Exhibit 10.01
UNDER ARMOUR, INC.

THIRD AMENDED AND RESTATED

2005 OMNIBUS LONG-TERM INCENTIVE PLAN

Under Armour, Inc., a Maryland corporation (the “Company”), sets forth herein
the terms of its Third Amended and Restated 2005 Omnibus Long-Term Incentive
Plan (the “Plan”). Subject to shareholder approval, the Plan, as herein amended
and restated, will become effective as of March 22, 2019 (the “Effective Date”).
1.PURPOSE
The Plan is intended to enhance the Company’s and its Affiliates’ (as defined
herein) ability to attract and retain highly qualified officers, directors, key
employees, and other persons, and to motivate such officers, directors, key
employees, and other persons to serve the Company and its Affiliates and to
expend maximum effort to improve the business results and earnings of the
Company, by providing to such persons an opportunity to acquire or increase a
direct proprietary interest in the operations and future success of the Company.
To this end, the Plan provides for the grant of stock options, stock
appreciation rights, restricted stock, restricted stock units, unrestricted
stock and dividend equivalent rights. Any of these awards may, but need not, be
made as performance incentives to reward attainment of annual or long-term
performance goals in accordance with the terms hereof. Stock options granted
under the Plan may be non-qualified stock options or incentive stock options, as
provided herein.
2. DEFINITIONS
For purposes of interpreting the Plan and related documents (including Award
Agreements), the following definitions shall apply:

2.1“Affiliate” means any company or other trade or business that “controls,” is
“controlled by” or is “under common control” with the Company within the meaning
of Rule 405 of Regulation C under the Securities Act, including, without
limitation, any Subsidiary.

2.2“Award” means a grant of an Option, Stock Appreciation Right, Restricted
Stock, Restricted Stock Unit, Unrestricted Stock, or Dividend Equivalent Rights
under the Plan.

2.3“Award Agreement” means the written agreement between the Company and a
Grantee that evidences and sets out the terms and conditions of an Award.

2.4“Board” means the Board of Directors of the Company.

2.5“Change in Control” shall have the meaning set forth in Section 15.2.

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2.6“Class A Shares” means the class A common stock, par value $.0003 1/3 per
share, of the Company.
2.7“Class C Shares” means the class C common stock, par value $.0003 1/3 per
share, of the Company.
2.8“Code” means the Internal Revenue Code of 1986, as now in effect or as
hereafter amended.
2.9“Committee” means a committee of the Board comprised of at least two (2)
members appointed by the Board. Each Committee member shall be a “non-employee
director” within the meaning of the exemption under Rule 16b-3 of the Exchange
Act; provided that with respect to any Award intended to qualify as
“performance-based compensation” within the meaning of Section 162(m) of the
Code, as amended by the Tax Cuts and Jobs Act, that is provided pursuant to a
written binding contract which was in effect on November 2, 2017, and which was
not modified in any material respect on or after such date, then each Committee
member shall also be an “outside director” within the meaning of Section 162(m)
of the Code.
2.10“Company” means Under Armour, Inc., a Maryland corporation, or any successor
corporation.
2.11 “Disability” means, unless otherwise stated in the applicable Award
Agreement, a physical or mental condition of the Grantee with respect to which
the Grantee is eligible for benefits under a long-term disability plan sponsored
by the Company or an Affiliate or would be eligible if the Grantee had purchased
coverage under such long-term disability plan; provided, however, that, with
respect to rules regarding expiration of an Incentive Stock Option following
termination of the Grantee's Service, Disability shall mean the Grantee is
unable to engage in any substantial gainful activity by reason of a medically
determinable physical or mental impairment which can be expected to result in
death or which has lasted or can be expected to last for a continuous period of
not less than 12 months.
2.12“Dividend Equivalent Right” means a right, granted to a Grantee under
Section 13 hereof, to receive cash, Stock, other Awards or other property equal
in value to dividends paid with respect to a specified number of shares of
Stock, or other periodic payments.
2.13 [RESERVED]
2.14“Exchange Act” means the Securities Exchange Act of 1934, as now in effect
or as hereafter amended.

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2.15“Fair Market Value” means the value of a share of Stock, determined as
follows: if on the grant date the Stock is listed on an established national or
regional stock exchange, is admitted to quotation on The Nasdaq Stock Market,
Inc. or is publicly traded on an established securities market, the Fair Market
Value of a share of Stock shall be the closing price of the Stock on such
exchange or in such market (if there is more than one such exchange or market,
the Committee shall determine the appropriate exchange or market) on the grant
date (or if there is no such reported closing price, the Fair Market Value shall
be the mean between the highest bid and lowest asked prices or between the high
and low sale prices on such trading day) or, if no sale of Stock is reported for
such trading day, on the next preceding day on which any sale shall have been
reported. If the Stock is not listed on such an exchange, quoted on such system
or traded on such a market, Fair Market Value shall be the value of the Stock as
determined by the Committee in good faith using a reasonable valuation method in
accordance with Section 409A of the Code.
2.16“Family Member” means a person who is a spouse, former spouse, child,
stepchild, grandchild, parent, stepparent, grandparent, niece, nephew,
mother-in-law, father-in-law, son-in-law, daughter-in-law, brother, sister,
brother-in-law, or sister-in-law, including adoptive relationships, of the
applicable individual, any person sharing the applicable individual’s household
(other than a tenant or employee), a trust in which any one or more of these
persons have more than fifty percent (50%) of the beneficial interest, a
foundation in which any one or more of these persons (or the applicable
individual) control the management of assets, and any other entity in which one
or more of these persons (or the applicable individual) own more than fifty
percent (50%) of the voting interests.
2.17“Grantee” means a person who receives or holds an Award under the Plan.
2.18“Incentive Stock Option” means an “incentive stock option” within the
meaning of Section 422 of the Code, or the corresponding provision of any
subsequently enacted tax statute, as amended from time to time.
2.19“Non-qualified Stock Option” means an Option that is not an Incentive Stock
Option.
2.20“Option” means an option to purchase one or more shares of Stock pursuant to
the Plan.
2.21“Option Price” means the exercise price for each share of Stock subject to
an Option.
2.22“Plan” means this Third Amended and Restated Under Armour, Inc. 2005 Omnibus
Long-Term Incentive Plan, as may be amended from time to time.
2.23“Purchase Price” means the purchase price for each share of Stock pursuant
to a grant of Restricted Stock or Unrestricted Stock.
2.24 “Restricted Stock” means shares of Stock, awarded to a Grantee pursuant to
Section 10 hereof.
2.25“Restricted Stock Unit” means a bookkeeping entry representing the
equivalent of shares of Stock, awarded to a Grantee pursuant to Section 10
hereof.
2.26“SAR Exercise Price” means the per share exercise price of an SAR granted to
a Grantee under Section 9 hereof.

