Position: Marketing Graphic Designer
Company: Turnkey Lender
Experience required: 3y
Category: Design
English level: fluent
Published: 2022-09-01T00:00:00+03:00

Requirements:

 - Able to work with storytelling through visual style and design and to create a visual consistency across all touchpoints.
 - Able to move our website up to the next level.
 - Able to have an excellent understanding of the audience on the finance market and B2B segment, the buyer persona types, their pain points, needs, and expectations.
 - Understand digital marketing concepts, strategies, and tactics, including inbound methodology, content marketing, SMM, event marketing, email marketing, PPC and display ads, marketing automation, etc.
 - A good team player able to work in a shared environment with people across sales, marketing, design, web dev, product dev, engineering, etc. Is customer service focused on the approach to communicating with internal and external stakeholders in a professional manner and listening to their needs and interpreting appropriately.
 - Able to manage, update and improve design processes in close collaboration with other designers, videographers, motion graphics, voice talents, etc. Able to convert project requirements into proper tasks for individual executives, with planning, scheduling, control, testing, correcting, and improving processes.
 - Knowledge and understanding of UX/UI guidelines, patterns, and usability concepts.
 - Familiar with After Effects.
 - Able to interact, communicate and present ideas.
 - Time management skills to work under deadlines.
 - Task management skills to define and follow plans and priorities.
 - Experience in B2B SaaS – is a strong plus.
 - A portfolio of projects for US or European B2B customers – is a must.
 - Advanced-level English writing and speaking skills – is a must.
 - Creative, flexible, and responsive approach with good professional ethics.
 - Remote full-time accountable and dependable worker with strong motivation and commitment.

Responsibilities:

 - Play a key role in presenting the Turnkey Lender solution in the best possible way to our website subscribers, visitors, leads, prospects, customers, supporters, partners, employee candidates, and our entire team across multiple channels.
 - Develop new design concepts, graphics, and layouts to create different types of marketing and sales content, collaterals, and presentations to cover the entire cycle from inception to mocking up to layout to designing to implementing to full delivery.
 - Receive feedback and comments, negotiate improvements, and get final approvals. Identify, communicate, correct and improve any problems, inconsistencies, or errors and mistakes in graphic material.
 - Work in close cooperation with Head of Marketing and other teammates on marketing.
 - Develop and update the website design system.
 - Perform all the work needed for the corporate website: design web pages (product pages, landing pages, web forms, interactive pages, etc.) and collaborate with the web development team to deliver the final product.
 - Perform designs for social media, SMM ads, display ads, printed ads, and emails.
 - Creating logos and icons for product tools and add-ons.
 - Optimize for mobile and responsive designs.
 - Design graphics for video production.
 - Design graphics for events, conferences, and tradeshows.
 - Develop corporate identity kits, style guides, workflows, and brand books.
 - Design other types of sales and marketing collaterals, such as white papers, blog posts, SMM posts, PDFs, PPTs, infographics, questionnaires, interviews, ebooks, pamphlets, user manuals, case studies, use cases, success stories, howtos, testimonials, etc.
 - Follow existing SOPs as to naming conventions, communication rules, and requirements from other depts.
 - Create and update workflows, SOPs, and guides for design operations, and maintain shared graphic asset libraries.
 - Brainstorm and develop ideas for digital and offline marketing campaigns.