Position: Senior Retention Manager
Company: Freelance
Experience required: 2y
Category: Marketing
English level: intermediate
Published: 2020-10-01T00:00:00+03:00

TO DO LIST:
Work with the CRM team to analyze and segment the customer base in order to develop and deliver effective promotions, lifecycle programs and customer communications marketing plans that will reduce churn and/or increase average revenue per user;
Ensure customer communications are consistent, timely, attractive, and relevant;
Continually analyze campaign performance including take-up rates and ROI for optimization purposes;
Report on the effectiveness of marketing activities and casino commercial KPIs;
Assist in execution and set-up of CRM campaigns, while working with designers, copywriters HTML & web developers and additional operational services.

QUALIFICATIONS:
At least 2 years’ experience in CRM marketing;
Experience in working with email service providers and campaign automation tools;
Working experience in iGaming;
Microsoft Office tools user;
Experience in creating a communication strategy and executing promotions/campaigns;
Intermediate English and higher.

QUIRKS & PERKS:
Bonuses according to company’s policy;
Medical insurance/Sport compensation;
Sport club participation (football, running, basketball or swimming clubs);
100% paid sick leaves;
20 working days of paid vacation.
Welfare (financial support in critical situation).
Gifts for significant life events (marriage, childbirth).
Individual annual training budget with an opportunity to visit paid conferences, training sessions, workshops etc.;
Free corporate library;
Opportunity to visit our non-stop internal meetups: open talks, IT Pump, etc. as a participant or a speaker and exchange knowledge;
A world-class team of T-shaped skilled professionals that share knowledge and support each other.
Corporate parties and events (Pub Quiz, Carquest, bowling championships, etc.);
PM Foundation activities (social responsibility events);
Weekly events aimed at culture, arts, soft skills development.