James, along with Ken Anderson, represented WWE at the 2008 Republican National Convention, in an effort to persuade fans to register to vote in the 2008 Presidential election. On April 13, 2008, James, along with Layla, Melina and Kelly Kelly, appeared as guest trainers in "Over the Ropes". On September 5 of that same year, James appeared on the USA Network show "Psych", portraying a villainous roller derby girl called Rita "Lethal Weapon" Westwood, in the episode "Talk Derby to Me". James made a special appearance on "Redemption Song" which is hosted by Chris Jericho along with Candice Michelle, Maryse, and Eve Torres. It was originally aired on November 12, 2008. In 2012, James was featured in Bucky Covington's music video for his song "Drinking Side of Country". In June 2013, James starred in a Dr Pepper advert, which featured "One of a Kind" individuals talking about the role of Dr. Pepper in their lives.