Position: Digital Marketing Specialist
Company: Genesis Tech
Experience required: 1y
Category: Marketing
English level: upper
Published: 2021-01-01T00:00:00+02:00

Are you excited about a possibility to create digital product brand from scratch? Are you passionate about the way ideas spread online? Are you excited about promoting technology and product to be used by millions of people worldwide? Do you like learning new things? Do you like challenging goals and personal growth? Do you want to work in a \"flat organization\" where voice of each team member is important? If you answered \"YES\" to all these questions, congratulations! You are a candidate for a new Teleservices team at Genesis!

You will be part of a small and high performing team responsible for building out and testing teleservices web application. Your goal will be to create and optimize profit generating user acquisition process from scratch. You will also be responsible for all aspects related to developing and promoting strong product brand online. You will work closely with development and product teams. You need to be result oriented, passionate about digital marketing and familiar with modern web technologies, although no formal programming experience is required for this role.

Responsibilities:
- Generating ideas for advertising campaigns;
- Creating visuals for advertising campaigns;
- Launch, optimize and measure performance of digital marketing campaigns (Facebook, Google, Snapchat);
- Search for new sources of user acquisition;
- Generate ideas for A/B testing of user behavior.

Requirements:
- At least 1 year of experience with Social Media marketing (Facebook preferred, but Google AdWords, TikTok, Snapchat and other platforms will be considered);
- In-depth understanding of the general principles of user acquisition and performance marketing;
- Strong analytical skills and ability to make data-driven decisions;
- English upper intermediate or higher;
- Experience with modern systems of analytics visualization (Tableau, Amplitude) is a plus.

Genesis is a unique place for the development and growth with:
- Expertise in the development of high-loaded products in international markets;
- Unique opportunities for learning including various training and seminars within the company, access to a valuable and extensive book library, English courses and participation in key IT industry events worldwide;
- Perfect working conditions: an excellent office in a 5 minutes' walk from Taras Shevchenko metro station, free food and drinks in the office, medical insurance. The company has professional coaches in football, basketball and running and supports various sports initiatives (swim races, marathons, etc).