This is a story of the incredible NUMBER_TOKEN-Eleven company. Now let's talk about the most important part of the episode. And that is, with all this expertise at NUMBER_TOKEN-Eleven has, how is this going to benefit Reliance Industries. Before we move on, I want to thank our partners today's episode, and that is small case. Small cases is wonderful company that designs a basket of stocks to help you make the best investments in any given market condition. In this case of the retail wars, while most people will try to pick the winners among reliance and Amazon. Very few people will understand that the real winners of this retail revolution, regardless of who wins this e-commerce war, are the fmcg companies in India and more specifically, those fmcg companies that can make affordable products for the middle class. So if you're someone who is very keen on investing into the best companies in this category, you must check out the great Indian middle class small case. And this small case has handpick stocks that have extremely high growth potential. The best part is that the small case manager himself will automatically rebalance the stocks as per the market conditions to give you the best returns possible. And even if you don't want to invest, you could use my favourite feature in this app, and that are the news section and the newsletters to get the latest updates about the most important happenings in the market. And this feature has been very useful to me also while I curate my content and while I do my market research. So if you love the idea download the small case from the link in the description. Moving on to the partnership of reliance and NUMBER_TOKEN-Eleven, the first and the obvious part is that we are witnessing the origins of the buyers market in India and with this partnership, reliance will be able to extend its presence pan India. Secondly, considering NUMBER_TOKEN-Eleven's expertise with selling fast moving goods if the tanpin kanri system is successfully implemented in India, it will give reliance the superpower to build an extremely lean supply chain, which will enable them to sell both groceries and fmcg products with extremely high profitability. And this is going to make life very, very difficult for both bigbasket and grofers. Because they're still struggling with profitability. Thirdly, this is going to make the retail wing of reliance extremely powerful because now there were NUMBER_TOKEN retail stores in the form of reliance Mart, reliance fresh, reliance digital, Jio Mart, and now they've got NUMBER_TOKEN-Elevenn. And if you see, like we discussed in the reliance amazon video. This is a very, very powerful retail ecosystem, which could also see the addition of future retail if they win the case. And last and most importantly, this is pretty far fetched. But considering the fact that NUMBER_TOKEN-Eleven has mastered the art of prepared food. If reliance takes the right steps, we could be looking at a reliance cloud kitchen also. Meanwhile, I'll attach a CNBC video of why NUMBER_TOKEN-Eleven failed in Indonesia, so do have a look at it and tell you the potential weak points that NUMBER_TOKEN-Eleven will face in India. And this is what brings me to the last segment of the episode and that are the three important lessons to be learned from the iconic case study of NUMBER_TOKEN-Eleven.
START_SPONSOR_TOKEN Before we move on, I want to thank our partners today's episode, and that is small case. Small cases is wonderful company that designs a basket of stocks to help you make the best investments in any given market condition. In this case of the retail wars, while most people will try to pick the winners among reliance and Amazon. Very few people will understand that the real winners of this retail revolution, regardless of who wins this e-commerce war, are the fmcg companies in India and more specifically, those fmcg companies that can make affordable products for the middle class. So if you're someone who is very keen on investing into the best companies in this category, you must check out the great Indian middle class small case. And this small case has handpick stocks that have extremely high growth potential. The best part is that the small case manager himself will automatically rebalance the stocks as per the market conditions to give you the best returns possible. And even if you don't want to invest, you could use my favourite feature in this app, and that are the news section and the newsletters to get the latest updates about the most important happenings in the market. And this feature has been very useful to me also while I curate my content and while I do my market research. So if you love the idea download the small case from the link in the description. END_SPONSOR_TOKEN