Position: Marketing Manager
Company: DeltaFunc
Experience required: 2y
Category: Marketing
English level: intermediate
Published: 2022-09-01T00:00:00+03:00

You will create automated marketing campaigns using existing channels to maximize reach and maintain a constant flow of qualified leads.

Your responsibilities are:

-development of remarketing strategies for projects
-design, optimize, automate and oversee campaigns to improve performance
-planning, analyze and control of costs, return on investment
-finding new ways to attract and maintain a constant flow of potential customers through digital campaigns
-monitoring and analyzing campaign results across all channels to understand the effectiveness of strategies and tactics
-introduce a scheme of effective data collection on the products and prelanders: establish a framework to collect emails, push notifications, phone numbers, names, surnames, messenger data, etc
-setup ad monetization on the traffic projects with suitable marketing inventory
-optimize inventory on every product or prelander due to its CTR, EPC, EC, Revenue
-build a practical cascading monetization framework of the collected data
-find the most profitable channels and niches for monetization
-scale these datasets by buying traffic to our products from other sources
-increase the effectiveness of complete monetization

If you:

-have expertise in remarketing strategies
-have 3+ years of related experience
-know numbers well, you have critical thinking
-know how to analyze indicators and plan marketing campaigns that increase the return on investment
-like to experiment with new platforms, tools and channels
-have experience with various mailing tools
-have experiance with the following tools: Ad Manager & Google Analytics, Matomo, Keitaro; trackers: Binom, Voluum, BI platforms (Tableau, Power BI and/or Looker)
-have English Intermediate+

We appreciate:

-initiative and proactivity
-awareness of time, efficiency and consistency of your work
-result-oriented attitude
-self-management

We offer:

-remote work or work in the office, it is possible hybrid (what suits you best)
-8-hours working day from Mon-Fri with flexible start and end
-competitive salary, reviews and bonuses
-paid vacation 24 working days and unlimited sick days, public holidays
interesting and unique projects :)