On February 14, 2016, Furtado performed the Canadian national anthem at the 2016 NBA All-Star Game which was held in Toronto (this was the second time Furtado had performed at the NBA All-Star Game, also having performed "O Canada" at the 2004 NBA All-Star Game). That same month, she also began teasing new music via social media, suggesting that the album would have a connection to Dallas, Texas, where much of the album was recorded. In 2016, Furtado collaborated with Dev Hynes on the track "Hadron Collider". The track appears on Hynes' album "Freetown Sound".