Position: Head of Marketing
Company: Attract Group
Experience required: 3y
Category: Marketing
English level: upper
Published: 2022-11-01T00:00:00+02:00

Attract Group is an IT service provider. We develop and support web/mobile products of any complexity for European and US-based companies and startups. And we are looking for an experienced Marketing Specialist.

**Requirements:**
- Experience in marketing from 3+ years (b-2-b projects on the US, Canadian, and European markets).
- The desire to lead the direction of the company.
- Experience with Google Analytics.
- Experience in setting tasks, and writing specifications, monitoring their implementation.
- English level: Upper-Intermediate/+. Ukrainian or Russian will be an advantage.
**Will be a plus:**
- Experience with Google Ads, Facebook Ads, and Bing Ads.
- Experience in working with international service IT companies.
- WordPress understanding.

**Main activities and responsibilities:**
- Work with existing Marketing Strategy, and it's improving.
- Development of positioning, messages, and Tone of Voice.
- Analysis of rivals: strengths and weaknesses.
- Evaluation of ways to improve a product and market research.
- In-depth customer interviews and product research.
- Development and maintenance of dashboards with analytics, plans, and reports.
- Writing technical specifications and monitoring their implementation on the site/landing pages.
- Control of sales processes at the intersection with marketing.
- Analysis of applications at the initial stages.
- Creation of additional incentives for deciding in our favor.
- SMM — maintaining social accounts.
- Email marketing — mailings to our databases (optional).

**We offer:**
- Full-time employment (also, you can pick the beginning of your working day to keep your work-life balance).
- Competitive salary with periodical reviews.
- Paid vacation (21 working days) and sick leaves.
- English classes.
- Team building and corporate events.
- Training and educational events.
- Work on middle-term projects (e-commerce, healthcare, e-learning, video conferencing, etc.)
- Experienced team (~50 team members, Middle/+ level).