ISIS: The Internet's Biggest Disruptor
Category: WORLDPOST
Most plans offered today to counter and combat this group focus exclusively on military or geopolitical solutions. While important, these plans lack a key understanding of the branding, digital marketing and start-up mentality that facilitated the spread of ISIS's influence across the globe.
By Bhaskar Chakravorti, ContributorSenior Assoc. Dean of International Business & Finance, Th..., 2015-03-25