More Entrepreneurs Are Seeking Purpose in Business
Category: BUSINESS
After survival is assured, it's a natural human urge to find a higher calling, or purpose, to give self-satisfaction. Many people incorrectly pursue this as a destination, or cause, rather than a direction. Purpose isn't a cause; it is an approach to work and serving others.
By Marty Zwilling, ContributorVeteran Start-up Mentor; Executive, 2014-05-25