Position: Traffic Analyst
Company: Ortnec
Experience required: 5y
Category: Marketing
English level: upper
Published: 2021-08-01T00:00:00+03:00

The Web Conversion Analyst focuses on the daily website conversion optimization for a site responsible for hundreds of thousands of daily users. This person will report on traffic, sales and conversions in order to make informed, data-driven decisions.


This position requires a candidate who is energetic, enthusiastic, and motivated to work in a leading company within the online entertainment sector.



What you’ll be doing:

Develop & maintain expert knowledge of all reporting tools
Build ad-hoc and periodic reports in order to communicate data findings and tracking
Analyze traffic sources, metrics, and patterns both on PC and on mobile web properties.
Audit and provide quick & efficient troubleshooting for reporting issues
Evaluate marketing campaigns and report and share data with the team to discuss optimization
Design, direct and monitor optimization and tests ideas to acquire and retain users based on data research
Use A/B testing and optimization tools to drive revenue, recommend development of new landing pages, and recommend optimization and improvement ideas for current pages
Establishing a continuous improvement process on how to conduct tests and on evaluating set KPI’s for these tests
Monitor industry changes and benchmark the network against online competitors
Provide quick & efficient data reporting as requested by Product Manager, Product Director & other team members
Become the go-to when it comes to data about the network (know your stats in details)
Extract the data you need from our databases, and collaborate with the BI team for advanced data needs



What you’ll need to be successful:


Mastery of Google Analytics
Strong analytical thinking and a questioning attitude
Data-driven performance optimization methodologies
Strong Communication skills, the ability to communicate complex data issues in simplified form to various teams including product managers, engineers, and upper management
Strong attention to detail and quality. We want someone who instinctively double checks their work before handing it off
Experience with digital marketing campaign optimization, landing page optimization and other
Advanced skills in Microsoft Excel (pivot tables, complex calculations)
Understanding basic website design and development
Proficiency in SQL


What we offer:

Possibility to work from anywhere in the world;
No bureaucracy;
Ambitious project with adequate management;
Career and professional growth;
Cool team and enjoyable working environment;
Paid vacation, personal days and sick leave