REGISTRATION RIGHTS AGREEMENT
 
REGISTRATION RIGHTS AGREEMENT (this “Agreement”), dated as of April 30 2008, by
and between The Knot, Inc., a Delaware corporation (the “Company”) and Macy’s,
Inc., a Delaware corporation (the “Investor”), on behalf of itself and as agent
of each of the Investor’s Divisions listed on the signature page hereto.
 
RECITALS
 
A. The Company and the Investor are parties to an Agreement dated as of June 5,
2006 (the “2006 Agreement”) pursuant to which the Company and the Investor
agreed to negotiate in good faith a registration rights agreement reflecting
certain terms related to the Investor’s shares of the Company’s common stock,
par value $0.01 per share (the “Common Stock”).
 
B. In connection with the 2006 Agreement, the Company has agreed to enter into
this Agreement and to grant to the Investor and permitted transferees the rights
set forth in this Agreement.
 
AGREEMENT
 
NOW, THEREFORE, in consideration of the foregoing and of the mutual promises and
covenants contained in this Agreement, the Investor and the Company (each, a
“Party,” and collectively, the “Parties”) agree as follows:
 
1. Definitions. For purposes of this Agreement:
 
“Business Day” means any day other than a Saturday, Sunday or other day on which
the national or state banks located in the State of New York are authorized to
be closed.
 
“Demanding Holder” has the meaning given to the term in Section 2(a).
 
“Demand Notice” has the meaning give to the term in Section 2(a).
 
“Exchange Act” means the Securities Exchange Act of 1934, as amended, or any
successor statute, and any rules and regulations promulgated thereunder.
 
“Holder” means (i) the Investor or (ii) any person or entity to whom the
Investor sells, transfers or assigns, pursuant to Section 12(b) hereof, in the
aggregate 10% or more of the shares of Common Stock that qualify as Registrable
Securities at the time of such sale, transfer or assignment, other than in a
sale pursuant to Rule 144 under the Securities Act or a registration effected
pursuant to this Agreement.
 
“Merger Agreement” means the Agreement and Plan of Merger and Reorganization,
dated as of June 5, 2006, by and among the Company, WeddingChannel.com, Inc.,
IDO Acquisition Corporation and Lee Essner as Stockholder Representative.
 
 
 

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“prospectus” means any preliminary prospectus, final prospectus, free writing
prospectus or summary prospectus prepared in connection with an offering of any
Registrable Securities.
 
“register,” “registered,” and “registration” refer to an underwritten
registration effected by preparing and filing with the U.S. Securities and
Exchange Commission (the “Commission”) a registration statement or similar
document in compliance with the Securities Act, and the declaration or ordering
by the Commission of effectiveness of such registration statement or document.
 
“Registration Expenses” means all expenses in connection with the Company’s
performance of or compliance with its obligations under this Agreement,
including, without limitation, all (i) registration, qualification and filing
fees; (ii) printing expenses; (iii) fees, expenses and disbursements of counsel
for the Company and of all independent certified public accountants retained by
the Company (including the expenses of any special audit and “cold comfort”
letters required by or incident to such performance); and (iv) reasonable fees
and expenses of one counsel selected by Holders of a majority of the Registrable
Securities with the approval of the Company, which approval shall not be
unreasonably withheld. Registration Expenses shall not include selling
commissions, discounts or other compensation paid to underwriters or other
agents or brokers to effect the sale of Registrable Securities, or any counsel
fees in addition to those provided for in clause (iv) above and any other
expenses incurred by Holders in connection with any registration that are not
specified in the immediately preceding sentence.
 
“Registrable Securities” means the shares of Common Stock of the Company owned
by the Investor and its Affiliates as of the date hereof, but only to the extent
such shares constitute “restricted securities” under Rule 144 under the
Securities Act. “Securities Act” means the Securities Act of 1933, as amended,
or any successor statute, and any rules and regulations promulgated thereunder.
 
2. Demand Registration.
 
(a) Request for Form S-3 Registration. At any time after the date of this
Agreement that the Company is eligible to file a resale registration statement
on Form S-3 (or any successor form that permits the incorporation by reference
of future filings by the Company under the Exchange Act), a Holder owning at
least twenty percent (20%) of the Registrable Securities (the “Demanding
Holder”) may submit a written request (a “Demand Notice”) to the Company that
the Company register Registrable Securities under and in accordance with the
Securities Act (a “Demand Registration”) on such form. Such Demand Notice shall
specify the number and description of Registrable Securities to be included in
such Registration and the intended method of disposition of the Registrable
Securities. Upon receipt of the Demand Notice, the Company shall:
 
(i) in the event there are Holders other than the Investor, within five (5)
Business Days after receipt of such Demand Notice, give written notice of the
proposed registration to any other Holders; and
 
 
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(ii) as soon as practicable, use its reasonable best efforts to effect such
registration as may be so requested and as would permit or facilitate the sale
and distribution of all or such portion of such Registrable Securities as are
specified in such request together with all or such portion of the Registrable
Securities of any Holders joining in such request as are specified in written
requests received by the Company within twenty (20) days after the date the
Company mails the written notice referred to in clause (i) above.
 
