Position: Marketing Director
Company: Five Jars
Experience required: 5y
Category: Marketing
English level: fluent
Published: 2023-03-01T00:00:00+02:00

Five Jars is looking for a **Marketing Director** to manage the company’s marketing, develop the company’s brand, generate new business, and promote the company while improving and optimizing the process.

If you are an ambitious person ready to take on a new challenge and know how to lead marketing processes in a software development environment, we have a great opportunity for you!   

💻 **Responsibilities:**

**Strategy & Leadership (30%)**
— Build a marketing vision for the company for 1, 3, and 5 years and keep it up to date
— Build annual marketing OKRs and annual strategy to generate new business, retain current clients, and promote the company
— Build annual strategy for participating in events (for Sales and HR teams)
— Control the attendance of events and be accountable for results
— Build strategy for our presence in Drupal/Wordpress/etc. communities and control and be responsible for the implementation
— Build a ready-to-scale marketing team with measurable metrics (budgets, hours, productivity, etc.)
— Control the marketing process, track its efficiency, and continuously optimize
— Align the marketing process with the rest of the company for better efficiency
— Control and be responsible for the company’s website development and its budget
— Control and be responsible for decisions and results of the marketing projects, initiatives, and tasks
— Control the quality of marketing work and be responsible for excellence
— Control the budget for marketing and report any changes
— Build relationships between the company and 3rd party vendors and freelancers (copywriting, video, SEO, etc.)
— Keep the company aware of the marketing work and initiatives
— Be the product owner of the internal marketing services, identify problems, and create new creative decisions to solve them
— Build a learning and education roadmap for the marketing team (overall and individually) to grow professionally (courses, new approaches)
 

**Marketing (30%)**
— Manage the company’s website and be responsible for its quality control
— Produce content by a marketing team and internal/external writers for a website, social media, and other platforms and events and be responsible for their efficiency and cost
— Manage and grow our presence on referral platforms
— Increase traffic to the website
— Manage events the company needs to attend
— Be responsible for internal marketing documentation and keep it up to date
— Control the planning and preparation process on an event/project basis
— Attend meetings about the company’s website, HR brand, and design
 

**Partnerships (20%)**
— Build relationships with product partners to get benefits for the company (Tessitura, ACTIVEnet, TractionRec, Open Y, Open Social, Opigno and etc.)
— Build relationships with hosting partners to get benefits for the company (Platform.sh, Acquia, Pantheon)
— Build relationships with services partners to get benefits for the company (AccessiBe, New Relic, SEO tools, analytical tools)
— Find new partners and negotiate the partnership terms
— Build relationships and be an active technology community member (Drupal, WordPress, Symfony, etc.)
— Build relationships and actively participate in industry-specific communities (Museums, YMCAs, Universities)
 

**Business development (10%)**
— Participate in a business development process
— Consult sales team on marketing trends, industries, and events
— Provide all necessary materials for the business development team
 

**HR (10%)**
— Build HR brand strategy
— Organize and manage the team for all HR-brand (marketing side) activities
— Control the quality of the HR brand communication
— Be responsible for the HR brand of the company and the perception of the company as an employer
— Consult the HR team on the marketing strategy


⚒ **Professional skills:**

**Hard skills**
— Proven experience as a Marketing Director or similar senior marketing role
— Strong knowledge and understanding of digital marketing
— Ability to build and lead a marketing team
— Excellent analytical skills
— Experience with managing budgets and tracking marketing expenses
— Ability to work with CRM systems, marketing automation tools, and other marketing-related software
— Excellent English verbal and written communication skills (fluent)
— Ability to manage multiple projects simultaneously and meet deadlines
 

**Soft skills**
— Leadership and management skills
— Strong interpersonal skills, including the ability to build relationships with third-party vendors, partners, and internal stakeholders
— Creative thinking and problem-solving skills to identify opportunities, generate ideas, and overcome challenges
— Strategic thinking and the ability to develop and execute marketing plans that align with the company's goals
— Attention to detail and a strong commitment to quality
— Flexibility and adaptability
— Strong negotiation and persuasion skills
 

**Will be a plus**
— Familiarity with Drupal/Wordpress/etc. communities and how they work
— Experience working in the software development industry or in a technology-related field
— Knowledge of the nonprofit, education, or healthcare industries
— Understanding of HR branding principles


💛 **We propose:**
— 100% remote work
— Fair compensation
— Professional growth and regular performance reviews
— Benefits such as vacation, sick leave, a day off during official national holidays
— Flexible schedule and 7-hour working day
— Regular Friday Open Microphones about different tech things from other team members
— Help with learning new things (courses, books, etc.)
— Support in participating in conferences
— Warm and friendly working environment
— Flexibility in making decisions, no micromanagement
— Respect and support with all activities
— Team building and other sorts of online/offline team activities

Have we got you interested? 😎