Opting for younger faces for the ceremony, Cohen and Mischer hired actor James Franco and actress Anne Hathaway as co-hosts of the 2011 ceremony. "James Franco and Anne Hathaway personify the next generation of Hollywood icons — fresh, exciting and multi-talented. We hope to create an Oscar broadcast that will both showcase their incredible talents and entertain the world on February 27," said Cohen and Mischer regarding their selections to host the gala. "We are completely thrilled that James and Anne will be joining forces with our brilliant creative team to do just that." Franco and Hathaway became the first male-female duo to co-host the awards show since comedian Jerry Lewis and actress Celeste Holm presided over the 29th ceremony in 1957. At age 28, Hathaway was also the youngest person to host an Oscar ceremony.