Product review (3 stars): Provides negligible fluoride filtration (UPDATE)
I am sure that many of you, like me, are interested in removing fluoride from your drinking water. This filter will likely not help with this goal. According to the test results offered on the BluPure website, a water sample that came out of this filter had 0.7mg of fluoride per liter, which is the amount recommended by the US government. Many municipalities already have this amount of fluoride added to their water. Therefore if your goal in buying this filter is to remove fluoride, it may do nothing at all unless the fluoride level in your water is higher than usual.

A study done in Britain ("Are fluoride levels in drinking water associated with hypothyroidism prevalence in England?") suggests that 0.7mg/liter is enough to cause hypothyroidism (and the plethora of evils associated with it, such as kidney and liver damage and obesity), therefore if you are concerned about the fluoride in your drinking water, this filter may help to reduce it a little if the fluoride in your water is higher than USG recommendations, but it will not reduce it below the amount that can cause serious harm.

UPDATE

After I wrote the above review, a company representative commented (see the comments section below) saying that the filter does remove fluoride and that the test results I had looked at were outdated. Unfortunately they are not providing the test data for the fluoride removal rate, therefore I cannot say whether the filter is worth buying. It might be quite a decent filter and if I ever buy it I will try to do a fluoride test myself and will post the results here.