Position: CEO Advisor for Marketing - DeFi Project
Company: Anaxyn Project
Experience required: 3y
Category: Marketing
English level: fluent
Published: 2023-06-01T00:00:00+03:00

Anaxyn is seeking a highly experienced and knowledgeable CEO Advisor for Marketing to join our team. As the CEO Advisor for Marketing, you will play a critical role in shaping our marketing strategy and driving the growth of our project. You will work closely with the CEO and executive team to develop and execute marketing initiatives that effectively position Anaxyn as a leading player in the DeFi space.
Salary range: 400,000 USD per annum (Djinni doesn't allow to show more than 15.000 per month)
Responsibilities:
1.	Strategic Marketing Planning: Collaborate with the CEO and executive team to develop a comprehensive marketing strategy aligned with the company's overall vision and goals. Identify target markets, key messaging, and positioning strategies to drive brand awareness and user acquisition.
2.	Brand Development: Develop and maintain the Anaxyn brand identity, ensuring consistency across all marketing channels and materials. Work closely with the design team to create compelling visual assets that resonate with our target audience.
3.	Digital Marketing Campaigns: Lead the planning, execution, and optimization of digital marketing campaigns, including search engine marketing (SEM), social media advertising, influencer partnerships, and content marketing. Monitor campaign performance, analyze data, and make data-driven recommendations to improve campaign effectiveness.
4.	Public Relations and Media Outreach: Develop and maintain relationships with media outlets, influencers, and industry stakeholders to secure positive press coverage and partnerships. Act as a spokesperson for the company and effectively communicate our mission, vision, and product offerings.
5.	Community Engagement: Drive community engagement initiatives by creating and implementing strategies to grow and nurture our user community. Foster strong relationships with our community members through social media, forums, and other relevant platforms.
6.	Market Research: Stay up-to-date with the latest industry trends, competitor activities, and regulatory developments. Conduct market research to identify new opportunities and provide insights to the CEO and executive team for decision-making.
Qualifications:
1.	Strong Experience in Cryptoassets: Minimum of 3-4 years of experience in the cryptocurrency industry with a deep understanding of blockchain technology, decentralized finance (DeFi), and cryptoassets. Proven track record in successfully marketing and promoting blockchain-based projects.
2.	Marketing Expertise: Extensive experience in developing and executing marketing strategies, campaigns, and initiatives. Demonstrated expertise in digital marketing, content creation, social media management, and community building.
3.	Strategic Thinker: Ability to think strategically and translate business objectives into actionable marketing plans. Proven experience in driving user acquisition and growth in a highly competitive market.
4.	Leadership Skills: Strong leadership and management skills, with the ability to work effectively with cross-functional teams and influence stakeholders at all levels. Excellent communication and presentation skills.
5.	Analytical Mindset: Strong analytical and data-driven decision-making abilities. Proficiency in using analytics tools to measure marketing performance, track KPIs, and identify areas for improvement.
6.	Passion for DeFi: Deep passion for decentralized finance and the potential it holds to disrupt traditional financial systems. Familiarity with the DeFi landscape, market trends, and industry best practices.
Join us at Anaxyn and be part of a dynamic and innovative team that is driving the future of finance through blockchain technology. This is an excellent opportunity to contribute to the growth of a groundbreaking DeFi project and make a significant impact in the industry.
To apply, please submit your resume, along with a cover letter highlighting your relevant experience and why you are interested in joining Anaxyn as the CEO Advisor for Marketing.