Position: PPC Specialist
Company: SELECT*
Experience required: 3y
Category: Marketing
English level: upper
Published: 2020-04-01T00:00:00+03:00

SELECT* is a team of recruiting professionals searching for talents in Ukraine and Europe. We bring our international experience and cutting-edge technology to meet high expectations of our clients.

Currently, we are looking for a PPC Specialist for one of our clients - **MacPaw** company to join their Setapp marketing team.
MacPaw develops apps that make your Mac life simpler. They do complex things in a click and solve ten tasks with one tool. CleanMyMac, Gemini, and Setapp are their boldest projects so far.
**Setapp** is a B2C service which lets the user get unlimited access to the library of applications right on their Mac. For a subscription fee, it gives you the opportunity to use all these quality apps you’ve always wanted to try out — without the need to buy and install each app individually.

Your **responsibilities** will include:
● Developing and launching new ad campaigns
● Managing several campaigns simultaneously - for different traffic sources
● Scaling campaigns to increase market coverage 
● Constantly monitoring, analyzing and optimizing the performance of ad campaigns, introducing new ideas
● Automating the individual working process as well as the process for the internal analytics team
● Ordering and validating the ad materials with production team (copywriter and designer)
● Сoordinating the creation of materials for third parties (i.e. ad agencies)

**Requirements:**
● 3+ years of PPC experience (international markets)
● Experience with DoubleClick 
● Experience with AdWords Scripts 
● Experience with Google Ads, Bing, Facebook, Yahoo Gemini
● Experience with Google Analytics
● Advanced English with knowledge of slang and localization specifics

**As a Plus:**
● Experience with retargeting networks such as Criteo, Adroll etc.
● Experience with ad automation systems (Marin, Kenshoo etc.)
● Knowing a foreign language (besides English)