Del Monte produced an advertising campaign in the 1980s with the catchphrase "The Man from Del Monte, he says Yes!". The man from Del Monte was portrayed by British actor Brian Jackson. During The Troubles in Ireland, the Unionist political slogan, "Ulster says no!" was mocked by nationalists who added "...and the man from Del Monte says yes." This was in response to the Del Monte advertising campaign at the time. In a related incident, a gable wall in Belfast was painted with a huge mural supporting Rev Ian Paisley's "Ulster Says No To Sodomy" campaign (which opposed the legalisation of homosexual acts between consenting adults in Northern Ireland). The graffiti "But the man from DelMonte says Yes!" soon appeared in response.