Product review (5 stars): Why buy name brand when this does the same for less than half the cost?
Why spend $50 on the GE brand when you can get this generic brand for much less?  I once bought a $50+ name brand replacement filter for my ex-girlfriend in an attempt to win her continued affection by proving what a helpful man I was to have around, but she hardly even flinched.  At first I assumed it was because she wasn't aware of the great cost of the gift I had bestowed upon her, but now I realize it may have been simply because she was well aware of the inexpensive alternatives and assumed that a man of my intelligence must have purchased one of those.  She was wrong, but at least I saved face.  I've noticed absolutely no difference in quality after using this for months.  Sure, I might be slowly being poisoned by some type of difficult-to-detect carcinogen either originating from or being allowed through by this filter, but I have no evidence of this.  I'll update my review if I ever discover that that's happening.