# ZNK

ZNK (or ŽNK, acronym of "život není krásný", meaning "life is not beautiful") is a glorious, hilariously based and extremely politically incorrect fictional universe, created by a Czech guy named Martin Pohl AKA Řezník (meaning "butcher", often publicly wearing a mask, but not always), used as a setting for his works that mainly consist of movies (since 2005) and point and click adventure video games (since 2002). In the lands of Czech republic the ZNK "brand" is now a well known, highly controversial nation-wide meme, born from one guy's highly politically incorrect amateur MS paint art that turned out to outcompete commercial crap and from deep underground skyrocketed to mainstream fame for its raw black humor, absence of censorship and for authentic settings in typical Czech low life shithole environment. The author now appears on TV and his movies even made it to Netflix, perhaps a bit surprisingly given the "content" incompatible with the current SJW climate, but the shit's simply so good and demanded by the people that here money beat censorship. Although the author is probably (at least commonly "cited as") a "neonazi" (i.e. not exactly fitting LRS ideals), he is very funny and based, he literally wrote his university thesis on marketing in funeral services and the lulz he makes at the level of fame he reached are of highest quality. He shits on social conventions, makes fun of all Czech stereotypes, posesses many talents (he is a rapper, singer, game creator, movie maker, ...) and hence has a high freedom in what he wants to do by being able to do everything himself (see also generalism and self sufficiency). In addition to this he prefers to collaborate with friends rather than with "professionals" -- for example the actors in his movies are actual people from the streets, drug addicts, alcoholics and this sorta folks familiar with the ways of the gangs and underground. This brings authenticity that no Hollywood crap can ever aspire to reach.

The characters in ZNK universe very faithfully portray the reality of Czech low life: there are many homeless, drug addicts and gypsies (the "niggers" of Czechia), but also religious folk, ordinary school kids and NPCs. One plot twist in his movies is for example a son accidentally fucking his father in the ass on a party, under the assumption it was his girlfriend (WARNING: previous sentence may have contained spoilers).

## See Also

- based
- encyclopedia dramatica
- free speech
- loquendo
- Jara Cimrman
- Czechia