From 21st to 1st: How Google Won in a Saturated Market
Category: BUSINESS
As we think about a new idea we shouldn't dismiss existing markets. Often the biggest opportunities are right in front of our face -- whether it is developing a new retail concept or bringing clean water each day to the 2 billion that don't have it.
By Maura O'Neill, ContributorFmr Chief Innovation Officer and Senior Counselor to the Admin..., 2014-11-16