Ahead of the Monaco Grand Prix, Mercedes announced they had extended the contract with Hamilton for three additional years, keeping him with the team until the end of the 2018 season in a deal reportedly worth more than £100 million over the three years, making him one of the best paid drivers in Formula One, as well as allowing Hamilton to retain his own image rights, which is considered unusual in the sport, and keep his championship winning cars and trophies. In the race, Hamilton looked on course to win the race having led for 65 laps, but an error by the Mercedes strategists who wrongly called him in for a pit-stop handed the win to Rosberg while Hamilton finished third. Mercedes later apologised for the mistake.