Pavlivka (, formerly Poryck, ) is a town now located in northwestern Ukraine, in Volyn Oblast, near Volodymyr-Volynskyi, on the Luga river. For centuries, Poryck was property of several noble Polish families. The town is the birthplace of a Polish statesman Tadeusz Czacki (born 1765). On 11 July 1943, the Ukrainian Insurgent Army, supported by local nationalists murdered here more than 300 Polish civilians, who had gathered in a local Roman Catholic church for a Sunday ceremony (see also the Volhynian Genocide).