Before her appearance at the contest, Wurst went on a promotional tour, performing in several European countries. Prior to her song selection, Wurst appeared at a Eurovision fan event in Vienna in October 2013 held by the Austrian branch of OGAE, an international organisation of Eurovision fan clubs across Europe and beyond, where she shared the stage with Anne-Marie David, the 1973 Eurovision winner. On 28 March Wurst appeared at the 2014 Euroschlager Party, held by OGAE Spain, in Madrid. On 29 March 2014, Wurst was a guest at the "Eurovision Pre-Party Riga" in Latvia, appearing alongside Poland's 2014 representatives Donatan &amp; Cleo and Latvia's 2013 representatives PeR. Wurst was also one of 26 acts from the 2014 contest to perform during the 2014 Eurovision in Concert, the largest gathering of Eurovision artists outside of Eurovision itself, held in the Melkweg, a popular music venue in Amsterdam, the Netherlands on 5 April 2014. This was followed by an appearance at the London Preview Party alongside 15 other participating entries from 2014, held at the Café de Paris nightclub in London on 13 April. Wurst also took part in several interviews and performances on Irish, Belgian and Dutch television networks.