Ex-Beatle George Harrison's "Bangla Desh" single in 1971 is commonly acknowledged as the first ever purpose-made charity single – in this case to help fund relief efforts following the 1970 Bhola cyclone and the Bangladesh Liberation War. The money raised was donated to UNICEF, as were takings from Harrison's all-star charity concert (again, the first of its kind) held at Madison Square Garden, New York, and its spin-off live album and concert film. This is one way of using artistic talent as art for charity.