Product review (4 stars): Cheaper than Pur filters
After buying Pur filters here in Amazon 3x (Pur filters are less expensive here than Sears), I decided to buy this brand after noting that the Pur filters (all 3 of them) only lasted 3-4 months.  Water flow was significantly reduced after that. The original fridge filter lasted more than a year and I expected the other filter to last as long as that one. I kept my fingers crossed with Swift Green and it's been almost 5 months and water flow is still the same. If it would stay that way for 6 months or more, the purchase of this filter is worth it. Read the instructions first before installing. Comparing Pur with Swift Green, both weigh the same, they also fit well with my fridge. The test will be the taste of water which for me is alright. I'm residing here in the Valley area of Los Angeles county for almost ten years and water taste has not been a problem in my neighborhood. I'm not an expert, but I tried drinking from the tap and the water seems to have an aftertaste. With Pur and Swift  Green, this aftertaste is greatly reduced. The water even tastes better with both filters than the bottled ones from Costco. One star less for me as I find it that even at this cost, I find these filters overpriced for what they are. Overall though, a good option for filters and definitely will be buying again.