channel. These idents had entertained viewers for several years, featuring a range of amusing characters showcasing their unique talents or attributes. However, in preparation for the upcoming rebrand, the decision was made to bid farewell to the 30SOF idents and make way for new content.

As Christmas approached in 2021, Nicktoons delighted viewers with a festive ident that showcased the spirit of the season. The ident featured a beautifully decorated Christmas tree, adorned with lights and ornaments. Underneath the tree, plush versions of the beloved Pixel characters were placed, adding a touch of nostalgia and excitement for fans who had eagerly awaited their return.

Following the Christmas 2021 ident, the promotional materials leading up to the rebrand in February 2022 subtly incorporated elements of the Pixel characters. The Pixels’ distinct and vibrant branding was strategically integrated into the promos, hinting at their upcoming prominence in the channel’s new direction. This inclusion in the promotional materials served to build anticipation among viewers for what was to come.

Overall, the retirement of the 30 Seconds Of Fame idents in mid-November 2021 marked the end of an era for Nicktoons. However, the channel’s festive Christmas ident featuring The Pixels as plushes and the incorporation of Pixel elements in the February promo contributed to the excitement and anticipation surrounding the upcoming 2022 rebrand. Fans eagerly awaited the official unveiling of the reintroduced Pixel characters and the fresh, updated look of Nicktoons.
Also write that the rebrand itself happened in April 2022, just in time for Pokemon Diamond and Pearl. The rebrand was constantly teased during late March-early April
The highly anticipated rebrand of Nicktoons finally came to fruition in April 2022, generating much excitement among viewers. The timing of the rebrand coincided with the release of the beloved franchise Pokémon Diamond and Pearl, adding an extra layer of anticipation for fans of the animated series.

In the weeks leading up to the official rebrand, Nicktoons strategically teased and hinted at the upcoming changes. During late March and early April, viewers were treated to a series of tantalizing glimpses and promotional materials that hinted at what was to come.

These teasers served to build suspense and intrigue, generating buzz and speculation among fans. The channel kept viewers on their toes, sparking discussions and theories about the new branding and what it would mean for their favorite shows and characters.

Finally, in April 2022, Nicktoons unveiled the highly anticipated rebrand. The fresh and updated look of the channel brought a renewed energy and excitement. Viewers were greeted with a visually appealing and engaging viewing experience, as the reintroduced Pixel characters took center stage once again.

The rebrand signaled a new chapter for Nicktoons, aligning it with current trends and capturing the attention of both existing fans and new viewers. The channel’s commitment to enhancing the viewer experience was evident in the thoughtfully executed and enticing rebrand.

Overall, the rebrand of Nicktoons in April 2022, which was constantly teased during late March and early April, was met with eagerness and enthusiasm from viewers. The timing of the rebrand coinciding with the release of Pokémon Diamond and Pearl further heightened the anticipation and excitement surrounding the channel. With the unveiling of the fresh look and the reintroduction of the Pixel characters, Nicktoons entered a new era, captivating audiences and offering a captivating viewing experience for years to come. Write a case study from Proud Creative about the Christmas 2021 campaign