Benayoun made his debut against Eintracht Frankfurt in a pre-season friendly before making his first competitive appearance on 8 August in a 3–1 loss against Manchester United in the 2010 FA Community Shield, by coming on for left-winger Florent Malouda in the 72nd minute. On 21 August, Benayoun scored his first league goal in the 93rd minute for Chelsea in a 6–0 thrashing of Wigan Athletic at the DW Stadium in Wigan, Greater Manchester.