Task: Text Simplification
Input (English): the bcg matrix -lrb- aka b.c.g. analysis , bcg-matrix , boston box , boston matrix , boston consulting group analysis -rrb- is a chart that had been created by bruce henderson for the boston consulting group in 1970 to help corporations with analyzing their business units or product lines.
Output (English): the bcg matrix is a chart that had been created by bruce henderson for the boston consulting group in 1970 to help corporations with analyzing their business units.