Position: Head of Media Buying
Company: FS Consult
Experience required: 3y
Category: Marketing
English level: upper
Published: 2022-10-01T00:00:00+03:00

Main responsibilities:
-Conducting market research and analyzing demographics, media usage, psychographic, and buying patterns to define the target audience and campaign requirements.
-Negotiating with partners to ensure the most cost-effective deal structures.
-Developing advertising strategies and campaigns with marketing teams to most effectively reach the desired audience. 
-Sourcing and presenting audience data and advertising proposals to clients for feedback. 
-Proofreading advertising material before launching campaigns. 
-Coordinating and overseeing the development and launch of campaigns.
-Managing media budgets and monitoring campaigns costs
-Tracking and presenting campaign data such as views, click-through rates, engagements, and customer conversion rates
-Monitoring audience and media trends, practices, and new technologies

Requirements:
-Experience in betting/gambling verticals up to 2 years
-Ability to work with different GEOs (besides CIS)
-Experience with next traffic sources : Push, Pops, Banners, Native, Teaser, Preroll etc.
-Knowledge of basic metrics: СРМ, СРС, СРА, CPI, Flat Rate, RevShare
-High level of emotional intelligence to keep the team in focus and tone
-English - Upper- Intermediate


We offer:
-Relocate to Cyprus or full time remote; 
-Modern cozy office in center of Limassol;
-Flexible work schedule Mon-Fri 9(10) — 18(19);
-Young and ambitious team of specialists;
-Professional development;
-English speaking environment;
-Premium, bonuses and other benefits;
-Visiting exhibitions,WW conferences.