Position: Data Analyst
Company: Dreamscape Networks
Experience required: 2y
Category: Data Science
English level: intermediate
Published: 2020-12-01T00:00:00+02:00

Primary responsibilities:

-Own the optimisation strategy from ideation to execution, reporting and analysis.
-Identify the company's optimisation goals and understand our target audience to drive change accordingly.
-Create and drive strategies to improve awareness, engagement and conversion of products and solutions against agreed ABPU targets for each market.
-Work tightly with and in collaboration with Development, Design, Product Managers, Owners, and Marketing to ensure services are not siloed.
-Develop test plans & campaign requirements to be implemented by our creative development teams.
-Collaborate closely with all respective stakeholders and teams to align optimisation activities with other organisational functions in order to implement the overall organisation strategy.
-Work closely with the Marketing team to manage key conversion points in the marketing funnel and increase funnel marketing efficiencies.
-Optimise the lead-to-customer conversion rate and marketing's conversion paths through maximising traffic to our various sites and platforms.
-Collaborate with the Marketing team to ensure optimisation is in place on all emails, social and other marketing spaces such as landing pages, lead generating forms etc.
-Convert qualitative and quantitative data into prioritised testing & optimisation brilliance.
-Take action on key metrics and KPIs, through continuous website testing and user experience improvements.
-Knowledge & experience in Google analytics required
-A/B test and continually measure the performance of journeys, pricing, CTAs and any other elements key to stakeholder journeys.
-Evaluate and improve on the effectiveness of campaigns through data-driven strategy and KPI focused analysis.
-Create and execute deliverables including; Website audits, user journeys, heuristic reviews, wireframes, information architecture, task flows, user scenarios and persona development.
-Monitor industry peers, competitors, feed ideas, and tests into the optimisation strategy and roadmap in collaboration with respective teams.
-Research and implement innovative e-commerce techniques and CRO practices in order to lead first class delivery across the organisation.
-Provide regular analysis and reporting on performance, identify anomalies, and provide recommendations on order conversion optimisations.

Demonstrated Skillset:

-Confident analytically and commercially astute, with prior experience of delivering explicit revenue growth through web transformation and optimisation projects.
-Be an expert in e-commerce techniques, registrations, conversation funnels, CRO, digital product optimisation.
-Experience in best practice technical tools for optimisation & data analysis.
Project management, leadership, strategic thinking and organisation/time management.
-Have a solid understanding of Development and Design.
-Excellent planning, organisation, project and time management along with the ability to multi-task.
-Thorough knowledge of the organisation's product suite and processes.
Exceptional teamwork and collaboration.
-Focus towards automation and efficient operation.
-Strong communication and interpersonal skills.
-Brave, with an insatiable curiosity to drive, test and learn.
-Positivity, resilience and resourcefulness - have strong critical thinking and problem solving skills.
-Flexibility as and when required.

What's on offer?

You will be working in a high-tech office in a friendly team. Walking distance to metro station "Kontraktova Ploscha".

-Excellent salary level fixed in $$$
-Guaranteed pay reviews
-Weekly Friday lunch
-Health cover and gym attendance
-English courses
-Juices, Fruit, Cookies and more...
-Social events and parties
-Career opportunities
-Flexible working hours