Position: Community Marketing Manager
Company: Epam
Experience required: 5y
Category: Marketing
English level: fluent
Published: 2021-01-01T00:00:00+02:00

Currently, we are looking for a remote Marketing Specialist with a focus on event management and referral program development. This role requires a deep understanding of digital marketing, event management, lead generation techniques, the ability to simultaneously analyze and optimize marketing campaigns, and focus on business goals.

Please note that even though you are applying for this position, you may be offered other projects to join within EPAM Anywhere.

Responsibilities
Lead and develop event and referral source on the platform
Event Logistics: set up online events, craft, agenda, moderate and follow up. Make sure attendees have an experience beyond what you can find from typical webinars, meet-ups
Referral campaigns execution: generate ideas and execute campaigns that will drive constant growth of referrals on the platform
Brand ambassadors network development: Identify Internal and external brand ambassadors and coordinate their activities within events and referral campaigns
Content Logistics: coordinate creation of registration pages for events and landing pages for referral campaigns, orchestrate team assignments, iterate, and innovate event and referral campaigns formats
Promotion: handle coordination of advertising and email campaigns
Analytics: Track and measure the effectiveness of marketing efforts and strategies
Provide insight and analysis on the value and potential ROI of both channels
Requirements
3+ years of experience in marketing or agency experience
Strong skills and experience in event management. From planning to execution
Experience in community building and development a network of brand ambassadors
Strong understanding and practical experience in Digital Marketing including Social Media Marketing and Email Marketing
Experience in running referral campaigns
Deep experience working cross-functionally to lead global campaigns and experiments end-to-end from ideation to launch, analysis, and iteration
Strong strategic and analytical skills, and a data-driven approach
Entrepreneurial, outside-the-box thinker
A hard-working, detail-oriented, organized, and motivated self-starter, constantly striving to improve your skills and look for ways to add value to the team. Flourishes with challenges and is not deterred by difficult situations
Ability to multi-task and prioritize is a must
Excellent written and spoken English and Russian
Nice to have
SQL skills are a strong plus