Position: Product Owner at In-game advertising system
Company: Xenoss
Experience required: 3y
Category: Product Manager
English level: upper
Published: 2022-04-01T00:00:00+03:00

Project

Product is an advertising system capable of running the smart, well-targeted cross-promotion advertising campaigns of mobile games. It allows configuring targeted campaigns to run on iOS, Android, and Unity environments.

Xenoss is a consulting and software development company focused on the marketing and advertising space. We design and build custom software products for AdTech and MarTech niches.
We were among programmatic advertising pioneers and were building the world’s first RTB solutions back in 2012-2013.
Today we deliver custom software for our clients in all marketing product categories: DSP/SSP/DMP systems, audience trackers, user behavior prediction systems, audience segmentation software, fraud protection software, smart retargeting systems, location-based services, ad network automation, etc.
Our clients are leading ad tech firms, marketing, and advertising agencies, ad networks, and big media companies.

Who we are looking for

We are looking for a smart product owner with experience in building global software products in MarTech, AdTech and media fields.
The ideal candidate should have experience in related subjects like software project management, software development process, B2B product marketing, B2B sales.

What would be your objectives

You will be responsible for building the product and delivering it to the market.

Your key performance indicators are:
- Product time-to-market
- MRR/ARR
- Growth rate
- Customer satisfaction
- Average customer lifetime value

What you will do

Market research
- Perform market and competitors research
- Perform customer development
- Build product user profiles
- Determine key usage scenarios

Product road-mapping
- Make product scope prioritization
- Define features evolution plan. Keep it up-to-date.
- Define the product release schedule and agree on it with the business and development team. Keep it up-to-date.
- Balance product roadmap to satisfy key stakeholders like clients, the executive team, marketing team, sales team, and engineering team.

Requirements management
- Design key usage scenarios
- Define features
- Prepare formal requirements in the form of specs, user stories, and use-cases. etc.

Product building
- Specify and represent the goals and limitations of the development team
- Keep traceability between business tasks and technical tasks
- Design and plan product increments with the development team sprint by sprint
- Provide feedback to the dev team daily and every sprint, to make sure the solution is in line with product strategy. Participate in sprint demos and sprint retro meetings.
- Ensure product acceptance in cooperation with test engineers
- Track progress against the features/user stories
- Consult engineers on product-related questions
- Explain technical problems to Business
- Conduct internal workshops to keep product knowledge among engineers
- Support and development of product wiki

Which skills you should bring

We’re looking for a T-shaped product owner with deep expertise in B2B software building, and specifically in MarTech, AdTech, and media product designs.

Must:
- Ability to design product features from idea to detailed spec
- Ability to clearly communicate technical issues to non-technical audiences
- Software requirements management experience
- Software acceptance testing approaches knowledge
- Deep knowledge and understanding of Agile-based SDLC
- Product metrics analytics experience
- Deep knowledge in digital marketing and advertising domain

Nice:
- Technical background, ideally software development experience
- Software estimation skills
- UI/UX prototyping skills and prototyping tools knowledge
- Corporate customer development experience