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2.27“Section 409A” shall mean Section 409A of the Code and the regulations and
other binding guidance promulgated thereunder.
2.28“Securities Act” means the Securities Act of 1933, as now in effect or as
hereafter amended.
2.29“Service” means service as a Service Provider to the Company or an
Affiliate. Unless otherwise stated in the applicable Award Agreement, a
Grantee's change in position or duties shall not result in interrupted or
terminated Service, so long as such Grantee continues to be a Service Provider
to the Company or an Affiliate; provided, however, if any Award governed by
Section 409A is to be distributed on a termination of Service, then Service
shall be terminated when the Grantee has a “separation from service” within the
meaning of Section 409A. Subject to the preceding sentence, whether a
termination of Service shall have occurred for purposes of the Plan shall be
determined by the Committee, which determination shall be final, binding and
conclusive.
2.30“Service Provider” means an employee, officer or director of the Company or
an Affiliate, or a consultant or adviser currently providing services to the
Company or an Affiliate.

2.31“Stock” means, as applicable with respect to any Award, either Class A
Shares or Class C Shares as designated in the applicable Award Agreement.
2.32“Stock Appreciation Right” or “SAR” means a right granted to a Grantee under
Section 9 hereof.

2.33“Subsidiary” means any “subsidiary corporation” of the Company within the
meaning of Section 424(f) of the Code.

2.34“Termination Date” means the date upon which an Option shall terminate or
expire, as set forth in Section 8.3 hereof.

2.35“Ten Percent Stockholder” means an individual who owns more than ten percent
(10%) of the total combined voting power of all classes of outstanding stock of
the Company, its parent or any of its Subsidiaries. In determining stock
ownership, the attribution rules of Section 424(d) of the Code shall be applied.
2.36 “Unrestricted Stock” means an Award pursuant to Section 11 hereof.
3. ADMINISTRATION OF THE PLAN
3.1. General.
The Committee shall have such powers and authorities related to the
administration of the Plan as are consistent with the Company’s certificate of
incorporation and bylaws and applicable law. The Committee shall have full power
and authority to take all actions and to make all determinations required or
provided for under the Plan, any Award or any Award Agreement,

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and shall have full power and authority to take all such other actions and make
all such other determinations not inconsistent with the specific terms and
provisions of the Plan that the Committee deems to be necessary or appropriate
to the administration of the Plan. The interpretation and construction by the
Committee of any provision of the Plan, any Award or any Award Agreement shall
be final, binding and conclusive. Without limitation, the Committee shall have
full and final authority, subject to the other terms and conditions of the Plan,
to:

(i) designate Grantees,
(ii) determine the type or types of Awards to be made to a Grantee,
(iii) determine the number of shares of Stock and class of Stock to be subject
to an Award,
(iv) establish the terms and conditions of each Award (including, but not
limited to, the Option Price of any Option, the nature and duration of any
restriction or condition (or provision for lapse thereof) relating to the
vesting, exercise, transfer, or forfeiture of an Award or the shares of Stock
subject thereto, and any terms or conditions that may be necessary to qualify
Options as Incentive Stock Options),
(v) prescribe the form of each Award Agreement, and
(vi) amend, modify, or supplement the terms of any outstanding Award, including
the authority, in order to effectuate the purposes of the Plan, to modify Awards
to foreign nationals or individuals who are employed outside the United States
to recognize differences in local law, tax policy, or custom.
Notwithstanding the foregoing, no amendment or modification may be made to an
outstanding Option or SAR that (i) causes the Option or SAR to become subject to
Section 409A, or (ii) without the approval of the stockholders of the Company,
(a) reduces the Option Price or SAR Exercise Price, either by lowering the
Option Price or SAR Exercise Price or by canceling the outstanding Option or SAR
and granting a replacement Option or SAR with a lower Option Price or SAR
Exercise Price, (b) would be treated as a re-pricing under the rules of The New
York Stock Exchange or the otherwise applicable stock exchange, or (c) provides
for the cash repurchase of Options or SARs when the Fair Market Value of a share
of Stock is lower than the Option Price of such Option or the SAR Exercise Price
of such SAR; provided, that, appropriate adjustments may be made to outstanding
Options and SARs pursuant to Section 15.
3.2. No Liability.
No member of the Board or of the Committee shall be liable for any action or
determination made in good faith with respect to the Plan, any Award or Award
Agreement.

3.3. Book Entry.

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Notwithstanding any other provision of this Plan to the contrary, the Company
may elect to satisfy any requirement under this Plan for the delivery of stock
certificates through the use of book-entry.
4. STOCK SUBJECT TO THE PLAN
Subject to adjustment as provided in Section 15, from and after the Effective
Date (a) the maximum number of shares of Class A Shares authorized under the
Plan shall be 30,000,000, with 9,036,229 available for issuance under the Plan,
and (b) the maximum number of shares of Class C Shares authorized under the Plan
shall be 45,000,000, with 25,867,239 available for issuance under the Plan. All
such shares of Stock available for issuance under the Plan shall be available
for issuance pursuant to Incentive Stock Options. Subject to adjustment as
provided in Section 15 hereof, the maximum number of shares of Stock with
respect to which Options or Stock Appreciation Rights may be granted pursuant to
the Plan in any calendar year to any one Service Provider or other participant
in the Plan shall be 2.0 million. Stock issued or to be issued under the Plan
shall be authorized but unissued shares; or, to the extent permitted by
applicable law, issued shares that have been reacquired by the Company.

The Committee may adopt reasonable counting procedures to ensure appropriate
counting, avoid double counting (as, for example, in the case of tandem or
substitute awards) and make adjustments in accordance with this Section 4.
Subject to any limitations of the Code, the following shares of Stock subject to
an Award shall not reduce the number of shares of Stock available for delivery
in connection with future Awards under the Plan: (a) any shares of Stock that
are subject to any Award which for any reason expires or is terminated,
forfeited or canceled without having been fully exercised or satisfied, (b) any
Award based on shares of Stock that is settled for cash, expires or otherwise
terminates without the issuance of such Stock, and (c) Stock delivered under the
Plan in connection with the continuation, assumption or substitution of Options
and SARs pursuant to Section 15.4. To the extent that the Option Price of any
Option granted under the Plan, or if pursuant to Section 16.3 the withholding
obligation of any Grantee with respect to an Option or other Award, is satisfied
by tendering shares of Stock to the Company (by either actual delivery or by
attestation) or by withholding shares of Stock, such shares of Stock shall be
deemed to have been delivered for purposes of the limits set forth in this
Section 4. Upon the exercise of a SAR, the total number of Shares subject to
such exercise shall reduce the number of Shares available for delivery under the
Plan.
5. EFFECTIVE DATE, DURATION AND AMENDMENTS
5.1. Term.
The Plan shall be effective as of the Effective Date. No further Awards may be
made under the Plan on or after the ten (10) year anniversary of the Effective
Date.
5.2. Amendment and Termination of the Plan.
The Board may, at any time and from time to time, amend, suspend, or terminate
the Plan as to any Awards which have not been made. An amendment shall be
contingent on approval of

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the Company’s stockholders to the extent stated by the Board, required by
applicable law or required by applicable stock exchange listing requirements. No
Awards shall be made after termination of the Plan. No amendment, suspension, or
termination of the Plan shall, without the consent of the Grantee, materially
impair rights or obligations under any Award theretofore awarded;
provided, however, that the Board may amend the Plan and the Committee may amend
any Award or Award Agreement, either retroactively or prospectively, without the
consent of the Grantee, (x) so as to preserve or come within any exemptions from
liability under Section 16(b) of the Exchange Act, or (y) if the Board or the
Committee determines in its discretion that such amendment either (I) is
required or advisable for the Company, the Plan or the Award to satisfy, comply
with or meet the requirements of any law, regulation, rule or accounting
standard or (II) is not reasonably likely to significantly diminish the benefits
provided under such Award, or that such diminishment has been or will be
adequately compensated.

