United secured promotion as champions of the Second Division in 1963–64, helped by the late signing of striker Alan Peacock from Middlesbrough for £53,000. However the overly physical approach typified by captain Collins earned Leeds a reputation as "dirty" that would shadow the club throughout Revie's tenure as manager and continue to this day. Leeds adapted well to the First Division early in the 1964–65 campaign, but caused controversy in Collins's return to Goodison Park as the game against Everton descended into a brawl and the referee ordered the players off the field after 35 minutes to prevent further violence. Leeds went on to maintain a strong title challenge, finishing second to rivals Manchester United on goal difference after failing to beat Birmingham City on the last day of the season. They also reached the final of the FA Cup, losing 2–1 to Liverpool at Wembley after extra-time.