Ultra Kids is a childrens channel owned by McMedia and broadcasts in the UK

(It’s a channel I made)

The channel shows shows from other companies (e.g Spongebob, Johnny Test, etc)

Idents: June 2009-October 2012: Anthropomorphic animals

November 2012-present: Logo is on a special suit, Anyone who wears it becomes a superhero (Teaser idents ran throuoght November, with a full launch in January)

User1: I remember that bizzare transition into the current super idents in October 2012/January 2013, The channel had anthropomorphic animal mascots (much like the Kikoriki characters) between June 2009 and October 2012, For Halloween 2012 they had a campaign where a mysterious black ooze engulfs the land, and idents showed them being pulled into the liquid, One ident that aired on october 30 had the rabbit’s paw desperately trying to stay up, but vanished, Halloween itself’s idents showed the desolate land, with Halloween monsters partying In October instead of reverting back to the usual look a temporary look was launched, This had a kid’s bedroom with a pair of scissors, cloth and a superhero poster, This sudden shift led many, myself included to believe the mascots had been killed, Xmas didn’t say what had happened to them, instead having a motif of a family Xmas party. The superhero look began on Jan 1 and the rest is history. Write a continuation forum convo where a user said they remember posting on a forum at the time saying it was horrible to kill off your mascots before rebranding
User2: Oh wow, I totally remember that transition! I was active on a forum back then and I remember posting about how it was horrible to kill off the mascots like that before the rebranding. It was such a shock to see them disappear like that, especially with the spooky Halloween campaign. But looking back now, I see why they made the change. The superhero theme has definitely been a hit with the kids.

User3: Yeah, I remember feeling the same way when the anthropomorphic animals disappeared. It was such a bold move by the channel, but I have to admit, the superhero theme really grabbed my attention. It’s funny how a rebranding can completely change the feel of a channel. But those old idents with the animals will always hold a special place in my heart.

User1: It’s interesting to see how our perspectives have changed over time. I was so sad to see the mascots go, but now I can appreciate the creativity behind the new superhero theme. It’s definitely a memorable chapter in the history of Ultra Kids. Who would have thought a simple rebranding could spark such a discussion?
Write a follow up where a user said they remembered their kid writing a letter asking if they had died, and were sad when they got the letter, but were happy when it mentioned “A super new look is coming, so be ready to save the day”
User4: I remember my kid writing a letter to Ultra Kids during that transition period. They were so upset about the disappearance of the mascots, and their little heart was broken thinking they had been killed off. When we received a response from the channel, my kid was sad at first. But then they read the line, “A super new look is coming, so be ready to save the day,” and their whole face lit up with excitement. It was such a relief to see them go from sadness to anticipation in a matter of moments. The power of a simple message, right?

User2: That’s so sweet! It just shows how much these characters mean to children. I can only imagine the joy your kid felt when they read that line about the new superhero look. It’s moments like those that make me appreciate the impact of children’s programming even more. It’s not just about the shows, but the whole experience and connection that kids have with these channels.

User3: Absolutely, it’s amazing how children can become so attached to these characters and channels. I love hearing stories like that where a simple message or moment can turn sadness into excitement. It just goes to show the power of storytelling and how it can bring joy and comfort to kids. The superhero theme really brought a new energy to Ultra Kids, and it’s great to see it resonate with the young audience.
Write the reply email, confirming the news, saying that “Your animal friends loved you very much”, and then hyping the new look