Position: Product Marketing Manager
Company: Wallet Factory
Experience required: 3y
Category: Product Manager
English level: fluent
Published: 2021-05-01T00:00:00+03:00

About You:
Upstanding character, leadership, consistent execution and commitment to customer satisfaction
Have a solid understanding of enterprise and data technologies in a business context.

Requirements
— 3+ years of Product Marketing experience in IT fintech with focus on data, integration, analytics and business transformation;
— Experience in fintech market analysis;
— Strong analytical mindset, ability to take data from a wide variety of sources to produce insights, drive market action or strategy;
— Proven experience in developing and executing successful marketing strategies;
— Excellent English verbal and written communication skills;
— Experience in fintech service models;
— Strong Data Integrity background and usage of Data Integrity approaches;
— Excellent presentation and written and verbal communications skills;
— Autonomous, performance driven and highly motivated;
— Strong problem solving skills;

Will be a plus
— Experience with Middle East customers or market surveys

Responsibilities
— Studying the company’s products and their benefits for users;
— Developing product description;
— Conducting competitors, market, and customer research;
— Constant improvement of product positioning for specific market and audience segments;
— Formation of pricing and commercial product model;
— Developing product pricing strategies and structures;
— Pricing updates (to better match value between product and market);
— Developing and managing the product roadmap;
— Adding product values ​​to customers, creating marketing materials that communicate product features, and develop the marketing tools and campaigns to attract new prospects and customers;
— Developing effective marketing strategies and plans;
— Develop and execute go-to-market strategies for new products, offers, and product features;