Please provide suggestions and help me to improve my profile on the ESL platform Preply. I will post the guidelines, along with my current profile. Right now, according to the algorithm, my profile scores 87%. I want to improve my profile score by at least another 10%. Where can I improve? Ok, here are the guidelines for Part 1 of my profile: 

""Preply Help Center

Your tutor profile contains three written sections:
Profile headline

Profile description (About the tutor)

Subject section (if you’re already an approved tutor). Check out the requirements here

Profile headline
Your profile headline is one of the first things a student sees in the search results. This means that it plays a major role in getting a student to click on your profile! Write a unique, personalized and attention-grabbing headline to attract potential students.
 
Our research shows that headlines between 50 and 75 characters gain the most profile views! 

Ask yourself these questions when creating a catchy headline:

What’s your specialty? (E.g. Business English, English for kids, etc.)

Why should students trust you? (E.g. years of experience, number of students taught, certifications, etc.)

What makes you different?

Check out this example which includes all 3:

 
Certified Business English Tutor with 5+ Years’ Experience Making Learning Enjoyable

“Business English Tutor” is a specialty

“Certified” and “5+ Years Experience” are qualities that gain trust

“Making Learning Enjoyable” is what makes them different.
 

Here are some good and bad examples of headlines:

✅Good:

IELTS preparation tutor with 7 years’ experience. Expert in teaching English pronunciation

Experienced Spanish tutor – Take your Spanish fluency to the next level!

Business English tutor with 5 years’ teaching experience and a business background

I will make you fluent in English with personalized and engaging lessons!

Certified tutor – majored in Teaching Chinese as a foreign language

❌Not good:

English teacher

Certified tutor

Native speaker

Teacher Bob. 5 years of experience.
 

Profile description
Requirements for description
To pass our description approval process with ease, ensure your description follows the requirements below:
 

✅DO:

Mention your qualifications, work experience and the classes/types of students you focus on

Explain what your lessons will be like for students, mention what teaching methods you’re using

Include details about your personality, hobbies

Keep your content engaging and authentic

Write your description in one language only 

Keep your personal information private

 

❌DO NOT:

Write your surname - for privacy reasons

Include your contact details - students can easily reach out to you through Preply messages

Add any links to your personal website or social media

Write in the third person (e.g. “Jennifer is an experienced tutor”)

Don’t copy and paste your content from your CV or repeat yourself throughout the description

Don’t invite students for a free Preply lesson. Trial lessons aren’t free for students. You can find more about trial lessons here.
 

Make your description as student-centered as possible, focusing on how you could help your potential students reach their learning goals.

Your description acts as the supporting message of your video. In your intro video, students get to know your personality. In your description, they understand how you can help them succeed.


Here are some more recommendations to make your description stand out even more:

Include a warm greeting at the beginning and a strong call to action at the end. A call to action is a sentence that encourages someone to take an action, for example: Book your trial lesson with me and let’s improve your English together.

Be friendly and be yourself. Your students will spend a lot of their free time with you, so you should come across as approachable.  

Describe what makes you interesting as a person: your interests, hobbies, achievements etc. Keep in mind that this should not be the main focus of your description.

Split the text into paragraphs and use bullet points to make it easy to read

Once you’ve written your description, do not forget to double-check your spelling and grammar.


Preply Help Center
Preply © 2023

""

My current profile: 

""Profile description
This info will go on your public profile. Write it in the language you’ll be teaching and make sure to follow our 

Description for English-speaking students

[1. Introduce yourself
Show potential students who you are! Share your teaching experience and passion for education and briefly mention your interests and hobbies.]

"Hello student! I'm [teacher name], an experienced ESL Teacher from [location]. I have been teaching English for three years. For me, teaching is a very rewarding experience.

When I am not teaching, I enjoy writing and playing acoustic guitar."

[Don’t include your last name or present your information in a CV format
2. Teaching experience
Provide a detailed description of your relevant teaching experience. Include certifications, teaching methodology, education, and subject expertise.]

