James Montgomery from MTV News noted that it shared similarities with the music video for "Single Ladies (Put a Ring on It)" by Beyoncé Knowles, highlighting a similar wardrobe and dance routine. He complimented the inclusion of Lil Wayne, and added that Shakira "really is a true original". A review from Neon Limelight was less complimentary of the clip, opining that the "switch from sexy Latin hip rolls to street stepper" was a sign of "desperation". They also noted similarities to the music video for "Promiscuous" by Nelly Furtado. Shakira additionally promoted the single through her performance at the American Music Awards of 2009. On 14 February 2010, Shakira performed "She Wolf" and "Give It Up to Me" at the 2010 NBA All-Star Game halftime-show.