Media actors have also started testing new formats and technologies of journalism, experimenting with how virtual reality or gaming can facilitate immersive experiences of relatively distant events. In 2015 for example, the New York Times opened its Virtual Reality Lab, seeking to provide original perspectives on issues ranging from the war in Iraq, to the conflict in South Sudan, to the thinning of the ice cap in Antarctica. The Virtual reality app proved the most downloaded in the history of interactive applications launched by the paper. Awareness raising video games have also been developed such as Games for Social Change, which involve students.