Position: Senior Web Analyst
Company: Parimatch Tech
Experience required: 2y
Category: Business Analyst
English level: intermediate
Published: 2021-06-01T00:00:00+03:00

Having a lot of ideas we are very open to fresh ones. Equally important, we have resources to bring these into motion.

** We invite those who fired up to:**
— Setting up and monitoring google analytics for company’s main and sub-brands or services;
— Creating and publishing goals and events according to business needs;
— Building, executing, and communicating detailed testing roadmap with clear goals of success;
— Tracking conversion funnels daily and analysing results on a weekly basis;
— Cross platform tracking of several websites to build the best flow possible;
— Landing page tracking and performance monitoring;
— Continuously tracking and reporting onsite performance;
— Defining key drivers of performance and creating/executing relevant optimisation plan.

**Essential professional experience:**
— Excellent knowledge GTM and Google Analytics, API Google Analytics. Understanding dataLayer and custom dimensions / metrics / variables;
- Expertise in Tableau;
-  Conduct A / B tests from hypothesis formation to evaluation of results in Google Optimize and Firebase;
— Experience in setting technical specifications to the development department for installing datalayer or other adjustments for analytics;
— Experience with App Analytics (Firebase, Appsflyer);
— Experience with Google BigQuery and good knowledge SQL;
— Python or R will be a plus.