"The woman who made up her mind" was a political advertisement opposing Scottish independence from the United Kingdom, created by Better Together, the main group opposing independence. The advert aired on Scottish television and ran online during the 2014 referendum campaign. The two-and-a-half-minute advert consists of a monologue by a middle-aged housewife, alone in her kitchen in mid-morning. She begins by lamenting the effects of the referendum debate and her husband's passionate interest in it on her household, then considers the arguments in favour of independence. Expressing scepticism about them, she finally announces she will be voting against it as it is too much of a risk.