Following Eurovision, Genova performed a show in front of 12,000 people in Arena Armeec, one of the most renown indoor arenas in Bulgaria. She also performed "If Love Was a Crime" at the BG Radio Music Awards 2016, where she was rewardеd with the special statuette for BG Ambassador of the Year. On 5 June 2016, Genova performed a gig at Clapham Grand Theatre in London. Genova was a special guest at the 2016 MAD Video Music Awards in Athens, where she performed with Greek singer Demy. Genova and Destiny Chukunyere, the winner of the Junior Eurovision Song Contest 2015, were the interval acts at the Junior Eurovision Song Contest 2016 in Malta. She became a coach on "The Voice of Bulgaria" in 2017, when the show premiered its fourth season and remained a part of the lineup in the fifth season. She is said to be planning a third Eurovision entry.