标题：全国高职高专专业英语规划教材·经贸英语
图书信息
出版社: 清华大学出版社; 第1版 (2009年11月1日)
丛书名: 全国高职高专专业英语规划教材
平装: 320页
正文语种: 简体中文, 英语
开本: 16
ISBN: 9787302208617
条形码: 9787302208617
尺寸: 25.6 x 18.2 x 1.8 cm
重量: 540 g
内容简介
《经贸英语》是专为高职高专英语教学所编写的一本综合性教材，根据高职教育培养“高素质技能型专门人才”的目标，本着高职教育“实用为主、够用为度”的指导思想，针对高职高专学生的特点，以经贸工作的实际需求为出发点，集阅读、写作和翻译为一体，着重培养学生的实际语言应用能力，全方位地训练学生经贸英语的阅读能力和书面表达能力。
《经贸英语》编排灵活，实用性强。《经贸英语》适用于高职高专院校商务英语、国际贸易、国际商务等相关专业的学生，也可供从事翻译、外事、外经贸、旅游等涉外人员及有较好基础的英语自学者使用。
目录
Unit 1 China's Economy      
Warm-up: Bilingual Reading       
Text A: China's Development Roadmap       
Text B: Beefing Up BPO       
Business English Translation       
Extended Knowledge: Business English Writing       
Unit 2 Investment and Technology Transfer       
Warm-up: Bilingual Reading       
Text A: Transfer of Technology to Developing Countries       
Text B: Foreign Investment Hits $2.11 Trillion in 30 Years       
Business English Translation       
Extended Knowledge: Business English Writing       
Unit 3 Banking System       
Warm-up: Bilingual Reading       
Text A: Knowledge of Bank Deposit       
Text B: China to Spend 78% More on Emission Reduction       
Business English Translation       
Extended Knowledge: Business English Writing       
Unit 4 Financial Crisis       
Warm-up: Bilingual Reading       
Text A: Foreign Ptwchases of U.S. Debt Rise       
Text B: ECB, Bank of England Cut       
Rates to Record Lows       
Business English Translation       
Extended Knowledge: Business English Writing       
Unit 5 Stimulusto Economy       
Warm-up: Bilingual Reading       
Text A: What Should Washington Do?       
Text B: European Leaders Agree to Extra Stimulus Money       
Business English Translation       
Extended Knowledge: Business English Writing       
Unit 6 Global Efforts Needed       
Warm-up: Bilingual Reading       
Text A: Crisis Reveals Growing Finance Gaps for Developing Countries     Text B: G-20 Leaders Lay out Plan to Restore Growth       
Business English Translation       
Extended Knowledge: Business English Writing       
Unit 7 Entrepreneurship and Employment       
Warm-up: Bilingual Reading       
Text A. Entrepreneurship       
Text B: Unemployment Is Americans' Top Economic Concern       
Business English Translation       
Extended Knowledge: Business English Writing       
Unit 8 A Glanoe at America's Eoonomic Situation       
Warm-up: Bilingual Reading       
Text A: The Wall Street Bonus in Retreat       
Text B: Rising Rates to Worsen Subprime Mess       
Business English Translation       
Extended Knowledge: Business English Writing       
Unit 9 Combating Crisis       
Warm-up: Bilingual Reading       
Text A: Will the Fed Go Long?       
Text B: Nation Faces Increasing Inflation Risk       
Business English Translation       
Extended Knowledge: Business English Writing       
Unit 10 Marketing       
Warm-up: Bilingual Reading       
Text A: How Does Consumer Psychology Work in Marketing?       
Text B: Oil Prices Rise on Stocks, Dollar       
Business English Translation      
Extended Knowledge: Business English Writing       
Unit 11 Advertising       
Warm-up: Bilingual Reading       
Text A: Advertising       
Text B: Global Trade Will Shrink by 9% Business English Translation      Extended Knowledge: Business English Writing       
Unit 12 Human Resources       
Warm-up: Bilingual Reading       
Text A: Human Resources Management       
Text B: What is Human Resources Management?       
Business English Translation       
Extended Knowledge: Business English Writing       
Unit 13 E-Commerce       
Warm-up: Bilingual Reading       
Text A: E-commerce and E-wallet       
Text B: Bernanke: Recovery to Begin Next Year       
Business English Translation       
Extended Knowledge Business English Writing       
Unit 14 Customs Declaration       
Warm-up: Bilingual Reading       
Text A: Customs Declaration Procedures of the Importing Materials in Processing Trade       
Text B: Unjust Trade Must Be Countered Business English Translation      Extended Knowledge: Business English Writing       
Unit 15 Contracts       
Warm-up: Bilingual Reading       
Text A: Contracts       
Text B: Economist Predicts GDP Growth of 10%       
Business English Translation       
Extended Knowledge: Business English Writing       
Unit 16 Logistics       
Warm-up: Bilingual Reading       
Text A: Physical Distribution       
Text B: Per Capita GDP Predicted to Soar by 2030       
Business English Translation       
Extended Knowledge: Business English Writing       
Appendix Ⅰ Reference & Key       
Appendix Ⅱ Commonly-Used Business Terms       
Bibliography参考文献