Paul Rand: The Father of Graphic Design at the Museum of the City of New York
Category: ARTS
Perhaps the most recognizable poster created by Paul Rand is the one he made for IBM, with its clean iconic triad, the eye, the bee, with the alphabet letter M, striped to match the body of the bee, to complete the rhebus.
By Regina Weinreich, ContributorAuthor, 'Kerouac's Spontaneous Poetics', 2015-03-28