Notwithstanding the foregoing, if the Company shall furnish to the Holders a
certificate signed by the chief executive officer of the Company stating that in
the good faith judgment of the board of directors of the Company, it would be
seriously detrimental to the Company and its stockholders for a registration
statement to be filed on or before the date filing would be required in
connection with any Demand Registration and it is therefore essential to defer
the filing of such registration statement, the Company shall have the right to
defer such filing or delay its effectiveness for a reasonable period not to
exceed ninety (90) days; provided, that such right shall not be exercised more
than once with respect to a request for registration hereunder during any period
of twelve consecutive months. If the Company postpones the filing of a
registration statement on Form S-3, it will promptly notify the Holders in
writing when the events or circumstances permitting such postponement have
ended. The Company will pay all Registration Expenses in connection with such
withdrawn request for registration.
 
(b) Shelf Registration. If at the time the Company registers Registrable
Securities under the Securities Act pursuant to this Section 2, the sale or
other disposition of such Registrable Securities by the Holders may be made on a
delayed or continuous basis pursuant to a registration statement on Form S-3 (or
any successor form that permits the incorporation by reference of future filings
by the Company under the Exchange Act), then such registration statement, unless
otherwise directed by the Demanding Holder, shall be filed as a “shelf”
registration statement pursuant to Rule 415 under the Securities Act (or any
successor rule). Any such shelf registration shall cover the disposition of all
Registrable Securities in one or more underwritten offerings, block
transactions, broker transactions, at-market transactions and in such other
manner or manners as may be specified by the Demanding Holder. Except as
provided in Section 5(b) hereof, the Company shall use its reasonable best
efforts to keep such “shelf” registration continuously effective as long as the
delivery of a prospectus is required under the Securities Act in connection with
the disposition of the Registrable Securities registered thereby. In furtherance
of such obligation, the Company shall supplement or amend such registration
statement and the prospectus used in connection with such registration statement
if, as and when required by the rules, regulations and instructions applicable
to the form used by the Company for such registration or by the Securities Act
with respect to the disposition of all securities covered by such registration
statement or by any other rules and regulations thereunder applicable to shelf
registrations. Upon their receipt of a certificate signed by the chief executive
officer of the Company stating that, in the judgment of the Company, it is
advisable to suspend use of a prospectus included in a registration statement
due to pending material developments or other events that have not yet been
publicly disclosed and as to which the Company believes public disclosure would
be seriously detrimental to the Company, in accordance with the procedure set
forth in the last paragraph of Section 2(a) hereof, the Holders will refrain
from making any sales of Registrable Securities under the shelf registration
statement for a period of up to ninety (90) Business Days; provided, that this
right to cause the Holders to refrain from making sales shall not be exercised
by the Company more than once in any twelve-month period (with any exercise by
the Company of its right to defer the filing or delay its effectiveness of a
registration statement under the last paragraph of Section 2(a) counting as an
exercise by the Company of its right to cause the Holders to refrain from making
sales under this Section 2(b)).
 
 
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(c) Underwriting. In connection with any registration under this Section 2, if
the Demanding Holder intends to distribute the Registrable Securities covered by
any registration under this Section 2 by means of an underwriting, they shall so
advise the Company in writing. In such event, the right of any Holder to include
its Registrable Securities in such distribution shall be conditioned upon such
Holder’s participation in such underwriting and the inclusion of each Holder’s
Registrable Securities in the underwriting to the extent provided in this
Agreement. The Holders proposing to distribute their securities through such
underwriting shall enter into an underwriting agreement with one or more
underwriters selected by the Holders, which underwriters shall be reasonably
acceptable to the Company, having terms and conditions customary for such
agreements as agreed to by such Holders, the Company and the underwriter or
underwriters. Notwithstanding any other provision of this Section 2, if the
managing underwriter determines that marketing factors require a limitation of
the number of shares to be underwritten, the managing underwriter may limit the
number of Registrable Securities to be included in such distribution; provided,
however, that the number of shares of Registrable Securities to be included in
such registration shall not be reduced unless first all other securities are
entirely excluded from the registration. The Company shall so advise all the
Holders distributing Registrable Securities through such underwriting, and the
number of Registrable Securities that may be included in such underwriting shall
be allocated to the Holders in such manner as may be determined by the Demanding
Holder.
 
