Exhibit 10.10

APPFOLIO, INC.
LONG-TERM CASH INCENTIVE AWARDS OFFER
AppFolio, Inc. (the "Company") hereby offers to each of [ ] ("[ ]") and [ ] ("[
]") the long-term cash incentive awards, as set forth below, on this [ ] day of
[ ] 20[ ].
RECITALS
A.    The Company has heretofore adopted a Long-Term Executive Cash Incentive
Plan on February 20, 2018 (the "Incentive Plan"). All capitalized terms herein
shall have the meaning set forth in the Incentive Plan.
B.    The awards offered herein to [ ] and [ ] are pursuant to the Incentive
Plan.
AWARDS
1.[ ] and [ ] are each hereby offered Performance Awards, as provided herein.

2.The Performance Awards shall be for three Performance Periods, each commencing
on [ ] and ending, respectively, on [ ], [ ] and [ ] (each such ending date a
"Date of Determination").

3.Promptly after each Date of Determination the Compensation Committee shall
calculate the Internal Rate of Return (the "IRR") for the Performance Period in
accordance with the formula set forth in [ ].

4.Promptly after the Compensation Committee has calculated this IRR, it shall
instruct the Company to pay in cash to [ ] and [ ] the amounts, if any,
determined pursuant to the Payout Formula set forth in [ ] (a "Payment Amount").

5.If (i) there is a Change of Control, as defined [ ], and (ii) [ ] and/or [ ]
is employed by the Company at the time of such Change of Control as provided in
Section 6 of the Incentive Plan, and (iii) within 180 days of such Change of
Control, [ ]’s or [ ]’s employment with the Company is terminated either by the
Company with or without cause, or by their voluntary resignation, the terminated
or resigning party shall have the option for 60 days after such termination or
resignation to receive a one-time cash payment as set forth in [ ], in lieu of
the Performance Award granted to them hereunder. As a condition to receiving
this cash payment, the recipient thereof shall execute such documents as
reasonably requested by the Company to document the release of all rights he or
she would otherwise have with respect to his or her respective Performance
Awards. If a Change of Control occurs after a Date of Determination, and [ ]
and/or [ ] elect such one-time payment, in addition to such one-time payment
they shall be entitled to retain any payments theretofore made to them for any
Dates of Determination preceding such Change of Control.

6.[ ] and [ ] each acknowledges and agrees that, if they accept the Performance
Awards offered to them herein, they shall not be eligible for any additional
equity or RSU grants during, or for, the Performance Periods.

7.These Performance Awards shall be subject to, and administered in accordance
with, the Incentive Plan.

If you accept the Performance Award granted to you herein, please so indicate
below.

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APPFOLIO, INC.

By:______________________________                        
                            

ACCEPTED:

____________________________________                        
[ ]

____________________________________                        
[ ]