The initial pitch for "Ayrton Senna's Super Monaco GP II" came from Tectoy, Sega's distributor in Brazil. Tectoy approached Sega with the concept of developing a game starring Brazilian F1 driver Ayrton Senna, who was the 1988, 1990, and 1991 World Champion. Sega executive vice president Shoichiro Irimajiri personally knew Senna, having previously been an executive at Honda with its F1 division, the engine provider for Senna's team at McLaren, under his oversight. As development of the game began, Senna himself was personally involved in providing direction for the game and ensured he saw to changes he suggested for the game. Among Senna's suggestions were a lack of speed reduction when driving over stripes in the corners, which the first game had done. A visit Senna made to Sega's Japanese headquarters shortly before the 1991 Japanese Grand Prix resulted in a three and a half hour visit, with developers flocking to meet with him. Senna also recorded voice segments commenting on each of the F1 tracks in the game; he refused to record a segment for the Circuit de Barcelona-Catalunya until he had raced on it at the 1991 Spanish Grand Prix, his first time on the track.