Product review (5 stars): Super happy!
Surprisingly great experience.  Last time we ordered a non-name brand filter, it was 3x the cost of these... and I couldn't tell any difference between this one, that one or the Maytag brand for much, much more money.

Somewhere I saw a recommendation to pre-soak the filter / submerge in water for 1 hour before installing.  That was huge - it made the transition much easier and no major spurts in the line as we run and dump the first couple of gallons out.

So far, only a couple of weeks into the new filter it's been great - our primary concern was the taste.  Our local water starts to taste a bit chemically when the filter goes out... so it's like night and day.