In May 2015 SINOIAN was chosen to represent Armenia at the first-ever Eurovision fashion show "Fashion For Europe" in Vienna. The SINOIAN fashion house successfully presented eight pieces of its new collection during the show. Other participants were amongst others Michael Michalsky for Germany, Galia Lahav for Israel, Ivana Helsinki for Finland, Agnesa Vuthaj fashion for Albania, Calzedonia for Italy and more. The fashion show was televised and attracted up to 10.000 visitors.