Position: PPC Senior/middle specialist
Company: GroupM
Experience required: 2y
Category: Other
English level: intermediate
Published: 2022-02-01T00:00:00+02:00

GroupM is the world’s leading media investment company responsible for more than $50B in annual media investment through agencies Mindshare, MediaCom, Wavemaker, Essence and m/SIX, as well as the outcomes-driven programmatic audience company, Xaxis. By leveraging all the benefits of scale, the company innovates, differentiates and generates sustained value for our clients wherever they do business.
We are looking for a PPC Senior/middle specialist who will be responsible for working on paid media strategies within Google Ads, Facebook, and Programmatic platforms in our Kyiv office.
Responsibilities:
•	Planning, reporting, and on-going management of PPC campaigns (Google, Facebook, TikTok etc.)
•	Proactively performing regular optimization of accounts, monitoring market changes and identifying development opportunities.
•	Creating and leading the execution of development and testing plans including media owner betas where possible.
•	Working with the AD to devise campaign strategy and translate this into campaign delivery
•	Monitor client results and delivery against forecast & provide clear tactic direction on how to improve performance.
•	Challenge & interrogate briefs, ensuring delivery is of the highest standard, on time and in line with agency values.
•	Accurately forecast potential delivery & KPI’s for existing & new clients.
•	Work with large budgets

Requirements:
•	3+ year experience as a PPC Manager or Digital Marketing Specialist
•	Experience in data analysis and reporting (Excel, DataStudio...)
•	Experience with multiple platforms: Google Ads (Search, GDN, YouTube), Facebook, Google Analytics, DV360, CM, TikTok
•	Working knowledge of Google Analytics and GTM
•	Analytically minded and strong in arithmetic
•	AdWords certification is an advantage but not essential

Benefits:
•	Competitive compensation depending on experience and skills
•	Medical insurance
•	24 days paid vacations 
•	Modern spacious office in the historical city center
•	Combination of office/remote work