(d) Limitations. The Company shall not be obligated to (i) effect more than one
registration under Section 2, or (ii) effect any registration where the
aggregate estimated sales price for the Registrable Securities to be included
therein is less than $10,000,000, or (iii) effect any such registration,
qualification or compliance in any particular jurisdiction in which the Company
would be required to do business or to execute a general consent to service of
process in effecting such registration, qualification or compliance, or (iv)
effect any such registration during the period ending 180 days after the
effective date of a registration statement pursuant to Section 3; provided,
however, that a registration pursuant to this Section 2 shall not be counted
unless the registration statement pursuant to which such Registrable Securities
are being registered is declared effective by the SEC.
 
(e) Company Registration of Primary Shares. At any time the Company registers
Registrable Securities under the Securities Act pursuant to this Section 2, the
Company can add primary shares to such registration, and such registration will
still count as a demand registration hereunder unless the number of share to be
sold by the Demanding Holders is cut back by the underwriters(s) of such
offering.
 
3. Piggy-back Registration.
 
(a) Notice of Registration. If at any time or from time to time, the Company
shall determine to register any of its capital stock, whether or not for its own
account, other than a registration relating to employee benefit plans or a
registration effected on Form S-4 or any successor form, the Company shall:
 
 
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(i) provide to each Holder written notice thereof at least fifteen (15) Business
Days prior to the filing of the registration statement by the Company in
connection with such registration; and
 
(ii) include in such registration, and in any underwriting involved therein, all
those Registrable Securities specified in a written request by each Holder
received by the Company within fifteen (15) Business Days after the Company
mails the written notice referred to above, subject to the provisions of
Section 3(b) below.
 
(b) Underwriting. The right of any Holder to registration pursuant to this
Section 3 shall be conditioned upon the participation by such Holder in the
underwriting arrangements specified by the Company in connection with such
registration and the inclusion of the Registrable Securities of such Holder in
such underwriting to the extent provided in this Agreement. All Holders
proposing to distribute their Registrable Securities through such underwriting
shall (together with the Company) enter into an underwriting agreement in
customary form with the managing underwriter selected for such underwriting by
the Company and take all other actions, and deliver such opinions and
certifications, as may be reasonably requested by such managing underwriter.
Notwithstanding any other provision of this Section 3, if the managing
underwriter determines in its sole discretion that marketing factors require a
limitation of the number of shares to be underwritten, the managing underwriter
may limit the number of Registrable Securities to be included in such
registration; provided, however, that the number of shares of Registrable
Securities to be included in such registration shall not be reduced unless all
other securities other than the capital stock to be sold by the Company are
excluded on a pro-rata basis from the underwriting. The Company shall so advise
all Holders distributing Registrable Securities through such underwriting, and
in the event that Registrable Securities in a registration would exceed 20% of
all shares included in such registration, the Company may limit the number of
Registrable Securities included in such registration to not less than 20% of the
number of shares included in such registration.
 
(c) Right to Terminate Registration. The Company shall have the right to
terminate or withdraw any registration initiated by it under this Section 3
whether or not any Holder has elected to include Registrable Securities in such
registration.
 
4. Expense of Registration. All Registration Expenses incurred in connection
with the registration and other obligations of the Company pursuant to Section
2, 3, 4 or 5 shall be borne by the Company, and all underwriting discounts and
selling commissions incurred in connection with any such registrations shall be
borne by the Holders of the securities so registered pro rata on the basis of
the number of shares so registered. Except as provided in the last sentence of
Section 2(a), the Company shall not, however, be required to pay for expenses of
any registration proceeding begun pursuant to Section 2, 3 or 4, the request of
which has been subsequently withdrawn by the Holders unless (i) the withdrawal
is based upon material adverse information concerning the Company of which the
Holders were not aware at the time of such request or (ii) the Holders of a
majority of the Registrable Securities agree to forfeit their right to
registration pursuant to Section 2.
 
