Public procurement notice: Contract Notice
Published: 2017-08-23
Buyer: Aalto University Foundation sr
Country: FI
Contract type: Services
Procedure: Open procedure
CPV classification: 72000000 | 79410000
Submission deadline: 2017-09-27
Award criteria: The most economic tender

Technical requirements: Aalto University is seeking a partner for strategic digital communications. As a creative agency, you are expected to support Aalto University, more specifically the digital communications team with the refining of, and the implementation of, Aalto University's channel and content strategy, which will form a ‘digital playbook’. In addition, you will support Aalto University with digital campaigns, content and other digital assets and services. You will also support the digital communications team with the defining of KPI's to track and report in order to measure the success of the digital playbook.
The partner will also take a hands-on-roll in the implementation of the digital playbook in the form of a renewed aalto.fi, both in the form of definitions, design and specifications for implementation. The digital partner is not expected to perform the actual technical work themselves, but rather to subcontract this to a more suitable partner if necessary.
Aalto University has a broad range of both internal and external stakeholders with varying needs in terms of communication and collaboration. These range from students to research groups, professors to administrative employees, alumni to corporate partners and sponsors, societal influencers and politicians all the way to our highly active start-up community. These stakeholders have varying needs in terms of access to information, interacting with each other and collaborating on solving some of the largest issues that Finland and even the global population are facing.
Aalto University will expect the strategic partner to facilitate discussions around, produce material for, and finally put together the digital playbook as well as support making plans for its roll-out throughout the university. The partner will also support the defining of KPI's to track and re-port in order to measure the success of the roll-out and ultimately the success of the digital play-book.
Aalto University also expects the partner to ensure the successful renewal of aalto.fi into a best-in-class university communications and collaboration platform. Aalto University expects aalto.fi to become a platform for ensuring that information is readily accessible and that this collaboration can take place. In essence, Aalto University wants aalto.fi to be an extension of the physical Aalto campus.
The partner is expected to concept, consult on, plan and facilitate the implementation of the agreed upon platform renewal, either in-house or through a chosen subcontractor. The partner is expected to collaborate with Aalto's internal stakeholders, Aalto's dedicated project manager, the digital communications team as well as other external stakeholders and partners to ensure a successful renewal as well as plan the further development for the platform throughout the year 2020.

Eligibility requirements: Selection criteria as stated in the procurement documents.