In 2003, L.A. Gear again went through a relaunch, this time with an emphasis on men's performance footwear as the Catapult line was reintroduced. Los Angeles Laker rookie Luke Walton was signed on as the brand's spokesman and appeared in several print ads. His contract eventually ran out. (Ron Artest also was endorsed by L.A. Gear for a brief period in 2004 and 2005 in conjunction with his "Tru Warrier" persona, but the company dropped him as spokesman following the infamous Pacers–Pistons brawl.) L.A. Gear primarily marketed fashion athletic shoes for women and continues to do so to this day, although a recent relaunch of the brand has result in the de-emphasis of these lines (with L.A. Gear discontinuing the new Catapult line for men altogether).