Product review (1 stars): DO NOT BUY IT!  Great concept and looks - extremely poor product!
The videos were great, a nice to have luxury item if you like gadgets, so I decided to treat myself into one.  I got the European version which was shipped out of the UK, evidently not in a climate controlled warehouse suitable for electronics, thus the heating element due to the humidity got corroded and was causing a short circuit.  I contacted the company and they offered me to send me a new one but they were not going to have any further liability...!  They send me the new one and worked for about a month, until the heat element surrendered.  They sent me a new element for 10$ or so and a month later or so it again needed replacement.
If you open the shishavac you can see that it is a poorly manufactured product with no colour codes and cable IDs.  Externally the plastic right above the coil section gets cooked and turns brown, overall after a month of usage the flashy gadget looks like it was runover by a track.