Position: Head of Marketing (SEO focus)
Company: Synergetica
Experience required: 5y
Category: Marketing
English level: upper
Published: 2023-08-01T00:00:00+03:00

We are looking for an experienced and proactive Head of Marketing to help us build the marketing function and team within the company. We need someone with extensive hands-on experience in different marketing directions, strategic vision and ability to foresee the outcomes several steps ahead, and a can-do attitude - in return, we will offer you the possibility to build and form marketing processes with a high level of freedom in making decisions.

**Responsibilities:**
- Audit the current state of the company website and social media and form a strategy for further development according to the current state of things
- Build and implement the overall strategy of company recognition and customers attraction
- Plan and manage marketing budgets for different timeframes
- Make decisions on team extension or involving freelance specialists in implementing the marketing strategy and actions
- Use various channels for promoting the company, making it recognizable and attracting new customers
- Use a data-driven approach to analyze the outcomes of marketing efforts and adjust the strategy according to it
- Report to the stakeholders on the marketing outcomes and future plans

**Requirements:**
- 5-7+ years of Marketing experience
- 2+ years in the role of Head of Marketing/Marketing Lead
- Experience in an IT service company (outsourcing or outstaffing), preferably of a size of 150-300 employees
- Basic hands-on experience with different marketing directions (solid knowledge of SEO, content management, social media marketing etc)
- Proven experience in marketing campaigns that helped the company grow and increase the income or number of customers
- Proactive approach and the ability to be flexible in making decisions
- Strategic vision and ability to adjust the strategy based on the current outcomes
- Good written and spoken English level - Upper-Intermediate or higher

**Nice to have skills:**
- Experience building a marketing team from scratch
- Experience in setting up marketing strategies and efforts from scratch