On 8 October 2017, one week after the 2017 Las Vegas shooting, "Zondag met Lubach" aired a spoof advertisement called "Nonsensical Rifle Addiction", which highlighted the issue with gun violence and mass shootings in the United States, and also lampooned the United States's inability to introduce any binding form of gun control. The title is a play on the influential American gun rights organisation National Rifle Association (NRA). The video was retweeted by American actor Samuel L. Jackson after the Stoneman Douglas High School shooting in February 2018.