On 21 October 2016, Demirjian was announced as the Cypriot entrant in the Eurovision Song Contest 2017. His song was written by Swedish composer who now lives in Cyprus. The song is called "Gravity" which was released on March 1, 2017. He performed in the first semifinal of the contest and qualified to the final, where he placed twenty-first. The following year he was the Cypriot spokesperson, giving twelve points to Sweden's Benjamin Ingrosso and his song "Dance You Off".