Review: Smart, Insightful & Filled with Tricks/Tips to Help Succeed in "Personalized" Marketing/Advertising
Rating: 5 out of 5
Date: 12 11, 2013
This turned out to be a smart, insightful and helpful book that really got to the heart of marketing yourself for your business to succeed. It was an eye opening look at just how much I shot myself in the foot when I used generic stock photos to advertise/market... and Its something that I should have known (since I hardly pay attention to those generic ads with generic faces). Alina Vincent writes a compelling case of the reasons why "investing" in yourself and your image is a smart choice and just how to do it. From tricks and tips that have helped her and countless other businesses in the past to a smart look at the value of using a personalized marketing strategy, this book is a wealth of insight for businesses that want to get ahead of the pack and start making an impression on the masses (that already have too much advertisements/marketing ads shoved in their faces).The book is smartly written with a casual but information writing style, making it easy for readers to understand and then apply these tricks/tips/tools to their business to succeed. Overall, it was a great choice for me as a professional and business owner, it was well worth the read.