Review: Very Informative Insight into the Media and Going Viral
Rating: 5 out of 5
Date: 12 12, 2012
I admit that I don't have a story to get out right now and seeing what the author and her family have gone through, I certainly would not wish for it.  However, the beauty of shorter books such as this one is that they provide the average reader the opportunity to educate oneself without committing days to read a longer book.  With this book, Lori Gertz provides us with very personal insight into the experience of getting a human interest story told to the masses via the digital, print and broadcast media.  She tells us how she did it, the challenges and negativity she faced and ultimately shares the success of getting her message out there.  In reading through the book, one gets pieces of her personal story, but gradually one longs to know her full story.  As she says, it is out there.  It takes a brave and committed person just to push through the process of getting a personal story out about one's family.  I recommend this book for anyone with a human interest story.  It will inspire you and educate you before you decide to go viral.