Position: PPC Manager
Company: StarWind
Experience required: 3y
Category: Marketing
English level: fluent
Published: 2023-01-01T00:00:00+02:00

We are looking for a PPC (Pay Per Click) Manager to run PPC campaigns and monitor paid search budgets.

We are looking for a PPC (Pay Per Click) Manager to run PPC campaigns and monitor paid search budgets. In this role, you should be well-versed in principles of search engine marketing (SEM) including search engine optimization (SEO.) You should also be analytical and good with numbers.

Key Responsibilities
•	Participate in forming effective paid search strategies
•	Oversee accounts on search platforms (e.g. Google AdWords, Bing, Social media paid ads)
•	Be involved in keyword selection and audience targeting
•	Monitor budget and adjust bids to gain better ROI
•	Track KPIs to assess performance and pinpoint issues
•	Produce reports for management (e.g. dashboards)
•	Suggest and develop new campaigns across multiple channels
•	Maintain partnerships with PPC agency
•	Find ways to reduce risk of click fraud
•	Keep abreast of PPC and SEM trends

 Requirements
•	Proven experience as a PPC Manager 
•	Experience in data analysis and reporting
•	Knowledge of digital marketing concepts
•	Familiarity with multiple platforms (e.g. AdWords, Facebook, LinkedIn, Twitter ads) is a must
•	Working knowledge of analytics tools (Google Analytics, Tableau, WebTrends etc.)
•	Proficient in MS Office (particularly Excel)
•	Excellent communication skills
•	BSc/BA in Marketing, Digital Media or a related field; AdWords certification is a plus

Benefits include
•	An interesting, responsible and challenging job 
•	Fully remote
•	Flexible working hours
•	Medical insurance in Poland
•	Friendly team of high experienced specialists