8 Reasons Why Back-to-School 2013 Is a Retail Disaster
Category: STYLE & BEAUTY
The 2013 back-to-school season is lackluster at best for retailers. Based on my work with Millennials and my agency's research, here are eight reasons why the season is such a disaster.
By Tina Wells, Contributor
Founder, Buzz Marketing Group, 2013-09-15