Position: Retention Manager
Company: Preis HR agency
Experience required: 2y
Category: Marketing
English level: upper
Published: 2021-02-01T00:00:00+02:00

We are looking for omnichanel E-mail Specialist (Retention) with experience in fintech, blockchain, crypto.

Responsibilities:

Responsible for key conversion points in the marketing funnel.
Make recommendations backed by data, to improve the post-install communication strategy.
Manage and optimize existing email and push notification chains.
Manage and improve analytics to track results and report accurate data for retention campaigns.
A/B test and continually measure the performance of CTAs, email chains, and push notifications.
Conduct, analyze, and report A/B test results, insights, and learnings to the Head of Marketing and the wider business.
Maintain and update performance reports.
Conduct polls, surveys, and other activities to get product feedback from our users.
Suggest tools required to manage and measure retention activities.
Identify and drive incremental revenue from existing customers at key stages of their relationship with us.
Increase engagement with existing customers to increase repeat transactions and Lifetime Value.
Manage and deliver bigger/innovative testing ideas that look for both revenue and user experience improvements.
Requirements:

Experienced in managing retention and conversion optimization with a solid understanding of one to one communication using push and emails;
Knowledge of messaging platforms like, MailChimp, GetVero, Customer.io, etc.;
Strong verbal and written communication skills in English;
Good listening, observation, and learning skills;
Ability to meet tight deadlines;
Goal-oriented with demonstrated proficiency with numbers and data;
Able to work collaboratively across teams;
Тhe Company offers:

Fixed salary in USD and review once a year;
Opportunities for professional growth and advancement;
Paid vacations 3 weeks/year and sick-leaves;
Comfortable office in the city center, cookies, tea, coffee, etc.
About the Company:

Our customer is a blockchain personal bank that combines the benefits of blockchain with traditional payment infrastructure. The company provides you with а multi-currency payment card and fully-featured banking App. The company registered in London and we have an office in Prague and Kyiv.