6. AWARD ELIGIBILITY AND LIMITATIONS
6.1. Service Providers and Other Persons.
Subject to this Section 6, Awards may be made to: (i) any Service Provider,
including any Service Provider who is an officer or director of the Company or
of any Affiliate, as the Committee shall determine and designate from time to
time, and (ii) any other individual whose participation in the Plan is
determined to be in the best interests of the Company by the Committee.
6.2. Successive Awards.
An eligible person may receive more than one Award, subject to such restrictions
as are provided herein.

6.3. Stand-Alone, Additional, Tandem, and Substitute Awards.
Awards may, in the discretion of the Committee, be granted either alone or in
addition to, in tandem with, or in substitution or exchange for, any other Award
or any award granted under another plan of the Company, any Affiliate, or any
business entity acquired by the Company or an Affiliate, or any other right of a
Grantee to receive payment from the Company or any Affiliate. Such additional,
tandem, and substitute or exchange Awards may be granted at any time. If an
Award is granted in substitution or exchange for another Award, the Committee
shall have the right to require the surrender of such other Award in
consideration for the grant of the new Award.
6.4. Minimum Vesting Period.
Any Award granted after the Effective Date shall be subject to a minimum vesting
period of not less than one year from the date such award is granted; provided,
however, that the foregoing minimum vesting period shall not apply in connection
with (a) a Change in Control, (b) termination of the Grantee’s service due to
death or Disability, (c) Awards granted in

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substitution or exchange for an Award pursuant to Section 6.3 hereof, so long as
such substitute or exchange does not reduce the vesting period of the Award
being replaced, (d) Awards granted to non-employee directors of the Company at
any annual shareholder meeting which provide that such Awards will vest on the
date of the next annual shareholder meeting, or (e) Awards which in the
aggregate cover a number of shares of Stock not to exceed five percent (5%) of
the total number of shares of Stock available for issuance under the Plan as of
the Effective Date, as described in Section 4 hereof.

7. AWARD AGREEMENT
Each Award shall be evidenced by an Award Agreement, in such form or forms as
the Committee shall from time to time determine. Award Agreements granted from
time to time or at the same time need not contain similar provisions but shall
be consistent with the terms of the Plan. Each Award Agreement evidencing an
Award of Options shall specify whether such Options are intended to be
Non-qualified Stock Options or Incentive Stock Options, and in the absence of
such specification such options shall be deemed Non-qualified Stock Options.
8. TERMS AND CONDITIONS OF OPTIONS
8.1. Option Price.
The Option Price of each Option shall be fixed by the Committee and stated in
the related Award Agreement. The Option Price of each Option shall be at least
the Fair Market Value on the grant date of a share of Stock; provided, however,
that (a) in the event that a Grantee is a Ten Percent Stockholder as of the
grant date, the Option Price of an Option granted to such Grantee that is
intended to be an Incentive Stock Option shall be not less than one hundred and
ten percent (110%) of the Fair Market Value of a share of Stock on the grant
date, and (b) with respect to Awards made in substitution for or in exchange for
awards made by an entity acquired by the Company or an Affiliate, the Option
Price does not need to be at least the Fair Market Value on the grant date.

8.2. Vesting.
Subject to Section 8.3 hereof, each Option shall become exercisable at such
times and under such conditions as shall be determined by the Committee and
stated in the Award Agreement. For purposes of this Section 8.2, fractional
numbers of shares of Stock subject to an Option shall be rounded down to the
next nearest whole number.
8.3. Term.
Each Option shall terminate, and all rights to purchase shares of Stock
thereunder shall cease, upon the expiration of ten years from the grant date, or
under such circumstances and on such date prior thereto as is set forth in the
Plan or as may be fixed by the Committee and stated in the related Award
Agreement (the “Termination Date”); provided, however, that in the event that
the Grantee is a Ten Percent Stockholder, an Option granted to such Grantee that
is intended

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to be an Incentive Stock Option at the grant date shall not be exercisable after
the expiration of five years from its grant date. An Award Agreement may provide
that the period of time over which an Option (other than an Incentive Stock
Option) may be exercised shall be automatically extended if on the scheduled
expiration date of such Option the Grantee’s exercise of such Option would
violate an applicable law or the Grantee is subject to a “black-out” period;
provided, however, that during such extended exercise period the Option may only
be exercised to the extent the Option was exercisable in accordance with its
terms immediately prior to such scheduled expiration date; provided further,
however, that such extended exercise period shall end not later than thirty (30)
days after the exercise of such Option first would no longer violate such law or
be subject to such “black-out” period.

8.4. Termination of Service.
Each Award Agreement at the grant date shall set forth the extent to which the
Grantee shall have the right to exercise the Option following termination of the
Grantee’s Service. Such provisions shall be determined in the sole discretion of
the Committee, need not be uniform among all Options issued, and may reflect
distinctions based on the reasons for termination of Service.
8.5. Method of Exercise.
An Option that is exercisable may be exercised by the Grantee’s delivery to the
Company of written notice of exercise on any business day, at the Company’s
principal office, on the form specified by the Company. Such notice shall
specify the number of shares of Stock with respect to which the Option is being
exercised and shall be accompanied by payment in full of the Option Price of the
shares for which the Option is being exercised plus the amount (if any) of
federal and/or other taxes which the Company may, in its judgment, be required
to withhold with respect to an Award.

8.6. Rights of Holders of Options.
Unless otherwise stated in the related Award Agreement, an individual holding or
exercising an Option shall have none of the rights of a stockholder (for
example, the right to receive cash or dividend payments or distributions
attributable to the subject shares of Stock or to direct the voting of the
subject shares of Stock) until the shares of Stock covered thereby are fully
paid and issued to him. Except as provided in Section 15 hereof, no adjustment
shall be made for dividends, distributions or other rights for which the record
date is prior to the date of such issuance.

8.7. Delivery of Stock Certificates.
Promptly after the exercise of an Option by a Grantee and the payment in full of
the Option Price, such Grantee shall be entitled, subject to Section 3.3 hereof,
to the issuance of a

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stock certificate or certificates evidencing his or her ownership of the shares
of Stock subject to the Option.

