Position: PPC Manager
Company: Ecomitize
Experience required: 2y
Category: Marketing
English level: upper
Published: 2023-05-01T00:00:00+03:00

Requirements
•	Must speak fluent English – spoken, written and comprehension.  This role works with a U.S.-based team and many clients speak English. 
•	3+ years of digital marketing experience (i.e. Google ads, display advertising, paid social, SEO, etc.).
o	PPC - 60%
	Must have at least one year experience with Google Shopping (Performance Max) and is able to demonstrate expertise in this ad tool 
o	Paid Social Media - 30%
	Primarily Meta
	Bonus if candidate has worked with TikTok
	Less interested in LinkedIn
o	SEO - 10% 
•	Google Certifications (preferably Google Analytics, Google Ads, Google Tag Manager, Google Merchant Center)
•	Experience advertising for eCommerce clients utilizing platforms and integrations with Shopify, Magento, Big Commerce, etc.
•	Own the initial build, day-to-day management and optimization, and periodic/final reporting of digital marketing campaigns.
•	Ensure the account remains on budget and meets client performance goals.
•	Collaborate with account executives and digital/social strategists to develop digital marketing strategies to achieve client’s objectives.
•	Experience with SEO research and SEM marketing using tools like SEMrush.
•	Conduct research to understand our client’s business, industry, and target audiences.
•	Ability to identify and track success metrics associated with the client’s business objectives.
•	Excellent analytical skills. Able to use visualization reporting tools and communicate analytical results clearly and effectively to a variety of audiences.
•	Attention to detail and ability to identify and implement necessary adjustments to improve digital campaigns.
•	Experience developing and implementing marketing-specific strategies, CRM strategies, and email marketing.
•	Excellent written and presentation skills in English.
•	Able to take initiative as a problem solver and to work across a multitude of clients.
•	Self-directed and able to work in a fast-paced environment requiring strict time management and ability to adapt to changing priorities.

Bonus Skillsets
•	Experience with Google Performance Max ad platform. 
•	Meta Professional Certifications and/or similar social media ad certifications. 
•	Experience with Instacart and review platforms such as Yelp.  
•	Familiarity with Google Data Studio. 
•	Knowledge of business listing platforms such Google My Business and Apple. 
•	Experience drafting copy for campaigns, landing pages and web.
•	Demonstrated persistence, tenacity, and an ability to overcome obstacles.