 
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5. Registration Procedures. If and whenever the Company is required by the
provisions of this Agreement to effect the registration of Registrable
Securities, the Company shall:
 
(a) as expeditiously as reasonably possible, and in any event within 60 days of
receipt of a Demand Notice, prepare and file with the Commission a registration
statement with respect to such Registrable Securities, and use its reasonable
best efforts to cause such registration statement to become effective as
promptly as practicable, and in any event within 120 days of receipt of a Demand
Notice, and remain effective thereafter as provided in this Agreement, provided,
that prior to filing a registration statement or prospectus or any amendments or
supplements thereto, including documents incorporated by reference after the
initial filing of any registration statement, the Company will furnish to each
of the Holders whose Registrable Securities are covered by such registration
statement, their counsel and the underwriters copies of all such documents
proposed to be filed sufficiently in advance of filing to provide them with a
reasonable opportunity to review such documents and comment thereon;
 
(b) as expeditiously as reasonably possible, prepare and file with the
Commission such amendments (including post-effective amendments) and supplements
to such registration statement and the prospectus used in connection with such
registration statement as may be necessary to keep such registration statement
effective and current and to comply with the provisions of the Securities Act
with respect to the sale or other disposition of all Registrable Securities
covered by such registration statement, including such amendments (including
post-effective amendments) and supplements as may be necessary to reflect the
intended method of disposition by the prospective seller or sellers of such
Registrable Securities, provided, however, that a shelf registration under
Section 2(b) need not be kept effective and current for longer than three years
subsequent to the effective date of such registration statement;
 
(c) subject to receiving reasonable assurances of confidentiality, for a
reasonable period after the filing of such registration statement, and
throughout each period during which the Company is required to keep a
registration effective, make available for inspection by the selling holders of
Registrable Securities being offered, and any underwriters, and their respective
counsel, such financial and other information and books and records of the
Company, and cause the officers, directors, employees, counsel and independent
certified public accountants of the Company to respond to such inquiries as
shall be reasonably necessary, in the judgment of such counsel, to conduct a
reasonable investigation within the meaning of Section 11 of the Securities Act;
 
(d) promptly notify the selling holders of Registrable Securities and any
underwriters and confirm such advice in writing, (i) when such registration
statement or the prospectus included in such registration statement or any
prospectus amendment or supplement or post-effective amendment has been filed,
and, with respect to such registration statement or any post-effective
amendment, when the same has become effective, (ii) of any comments by the
Commission, by The Financial Industry Regulatory Authority (“FINRA”), and by the
blue sky or securities commissioner or regulator of any state with respect
thereto or any request by any such entity for amendments or supplements to such
registration statement or prospectus or for additional information, (iii) of the
issuance by the Commission of any stop order suspending the effectiveness of
such registration statement or the initiation or threatening of any proceedings
for that purpose, (iv) of the receipt by the Company of any notification with
respect to the suspension of the qualification of the Registrable Securities for
sale in any jurisdiction or the initiation or threatening of any proceeding for
such purpose, or (v) at any time when a prospectus is required to be delivered
under the Securities Act, that such registration statement, prospectus,
prospectus amendment or supplement or post-effective amendment, or any document
incorporated by reference in any of the foregoing, contains an untrue statement
of a material fact or omits to state any material fact required to be stated
therein or necessary to make the statements therein, in light of the
circumstances under which they are made, not misleading, and at the request of
any Holder, the Company will prepare a supplement or amendment to such
prospectus, so that, as thereafter delivered to purchasers of such shares,
prospectus will not contain any untrue statements of a material fact or omit to
state any fact necessary to make the statements therein not misleading;
 
 
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(e) in the event of any underwritten public offering, enter into and perform its
obligations under an underwriting agreement, in usual and customary form, with
the managing underwriter of such offering; and each Holder participating in such
underwriting shall also enter into and perform its obligations under such an
agreement;
 
(f) in the event of any underwritten public offering, make appropriate members
of senior management of the Company reasonably available to participate in
conference calls with potential investors and make presentations to ratings
agencies as is reasonably necessary and customary in secondary resale offerings
of companies of comparable size, maturities and lines of business as the
Company;
 
(g) furnish to each Holder of Registrable Securities being offered, and any
underwriters, in such quantities as they may reasonably request and as soon as
practicable, prospectuses or amendments or supplements thereto that update
previous prospectuses or amendments or supplements thereto;
 
(h) use its reasonable best efforts to (i) register or qualify the Registrable
Securities to be included in a registration statement under this Agreement under
such other securities laws or blue sky laws of such jurisdictions within the
United States of America as any selling Holder of such Registrable Securities or
any underwriter of the securities being sold shall reasonably request, (ii) keep
such registrations or qualifications in effect for so long as the registration
statement remains in effect and (iii) take any and all such actions as may be
reasonably necessary or advisable to enable such Holder or underwriter to
consummate the disposition in such jurisdictions of such Registrable Securities
owned by such Holder; provided, however, that the Company shall not be required
for any such purpose to (x) qualify generally to do business as a foreign
corporation in any jurisdiction wherein it would not otherwise be required to
qualify but for the requirements of this Section 5(h) or (y) consent to general
service of process in any such jurisdiction;
 
