Bennett's fashion style is a large part of his public image, and he has taken interest in the industry. Bennett has designed hats for the Chicago White Sox. "The Hollywood Reporter" has said that Bennett is "redefining fashion" with his style of generally wearing overalls and contesting traditional hip-hop fashion norms. Bennett wore a suit that was meant to imitate Michael Jackson at the 2017 BET Awards. Bennett was seen wearing Thom Browne clothing at the 2017 Grammys. Bennett has been known to wear a signature hat with the number three on it. “I’ve rationalized it to myself that it stands for the third mixtape, the Holy Trinity, and the three-pronged family of myself, my daughter, and my girl,” Bennett said in an interview in regards to the meaning of the number three.