In November 2011 the Paper Cup Company received a Green Apple Environment Award as part of the Green Earth Appeal’s campaign to find the greenest companies in the United Kingdom. The award was presented to the company in the House of Commons, London, to recognise its achievement in becoming the world’s first organisation to enable its customers to offset the carbon footprint of paper cups. The company has maintained this environmentally friendly strategy by working with the international Green Earth Appeal and the United Nations Environment Programme (UNEP) by planting a tree in the earthquake-hit island of Haiti for every thousand cups it sells.