Review: A Huge Leg Up for Your New Business
Rating: 5 out of 5
Date: 07 18, 2012
Author Robert Lee Goodman, CEO and Chief ImpleMentor at Ceo Resouce LLC, a worldwide consulting comany for start up and emerging companies, gives you the lowdown and a huge leg up for your projected new company with 101 questions. You'll need to fully and completely answer them before you even consider your business plan.This ain't no light reading folks, Mr. Goodman is dead serious. He believes in having the right strategies in place from the start. Deliberate and fill at least a page with your detailed answers to each question to save your hide from a future cauldron of hot water and protect your fat from the fire. The clearer your vision, the higher probability of success. Goodman leans heavily on the importance of the "numbers," as well as the underlying, driving assumptions for the business - if they are not realistic, they will be worthless. He is emphatic.Not ready with the answers? Goodman offers resources to put you in touch.So if you are REALLY serious about entering a successful venture, you're lucky you found this book.