4–2–4 was first used with success at club level in Brazil by Santos, and was used by Brazil in their wins at 1958 World Cup and 1970 World Cup, both featuring Pelé, and Mário Zagallo, the latter of which played in 1958 and coached in 1970. The formation was quickly adopted throughout the world after the Brazilian success. Under the management of Jock Stein, Celtic won the 1966–67 European Cup and reached the final of the 1969–70 European Cup using this formation.