Position: Content Writer (only office)
Company: Apiko
Experience required: 2y
Category: Marketing
English level: fluent
Published: 2023-01-01T00:00:00+02:00

A Content Writer is typically responsible for researching topics, creating style guides for a company’s content, and writing content that helps drive conversions based on the organization’s goals.

**Requirements to candidate**
- Proven work experience as a Content Writer, Copywriter or similar role over 2 years;
- Portfolio of published articles;
- Experience doing research using multiple sources;
- Familiarity with web publications;
- Excellent writing and editing skills in English;
- Hands-on experience with Content Management Systems (e.g. WordPress);
- Ability to meet deadlines;
- BSc in Marketing, English, Journalism or related field.

**Responsibilities**
- Research industry-related topics, such as digital transformation, sustainable development, ESG, twin transition (combining online sources, interviews and studies);
- Produce truly unique content that attracts new customers by creating and sharing value;
- Proofread and edit blog posts before publication;
- Submit work to content coordinator for input and approval;
- Coordinate with marketing and design teams to illustrate articles;
- Conduct simple keyword research and use SEO guidelines to increase web traffic;
- Promote content on social media;
- Identify customers’ needs and gaps in our content and recommend new topics;
- Ensure all-around consistency (style, fonts, images and tone);
- Update website content as needed.