The Shanghai Corniche is the riverside of the Shanghai 'West Bund' redevelopment area in Shanghai along a formerly industrial 8.5 kilometre frontage on the northern bank of the Huangpu River in Shanghai’s Xuhui District. The redevelopment is part of a re-urbanisation of the Xuhui river frontage as part of a broader strategy for the banks of the Huangpu River as it passes through the centre of the city, including the Bund, Pudong and the site for the World Expo. The municipality held an international design competition, won in 2008 by Peter Verity the international urbanist and architect of PDRc Ltd ifor which he was awarded the special Shanghai Expo Achievement Award.