(i) cause all such Registrable Securities to be listed or accepted for quotation
on each securities exchange on which the Company’s Common Stock then trades;
 
(j) provide a transfer agent and registrar for all such Registrable Securities
not later than the effective date of such registration statement;
 
 
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(k) upon the sale of any Registrable Securities pursuant to such registration
statement, remove all restrictive legends from all certificates or other
instruments evidencing the Registrable Securities;
 
(l) promptly notify each Holder of Registrable Securities covered by such
registration statement of any Company determination that a post-effective
amendment to a registration statement would be appropriate or required and of
the issuance by the SEC or any other federal or state governmental authority of
any stop order suspending the effectiveness of a registration statement or the
initiation of any proceeding for that purpose;
 
(m) if such Registrable Securities are being sold through underwriters, use its
reasonable best efforts to furnish, at the request of such underwriters, on the
date that such Registrable Securities are delivered to the underwriters for
sale, (A) an opinion, dated such date, of the counsel representing the Company
for the purposes of such registration, in form and substance as is customarily
given to the underwriters in an underwritten public offering, and (B) a letter
dated such date from the independent certified public accountants of the
Company, in form and substance as is customarily given by independent certified
public accountants to underwriters in an underwritten public offering, each
addressed to the underwriters, if any, and to the Holders requesting
registration of Registrable Securities; and
 
(n) otherwise use its reasonable best efforts to comply with all applicable
provisions of the Securities Act, and rules and regulations of the Commission,
and make available to the Holders, as soon as reasonably practicable, an
earnings statement covering a period of at least twelve months beginning not
later than the first day of the Company’s fiscal quarter next following the
effective date of the related registration statement, which shall satisfy the
provisions of Section 11(a) of the Securities Act and Rule 158 thereunder.
 
6. Indemnification. In the event any of the Registrable Securities are included
in a registration statement under this Agreement:
 
(a) to the extent permitted by law, the Company agrees to indemnify and hold
harmless the Holders, and each person, if any, who controls a Holder or
underwriter within the meaning of the Securities Act or the Exchange Act (each,
an “Holder Indemnified Party”), from and against any expenses, losses,
judgments, claims, damages, liabilities, charges, actions, proceedings, demands,
settlement costs and expenses of any nature whatsoever (including, without
limitation, attorneys’ fees and expenses) (“Losses”), whether joint or several,
arising out of or based upon (i) any untrue statement (or allegedly untrue
statement) of a material fact contained in any registration statement under
which the sale of such Registrable Securities was registered under the
Securities Act, any prospectus contained in the registration statement, or any
amendment or supplement to such registration statement, (ii)  any omission (or
alleged omission) to state a material fact required to be stated therein or
necessary to make the statements therein not misleading, or (iii) any violation
by the Company of the Securities Act, the Exchange Act or any rule or regulation
promulgated thereunder applicable to the Company, or of any blue sky or other
state securities law or any rule or regulation promulgated thereunder applicable
to the Company, in each case, relating to action or inaction required of the
Company in connection with any such registration; and the Company shall promptly
reimburse any Holder Indemnified Party for any legal or any other expenses
reasonably incurred by such Holder Indemnified Party in connection with
investigating or defending any such Losses; provided, however, that the Company
will not be liable in any such case to the extent that any such Losses arise out
of or are based upon any untrue statement or allegedly untrue statement or
omission or alleged omission made in such registration statement, prospectus, or
any such amendment or supplement, in reliance upon and in conformity with
information furnished to the Company, in writing, by such Holder expressly for
use therein. The Company shall also indemnify any underwriter (as defined in the
Securities Act) of the Registrable Securities, and each person who controls such
underwriter on substantially the same basis as that of the indemnification
provided above in this Section 6(a).
 