8.8. Transferability of Options.
Except as provided in Section 8.9, during the lifetime of a Grantee, only the
Grantee (or, in the event of legal incapacity or incompetence, the Grantee's
guardian or legal representative) may exercise an Option. Except as provided in
Section 8.9, no Option shall be assignable or transferable by the Grantee to
whom it is granted, other than by will or the laws of descent and distribution.
8.9. Family Transfers.
If authorized in the applicable Award Agreement, a Grantee may transfer, not for
value, all or part of an Option which is not an Incentive Stock Option to any
Family Member. For the purpose of this Section 8.9, a “not for value” transfer
is a transfer which is (i) a gift, (ii) a transfer under a domestic relations
order in settlement of marital property rights, or (iii) a transfer to an entity
in which more than fifty percent (50%) of the voting interests are owned by
Family Members (or the Grantee) in exchange for an interest in that entity.
Following a transfer under this Section 8.9, any such Option shall continue to
be subject to the same terms and conditions as were applicable immediately prior
to transfer. Subsequent transfers of transferred Options are prohibited except
to Family Members of the original Grantee in accordance with this Section 8.9 or
by will or the laws of descent and distribution. Notwithstanding the foregoing,
the Committee may also provide that Options may be transferred to persons other
than Family Members. The events of termination of Service of Section 8.4 hereof
shall continue to be applied with respect to the original Grantee, following
which the Option shall be exercisable by the transferee only to the extent, and
for the periods specified, in Section 8.4.

8.10. Limitations on Incentive Stock Options.
An Option shall constitute an Incentive Stock Option only (i) if the Grantee of
such Option is an employee of the Company or any Subsidiary of the Company; (ii)
to the extent specifically provided in the related Award Agreement; and (iii) to
the extent that the aggregate Fair Market Value (determined at the time the
Option is granted) of the shares of Stock with respect to which all Incentive
Stock Options held by such Grantee become exercisable for the first time during
any calendar year (under the Plan and all other plans of the Grantee’s employer
and its Affiliates) does not exceed $100,000. This limitation shall be applied
by taking Options into account in the order in which they were granted.

9. TERMS AND CONDITIONS OF STOCK APPRECIATION RIGHTS
9.1. Right to Payment.

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An SAR shall confer on the Grantee a right to receive, upon exercise thereof,
the excess of (A) the Fair Market Value of one share of Stock on the date of
exercise over (B) the SAR Exercise Price, as determined by the Committee. The
Award Agreement for an SAR shall specify the SAR Exercise Price, which may be
fixed at the Fair Market Value of a share of Stock on the grant date or may vary
in accordance with a predetermined formula while the SAR is outstanding;
provided that the SAR Exercise Price may not be less than the Fair Market Value
of a share of Stock on the grant date, except with respect to Awards made in
substitution for or in exchange for awards made by an entity acquired by the
Company or an Affiliate, in which case the SAR Exercise Price does not need to
be at least the Fair Market Value on the grant date. SARs may be granted alone
or in conjunction with all or part of an Option or at any subsequent time during
the term of such Option or in conjunction with all or part of any other Award.
An SAR granted in tandem with an outstanding Option following the grant date of
such Option may have a SAR Exercise Price that is equal to the Option Price;
provided, however, that the SAR Exercise Price may not be less than the Fair
Market Value of a share of Stock on the grant date of the SAR.
9.2. Other Terms.
The Committee shall determine at the grant date or thereafter, the time or times
at which and the circumstances under which an SAR may be exercised in whole or
in part (including based on achievement of performance goals and/or future
service requirements), the time or times at which SARs shall cease to be or
become exercisable following termination of Service or upon other conditions,
the method of exercise, method of settlement, form of consideration payable in
settlement, method by or forms in which Stock will be delivered or deemed to be
delivered to Grantees, whether or not an SAR shall be in tandem or in
combination with any other Award, and any other terms and conditions of any SAR.

10. TERMS AND CONDITIONS OF RESTRICTED STOCK AND RESTRICTED STOCK UNITS
10.1. Restrictions.
At the time of grant, the Committee may, in its sole discretion, establish a
period of time (a “restricted period”) and any additional restrictions including
the satisfaction of corporate or individual performance objectives applicable to
an Award of Restricted Stock or Restricted Stock Units. Each Award of Restricted
Stock or Restricted Stock Units may be subject to a different restricted period
and additional restrictions. Neither Restricted Stock nor Restricted Stock Units
may be sold, transferred, assigned, pledged or otherwise encumbered or disposed
of during the restricted period or prior to the satisfaction of any other
applicable restrictions.

10.2. Restricted Stock Certificates.
The Company shall issue, in the name of each Grantee to whom Restricted Stock
has been granted, stock certificates or other evidence of ownership, subject to
Section 3.3 hereof, representing the total number of shares of Restricted Stock
granted to the Grantee, as soon as reasonably practicable after the grant date.
The Committee may provide in an Award Agreement

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that either (i) the Secretary of the Company shall hold such certificates for
the Grantee’s benefit until such time as the Restricted Stock is forfeited to
the Company or the restrictions lapse, or (ii) such certificates shall be
delivered to the Grantee, provided, however, that such certificates shall bear a
legend or legends that comply with the applicable securities laws and
regulations and makes appropriate reference to the restrictions imposed under
the Plan and the Award Agreement. 

10.3. Rights of Holders of Restricted Stock.
Unless the Committee otherwise provides in an Award Agreement, holders of
Restricted Stock shall have the right to vote such Stock and the right to
receive any dividends declared or paid with respect to such Stock. The Committee
may provide that any dividends paid on Restricted Stock must be reinvested in
shares of Stock, which may or may not be subject to the same restrictions
applicable to such Restricted Stock. All distributions, if any, received by a
Grantee with respect to Restricted Stock as a result of any stock split, stock
dividend, combination of shares, or other similar transaction shall be subject
to the restrictions applicable to the original Award.

10.4. Rights of Holders of Restricted Stock Units.
10.4.1.  Settlement of Restricted Stock Units.
Restricted Stock Units may be settled in cash or Stock, as determined by the
Committee and set forth in the Award Agreement.

10.4.2.  Voting and Dividend Rights.
Holders of Restricted Stock Units shall have no rights as stockholders of the
Company. The Committee may provide in an Award Agreement that the holder of such
Restricted Stock Units shall be entitled to receive, upon the Company’s payment
of a cash dividend on its outstanding Stock, a cash payment for each Restricted
Stock Unit held equal to the per-share dividend paid on the Stock, which may be
deemed reinvested in additional Restricted Stock Units at a price per unit equal
to the Fair Market Value of a share of Stock on the date that such dividend is
paid to shareholders.

10.4.3.  Creditor’s Rights.
A holder of Restricted Stock Units shall have no rights other than those of a
general creditor of the Company. Restricted Stock Units represent an unfunded
and unsecured obligation of the Company, subject to the terms and conditions of
the applicable Award Agreement.

