Position: Marketing manager
Company: Govitall
Experience required: 2y
Category: Marketing
Published: 2022-04-01T00:00:00+03:00

Govitall — is the leading company in its sector. Сustomers from 109 countries give preference to our company’s products.
Why work with us?
The most important thing is for us to work as a team, so we attach great importance to creating a winning corporate culture.

Govitall — is the world’s largest international IT product company in the realm of educational projects and driving successful careers.

Required skills:
- Experience in market research and competitive analysis.
- Basic knowledge of SEO principles. The ability to set SEO tasks and monitor their fulfillment.
- Hands-on experience with PPC and other performance marketing channels, as well as the ability to set PPC tasks and monitor their fulfillment, will be a plus.
- Experience in website improvement and conversion rate optimization.
- Experience in validating hypotheses, conducting A/B tests, and analyzing results using Google Analytics/PowerBI, Google Optimize, Hotjar/Clarity, etc.
- Intermediate English or higher.
- Experience with email funnels will be a plus.
- Great communication skills - you can easily work closely with other departments.
- Strong analytical and critical-thinking skills.
- Proactiveness.

Responsibilities:
- Lead and manage data-driven digital marketing strategies from concept to execution;
- Develop acquisition marketing plans to acquire new customers using various digital marketing channels;
- Establish reporting benchmarks and KPIs related to growth (volume, CAC, LTV) and own achievement of weekly and monthly KPIs;
- Lead internal team to deliver across digital channels (paid/organic search, social, email, content, affiliates, etc);
- Analyzing the results of work, making suggestions for improvement;
- Searching for marketing growth hacks.

We are looking for an experienced Marketing Manager with a proven track record to promote admission and application editing services in English-speaking countries. Our ideal candidate is a highly motivated and result-oriented person who can analyze data, generate hypotheses and test them, know how to find growth points, and do high-quality research.