 
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(b) To the extent permitted by law, each Holder of Registrable Securities being
offered will, in the event that any registration is being effected under the
Securities Act pursuant to this Agreement of any Registrable Securities held by
such Holder, indemnify and hold harmless the Company, each of its directors and
officers and each underwriter (if any), and each other selling Holder and each
other person, if any, who controls the Company, another selling Holder or such
underwriter within the meaning of the Securities Act, against any Losses,
whether joint or several, insofar as such Losses (or actions in respect thereof)
arise out of or are based upon (i) any untrue statement (or allegedly untrue
statement) of a material fact contained in any registration statement under
which the sale of such Registrable Securities was registered under the
Securities Act, any prospectus contained in the registration statement, or any
amendment or supplement to the registration statement, offering circular or
other document incident to any such registration or compliance or (ii) any
omission (or the alleged omission) to state a material fact required to be
stated therein or necessary to make the statement therein not misleading, in
each case to the extent (and only to the extent) the statement or omission was
made in reliance upon and in conformity with information furnished in writing to
the Company by such selling Holder expressly for use therein, and shall
reimburse the Company, its directors and officers, and each other selling Holder
or controlling person for any legal or other expenses reasonably incurred by any
of them in connection with investigation or defending any such Losses. Each
selling Holder’s indemnification obligations hereunder shall be several and not
joint and shall be limited to the amount of any net proceeds actually received
by such Holder.
 
(c) Each party entitled to indemnification under this Section 6 (the
“Indemnified Party”) shall give notice to the party required to provide
indemnification (the “Indemnifying Party”) promptly after such Indemnified Party
has actual knowledge of any claim as to which indemnity may be sought; provided,
that failure to give such prompt notice shall not relieve the Indemnifying Party
of its obligations under this Agreement unless it is materially prejudiced
thereby, and shall permit the Indemnifying Party to assume the defense of any
such claim or any litigation resulting therefrom if it is a claim brought by a
third party, provided, that counsel for the Indemnifying Party, who shall
conduct the defense of such claim or litigation, shall be approved by the
Indemnified Party (whose approval shall not unreasonably be withheld). Such
Indemnified Party shall have the right to employ one separate counsel in any
such action and to participate in the defense thereof, but the fees and expenses
of such counsel shall be that of such Indemnified Party unless (i) the
Indemnifying Party has agreed to pay such fees and expenses, (ii) the
Indemnifying Party shall have failed to assume the defense of such action or
proceeding and employ counsel reasonably satisfactory to such Indemnified Party
in any such action or proceeding or (iii) the named parties to any such action
or proceeding (including any impleaded parties) include both such Indemnified
Party and the Indemnifying Party and such Indemnified Party shall have been
advised by counsel that there may be one or more legal defenses available to
such Indemnified Party which are different from or additional to those available
to the Indemnifying Party (in which case the Indemnifying Party shall not, in
connection with any one such action or proceeding or separate but substantially
similar or related actions or proceedings in the same jurisdiction arising out
of the same general allegations or circumstances, be liable for the reasonable
fees and expenses of more than one separate firm of attorneys at any time for
all Indemnified Parties, which firm shall be designated in writing by a majority
of the Indemnified Parties who are eligible to select such counsel). No
Indemnifying Party, in the defense of any such claim or litigation, shall,
except with the consent of each Indemnified Party, consent to entry of any
judgment or enter into any settlement which does not include as an unconditional
term thereof the giving by the claimant or plaintiff to such Indemnified Party
of a release from all liability in respect to such claim or litigation. No
Indemnified Party may consent to entry of any judgment or enter into any
settlement without the prior written consent of the Indemnifying Party.
 
 
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(d) If the indemnification provided for in this Section 6 is held by a court of
competent jurisdiction to be unavailable to an Indemnified Party with respect to
any loss, liability, claim, damage or expense referred to in this Agreement,
then the Indemnifying Party, in lieu of indemnifying the Indemnified Party,
shall contribute to the amount paid or payable by such Indemnified Party with
respect to such loss, liability, claim, damage or expenses in the proportion
that is appropriate to reflect the relative fault of the Indemnifying Party and
the Indemnified Party in connection with the statements or omissions that
resulted in such loss, liability, claim, damage, or expense, as well as any
other relevant equitable considerations; provided, that in no event shall any
contribution by a Holder under this Section 6(d) exceed the net proceeds from
the offering received by such Holder, except in the case of gross negligence,
willful misconduct or fraud by such Holder.. The relative fault of the
Indemnifying Party and the Indemnified Party shall be determined by reference
to, among other things, whether the untrue or alleged untrue statement of
material fact or the omission to state a material fact relates to information
supplied by the Indemnifying Party or by the Indemnified Party, and the parties’
relative intent, knowledge, access to information and opportunity to correct or
prevent such statement or omission.
 
(e) The obligations of the Company and the Holders under this Section 6 shall
survive the completion of any offering of securities in a registration statement
under this Agreement and otherwise.
 
