Review: This is a fabulously comprehensive guidebook for anyone interested in marketing themselves via social media
Rating: 5 out of 5
Date: 07 9, 2014
This is not a book on good social media practice, it is a book on good marketing practice, with lots of social media examples. It is an exacting book. Be ready to dive deep into your business's marketing world and make decisions that role up into a great plan for all of your channels. A should-read book on social media for the knowledge worker, manager, executive, or entrepreneur.