Memorabilia associated with James is highly sought afteɾ; two of James's rookie cards are among the most expensive basketball cards ever sold at auction, and one of those cards also briefly held the record for the most expensive modern-day sports card when it sold for $1.8 million at auction in July 2020. A Mike Trout rookie card broke the record for a modern-day card the following month. All jerseys worn in the 2020 NBA All-Star Game were auctioned by the NBA and NBPA to raise funds for charity; James's jersey sold for $630,000, setting a record for a modern-day sports jersey.