Position: Head of Marketing
Company: SoundCampaign
Experience required: 3y
Category: Marketing
English level: fluent
Published: 2022-05-01T00:00:00+03:00

As the Head of Marketing at SoundCampaign together with a team of marketers, you will:

- Lead all marketing aspects and initiatives end-to-end: branding, lead generation, digital marketing, partnerships, and communications.
- Work with Product, and Customer Support teams to create a compelling go-to-market plan that takes SoundCampaign into its next phase of revenue growth.
- Collaborate with stakeholders to define and establish marketing-specific metrics that will have a direct impact on company revenue goals.
- Know how to gain alignment among key stakeholders and then execute the brand vision by driving adoption throughout the organization at all levels.
- Own the marketing budget, optimize the marketing spend and translate strategies into the detailed budget and resource plans.
- Conceptualize and implement a marketing roadmap and translate concepts into actionable quarterly objectives.
- Develop and articulate a comprehensive marketing strategy and plan, including prioritization of key segments, in collaboration with product, sales, and Biz Dev, to reach and win target personas, ensuring consistency of messaging across all surfaces.
- Utilize qualitative and quantitative analysis to determine the best combination of product positioning, pricing, message, and channels.
- Have proven success generating ROI positive demand through digital channels (email, paid and organic search, display media, social, community, and distributed content marketing).
- Develop a strong product marketing strategy to develop buying intent of relevant personas. Support Product team with competitive analysis and product releases plans.
- Be a “Salesperson Marketer”, acting as a leader to align Marketing and Sales teams toward common goals and KPIs.
- Have proven success executing ABM campaigns in collaboration with Sales and Account Management.


**Requirements:**
- High energy, charismatic, innovative, creative individual.
- 3+ years of experience in leading a highly skilled and diverse marketing department in a tech company.
- Orientation to Biz Dev and revenue management.
- Able to translate strategic goals into year-round tactical plans.
- Experience in the big data space is a big advantage.
- Excellent English speaking and writing skills.
- Experience with SAAS products.
- Has worked on a global scale.


**Remember:
We invest in people - We consider each employee a long-term investment and we see value in continuously nurturing and training them.**