Pitbull performed "Don't Stop The Party" at the 2012 MTV Europe Music Awards on November 11, 2012, in Frankfurt, Germany. Alexandra Capotorto noted that Pitbull: "looked like he was straight off the set of a "Men in Black" film during his performance." He was dressed in black with a white shirt underneath a pair of his signature dark sunglasses. Capotorto said: "he entertained the crowd with his song — and leave it to the master to have background dancers in the form of beautiful women dressed in tight white bodysuits and white wigs." He also performed it at the Latin Grammy Awards of 2012 at the Mandalay Bay Events Center on November 15. He also performed it at the 2012 American Music Awards. He also performed the song at the IPL 6 Opening Ceremony at Kolkata, India.