Where Our Common Interest Meets Your Self-Interest
Category: IMPACT
Most people view this desire to give back as "charity." The arrogant thought that people in need deserve our help. What we neglect to understand is that we need to engage our hearts, minds and yes, our pocketbooks, because it helps us too.
By John E. Kobara, ContributorExecutive Vice President and Chief Operating Officer of the Ca..., 2014-12-27