7. Exchange Act Reporting. With a view to making available the benefits of
certain rules and regulations of the Commission which may at any time permit the
sale of the Registrable Securities (i) to the public without registration, after
such time as a public market exists for the Common Stock or (ii) pursuant to a
registration statement on Form S-3, the Company agrees to:
 
(a) make and keep public information available, as those terms are understood
and defined in Rule 144 under the Securities Act;
 
(b) file with the Commission in a timely manner all reports and other documents
required of the Company under the Securities Act and the Exchange Act; provided,
however, that if the Company fails to file such reports and other documents and
loses its eligibility to use Form S-3, the Company will use commercially
reasonable efforts to obtain a waiver from the Commission staff to regain its
eligibility to use Form S-3 for registrations pursuant to this Agreement; and
 
 
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(c) furnish to any Holder promptly upon request (i) a written statement as to
its compliance with the reporting requirements of Rule 144, and of the
Securities Act and the Exchange Act, (ii) a copy of the most recent annual or
quarterly report of the Company and (iii) such other information as may be
reasonably requested in availing any Holder of any rule or regulation of the SEC
which permits the selling of any such securities without registration or
pursuant to such form.
 
The provisions of this Section 7 shall terminate on the date on which there are
no Holders owning Registrable Securities constituting at least 5% of the Common
Stock outstanding as of the closing of the Merger Agreement transactions on
September 8, 2006.
 
8. Termination of Registration Rights. No Holder shall be entitled to exercise
any right provided for in this Agreement after the earlier of (a) the date that
all Registrable Securities held by such Holder may be sold in a single
three-month period under Rule 144 under the Securities Act or (b) the date on
which there are no Holders owning Registrable Securities constituting at least
5% of the Common Stock outstanding as of the closing of the Merger Agreement
transactions on September 8, 2006.
 
9. Information To Be Provided by the Holders. Each Holder whose Registrable
Securities are included in any registration pursuant to this Agreement shall
furnish the Company such information and affidavits regarding such Holder and
the distribution proposed by such Holder as may be reasonably requested by the
Company and as shall be required in connection with such registration or the
registration or qualification of such securities under any applicable state
securities law.
 
10. “Stand-Off” Agreement. Each Holder hereby agrees that it will not, without
the prior written consent of the managing underwriter of a registered public
offering of securities by the Company, sell, contract to sell, lend, pledge,
sell any option or contract to purchase, purchase any option or contract to
sell, grant any option, right or warrant to purchase, or otherwise transfer or
dispose, directly or indirectly, any Registrable Securities or other securities
of the Company then held by such Holder (whether such Registrable Securities or
other securities of the Company are then owned by such Holder or are thereafter
acquired), except the Registrable Securities included in such registrations, for
a specified period of time that is customary under the circumstances (not to
exceed ninety (90) days) following the effective date of the registration
statement for such offering, provided, that (a) no such agreement shall be
required unless each officer and director of the Company enters into a similar
agreement covering the same period of time and (b) such agreement shall contain
terms customary for such agreements; provided, that if the managing underwriter
of a registered public offering of securities of the Company releases any of the
foregoing stockholders from such restrictions prior to the expiration of the
ninety (90) day period, then each Holder shall also be released from such
restrictions for its pro rata share of securities so released. The Company may
impose stop transfer instructions to enforce any required agreement of the
Holders under this Section 10.
 
 
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11. Delay of Registration. No Holder shall have any right to obtain or seek an
injunction restraining or otherwise delaying any such registration as the result
of any controversy that might arise with respect to the interpretation or
implementation of this Agreement.
 
12. Miscellaneous.
 
(a) No Inconsistent Agreements. The Company represents and warrants to the
Holders that it has not entered into, and covenants with the Holder that it will
not enter into, any agreement with respect to its Common Stock which is
inconsistent with or violates the rights granted to the Holder under this
Agreement.
 
(b) Transfer of Rights. Each Holder shall be entitled to transfer or assign at
any time any of its rights under this Agreement (but only with all related
obligations) to any transferee or assignee of such securities that (i) is a
subsidiary, parent, partner, limited partner, member or stockholder of any
Holder or an entity associated by common ownership or control and (ii) after
such transfer or assignment, holds at least 366,000 shares of Registrable
Securities (subject to appropriate adjustment for stock splits, stock dividends,
combinations and other recapitalizations); provided, that in each such case, the
Company receives prompt written notice of any transfer or assignment, including
the name and address of such transferee or assignee; provided, further, that
such assignment or transfer shall be effective only if immediately following
such transfer or assignment the further disposition of such securities by the
transferee or assignee is restricted to the extent required under the Securities
Act.
 
