As executive vice president, Gibbs was in charge of public relations at McDonald's. Before McDonald's, Gibbs was an American political advisor and commentator, who served as White House Press Secretary during the first term of the Obama Administration. Gibbs had worked with Obama since 2004 and previously served as the communications director for then-Senator Obama and his campaign during the 2008 presidential election. He later served as a senior campaign adviser for Obama's campaign during the 2012 presidential election.