consider kind of looking at things from a different perspective but responses are always vague as usual here's the response provided by this ubisoft executive i think gamers don't get what a digital secondary market can bring to them uh first of all a secondary market is nothing new recall diablo NUMBER_TOKEN's auction house or cs goes and team fortress NUMBER_TOKEN's skin economy and the whole steam marketplace where skin trading and whatnot is constantly happening it's happening today and none of that needs nfts that's first things first and secondly the implementation of a secondary market has proven just detrimental to a game experience to progression to unlocking things it already kind of feels like those live services that overemphasize the monetization aspect are essentially secondary jobs and with nfts and with this push for secondary markets to be more normalized through the implementation of nfts games will become even more that it's a very predictable future and the people's trust in gaming companies is at an all-time low after what they pulled with microtransactions and loot boxes yeah bottom line is secondary markets already exist and are more than possible without nfts and secondary markets just haven't proven to be good for video games for their integrity the response continues for now because of the current situation and context of nfts gamers really believe it's first destroying the planet um no that's a fact it is not good for the environment and while you know there are some strides are being made towards making them more environmentally friendly the fact remains that it requires a lot of power and tons of you know chips and graphics cards and hardware that uses and draws a lot of power to make this whole nft's ecosystem the blockchain ecosystem work and even if it gets more efficient the fact of the matter is that it feels like we're wasting energy on something that game companies claim will revolutionize gaming but all of the features that they've said will be enabled by nfts already possible without nfts and a lot of the schemes that they reference are really crappy schemes anyway that we wouldn't want in video games yeah this guy has the audacity to come out and say man gamers actually believe this stuff's destroying the planet when it actually is and then second just a tool for speculation but what we at ubisoft are seeing first is the end game the end game is about giving players the opportunity to resell their items once they're finished with them or they're finished playing the game itself that's already possible without nft technology i mean account systems already take care of this stuff so it's really for them it's really beneficial but they don't get it now they don't get how much as the billion dollar corporations are looking out for them we're not about the money that stuff's secondary don't make me laugh this is all a setup towards additional methods of customer exploitation in this case turning nfts into speculative investments that will rise in price as they're continuously traded and sold and ubisoft you know gets a piece of the pie along the way like it's very clear where this stuff's headed where their research is focused on i'm not saying there aren't good ways to implement the technology or good ways to use blockchain and gaming all i'm saying is gaming companies don't care about
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