Position: Conversation Rate Optimization (CRO) Manager
Company: Mobilunity
Experience required: 2y
Category: Marketing
English level: fluent
Published: 2021-10-01T00:00:00+03:00

Our Client is a US company, located in NY, with Israel Development/R&D. The project itself is a B2B social network and the fastest growing online platform designed for enterprise technology professionals. It is a dynamic, real-time platform that offers user information that is current, objective, and relevant. It enables knowledgeable experts, including real users and independent consultants, to share their expertise in a high quality community of decision makers. As a result, the community thrives as a valuable resource, ensuring that technology professionals get access to the right information and connect to the right people—for any topic, at any time. The company has been covered in USAToday, Wired and The Wall Street Journal. Their customers include VMware, Dell, Oracle, HPE, CA, SAP, NetApp, Cisco, etc.
Our Customer is currently looking for a Conversion Rate Optimization Manager to join their Growth Marketing team. This role is responsible for driving conversion rate optimization projects & split testing efforts for the landing pages and emails.
Join the team and help to revolutionize enterprise tech marketing and sales through peer content that is genuinely helpful to prospective buyers. They have 300,000 visitors per month who are top-level users of enterprise tech solutions.
 
**MAIN OBJECTIVES:**
**Your responsibility will be to increase the rate at which these visitors:**
👉🏻Download the buyers’ guides when they research new solutions on the site
👉🏻Write reviews of products they are familiar with

**MUST-HAVE QUALIFICATIONS:**
👉🏻2+ years in a previous conversion rate optimization role
👉🏻Experience with web analytics, A/B testing, and inbound marketing tactics
👉🏻Proven past results with a revenue-based KPI
👉🏻Expert in an A/B testing platform like VWO, Optimizely, or Google Optimize
👉🏻Confident in Google Analytics, Hotjar, and similar
👉🏻Excellent communication and data presentation/visualization skills
👉🏻KPI-oriented – You will be responsible for coming up with your own projects and ideas to increase our conversion rate and hit our revenue targets
👉🏻Strong data analysis skills
👉🏻Critical-thinker and problem-solver. You will often be faced with challenges where you will not be told what to do or how to do it, yet be expected to identify the problem, come up with your solution, and test the results
👉🏻High level of English – you will be involved in the creation of copy that is optimized for conversion
👉🏻Design capable – this is not a graphic design position, but you should understand the basics of design theory and wireframing
👉🏻Some eCommerce experience would be very relevant

**IN RETURN WE OFFER:**
*The friendliest community of like-minded IT-people
*Open knowledge-sharing environment – exclusive access to a rich pool of colleagues willing to share their endless insights into the broadest variety of modern technologies
*Mobilunity Medical Insurance program designed to attend our teams’ needs
*Paid vacations and sick leaves, including 5 paid days per year that don’t require a sick note
*Fair salary and 100% taxes coverage – don’t worry about possible taxes raise – we will get you covered
*Perfect office location in the city-center (900m from Lukyanivska metro station with a green and spacious neighborhood) or remote mode engagement: you can choose a convenient one for you, with a possibility to fit together both
*English classes in 1-to-1 & group modes with elements of gamification
*Neverending fun: sports events, tournaments, music band, multiple affinity groups

**COME ON BOARD, AND LET’S GROW TOGETHER!**