A Lesson in Crisis Communications, Courtesy of DiGiorno
Category: BUSINESS
It's a PR and moral nightmare, and the deepest fear of most handlers of a brand's social media presence. It's also one of the most easily avoided, and most difficult to fix: the ever-present Twitter Blunder.
By Katrina Sands, ContributorTorontonian, Traveler, Activist, 2014-09-10