On 20 September 2014, Loreen premiered the song at Eurasian Music Awards at the Central Stadium in Almaty, Kazakhstan. In January 2015, she also premiered the song during the Eurovision Gala Night at the Casino Luxembourg in Luxembourg. Loreen performed as interval act during the Second Chance round of Melodifestivalen 2015 on 7 March singing the lead single off of "Paperlight", "Paper Light (Higher)". On 30 April, Loreen performed "Paper Light (Higher)" during 7th "Humorgalan" UNICEF's telethon in Sweden. During the Eurovision Song Contest 2015, Loreen headlined the Vienna Life Ball, Europe's biggest charity event supporting people with HIV and AIDS in Austria, attending the event in a dress designed by Jean Paul Gaultier and performed "Paper Light (Higher)". On 23 May 2015, Loreen performed "Paper Light (Higher)" onstage at Cirkus in Helsinki as the headline act during the city's annual The Eurovision Party, celebrating the Eurovision Song Contest. One day later, she performed the song during "Childhood-dagen" at Gröna Lund in Stockholm, Sweden.