The accompanying music video was directed by Shane Drake and takes place in a dark alley-like area in Salford, England. The video also features Timbaland's brother Sebastian, who contributes an extra verse after the bridge. The director noted that the influence of making the video came from the sound of the song and used the rhythm and beats to add effects to make the video have an edgy appeal. "The Way I Are" received a nomination for Monster Single of the Year at the MTV Video Music Awards, as well as a nomination under the Producer of the Year (Non-Classical), listed with other songs produced by Timbaland and released during 2007, at the 50th Annual Grammy Awards.