Another feud involved a man who considered himself to be the "true giant" of wrestling: Big John Studd. Throughout the early to mid-1980s, Roussimoff and Studd fought all over the world, battling to try to determine who the real giant of wrestling was. In 1984, Studd took the feud to a new level when he and partner Ken Patera knocked out Roussimoff during a televised tag-team match and proceeded to cut off his hair. After gaining revenge on Patera, Roussimoff met Studd in a "body slam challenge" at the first WrestleMania, held 31 March 1985, at Madison Square Garden in New York City. Roussimoff slammed Studd to win the match and collect the $15,000 prize, then proceeded to throw cash to the fans before having the bag taken from him by Studd's manager, Bobby "The Brain" Heenan.