In 2016, Mars released his third album, "24K Magic", which spawned music videos for "24K Magic", "That's What I Like", "Versace on the Floor", and "Finesse" featuring Cardi B. The video for "That's What I Like" won several accolades in 2017, including an American Music Award for Video of the Year and Outstanding Music Video at the NAACP Image Awards. In the same year, the video for the title track, "24K Magic", received an award for Video of the Year at the BET Awards, as well as an accolade for Best Dance Performance and Video of the Year at the Soul Train Music Awards. The music video for "Finesse" was awarded Video of the Year at the 2018 Soul Train Music Awards and Best Music Video at the 2019 iHeartRadio Music Awards.