In 2001, Sinduhije founded Radio Publique Africaine (RPA), along with Samantha Power, as a means of bringing about peace between his fellow Tutsi and the Hutu in his often war-torn country. He thought of the idea while working at the state radio station. RPA's stated purpose is "to humanize relations between the ethnic groups." Sinduhije later stated that it was initially hard to find donors for the project, given the regional distrust of public radio after the role that the Rwandan public radio station Radio Télévision Libre des Mille Collines had played in that nation's recent genocide.