The first official MLB All-Star exhibition game on July 6, 1933, was held at Comiskey Park (1910–1990) and was part of the 1933 Chicago World's Fair during the city's centennial. The 1933 MLB All-Star Game was the idea of Arch Ward, the sports editor of the "Chicago Tribune", after the Mayor of Chicago, Edward J. Kelly, had first approached the "Tribune's" publisher for a major sport event. The game was intended to be a one-time event to boost morale during the Great Depression. Ward decided that the fans would select the starting nine players and the managers the other nine players for each of the NL and AL All-Star teams. The "Tribune" called it the "Game of the Century", and 55 newspapers across the country printed the fans' ballots in their papers. The "Tribune" estimated the game's attendance on July 6, 1933, at 49,000. The proceeds ($45,000, net gate receipts) from the game went to a charity for disabled and needy major league players. The All-Star Game would afterwards be known as MLB's "Midsummer Classic".