The phrase "Win one for the Gipper" was later used as a political slogan by Ronald Reagan, who in 1940 portrayed Gipp in "Knute Rockne, All American" and was often referred to as "The Gipper". At the Republican National Convention in 1988 in New Orleans, he told Vice President Bush, "George, go out there and win one for the Gipper." The term was also used by President George W. Bush at the 2004 convention in New York City, when he honored the recently deceased President Reagan by stating, "this time we can truly win one for the Gipper." The Republicans won both presidential elections.