The $17K Watch and the Art of Deflection
Category: BUSINESS
The art of deflection is practiced by smart marketers all the time. It is your responsibility to be aware and look out for the underlying motivation in an offer and how it is packaged. It's not easy to spot it as the crowd starts talking about what the marketer wants them to talk about.
By Rajesh Setty, ContributorSerial entrepreneur, 2015-03-15