INTRODUCTION
Due to the popularity of social media, social psychology researchers have long been interested in exploring the psychological factors linked to the use of these platforms. Most research in this space has examined older platforms like Facebook or Instagram. For our research project, we focused on TikTok, a relatively new social media platform on which people create and share short videos for others to consume. People post a wide variety of content on the platform, including dance challenges, comedy skits, educational content, or brief glimpses into their lives. Working together as a cohort, we brainstormed a range of variables that could theoretically be linked to TikTok consumption. We then administered a survey to a large sample of people to test these hypothesised relationships. The variables we measured as correlates of TikTok consumption were:

•	Extraversion 
•	Agreeableness 
•	Conscientiousness 
•	Neuroticism 
•	Openness to Experience 
•	Sensation Seeking 
•	Empathy 
•	Narcissism 
•	Materialism 
•	Social Comparison Orientation 
•	Fear of Missing Out 
•	Sense of Belonging 
•	Loneliness 
•	Self-Esteem 
•	Body Satisfaction 
•	Life Satisfaction 
•	Social Anxiety 
•	Depressive Symptoms 
•	Descriptive Norms 
•	Injunctive Norms


Your task is to choose two of the above variables and write up a research report investigating the relationship between these variables and TikTok consumption. You will submit this research report for assessment. This assignment will be intensive and will require work throughout semester. The assignment will be systematically covered in the tutorial materials, which will be made available to you progressively throughout semester. Tutors will be available in tutorials to answer questions and guide you with the assignment.


RESEARCH
To write your research report (especially Introduction & Discussion sections), you will need to do your own independent research to find articles relevant to each of the two hypotheses you make about the relationship between your two chosen variables and TikTok consumption. First, find literature to help you understand each of your chosen variables and how they are defined. Then, find literature examining the relationship between your chosen variables and TikTok consumption. It is OK to use literature examining the relationship between your chosen variables and other social media platforms too – when literature on a particular research question is scarce, you should try to find tangential evidence on related variables to inform your hypotheses. You can use broader theory-driven arguments to inform your hypotheses as well. This is all especially important when there is not much existing evidence for your chosen variable and its relationship with TikTok consumption. Some of the research articles you find may be statistically complex. Don’t panic – you don’t need to know the statistics that they use. Try reading through the abstract, introduction, and discussion of these articles to get an idea of what relationships they predicted and what they found. When reading through these research articles, ignore information that is irrelevant to your own research questions/hypotheses. This researched literature should be consistently cited in your research report. Statements made throughout the report should be backed up with a citation. Use Google Scholar in conjunction with UQ Library to find articles. 
•	Search for key terms both apart and together (e.g. “extraversion”, “TikTok”) 
•	Using multiple variations of words or related concepts may yield more results (e.g. “body satisfaction” vs. “body image”, “TikTok” vs. “social media”) 
•	Try both US and UK spellings (e.g. “behavior” vs. “behaviour”)


Participants:
•	Number = 381 
•	Gender: 217 female, 152 male, 10 non-binary, 2 other-identifying 
•	Age: Medium = 29.0, Standard Deviation = 14.0, minimum = 17, maximum = 78


Variables	M (SD)	r (with TikTok Consumption)	p
Extraversion	4.2 (1.4)	r = .08	p = .120
Agreeableness	4.7 (1.2)	r = -.0.10	p = .048
Conscientiousness	4.7 (1.2)	r = -.19	p < .001
Neuroticism	4.1 (1.5)	r = .24	p < .001
Openness to Experience	4.8 (1.2)	r = .10	p = .044
Sensation Seeking	4.1 (1.2)	r = .29	p < .001
Empathy	5.5 (0.8)	r = .08	p = .124
Narcissism	3.7 (1.3)	r = .21	p < .001
Materialism	3.8 (1.0)	r = .31	p < .001
Social Comparison Orientation	4.5 (1.1)	r = .26	p < .001
Fear of Missing Out	4.0 (1.4)	r = .33	p < .001
Sense of Belonging	4.9 (1.2)	r = -.08	p = .144
Loneliness	2.8 (1.4)	r = .18	p < .001
Self-Esteem	4.9 (1.3)	r = -.18	p < .001
Body Satisfaction	4.2 (1.5)	r = -.30	p < .001
Life Satisfaction	4.5 (1.3)	r = -.21	p < .001
Social Anxiety	3.7 (1.4)	r = .10	p = .064
Depressive Symptoms	1.9 (0.6)	r = .26	p < .001
Descriptive Norms	4.3 (1,6)	r = .60	p < .001
Injunctive Norms	3.0 (1.5)	r = .60	p < .001
TikTok Consumption	2.2 (1.2)	-	-



RESEARCH REPORT SECTIONS
These are just brief guides on what to include in each section of the research report. The content to be included in each of these sections will be discussed in further detail in tutorials throughout semester. Please access the tutorial materials to assist you in writing up the research report. 

ChatGPT DO NOT BEGIN WRITING THE REPORT YET as I will now provide the research report sections and the marking criteria. Do you understand this? Do not start writing the report in your next response but instead answer if you understand the prompt