"The Crowd Roars" is loosely based on the play "The Barker: A Play of Carnival Life" by Kenyon Nicholson. Hawks developed the script with Seton Miller for their eighth and final collaboration and the script was by Miller, Kubec Glasmon, John Bright and Niven Busch. Blondell and Dvorak initially were cast in each other's roles but swapped after a few days of shooting. Shooting began on December 7, 1931 at Legion Ascot Speedway and wrapped on February 1, 1932. Hawks used real race car drivers in the film, including the 1930 Indianapolis 500 winner Billy Arnold.