Review: The List is worth 100 Times the Money
Rating: 5 out of 5
Date: 05 24, 2013
As I guy whose worked email hard for many years I can tell you it's an art, not only preparing the proper ad copy, but finding the right way and place to hit hyperspace with the information.  This book is a must have and will save you tons and tons of time.  Do let it get away.