On the March 21, 2017 episode of "SmackDown", The Usos defeated American Alpha to win the SmackDown Tag Team Championship, becoming the first team to have won both the Raw (formerly WWE Tag Team Championship) and SmackDown Tag Team Championship. On the April 12 episode of "SmackDown Live", The Usos were successful in their first title defense by defeating American Alpha in a rematch, ending the feud. They retained the titles at Backlash against Breezango (Tyler Breeze and Fandango) and Money in the Bank against The New Day, but lost them at Battleground to The New Day, ending their 124-day reign. On August 20 at the SummerSlam pre-show, The Usos defeated The New Day to recapture the titles. Their reign ended on the September 12 edition of "SmackDown Live" after they lost to The New Day in a Sin City Street Fight, but regained at Hell in a Cell. On the October 10 episode of "SmackDown Live", The Usos claimed that they had respect for The New Day, turning into fan favorites again.