Position: Middle Email Marketing Manager
Company: WebMeridian
Experience required: 2y
Category: Marketing
English level: upper
Published: 2023-07-01T00:00:00+03:00

We invite an experienced Middle Email Marketing Manager to work on building brand awareness of WebMeridian, lead nurturing and conversion, as well as building strong and productive relationships with current clients of the company.

**Required skills and experience:**
1) 1.5+ years of experience as a B2B email marketer, preferably in IT
2) Experience with eSputnik, MailChimp email marketing services
3) Upper-intermediate or higher level of written English
4) Knowledge of the basics of copywriting
5) Data structuring skills, customer segmentation
6) Knowledge of key metrics of email campaigns
7) Experience in A/B testing


**Duties:**
1) Maintaining a database of contacts, updating, segmenting, tracking the activity of contacts, and ideas for generating new ones.
2) Creating a content plan for emails depending on the degree of interaction with contacts (leads, customers, work with lost leads).
3) Creating a technical task for the designer to implement the visual part of the emails.
4) Creating and launching weekly email newsletters in eSputnik to the contact database.
5) Tracking, analyzing, and optimizing the main indicators of email newsletters (open rate, clicks, unsubscribes, conversions).
6) Interaction with the marketer on the tasks performed.
7) Preparing reports on the results of work.

**We Offer:**
- Flexible work schedule;
- Friendly team and management;
- Remote work format.