Position: Tech Lead PPC
Company: Govitall
Experience required: 3y
Category: Marketing
English level: upper
Published: 2022-08-01T00:00:00+03:00

**What do we expect:**

- 4+ year experience in PPC advertising
- Advanced knowledge of Google Ads and Google Analytics
- Strong analytical skills and ability to make data-driven decisions, Research & Analysis
- Experience with Bing, Facebook, TikTok ets
- The understanding of abbreviations: ROMI, CTR, CPC, CPM, CPA, CPL, LTV and others
- Upper-intermediate English level or above
- Strong communication and organizational skills
- You’re highly organized and detail-oriented – you do your research, plan, prioritize, set goals and stick to them


**Responsibilities:**
-  Developing and launching new ad campaigns on different platforms such as Bing and TikTok
- Monitoring, analyzing and optimizing the performance of PPC campaigns in Google Ads
- Formulating and testing hypotheses targeted at increasing the efficiency of campaigns
- Identifying the rooms for improvement
- Research and testing new approaches of promotion, such as Performance Max and Gmail in Discovery
- Managing several campaigns simultaneously
- Working closely with design, development and product teams on growing marketing revenue as much as possible
- Preparing monthly and quarterly reports on the campaign’s efficiency
- Searching for new channels and sources to attract a target audience
- Optimizing CAC, budget management
- Close cooperation with the Product Owners of the teams to achieve the company's marketing goals
- Assistance, mentoring, consulting of РРС specialists in complex tasks
- Coordinating PPC specialists and distribute the workload between them

**What can we offer you?**

1. Full onboarding, learning the specifics of our company
2. Partial coverage of health insurance and professional development
3. 18 days of paid leave, 20 days of paid sick leave
4. Corporate English classes
5. Consultations with a psychologist if necessary

We are looking for you to join our team!