Over Bischoff's objections, Raw co-general manager Stone Cold Steve Austin reactivated the Intercontinental Championship on the May 5, 2003 episode of "Raw" and declared any former champion on the Raw roster eligible to enter a battle royal at Judgment Day for the title. Christian won the battle royal to win the championship and restore a secondary singles title for Raw wrestlers to compete for. Eventually, WWE did the same thing for SmackDown and created a separate set of titles for that brand; for its secondary title, SmackDown reactivated the United States Championship that had been unified with the Intercontinental Championship in 2001, placing the WWE name on it while claiming the lineage of the old WCW title of the same name (much as they did with the Cruiserweight Championship when that became WWE exclusive).