In 2011 when the Tohoku natural disaster happened in Japan had these multiple natural disaster of both an earthquake of immense magnitude, a subsequent tsunami and a near nuclear meltdown. That year, one of the multiple corporations to brands that did their best to create a relief plan for the recovery of Japan from this terrible event. One of them being a "gyaru" brand by the name of GALSTAR which donated their financial proceeds from that year and from a donation event that was made as a relief plan for what had happened then. When doing this campaign they also gave a percentage of their revenue from that year's sales to the Red cross.