Position: ASO Specialist
Company: Parimatch International
Experience required: 2y
Category: Marketing
English level: upper
Published: 2020-08-01T00:00:00+03:00

Hey, we are a gaming company. And we solve tough tasks worldwide: in Africa, Asia, and Latin America. Do you want to be a part of our high-skilled team?

Parimatch International has a reliable (24/7/365) gaming offer across an innovative mobile-oriented digital platform.

Our products offer an exciting form of entertainment that enhances customers’ enjoyment of sports and gaming.

We are hiring an experienced ASO specialist to help us keep growing. We are looking for candidates who possess the ability to think both creatively and analytically. ASO specialist duties include developing an App Store Optimization (ASO) strategy to ensure Parimatch International apps appear at the top of search results in all applicable App stores and improve apps page conversion rates.

Responsibilities:

- Developing App Store Optimization (ASO) strategies to ensure that all relevant apps appear at the top of the search results in all applicable App stores in different geos.
- Optimizing conversion rates for app download pages by using various content and visual tools.
- Work with external agencies on A/B testing campaigns to gain insights and identify areas for improvement in different geos.
- Monitoring and tracking app store rankings using the latest analytic tracking tools
- Performing keyword research on multiple languages.
- Writing app descriptions, titles using researched keywords.
- Proofreading and editing.
- Stay abreast of current best practices in the industry and review competitor apps to compare their activities.

Requirements:

- Bachelor's Degree in marketing, economic, computer sciences or related field.
- 2-3 years experience in a similar role.
- A good understanding of the mobile gaming market.
- Excellent written and verbal communication skills.
- Excellent analytical skills.
- Advanced in English.
- Knowledge in the mobile paid traffic will be an advantage.

Benefits:

- 20 working days of paid vacation.
- 100% paid sick leaves.
- Medical insurance.
- Individual annual sports and training budget with an opportunity to visit paid conferences, training sessions, workshops etc.
- Free breakfast and snacks in the office.
- Unlimited good mood and support!