Steve Hui Chun-Tak is the former Assistant Commissioner of Police of the Hong Kong Police Force. Hui became well known during the 2014 Occupy campaign, when he started to give daily televised updates from 30 September 2014 as Chief Superintendent of Police. Hui's polite and friendly style of presentation was well received by the public and was liked by many including the protestors. A Facebook page '四點鐘許sir' (literally, 'Four O'Clock Hui Sir', where 'sir' is a Hong Kong polite form of address for a superior in the police, and 'four o'clock' referring to the time of his daily broadcast) created by a netizen on 8 October 2014 received more than 50,000 followers within a week.