10.5. Termination of Service.

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Unless the Committee otherwise provides in an Award Agreement or in writing
after the Award Agreement is issued, upon the termination of a Grantee’s
Service, any Restricted Stock or Restricted Stock Units held by such Grantee
that have not vested, or with respect to which all applicable restrictions and
conditions have not lapsed, shall immediately be deemed forfeited, and the
Grantee shall have no further rights with respect to such Award.

10.6. Consideration.
The Committee may grant Restricted Stock or Restricted Stock Units to a Grantee
in respect of Services rendered and other valid consideration, or in lieu of, or
in addition to, any cash compensation due to such Grantee.
10.7. Delivery of Stock.
Upon the expiration or termination of any restricted period and the satisfaction
of any other conditions prescribed by the Committee, the restrictions applicable
to shares of Restricted Stock or Restricted Stock Units settled in Stock shall
lapse, and, unless otherwise provided in the Award Agreement, subject to Section
3.3 hereof, a stock certificate for such shares shall be delivered, free of all
such restrictions, to the Grantee or the Grantee’s beneficiary or estate, as the
case may be.

11. TERMS AND CONDITIONS OF UNRESTRICTED STOCK AWARDS
The Committee may, in its sole discretion, grant (or sell at a Purchase Price
determined by the Committee) an Award of unrestricted stock or unrestricted
stock units to any Grantee pursuant to which such Grantee may receive shares of
Stock free of any restrictions (“Unrestricted Stock”) under the Plan. Awards of
Unrestricted Stock may be granted or sold as described in the preceding sentence
in respect of Services rendered and other valid consideration, or in lieu of, or
in addition to, any cash compensation due to such Grantee. The provisions of
Section 10.4 shall apply to any awards of unrestricted stock units.
12. FORM OF PAYMENT FOR AWARDS
12.1. General Rule.
Payment of the Option Price for the shares purchased pursuant to the exercise of
an Option or the Purchase Price, if any, for Restricted Stock, Restricted Stock
Units or Unrestricted Stock, shall be made in cash or in cash equivalents
acceptable to the Company, except as provided in this Section 12.
12.2. Surrender of Stock.
To the extent the Award Agreement so provides, payment of the Option Price for
shares purchased pursuant to the exercise of an Option or the Purchase Price, if
any, for Restricted Stock, Restricted Stock Units or Unrestricted Stock may be
made all or in part through the tender

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to the Company of shares of Stock, which shall be valued, for purposes of
determining the extent to which the Option Price or Purchase Price has been paid
thereby, at their Fair Market Value on the date of exercise or surrender.
12.3. Cashless Exercise.
To the extent permitted by law and to the extent the Award Agreement so
provides, payment of the Option Price may be made all or in part by delivery (on
a form acceptable to the Committee) of an irrevocable direction to a licensed
securities broker acceptable to the Company to sell shares of Stock and to
deliver all or part of the sales proceeds to the Company in payment of the
Option Price, and any withholding taxes described in Section 16.3, on the date
of exercise.
12.4. Net Exercise.
To the extent permitted by law and to the extent the Award Agreement so
provides, payment of the Option Price may be made by instructing the Committee
to withhold a number of shares of Stock otherwise deliverable to the Grantee
pursuant to exercise of the Option having an aggregate Fair Market Value on the
date of exercise equal to the aggregate Option Price.
12.5. Other Forms of Payment.
To the extent the Award Agreement so provides, payment of the Option Price or
the Purchase Price may be made in any other form that is consistent with
applicable laws, regulations and rules.
13. TERMS AND CONDITIONS OF DIVIDEND EQUIVALENT RIGHTS
13.1. Dividend Equivalent Rights.
A Dividend Equivalent Right is an Award entitling the Grantee to receive credits
based on cash or stock distributions that would have been paid on the shares of
Stock specified in the Dividend Equivalent Right (or other award to which it
relates) if such shares had been issued to and held by the Grantee. A Dividend
Equivalent Right may be granted hereunder to any Grantee as a component of
another award or as a freestanding Award. The terms and conditions of Dividend
Equivalent Rights shall be specified in the Award Agreement. Dividend
equivalents credited to the holder of a Dividend Equivalent Right may be paid
currently or may be deemed to be reinvested in additional shares of Stock, which
may thereafter accrue additional equivalents. Any such reinvestment shall be at
Fair Market Value on the date of reinvestment. Dividend Equivalent Rights may be
settled in cash or Stock or a combination thereof, in a single installment or
installments, all determined in the sole discretion of the Committee. A Dividend
Equivalent Right granted as a component of another award may provide that such
Dividend Equivalent Right shall be settled upon exercise, settlement, or payment
of, or lapse of restrictions on, such other award, and that such Dividend
Equivalent Right shall expire or be forfeited or annulled under the same
conditions as such other award. A Dividend Equivalent Right granted as a
component of another Award may also contain terms and conditions different from
such other award. Notwithstanding any provision of this Section 13.1 to the
contrary, no Dividend

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Equivalent Right may provide for settlement directly or indirectly contingent
upon the exercise of an Option or Stock Appreciation Right.
13.2. Termination of Service.
Except as may otherwise be provided by the Committee either in the Award
Agreement or in writing after the Award Agreement is issued, a Grantee’s rights
in all Dividend Equivalent Rights shall automatically terminate upon the
Grantee’s termination of Service for any reason.
14. REQUIREMENTS OF LAW
14.1. General.
The Company shall not be required to sell or issue any shares of Stock under any
Award if the sale or issuance of such shares would constitute a violation by the
Grantee, any other individual exercising an Option, or the Company of any
provision of any law or regulation of any governmental authority, including
without limitation any federal or state securities laws or regulations. If at
any time the Company shall determine, in its discretion, that the listing,
registration or qualification of any shares subject to an Award upon any
securities exchange or under any governmental regulatory body is necessary or
desirable as a condition of, or in connection with, the issuance or purchase of
shares hereunder, no shares of Stock may be issued or sold to the Grantee or any
other individual exercising an Option pursuant to such Award unless such
listing, registration or qualification shall have been effected or obtained free
of any conditions not acceptable to the Company, and any delay caused thereby
shall in no way affect the date of termination of the Award. Specifically, in
connection with the Securities Act, upon the exercise of any Option or the
delivery of any shares of Stock underlying an Award, unless a registration
statement under such Act is in effect with respect to the shares of Stock
covered by such Award, the Company shall not be required to sell or issue such
shares unless the Committee has received evidence satisfactory to it that the
Grantee or any other individual exercising an Option may acquire such shares
pursuant to an exemption from registration under the Securities Act. Any
determination in this connection by the Committee shall be final, binding, and
conclusive. The Company may, but shall in no event be obligated to, register any
securities covered hereby pursuant to the Securities Act. The Company shall not
be obligated to take any affirmative action in order to cause the exercise of an
Option or the issuance of shares of Stock pursuant to the Plan to comply with
any law or regulation of any governmental authority. As to any jurisdiction that
expressly imposes the requirement that an Option shall not be exercisable until
the shares of Stock covered by such Option are registered or are exempt from
registration, the exercise of such Option (under circumstances in which the laws
of such jurisdiction apply) shall be deemed conditioned upon the effectiveness
of such registration or the availability of such an exemption.

