Public procurement notice: Prior Information Notice Without Call For Competition
Published: 2018-05-05
Buyer: Welsh Government
Country: UK
Contract type: Services
CPV classification: 32320000 | 32321300 | 34928470 | 39154000 | 39154100
Estimated value: 25000000 GBP

Technical requirements: A framework for delivering Welsh Government's communication and marketing requirements. The framework will be open for use by other public bodies. The proposed Lotting Structure is as follows and we envisage between 5 and 8 suppliers being awarded to each Lot apart from Lot 7 where we envisage 1 supplier being appointed:
Over the maximum 4 year period of the framework, the anticipated spend is between 11 000 000 GBP  and 18 000 000 GBP  which is based on previous usage. The value of 25 000 000 GBP  is the maximum anticipated spend on the framework. Please note however that, as this is a framework, the range of values provided are only estimates and cannot be guaranteed.
Production of materials which meet clearly defined marketing plans and communication objectives, capturing and delivering the required messages and working as part of integrated communications across media.
— design of exhibition and display materials, brochures, leaflets, direct marketing and promotional items, packaging, advertisements.
Designs will need to be bilingual and/or multilingual, taking into account different cultures, use of colour and localised design issues. All materials are required to meet Welsh Government brand and accessibility standards.
The purchase of advertising space would not be required under this lot as existing contracts cover this requirement.
— All aspects of web design and build, to include information architecture, usability and customer-centric design, technical development and API integration across B2C and B2B sites. Specific CMS experience will be required including, but not limited to, the following platforms; Sitecore, Drupal, WordPress, and Alterian.
Expertise is required across all aspects of digital creative, including the development of “on brand” display advertising, email design, eBooks, interactive and multimedia materials as well as presentation creative. Suppliers are sought with expertise in all aspects of mobile application development, to include development of native and hybrid applications – across all major platforms.
Develop scripts / use existing scripts and producing highly polished outputs for broadcast, DVD / Video production, or web based clips. Services required will include taking static communication briefs and developing a script / storyboard to bring the concept to life.
Suppliers will need to be able to provide a full range service, providing cameramen, lighting, directors, editors and producers etc. filming in a number of formats HD etc. and have access to fully furnished editing suits with the relevant software utilised within the industry to deliver a variety of outputs. The ability to take existing footage formats such as DVD or HD tape and convert to different formats, such as Windows Media Files, QuickTime, MPEG. 3D animation is needed for a number of uses including customer presentations as well as in video productions. Consideration is required for transferring high resolution images from the animation for use within printed presentations and display material.
The purchase of airtime would not be required under this lot as existing contracts cover this requirement.
Design, construct and supply all the various elements in the supply of both large bespoke standalone exhibition spaces, or smaller modular structures for either internal or external exhibitions, in the UK and overseas.
Suppliers will need to provide a full range of additional requirements including but not limited to marquees, flooring, kitchen units, utilities, AV, toilets etc. and be able to undertake transportation and full installation to meet both the client’s and the venue’s requirements and rules and regulations such as Health and Safety etc.
Suppliers are sought who understand the aims and objectives of events, project manage, provide on-site support and liaison with all parties involved. This could involve managing multiple contractors and in some instances multiple parties to ensure that planning and delivery remains on time and within budget.
Activity required may include venue sourcing, hotel bookings, delegate packs, name badges, AV, speaker sourcing and management, travel arrangement planning & management, facilitation, press and PR – both for within the UK and overseas.


Award value: 25000000