Position: Media Buyer
Company: bg.solutions
Experience required: 2y
Category: Marketing
English level: upper
Published: 2020-12-01T00:00:00+02:00

Requirements: 
- At least 2 years experience in managing media campaigns of different types (native, popunder push notification, banner, etc);
- Experience in the betting/gambling niche with worldwide markets; 
- Proven track record of advertising gambling products; 
- Ability to plan, optimize and scale advertising campaigns;
- Deep understanding of the digital advertising ecosystem, key players and metrics;
- Experience with relevant tools (voluum, binom or similar);
- The ability to analyze large data of information, propose hypotheses, test them, draw conclusions and make reasoned optimization proposals.

Responsibilities: 
- Planning, buying, tracking and optimizing Ad networks campaigns;
- Provide creative direction for banners, text ads, images, video ads and landing pages; 
- Monitor and analyze data against the defined campaign success metrics; 
- Constantly optimize the campaigns performance via targeting tactics, media channels optimization and improving engagement;
- Scale multiple campaigns prioritizing by revenue opportunity;
- Coordinate internally with an acquisition, conversion product and creative teams;
- Research and follow up on trends and developments and identify new performance opportunities.