Position: Senior Google Advertising Channel Manager (English speaking territory)
Company: Skylum
Experience required: 3y
Category: Marketing
English level: fluent
Published: 2021-07-01T00:00:00+03:00

New structure requires more hands in the global Google Ads team. We need a strong senior-level person in this team to be lead by Dept Manager

Hard skills:
— 3+ years of experience with Google advertising;
— Strong experience with Google advertising infrastructure;
— Proven track record with all Google advertising ad formats, including YouTube TrueView;
— Advanced knowledge of the attribution models and Google Analytics;
— Profound experience with reporting, Google Sheets or MS Excel.

Soft skills:
— Focused & detail oriented;
— Balanced & Persistent;
— Calm;
— Team player;
— Willing to experiment, will take the risk if the odds are right;
— Well-organized, able to do hands-on work and analysis with minimum supervision and works well with all staff levels.

As a plus:
— Experience with software, product companies;
— Connections with Google (Dublin, Kyiv etc).

Responsibilities:
— Manage and review the prospecting & retargeting campaigns in Google Ads:
Google Search: brand and non-brand;
Google Display;
Google Shopping;
YouTube TrueView
— Manage prospecting & retargeting in other Search Networks;
— Maintain and monitor keyword bids, account daily and monthly budget caps, impression share, quality score and other important account metrics;
— Manage the creation of large keyword lists;
— Provide creative copy suggestions and graphical ad templates;
— Manage Display network placements through Google Ads;
— Provide recommendations and execute strategies for keyword opportunities, campaign structuring, targeting, display network, and other facets of paid search in accordance with client goals;
— Provide oversight and manage new paid search campaigns, ad groups, and accounts and aid in the creation of paid search marketing initiatives;
— Provide oversight, manage, and be able to generate weekly and monthly client reporting for all major metrics, goals tracking, revenue tracking, and other paid search initiatives;
— Keep pace with search engine and PPC industry trends and developments;
— Monitor and administer web analytics dashboards, reports and key reporting tools, and point out key areas of importance in accordance client goals;
— Monitor and evaluate search results and search performance across the major search channels.

We offer:
— Possibility to work with true professionals and simply amazing people;
— Possibility to work on a one-of-a-kind photo editor — Luminar, which runs on Artificial Intelligence and makes editing fun and simple for everyone;
— Flexible schedule; working day can start at 8 am or at 11 am. Remote work (for now);
— 21 days of paid vacation per year;
— Medical insurance and 21 days of paid sick leaves;
— Team buildings and cool corporate parties.