(c) Notices. Unless otherwise provided, all notices, requests and other
communications hereunder shall be in writing and shall be deemed to have been
duly given at the time of delivery if delivered by email, or at the time of
receipt if delivered by hand, or at the time the sender receives confirmation of
the facsimile transaction if transmitted by facsimile, or forty-eight hours
after being deposited in the U.S. mail, as registered or certified mail, return
receipt requested, with postage prepaid, or one day after being mailed via
overnight courier service, to the applicable Parties at the physical or email
address or facsimile number, as applicable, stated below or if any Party shall
have designated a different physical or email address or facsimile number by
written notice to the other Parties given as provided above, then to the last
physical or email address or facsimile number so designated.
 
(d) Severability. In the event one or more of the provisions of this Agreement
should, for any reason, be held to be invalid, illegal or unenforceable in any
respect, such invalidity, illegality or unenforceability shall not affect any
other provisions of this Agreement, and this Agreement shall be construed and
interpreted in such manner as to be effective and valid under applicable law.
 
(e) Waiver or Modification. Any amendment or modification of this Agreement
shall be effective only if evidenced by a written instrument executed by the
Company and by the Holder.
 
(f) Governing Law; Submission to Jurisdiction. This Agreement shall be governed
by and construed in accordance with the laws of the State of New York without
regard to the principles of conflicts of laws of the State of New York or any
other state. Courts within the State of New York, County of New York or the
United States District Court for the Southern District of New York will have
jurisdiction over all disputes between the parties hereto arising out of or
relating to this Agreement and the agreements, instruments and documents
contemplated hereby. The parties hereby consent to and agree to submit to the
jurisdiction of such courts. Each of the parties hereto waives, and agrees not
to assert in any such dispute, to the fullest extent permitted by applicable
law, any claim that (i) such party is not personally subject to the jurisdiction
of such courts, (ii) such party and such party’s property is immune from any
legal process issued by such courts or (iii) any litigation commenced in such
courts is brought in an inconvenient forum.
 
 
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(g) WAIVER OF TRIAL BY JURY. THE PARTIES TO THIS AGREEMENT WAIVE ALL RIGHT TO
TRIAL BY JURY IN ANY ACTION OR PROCEEDING TO ENFORCE OR DEFEND ANY RIGHTS UNDER
THIS AGREEMENT.
 
(h) Further Assurances. Each Party agrees to act in accordance with the
provisions of this Agreement and not to take any action that is designed to
avoid the intention hereof.
 
(i) Binding Effect; Benefits. This Agreement shall inure to the benefit of and
be binding upon the parties hereto and their respective successors and permitted
assigns. Notwithstanding anything contained in this Agreement to the contrary,
nothing in this Agreement, expressed or implied, is intended to confer on any
Person other than the parties hereto or their respective successors and assigns,
any rights, remedies, obligations or liabilities under or by reason of this
Agreement.
 
(j) Counterparts. This Agreement may be executed and delivered (including by
facsimile transmission) in one or more counterparts, and by the different
parties hereto in separate counterparts, each of which when executed and
delivered shall be deemed to be an original but all of which taken together
shall constitute one and the same agreement.
 
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IN WITNESS WHEREOF, the Company has executed this Agreement as of the day and
year first above written.
 

        THE KNOT, INC.  
   
   
    By:   /s/ DAVID LIU   Name:

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David Liu   Title: Chief Executive Officer

.
 

  Address for Notice:   
   
   
    The Knot, Inc.   462 Broadway   6th Floor   New York, New York 10013  
Attention: Jeremy Lechtzin   Facsimile: (212) 226-2323     Email:
jlechtzin@theknot.com       with a copy (which shall not constitute notice) to:
      Wilmer Cutler Pickering Hale and Dorr LLP   399 Park Avenue   New York,
New York 10022   Attention: Brian B. Margolis   Facsimile: (212) 230-8888  
Email: brian.margolis@wilmerhale.com

 
 
[Company Signature Page]
 
 
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IN WITNESS WHEREOF, the undersigned Investor has executed this Agreement as of
the day and year first above written.
 

        MACY’S, INC.       (for itself and on behalf of Macy’s Retail Holdings,
Inc. and Macy’s Corporate Services, Inc.)  
   
   
    By:   /s/ DENNIS BRODERICK   Name:

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Dennis J. Broderick   Title: SVP, General Counsel and Secretary

.
 

  Address for Notice:   
   
   
    Macy’s, Inc.   7 West 7th Street   Cincinnati, OH 45202   Attention: Dennis
Broderick   Facsimile: (513) 579-7354   Email: Dennis.Broderick@macys.com      
with a copy to:       Jones Day   2727 North Harwood Street   Dallas, TX 75201  
Attention: Charles Haag   Phone: (214) 969-5148   Fax: (214) 969-5100   Email:
chaag@jonesday.com

[Investor Signature Page]
 
 
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