In 1984, Francheterre became the player-coach for the Dogues de Bordeaux. He later served as head coach of the France men's national ice hockey team at the 1985 World Ice Hockey Championships in which France won Group C and earned a promotion. He returned as head coach for the 1986 Ice Hockey World Championships and led France to a fourth-place finish in Group B. He played another two seasons, but permanently retired in 1988.