The song's accompanying music video was released on February 15, 2015 and was directed by Max Landis. The music video is visually presented as a found footage, similar to Landis' previous work. The video faced controversy due to its similarity to the music video for the Australian band SAFIA's single "You Are the One", with Grande and Landis being accused of intellectual property theft. Grande promoted the song with a live performance on "The Tonight Show Starring Jimmy Fallon", the 2015 NBA All-Star Game halftime show, and during her first world tour, The Honeymoon Tour (2015).