Florian helped popularize the notion of cultural, political and economic unity among Romanians. In 1837, he co-founded an early daily newspaper, "România", where these ideas were disseminated. In spite of harsh censorship, it managed to present the situation in all three historic Romanian lands of Wallachia, Moldavia and Transylvania. The fact that it was written in Romanian, as well as its progressive stance, made "România" the area’s most visible political periodical prior to the 1848 Revolution.