On the October 24, 2015 episode of "Eat Bulaga!", approximately 55,000 people gathered at the Philippine Arena for a benefit concert that highlighted the love team of Maine Mendoza and Alden Richards. One hundred percent of ticket sales (Php 14 million) was allotted for the AlDub Library Outreach Project. With 41 million in total tweets within 24 hours (39.4 million in 24 hours on October 24 with remaining tweets from the following day considered as counted by Twitter itself), #ALDubEBTamangPanahon, the official hashtag of the event, broke their own Twitter record as well as breaking the global record for the most number of tweets within 24 hours previously held by the 2014 FIFA World Cup semi-final match between Brazil and Germany (which only gained 37.6 million tweets).