Position: Retention manager
Company: Favbet
Experience required: 2y
Category: Marketing
English level: upper
Published: 2022-12-01T00:00:00+02:00

Great chance to join a leading international Curacao licensed B2C project and scale it up across different GEO’s.

FAVBET Tech develops software that is used by millions of players around the world for the international company FAVBET Entertainment.
We develop innovations in the field of gambling and betting through a complex multi-component platform which is capable to withstand enormous loads and provide a unique experience for players.

FAVBET Tech does not organize and conduct gambling on its platform. Its main focus is software development.


Now, we invite Retention manager to join our team.


Responsibilities:

-Develop retention campaigns and work on tactics to grow active customer base;
-Optimize programs for transitioning players through their life stages, convey right messages and deliver the right experience to players to scale revenue;
-Create and implement a calendar of communications;
-Plan, implement and optimize communications (e-mail, sms, push)
-Launch activation and reactivation campaigns;
-Perform A/B tests.

Hard skills:

-Experience with ESP systems (email marketing services);
-Knowledge of CRM systems and reactivation tactics
-Experience with analytics tools
-Experience with third party service integrations
-Understanding key metrics (CR, LTV, ARPU, ROI).

Qualifications:

-2+ years in digital marketing role in online gaming/ casino/ betting verticals
-Solid experience of working on Curacao license in unregulated markets
-Experience with direct channels (e-mail, SMS, push notifications);
-Excellent project management, reporting and analytical skills.

We can offer:

-24 days of paid vacation and 10 sick days — we value rest and recreation. We also comply with the national holidays.
-Medical insurance for employees and the possibility of training employees at the expense of the company and gym membership.
-Remote work; after Ukraine wins the war — our own modern lofty office with spacious workplace, and brand-new work equipment (near Pochaina metro station).
-Flexible work schedule — we expect a full-time commitment but do not track your working hours.
-Flat hierarchy without micromanagement — our doors are open, and all teammates are approachable.


During the war, the company actively supports the Ministry of Digital Transformation of Ukraine in the initiative to deploy an IT army and has already organized its own cyber warfare unit, which makes a crushing blow to the enemy’s IT infrastructure 24/7, coordinates with other cyber volunteers and plans offensive actions on its IT front line.