Position: Senior Marketing Manager
Company: Oboard
Experience required: 5y
Category: Marketing
English level: upper
Published: 2023-07-01T00:00:00+03:00

Our product OKR Board for Jira (oboard.io) is a web application for managing company goals using the Objectives and Key Results (OKR) methodology, which originated at Google and is widely used by companies around the world.

**Role and responsibilities:**
-Perform complex analyses of the Saas industry and B2B tools
-Analyze competitors from the OKR niche in areas: SEO, SMM, PPC, Email and other marketing strategies
-Drawing up and arguing a media plan
-Plan, organize, lead and control promotional content with social media influencers
Manage company blog, an editorial calendar that aligns with social updates
Coordination of copywriting team
-Create email automation funnels, check all metrics and implement new strategies, and manage email marketing campaigns.
-As part of the Marketing team, cooperate with key stakeholders in Product, Sales, and Engineering to identify the biggest growth opportunities. Work with them to turn ideas into projects and lead or guide those projects to successful outcomes.
-Work with the company's leadership team, helping them understand the latest growth numbers and trends, and advising on what we need to do. This will include leading discussions, engaging in debate, and driving an opinionated group to conclude.

**Required skills:**
-Experience in the position of digital marketer at least 3 years
-Experience with various digital marketing channels (SEO, SMM, content, email);
-You worked with International markets (EU, US, Latam or Asia)
-Experience in website improvement and conversion rate optimization.
-Experience in validating hypotheses, conducting A/B tests, and analyzing results using Google Analytics/Amplitude, Google Optimize, Hotjar/Clarity, etc.
-You’re passionate about the latest ideas, patterns, and trends when it comes to new ways to grow an online business. You love to consume, digest, and share the latest with your colleagues, adding your own comments and insights on top
-You’re an excellent leader, very confident, and competent at leading people and teams, in groups and individually. You’ve excellent communication skills in any medium, at least an Upper-intermediate level of English
-You’re not just very comfortable working in an ambiguous ever-changing environment, but you thrive in it
-You have a growth mindset. Willingness to own problems. A passion for building products. A desire to make things better. A sense of optimism.

**What do we offer:**
-Career opportunity - to be one of the first in a product startup and have the opportunity to learn and actively participate in building the Product and have the opportunity to grow with the company
-We have a professional team (8 people) with a clearly defined strategy
-Full remote (team spread over 4 countries)
-Flexible work schedule
-No inefficient bureaucracy :)