Position: Marketing Manager
Company: S-PRO
Experience required: 3y
Category: Marketing
English level: upper
Published: 2023-04-01T00:00:00+03:00

**About company**

We are a global digital strategy and software engineering firm with 200+ talents across Poland, Ukraine, and Armenia. We are headquartered in Zurich, Switzerland, where we have our major customer base. As well, Last year we established our representatives in London and Berlin. Company specialization are FinTech, Healthcare and Energy domain areas. 

S-PRO has a product mindset driven culture focused on long-term cooperation. A major part of the products we take part in are made from scratch and results in years of cooperation with our customers.
Our workflow with every project is **Consultancy, Discovery, Develop, and Maintain.** Such an approach gives us a possibility to enhance the R&D cycle with our industry expertise. 

**About the opportunity**
In the last 9 years we have shown great success in working with the European market, which resulted in our customer base growing in Switzerland and starting to develop the UK market. To enforce our brand presence in these regions we are looking for a Marketing Specialist who can help us to grow our business utilizing marketing, seo and PR instruments.

**YOU ARE**
A Marketing Manager with 4 or more years of experience in the IT sphere, who would like to become our marketing representative in Europe and have the opportunity for further career growth. You would like to contribute your thoughts, ideas and vision to accelerate and adapt our existing sales framework to these markets. 
- 4+ years in IT marketing in B2B service companies;
- Experience in developing and managing marketing strategy;
- Competence in entering into new markets;
- Experience in building brand-recognition in new markets;
- Strong understanding of key marketing concepts, such as market segmentation, value proposition, differentiation, branding, messaging, etc;
- Excellent business communication and presentation skills (written and verbal).

**YOUR KEY FOCUS AREAS WOULD BE**
- Develop, implement, and optimize the marketing strategy of the company and plan with an appropriate marketing mix to drive consistent growth
- Localize and execute relevant demand generation campaigns in the region, prioritize channels for scaling, and expand to the new channels
- Cooperate with Sales department to meet pipeline needs
- Create and deliver the visitor & lead acquisition strategy for digital events, webinars, and content through strategic marketing plans and targeted messaging for each customer segment. Spearhead a mix of channels to acquire new customers.
- Plan and organize event participation (exhibitions, startup competitions, conferences etc.). Apply to relevant grant programs and awards. Public speaking at industry events and participation in accelerators.
- Manage and execute large-scale marketing projects from strategy through reporting and retrospectives, serving as the primary point of contact to ensure all deliverables are on track and within budget.
- Define the communication strategy of the projects and ensure consistency of messaging across a range of channels, including email, social media, digital ads, internal communication, outbound calls, etc.
- Prepare various marketing materials for internal and external channels (landing pages, newsletters, presentations, promotional videos, advertising campaigns, etc.).
- Manage a team of marketing specialists

**TOGETHER WE WILL**
Grow **S-PRO brand on the** European **market**;
- Working with the CEO on adapting existing value propositions to chosen sales approaches.
- Building long-term relationships with well qualified leads.
- Measure, analyze and increase marketing metrics on the European  market.
Moreover, we will
- Support your professional and personal growth: you would be working directly with our CEO, who would take care of you. As well as our HR team would suggest a suitable personal development plan.
- Work on dynamic projects at a stable place of work
- Support your individual initiatives and we are open for them, just come and share your ideas
- Share other advantages: good salary and bonuses, internal L&D programs and external education compensation, hybrid work model and flexible working hours