Winehouse performed the song at the 50th Annual Grammy Awards ceremony while in London, along with her hit single "Rehab". The performance was broadcast internationally via satellite. The song's performance on the awards ceremony subsequently led to an increase in digital downloads, notably on iTunes, where the song re-entered the Top Songs chart at number 55 in the United States. This resulted in a new peak for the song on the "Billboard" Hot 100, of number 77, one spot ahead of its previous peak.