Position: Product marketing manager (Sonidorico Apps)
Company: Flyer One Ventures
Experience required: 2y
Category: Marketing
English level: upper
Published: 2022-03-01T00:00:00+02:00

**Flyer One Ventures** — is a venture capital fund made by entrepreneurs with an unparalleled track record and practical experience in building large international digital businesses from Ukraine. We invest in seed-stage startups founded by exceptional founders from Central Eastern Europe. In addition to financial investment, we provide a wide range of practical support activities in business building and fundraising from the Investment Team.

Now we are looking for a **Product marketing manager** for external (non-Genesis) product company — **Sonidorico Apps.**

We at Sonidorico Apps create products that help people:

Elision is a way to consciously listen to podcasts and leave feedback for them.

Widgetarium is a way to stand out from the crowd by installing custom widgets, icons, and wallpapers on your iPhone to beautify your home screen. We work hard on the design and the value that this design brings, which is why users who have already started using our products stay with us for a long time.
We are fast and this is our main advantage — we launched our second application Widgetarium 5 weeks after the idea and in 2 months we have already had more than 50k downloads. Widgetarium now has 500k downloads worldwide.

**What you will do:**

• plans and drives all product promotions strategy;
• creates product positioning and messaging;
• collaborate with designers, content writers, external influencers, and industry experts to produce relevant content for promotion;
• experimenting with various organic and paid acquisition channels;
• works closely with a product team;
• evaluating and optimizing marketing strategies;
• analyzing market trends and preparing forecasts;
• educates develops and grows a marketing team’s;
• continuously improving the funnel, metrics;
• continuously implements improvements in existing processes and formats;
• analysis of the market, audience, and competitors;
• develop marketing artifacts: slides, emails, website texts, video, Audio, Text, Visual Content Development for Blog, Guest Resources, LinkedIn, Facebook;
• research competitors and target markets to implement new SMM ideas;
• manage the day-to-day handling of all social media channels, adapting content to suit different channels;
• identify trends and insights and optimize spend and performance based on the insights;
• plan, execute, and measures experiments and conversion tests;
• utilize the strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints;
• maintain consistent brand messaging throughout all platforms;
• design, build and maintain our social media presence.

**About you:**

• analyze and optimize the “funnels” of mobile applications and web projects. Improve what is already working and increase efficiency;
• running and analyzing A / B tests. Based on the test results, create new hypotheses and press them to the result;
• working with product metrics, so understanding what LTV, CAC, retention, ARPU, ARPPU is — is a must;
• 3+ years of experience in digital marketing;
• advanced level of digital marketing (existing tools, ability to choose the most effective based on business tasks);
• advanced knowledge and practical experience in using digital tools (web analytics, email marketing, social media, content marketing);
• successful and implemented cases, development and promotion strategies;
• mandatory experience of work with western markets;
• knowledge and ability to work with google, facebook tools and metrics;
• work with CR, CTR, CPL, CAC, ROMI, LTV;
• ability to work with such things as a marketing funnel and a media plan;
• significant experience in Performance marketing;
• initiative, business orientation, sociability, ability to establish partnerships, ability to work in a team, ability to conduct successful negotiations, responsibility;
• analytical abilities, advanced ability to work in excel;
• english level — Upper-intermediate and above.

**What we offer:**

• flexible schedule;
• a real opportunity for career growth (we are growing rapidly and we consider our employees a priority);
• training and development from the first day and the entire period of work;
• an excellent team of like-minded people.

**Join us!**