The monster costumes are such an integral part of Lordi's publicity image that they refuse to be photographed or even interviewed without them, even if in some cases it leads to their own discomfort. Lordi has done interviews without their masks but the interviews are always filmed from the back so that their faces are not visible. Previously during interviews, Lordi members spoke only English to the cameras, not their native Finnish. In a brief segment on the BBC reporting about the band attending the Eurovision Song Contest 2006, they were shown lounging beside a pool in full sunlight, while wearing their monster costumes.