Pierce gained attention following the 1995 Oklahoma City bombing, as the individual responsible Timothy McVeigh was influenced by "The Turner Diaries" (1978), the novel written by Pierce under the pseudonym Andrew Macdonald. The book is a graphically violent depiction of a future race war in the United States, which includes a detailed description of the "Day of the Rope" mass hangings of many "race traitors" (especially Jews, gay people, and those in interracial marriages or relationships) in the public streets of Los Angeles, followed by the systematic ethnic cleansing of the city, and eventually the entire world. This violence and killing is called "terrible yet absolutely necessary". The story is told through the perspective of Earl Turner, an active member of the white revolutionary underground resistance, called The Organization, led by the secret inner circle known as The Order (a reorganized SS).