Position: Email Marketing Manager
Company: Profit Whales
Experience required: 1y
Category: Marketing
English level: upper
Published: 2021-09-01T00:00:00+03:00

Required Skills and Experience:
— 2+ years of experience in email/retention marketing
— Strong business sense and a real passion for using data to make decisions
— Understand digital marketing and email fundamentals: CAN-SPAM requirements, segmentation, CR/OR/CTR, A/B testing
— Understand of the main mailing formats: promo campaigns, trigger campaigns, chains
— Experience with mailing systems (MailChimp, Mandrill, Sendpulse, SendGrid, etc)
— Experience with analytics tools (e.g. GA, Tableau, etc.)
— Good knowledge of HTML/CSS (table syntax)
— Good analytical and problem-solving abilities with keen attention to details
— Self-starter with the ability to work in a fast-paced environment and manage tight deadlines
— English — Upper-Intermediate or higher

Responsibilities and tasks:
- participation in the creation of a product strategy in the area of ​​its area of ​​expertise;
- development and implementation of marketing promotional companies;
- creation and optimization of email marketing strategies aimed at retaining customers;
- creating daily / weekly / monthly email and push notifications about news (we have a designer, copywriter)
- creation and implementation of a long-term customer retention strategy;
- track the effectiveness of email campaigns, control and optimize indicators and metrics;
- prepare monthly analytical reports;
- track information about competitors' strategies, analyze their marketing and email campaigns.
We offer:
— Flexible working hours
— Remote-friendly environment
— Comfortable modern office in Kyiv
— Team of like-minded people who love what they do
— Opportunities to develop and grow
— No-bureaucracy culture: questions are resolved quickly, opportunity to influence processes with your ideas
— Decent remuneration