14.2. Rule 16b-3.
During any time when the Company has a class of equity security registered under
Section 12 of the Exchange Act, it is the intent of the Company that Awards and
the exercise of

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Options granted hereunder will qualify for the exemption provided by Rule 16b-3
under the Exchange Act.

15. EFFECT OF CHANGES IN CAPITALIZATION
15.1. Changes in Stock.
If the number of outstanding shares of Stock is increased or decreased or the
shares of Stock are changed into or exchanged for a different number, class or
kind of shares or other securities of the Company on account of any
recapitalization, reclassification, stock split, reverse split, combination of
shares, exchange of shares, stock dividend or other distribution payable in
capital stock, or other increase or decrease in such shares effected without
receipt of consideration by the Company occurring after the Effective Date, the
number, class and kinds of shares for which grants of Options and other Awards
may be made under the Plan, including the maximum number of shares of Stock with
respect to which Options or Stock Appreciation Rights may be granted pursuant to
the Plan in any calendar year to any one Service Provider or other participant
in the Plan, shall be adjusted proportionately and accordingly by the Company;
provided that any such adjustment shall comply with Section 409A. In addition,
the number, class and kind of shares for which Awards are outstanding shall be
adjusted proportionately and accordingly so that the proportionate interest of
the Grantee immediately following such event shall, to the extent practicable,
be the same as immediately before such event. Any such adjustment in outstanding
Options or SARs shall not change the aggregate Option Price or SAR Exercise
Price payable with respect to shares that are subject to the unexercised portion
of an outstanding Option or SAR, as applicable, but shall include a
corresponding proportionate adjustment in the Option Price or SAR Exercise Price
per share. The conversion of any convertible securities of the Company shall not
be treated as an increase in shares effected without receipt of consideration.
Notwithstanding the foregoing, in the event of any distribution to the Company's
stockholders of securities of any other entity or other assets (including an
extraordinary cash dividend but excluding a non-extraordinary dividend payable
in cash or in stock of the Company) without receipt of consideration by the
Company, the Company may, in such manner as the Company deems appropriate,
adjust (i) the number, class and kind of shares subject to outstanding Awards
and/or (ii) the exercise price of outstanding Options and Stock Appreciation
Rights to reflect such distribution.
15.2. Definition of Change in Control.
“Change in Control” shall mean the occurrence of any of the following:
a. Any ‘person’ (as such term is used in Sections 13(d) and 14(d) of the
Exchange Act) becomes the ‘beneficial owner’ (as defined in Rule 13d‑3 under the
Exchange Act), directly or indirectly, of securities of the Company representing
fifty percent (50%) or more of the total voting power represented by the
Company’s then-outstanding voting securities, provided, however, that a Change
in Control shall not be deemed to occur if an employee benefit plan (or a trust
forming a part thereof) maintained by the Company, and/or Kevin

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Plank and/or his immediate family members, directly or indirectly, become the
beneficial owner, of more than fifty percent (50%) of the then-outstanding
voting securities of the Company after such acquisition;
b. A change in the composition of the Board occurring within a two-year period,
as a result of which fewer than a majority of the directors are Incumbent
Directors. ‘Incumbent Directors’ shall mean directors who either (A) are
directors of the Company as of the Effective Date, or (B) are elected, or
nominated for election, to the Board with the affirmative votes of at least a
majority of the Incumbent Directors at the time of such election or nomination
(but shall not include an individual whose election or nomination is in
connection with an actual or threatened proxy contest relating to the election
of directors to the Company);
c. The consummation of a merger or consolidation of the Company with any other
corporation, other than a merger or consolidation which would result in (a) the
voting securities of the Company outstanding immediately prior thereto
continuing to represent (either by remaining outstanding or being converted into
voting securities of the surviving entity) at least fifty percent (50%) of the
total voting power represented by the voting securities of the Company or such
surviving entity outstanding immediately after such merger or consolidation in
substantially the same proportion as prior to such merger or consolidation; or
(b) the directors of the Company immediately prior thereto continuing to
represent at least fifty percent (50%) of the directors of the Company or such
surviving entity immediately after such merger or consolidation; or
d. The consummation of the sale or disposition by the Company of all or
substantially all of the Company’s assets. 
15.3. Effect of Change in Control
The Committee shall determine the effect of a Change in Control upon Awards, and
such effect shall be set forth in the appropriate Award Agreement. The Committee
may provide in the Award Agreements at the time of grant, or any time thereafter
with the consent of the Grantee, the actions that will be taken upon the
occurrence of a Change in Control, including, but not limited to, accelerated
vesting, termination or assumption. The Committee may also provide in the Award
Agreements at the time of grant, or any time thereafter with the consent of the
Grantee, for different provisions to apply to an Award in place of those
described in Sections 15.1 and 15.2. Notwithstanding any other provision of this
Section 15.3, (i) no Change in Control shall trigger payment of an Award subject
to the requirements of Section 409A unless such Change in Control qualifies as a
change in the ownership or effective control of the Company, or in the ownership
of a substantial portion of the assets of the Company, as described in Section
409A, and (ii) any Award that otherwise is intended to satisfy the requirements
of Section 409A shall not be amended or modified (directly or indirectly, in
form or operation) to

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the extent such amendment or modification would cause compensation deferred
under the applicable Award (and applicable earnings) to be included in income
under Section 409A.

15.4. Reorganization, Merger or Consolidation.
If the Company undergoes any reorganization, merger, or consolidation of the
Company with one or more other entities and there is a continuation, assumption
or substitution of Options and SARs in connection with such transaction, any
Option or SAR theretofore granted pursuant to the Plan shall pertain to and
apply to the securities to which a holder of the number of shares of Stock
subject to such Option or SAR would have been entitled immediately following
such reorganization, merger, or consolidation, with a corresponding
proportionate adjustment of the Option Price or SAR Exercise Price per share so
that the aggregate Option Price or SAR Exercise Price thereafter shall be the
same as the aggregate Option Price or SAR Exercise Price of the shares remaining
subject to the Option or SAR immediately prior to such reorganization, merger,
or consolidation. Subject to any contrary language in an Award Agreement, any
restrictions applicable to such Award shall apply as well to any replacement
shares received by the Grantee as a result of the reorganization, merger or
consolidation.

If the Company undergoes any reorganization, merger, or consolidation of the
Company with one or more other entities and there is not a continuation,
assumption or substitution of Options and SARs in connection with such
transaction, then in the discretion and at the direction of the Committee, each
Option and SAR may be canceled unilaterally in exchange for the same
consideration that the Grantee otherwise would receive as a shareholder of the
Company in connection with such transaction (or cash equal to such
consideration) if the Grantee held the number of shares of Stock obtained by
dividing (i) the excess of the Fair Market Value of the number of such shares
which remain subject to the exercise of the vested portion of such Option or SAR
immediately before such Change in Control over the total Option Price or SAR
Exercise Price for such vested portion, as the case may be, by (ii) the Fair
Market Value of a share of Stock on such date, which number shall be rounded
down to the nearest whole number. An Option or SAR may be cancelled without
consideration and without the Grantee’s consent if such Award has no value, as
determined by the Committee, in its sole discretion.