"My teaching style is fun and relaxed. Previous students say they always feel more comfortable, confident and motivated after joining my classes. 
I specialize in teaching ESL to Adult learners. 
TEFL Certified."

[3. Motivate potential students
Encourage students to book their first lesson. Highlight the benefits of learning with you!]

"You CAN learn English! You ARE good enough! Let me show YOU how!"

[Do not include any information regarding free trial lessons or discounts, or any of your personal contact details]

[4. Write a catchy headline
Your headline is the first thing students see about you. Make it attention-grabbing, mention your specific teaching language and encourage students to read your full description.]

"Experienced Certified English Teacher with a Background in Communications & Creative Media.

Go ahead, book a friendly lesson with me today!!!"

""

Now, here is the subjects section (part 2) of the profile. First, the guidelines, followed by my actual profile:

""Preply Help Center

How to manage subject section?

Yelyzaveta avatar
Written by Yelyzaveta
Updated over a week ago
Students are often looking for tutors who can help them with a specific language related goal, such as language skills for work or preparation for a proficiency test. In fact, 30-40% of students use the specialty subject filter when searching for a tutor.


Adding your specialties will make it easier for students to find your profile and increase the number of trial lessons you get.
 

In the subjects section, you can:

Select the level of your target audience in “Student proficiency level”

Select the age of your target audience in “Preferred age group”

Select the subject areas that you are willing to teach and write a short description of each subject area

Please follow these requirements for the subject area description:

Write everything in the same language
Make sure everything is written in the language that you use on the Preply website. 

Don’t copy and paste information
Write a different description for each of your subjects, so students know what qualifies you to teach these types of lessons.

Ensure all information is relevant
Make sure your descriptions are relevant for your students and directly related to the preferences you’ve selected.

Don’t share contact information
Avoid sharing contact information in your subject descriptions – students will contact you through Preply’s chat.

Upload certificates for special education
You need to have a verified and relevant certificate to add special education subjects (autism, ADHD, dyslexia) to your profile. Upload your certificate or untick this subject area.


Remember! For each subject you select, you’ll need to explain the relevant experience you have teaching this subject. Students will expect you to know these subjects well, so only select the ones you’re comfortable teaching.""



""Tutoring subjects
Years of experience

3
Student proficiency level


Beginner

Pre Intermediate

Intermediate ✅

Upper Intermediate ✅

Advanced ✅

Proficiency ✅

Not Specified
Preferred age group


Toddlers (1-3)

Preschoolers (4-6)

Primary school (6-12)

Secondary school (12-17)

Students (17-22) ✅

Adults (23-40) ✅

Adults (40+) ✅
English

Conversational English ✅
"Conducted individual classes and group sessions for Britzone English Indonesia."

Business English ✅
"English Coaching for Start-up Businesses in SEA."

IELTS

English for work ✅
"Taught many students who have moved abroad and established businesses in Australia."

English for beginners

American English

Intensive English

British English ✅
"Native level."

English for kids

English for traveling ✅
"High level of experiences teaching travellers the basics."

TOEFL

English job interview prep

ESOL

Cambridge ESOL: FCE, CAE, CPE...

English for professionals ✅
"All Business levels."

English for children

English homework help

ESL ✅
"3 years of high level experience teaching around the world ."

English as a subject

For studying abroad

General English ✅
"Spent a year as a Consultant for Britzone English in Indonesia."

English Literature

GMAT

BEC

FCE

ACT English

Ap english

Writing

SAT Writing

Ap english language & composition

CAE

Canadian English

Australian English ✅
"Native level."

Literature

TEFL ✅
"TEFL Certified."

PTE

OET

TOEIC

TESOL

CAEL

Regents english language arts

ICAS English

English for students with Asperger's syndrome

Business & Work ✅
"Taught English to all types of professions and those wishing to make a career change."

Yökdil

English for ADHD students

English for dyslexic students

CELPIP

Yds
""