Position: CMO / Head of Marketing / User Acquisition / Influence
Company: Dellta
Experience required: 2y
Category: Marketing
English level: pre
Published: 2023-09-01T00:00:00+03:00

Dellta.io is seeking an ambitious Head of Marketing to drive our new product's marketing strategy and user acquisition efforts. As the Head of Marketing (User Acquisition), you will play a pivotal role in expanding our market presence and attracting our userbase. 

You'll have the opportunity to shape the marketing function and contribute to the success of delta.io at the very beginning of the project. If you are successful within this role, there is a promotion opportunity for more interesting and innovative projects with us. 

Key Responsibilities:
Comprehensive Marketing Strategy: Develop and execute a comprehensive marketing strategy that aligns with dellta.io's objectives, driving user acquisition.

Influencer Marketing: Implement influencer marketing strategies to leverage opinion leaders for user engagement (specifically for foreign markets).

Referral Partnership Program: Create and fully implement a referral partnership program mostly targeting foreign markets to maximize user acquisition and retention.

Sales Funnel Optimization: Create and fine-tune the sales funnel and customer journey, ensuring a seamless experience for potential users.

Marketing Campaign Management: Plan, launch, and analyze marketing campaigns, measuring and analyzing key performance indicators such as LTV, ROAS, IR, CR, CAC to optimize results.

Channel Management: Oversee and optimize marketing channels to generate demand and business growth, continually exploring new opportunities.

Budget Management: Manage budgeting and financial planning to ensure cost-effectiveness and maximize return on investment (ROI).

Market Analysis: Conduct in-depth market and competitor analysis to inform strategic decisions and stay ahead of industry trends.


Qualifications:
Proven experience in marketing roles with a focus on user acquisition, ideally in the technology domain. (2+ years)
Track record of developing and implementing successful marketing strategies
Experience with influencer marketing campaigns, outreach and onboarding.
Experience launching and/or managing referral partnership programs.
Experience creating and optimizing sales funnel. 
Knowledge and familiarity with key performance indicators such as LTV, ROAS, IR, CR, CPI, and CPA. 
Experience working with foreign markets like: India, Turkey, African countries, CIS. (preferred) 
Knowledge or familiarity of crypto / trading domain would be a benefit. (preferred)
Good analytical skills and the ability to make critical choices.
Autonomy and inner desire to outperform.


What we offer:

Competitive salary: We offer a competitive salary package that reflects your skills and contributions.

Ambitious project(-s): Join a forward-thinking and innovative project at delta.io. You'll have the opportunity to work on cutting-edge technology and if successful become a part of other projects.

Flexible schedule: Our team works from various time zones. Enjoy the flexibility to manage your work schedule, we only expect you to be on track with tasks and meetings.

Remote work: Work from the place that suits you best. 

Interview process:
A call interview with the CEO.
A test task (paid). 
If you successfully pass the interview and the test task - we would be happy to welcome you onboard.