15.5. Adjustments.
Adjustments under this Section 15 related to shares of Stock or securities of
the Company shall be made by the Committee, whose determination in that respect
shall be final, binding and conclusive. No fractional shares or other securities
shall be issued pursuant to any such adjustment, and any fractions resulting
from any such adjustment shall be eliminated in each case by rounding downward
to the nearest whole share.

15.6. No Limitations on Company.
The making of Awards pursuant to the Plan shall not affect or limit in any way
the right or power of the Company to make adjustments, reclassifications,
reorganizations, or changes of

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its capital or business structure or to merge, consolidate, dissolve, or
liquidate, or to sell or transfer all or any part of its business or assets.
16. GENERAL PROVISIONS
16.1. Disclaimer of Rights.
No provision in the Plan or in any Award Agreement shall be construed to confer
upon any individual the right to remain in the employ or service of the Company
or any Affiliate, or to interfere in any way with any contractual or other right
or authority of the Company either to increase or decrease the compensation or
other payments to any individual at any time, or to terminate any employment or
other relationship between any individual and the Company. In addition,
notwithstanding anything contained in the Plan to the contrary, unless otherwise
stated in the applicable Award Agreement, no Award granted under the Plan shall
be affected by any change of duties or position of the Grantee, so long as such
Grantee continues to be a Service Provider, if applicable. The obligation of the
Company to pay any benefits pursuant to this Plan shall be interpreted as a
contractual obligation to pay only those amounts described herein, in the manner
and under the conditions prescribed herein. The Plan shall in no way be
interpreted to require the Company to transfer any amounts to a third party
trustee or otherwise hold any amounts in trust or escrow for payment to any
Grantee or beneficiary under the terms of the Plan.

16.2. Nonexclusivity of the Plan.
Neither the adoption of the Plan nor the submission of the Plan to the
stockholders of the Company for approval shall be construed as creating any
limitations upon the right and authority of the Board to adopt such other
incentive compensation arrangements (which arrangements may be applicable either
generally to a class or classes of individuals or specifically to a particular
individual or particular individuals), including, without limitation, the
granting of stock options as the Board in its discretion determines desirable.

16.3. Withholding Taxes.
The Company or an Affiliate, as the case may be, shall have the right to deduct
from payments of any kind otherwise due to a Grantee any federal, state, or
local taxes of any kind required by law to be withheld (i) with respect to the
vesting of or other lapse of restrictions applicable to an Award, (ii) upon the
issuance of any shares of Stock upon the exercise of an Option, or (iii)
pursuant to an Award. At the time of such vesting, lapse, or exercise, the
Grantee shall pay to the Company or the Affiliate, as the case may be, any
amount that the Company or the Affiliate may reasonably determine to be
necessary to satisfy such withholding obligation. Subject to the prior approval
of the Company or the Affiliate, which may be withheld by the Company or the
Affiliate, as the case may be, in its sole discretion, the Grantee may elect to
satisfy such obligations, in whole or in part, (i) by causing the Company or the
Affiliate to withhold shares of Stock otherwise issuable to the Grantee or
(ii) by delivering to the Company or the Affiliate shares of Stock already owned
by the Grantee. The shares of Stock so delivered or withheld shall have an
aggregate Fair Market Value equal to such withholding obligations, or

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such greater amount up to the maximum statutory withholding rate under
applicable law as applicable to such Grantee, if such other greater amount would
not result in adverse financial accounting treatment as determined by the
Committee. A Grantee who has made an election pursuant to this Section 16.3 may
satisfy his or her withholding obligation only with shares of Stock that are not
subject to any repurchase, forfeiture, unfulfilled vesting, or other similar
requirements.

16.4. Captions.
The use of captions in this Plan or any Award Agreement is for the convenience
of reference only and shall not affect the meaning of any provision of the Plan
or any Award Agreement.

16.5. Other Provisions.
Each Award Agreement may contain such other terms and conditions not
inconsistent with the Plan as may be determined by the Committee, in its sole
discretion.

16.6. Number and Gender
With respect to words used in this Plan, the singular form shall include the
plural form, the masculine gender shall include the feminine gender, etc., as
the context requires.

16.7. Severability.
If any provision of the Plan or any Award Agreement shall be determined to be
illegal or unenforceable by any court of law in any jurisdiction, the remaining
provisions hereof and thereof shall be severable and enforceable in accordance
with their terms, and all provisions shall remain enforceable in any other
jurisdiction.

16.8. Governing Law.
The validity and construction of this Plan and the instruments evidencing the
Award hereunder shall be governed by the laws of the State of Maryland, other
than any conflicts or choice of law rule or principle that might otherwise refer
construction or interpretation of this Plan and the instruments evidencing the
Awards granted hereunder to the substantive laws of any other jurisdiction.
16.9. Clawback Events.
Notwithstanding any other provisions in this Plan, any Award which is subject to
recovery under any law, government regulation or stock exchange listing
requirement will be subject to such deductions and clawback as may be required
to be made pursuant to such law, government regulation or stock exchange listing
requirement (or any policy adopted by the

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Company from time to time, pursuant to any such law, government regulation,
stock exchange listing requirement or otherwise) and the Committee, in its sole
and exclusive discretion, may require that any Grantee reimburse the Company all
or part of the amount of any payment in settlement of any Award granted
hereunder.
16.10.  Beneficiary Designation.
In accordance with procedures adopted by the Committee from time to time, a
Grantee may designate a beneficiary to exercise the rights of the Grantee and to
receive any distribution with respect to any Award upon the Grantee’s death.
Each such designation shall revoke all prior designations by the same Grantee,
shall be in a form prescribed by the Committee, and will be effective only when
filed by the Grantee in writing with the Committee during the Grantee’s
lifetime. A beneficiary, legal representative, or other person claiming any
rights under the Plan shall be subject to all terms and conditions of the Plan,
any applicable Award Agreement, and to any other conditions deemed appropriate
by the Committee. In the absence of any such beneficiary designation, a
Grantee’s unexercised Awards, or amounts due but remaining unpaid to such
Grantee, at the Grantee’s death, shall be exercised or paid as designated by the
Grantee by will or by the laws of descent and distribution.
16.11. Section 409A.
It is intended that each Award either be exempt from the requirements of Section
409A or will comply (in form and operation) with Section 409A so that
compensation deferred under an applicable Award (and any applicable earnings)
will not be included in income under Section 409A. Any ambiguities in this Plan
will be construed to affect the intent as described in this Section 16.11.
Unless the Committee provides otherwise in an Award Agreement, each Award shall
be paid in full to the Grantee no later than the fifteenth (15th) day of the
third month after the end of the first calendar year in which such Award is no
longer subject to a “substantial risk of forfeiture” within the meaning of
Section 409A of the Code. If an Award is subject to Section 409A, the Award
Agreement will satisfy the written documentation requirement of Section 409A
either directly or by incorporation by reference to other documents.
Notwithstanding any contrary provision in the Plan or Award Agreement, each
Award that is subject to Section 409A and that is payable under the Plan to a
“specified employee” (as defined under Section 409A) as a result of such
employee’s separation from service shall be delayed for the first six (6) months
following such specified employee’s separation from service (or, if earlier, the
date of death of the specified employee) and shall instead commence (in a manner
set forth in the Award Agreement) upon expiration of such delay period. The
Company shall have no liability to a Grantee or any other party, if an Award
that is intended to be exempt from, or compliant with, Section 409A is not so
exempt or compliant or for any action taken by the Committee or the Company and,
in the event that any amount or benefit under the Plan becomes subject to
interest or penalties with respect to Section 409A, responsibility for payment
of such penalties shall rest solely with the Grantee and not with the Company.
The Company does not make any representation to any Grantee as to the tax
consequences of any Awards made pursuant to this Plan, and the Company shall
have no liability or other obligation to indemnify or hold harmless the Grantee
or any beneficiary for any tax, additional tax, interest or penalties that the
Grantee or

