Position: PR Specialist
Company: Leafio
Experience required: 2y
Category: Marketing
English level: upper
Published: 2023-05-01T00:00:00+03:00

LEAFIO is a leading provider of software for automating and optimizing retail supply-chain processes. Our solutions are used by over 160 retail companies in more than 15 countries, helping them gain a competitive edge, increase revenue, and improve their resistance to disruption.

Job Description:
As a PR Specialist at LEAFIO, you will be responsible for developing and implementing public relations strategies to enhance our brand image, increase brand awareness, and drive demand for our products. You will be responsible for developing media relations, creating compelling content, managing social media, and promoting our brand across various channels.

Responsibilities:

Develop and implement effective PR strategies that align with business goals and objectives.
Build and maintain relationships with key media outlets and journalists to secure media coverage.
Create compelling and impactful content such as press releases, articles, and blog posts that showcase our expertise and position us as thought leaders in the industry.
Develop and maintain a content calendar to ensure consistent messaging across all channels.
Manage and grow our social media presence by creating engaging content and building relationships with our followers.
Monitor and analyze media coverage and social media engagement to evaluate the effectiveness of PR campaigns.
Collaborate with internal stakeholders, such as marketing and sales, to align messaging and ensure consistency across all channels.
Manage PR events, such as product launches, press conferences, and media briefings.
Act as a spokesperson for the company and handle media inquiries.

Requirements:

Master's degree in Public Relations, Communications, Journalism, Marketing or related field.
Proven experience as a PR Specialist or similar role, preferably in the technology industry in international market.
Excellent written and verbal communication skills, with the ability to write compelling content and communicate effectively with key stakeholders.
Demonstrated ability to build and maintain relationships with key media outlets and journalists.
Strong understanding of social media platforms and how to leverage them to drive engagement and reach.
Ability to work in a fast-paced environment and manage multiple projects simultaneously.
Strong organizational and project management skills.
Excellent problem-solving and decision-making skills.

 What are the conditions?
· Work with a global product.
· GEO : all regions except Asia.
· Flexible schedule.
· We work in the conditions of war - completely remotely. The company has an office in Kyiv, and after our victory, and if you wish, you can work from the office.
· Paid vacation and sick leave.
· Work in a company that combines the features of a start-up (quick decision-making, lack of bureaucracy) and a mature company (financial stability and processes that work like clockwork).
· Decent salary.

Join our team at LEAFIO and help us enhance our brand image and drive demand for our innovative solutions. We are committed to helping you grow and develop your skills in a supportive and dynamic work environment.