In October 2019, BNT announced that Bulgaria would return for the contest in Rotterdam. The country internally selected its entry for the contest, and Victoria was revealed as the artist on 25 November 2019. However, due to the COVID-19 pandemic, the contest was cancelled. Victoria would represent her country in 2021 instead. On 29 January 2021, the broadcaster announced that Victoria's song would be internally selected from her recently released five-song EP "a little dramatic" and her most recent single "Ugly Cry". On 20 February 2021, BNT launched an online platform for the public to evaluate the six songs and provide consultation on which song should be selected. The songs were also evaluated by various focus groups that featured music, television, radio and international Eurovision experts.