"It's My Life" represented Romania in the 2013 Eurovision Song Contest in Malmö, Sweden after winning the pre-selection show "Selecția Națională". The country reached 13th place in a field of 26, scoring a total of 65 points. Cezar's show featured him dressed in a black sequin cloak standing between fluorescent lighting tubes, while dancers who emerged from a red material placed under him performed interpretive dance. The performance was met with mixed reactions and often featured in publications' lists of Eurovision's most outstanding and peculiar performances. The track itself received similar reviews, with critics arguing over its catchiness, originality, composition and dance nature, as well as over Cezar's vocals.