After Hurricane Maria in Puerto Rico in 2017, the organization helped people and handed over homes that were rebuilt after the losses; Martin launched a viral campaign of selling a black shirt with the Puerto Rican flag stamped on it and thus the funds raised. The black shirts were designed by Martin's twins Valentino and Matteo. Many celebrities such as Maluma, Luis Fonsi, Bad Bunny, Will Smith and Marc Anthony supported this campaign. In November 2017, Ricky Martin received iHeartRadio Premio Corazon Latino Award for his support following Hurricane Maria and his constant work throughout the years with human trafficking.