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any beneficiary may incur as a result of the grant, vesting, exercise or
settlement of an Award under this Plan.

17. TERMS AND CONDITIONS OF PERFORMANCE AWARDS
17.1. Performance Awards.   
“Performance Award” means an Award made subject to the attainment of performance
goals (as described in Section 17.3) over a performance period established by
the Committee in its discretion.

17.2. [RESERVED].

17.3. Performance Awards Qualifying as Performance-Based Compensation.

If and to the extent that the Committee grants a Performance Award to a Grantee,
the grant, exercise and/or settlement of such Performance Award shall be
contingent upon achievement of pre-established, objective performance goals and
other terms set forth in this Section 17.3.

17.3.1.  Performance Goals Generally.

The performance goals for such Performance Awards shall consist of one or more
business criteria and a targeted level or levels of performance with respect to
each of such criteria, as specified by the Committee consistent with this
Section 17.3. Performance goals shall be objective. A performance goal is
objective if a third party having knowledge of the relevant facts could
determine whether the goal is met. The Committee may determine that such
Performance Awards shall be granted, exercised and/or settled upon achievement
of any one performance goal or that two or more of the performance goals must be
achieved as a condition to grant, exercise and/or settlement of such Performance
Awards. Performance goals may differ for Performance Awards granted to any one
Grantee or to different Grantees.

17.3.2.  Business Criteria.
One or more of the following business criteria for the Company, on a
consolidated basis, and/or specified subsidiaries or business units of the
Company (except with respect to the total stockholder return and earnings per
share criteria), shall be used exclusively by the Committee in establishing
performance goals for such Performance Awards: (1) total stockholder return; (2)
such total stockholder return as compared to total return (on a comparable
basis) of a publicly available index such as, but not limited to, a Standard &
Poor’s stock index; (3) net revenues; (4) net income; (5) earnings per share;
(6) income from operations; (7) operating margin; (8) gross profit; (9) gross
margin; (10) pretax earnings; (11) earnings before interest expense, taxes,
depreciation and amortization; (12) return on equity; (13) return on capital;
(14)

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return on investment; (15) return on assets; (16) working capital; (17) free
cash flow; and (18) ratio of debt to stockholders’ equity.

17.3.3.  Timing for Establishing Performance Goals.
Performance goals shall be established in writing by the Committee not later
than ninety (90) days after the beginning of any performance period applicable
to such Performance Awards, provided that the outcome is substantially uncertain
at the time the Committee actually establishes the goal and provided that it is
established at or before twenty-five percent (25%) of the performance period has
elapsed.

17.3.4. Adjustment of Performance-Based Compensation.
The Committee may provide in any Award that any evaluation of achievement of
performance goals may, among other things, include or exclude any of the
following events that occur during or otherwise impact a performance period: (a)
asset write-downs, (b) litigation, claims, judgments or settlements, (c) the
effect of changes in tax laws, accounting principles, or other laws or
provisions affecting reported results, (d) any reorganization and restructuring
programs, (e) extraordinary and/or nonrecurring items as described in the
Company’s financial statements or notes thereto and/or in management’s
discussion and analysis of financial condition and results of operations, and in
any case appearing in the Company’s annual report to shareholders for the
applicable year, (f) acquisitions or divestitures, and (g) foreign exchange
gains and losses. Awards that are intended to qualify as performance-based
compensation may not be adjusted upward; however, the Committee shall retain the
discretion to adjust such Awards downward, either on a formula or discretionary
basis, or any combination, as the Committee determines.

17.3.5.  Settlement of Performance Awards; Other Terms.

Settlement of such Performance Awards shall be in cash, Stock, other Awards or
other property, in the discretion of the Committee. The Committee may, in its
discretion, reduce (but not increase) the amount of a settlement otherwise to be
made in connection with such Performance Awards. The Committee shall specify the
circumstances in which such Performance Awards shall be paid or forfeited in the
event of termination of Service by the Grantee prior to the end of a performance
period or settlement of Performance Awards.

17.3.6.  Committee Certification.
The Committee must certify in writing prior to payment of, or other event that
results in the inclusion of income (for example, the vesting of Restricted
Stock) from, the related compensation that the performance goals and any other
material terms were in fact satisfied. Approved minutes of the Committee meeting
in which the certification is made shall be treated as a written certification.

17.3.7.  Annual Share Limits.

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Section 4 sets forth the maximum number of shares of Stock with respect to which
Options or Stock Appreciation Rights may be granted pursuant to the Plan in any
calendar year to any one Service Provider. Subject to adjustment as provided in
Section 15 hereof, the maximum number of shares of Stock that may be granted to
any one Service Provider under a Performance Award, other than an Option or
Stock Appreciation Right, in any calendar year shall be 1.0 million.

17.4.  Written Determinations.
All determinations by the Committee as to the establishment of performance
goals, the amount of any Performance Award pool or potential individual
Performance Awards, and the achievement of performance goals relating to
Performance Awards shall be made in writing. The Committee may delegate any
responsibility relating to such Performance Awards to the extent permitted by
the Company’s certificate of incorporation and bylaws and applicable law.

17.5.  Status of Section 17.3 Awards Under Section 162(m) of the Code.
Notwithstanding anything in the Plan to the contrary, the Committee shall
administer any Awards in effect on November 2, 2017 which qualify as
“performance-based compensation” under Section 162(m) of the Code, as amended
the by Tax Cuts and Jobs Act (the “TCJA”), in accordance with the
“grandfathering” transition rules applicable to written binding contracts in
effect on November 2, 2017 and shall have the discretion to amend the Plan to
conform to the TCJA, all without obtaining further approval from the Company’s
shareholders (unless otherwise required by applicable law). Further, this
amended and restated Plan is not intended, and shall not be deemed as amending,
any such Awards to the extent it would result in the loss of deductibility under
the TCJA’s “grandfathering” rules under Section 162(m) of the Code.