Position: Senior Media Buyer
Company: Kyle Trouble LLC
Experience required: 3y
Category: Other
English level: upper
Published: 2023-05-01T00:00:00+03:00

Position: Senior Media Buyer

Hours: Full time Remote (40 hours per week) 
Time Zone: EST: able to work until 3:00 pm EST (flexible with ability to work till 10 PM Ukraine time)  

Job Description:

We are seeking a highly skilled and experienced Senior Media Buyer to manage and optimize digital advertising campaigns for the clients. 

The ideal candidate is detail-oriented and results-driven individual with a strong background in Google AdWords, specifically for local US businesses. Your primary responsibility will be to strategically allocate and manage budgets to maximize client ROI while adhering to their specific business goals.

Responsibilities:
- Develop and implement effective media buying strategies across Google AdWords for US businesses.
- Monitor campaign performance, analyze data, and provide actionable insights and recommendations to enhance performance and achieve KPIs.
- Manage a monthly budget of about $20,000 across 20 small accounts at the start.
- Collaborate closely with internal teams, including account managers, designers, and proofreaders, to ensure campaign success and timely delivery.
- Create headlines and descriptions (creative work in terms of graphics is not expected).
- Utilize AI tools to assist with headlines and descriptions as well as campaign management and optimization.
- Coordinate with external vendors, platforms, and partners to leverage additional advertising opportunities and stay up-to-date with industry trends.
- Report directly to the CEO, providing regular updates on performance, challenges, and opportunities.

Requirements:
- Strong experience in media buying, specifically with Google AdWords.
- Proven track record of successfully managing digital advertising campaigns.
- Strong understanding of digital marketing metrics, analytics tools, and campaign optimization techniques.
- High levels of verbal and written English.
- Facebook Ad experience is a plus.
- Excellent communication skills, both written and verbal.
- Detail-oriented mindset with the ability to work in a fast-paced, deadline-driven environment.
- Strong analytical skills and the ability to interpret data to drive actionable insights.