Position: PPC Specialist
Company: IntellectEU
Experience required: 3y
Category: Marketing
English level: fluent
Published: 2022-09-01T00:00:00+03:00

Currently, **IntellectEU** is looking for a talented and motivated **PPC Specialist **who has the innate desire to solve the greatest challenges working on exciting product and make an impact! 

**Responsibilities:
**
Develop and implement paid search and paid social media strategies - spanning multiple markets, from conception to execution;
Manage, plan and optimise multiple Global PPC campaigns in order to increase awareness and maximise ROI on Google
Create Adwords strategies based on the media brief
Plan and create a variety of PPC campaigns across a range of digital channels;
Perform day-to-day management of paid advertisement on Google Ads, LinkedIn and other social media platforms;
Work with a team of developers to automate marketing processes and scale up our campaigns (Adwords scripts, in-house solutions, and etc.);
Monitor budget and adjust bids to gain better ROI, campaign performance, purchasing patterns and website traffic;
Provide creative copy and A/B testing for ads and analyze data, identify insights to achieve profitable growth in Paid Search campaigns;
Implement tracking scripts / custom event tracking using GTM
Closely work with our SEO, Social, Content & Creative specialists to maximise results;
Keep pace with search engine and PPC industry trends and developments;
Provide periodic reports on key digital metrics and make suggestions for continuous site optimisation;
Conduct ongoing research and provide recommendations on crucial points of improvement.

**Technical skills:**

**Excellent English – verbal and written - Must;**
Strong analytical skills and attention to detail - Must ;
Experience working directly with large accounts;
Know your way around Google Analytics & Excel really really well and have a good understanding of the technical aspects of PPC;
A genuine love for technology and staying on top of a rapidly changing industry;
High energy, drive, and maturity;
Demonstrated persistence and the ability to overcome obstacles
**You must also be AdWords Qualified with both Fundamentals & Advanced qualifications;**
Experience in the fin-tech industry is an advantage.