Review: Helpful information, but I would change the title...
Rating: 4 out of 5
Date: 11 1, 2012
For anyone who is concerned with SEO, Google rankings and all that, this book is definitely a book you want to glance through. This book has a lot of helpful information, especially about the new Penguin and Panda updates. It started off with a brief overview of Google, then whisked into the topic of SEO before finally landing on the topic of Google's Penguin & Panda updates. Overall, the book is a helpful resource about Google's updates rather than an introductory guide for SEO novices.ProsHelpful, current information: One of the most helpful parts of the book was the information on Google updates. Rather than bemoaning the updates like a lot of other SEO books, this book delves into how you can successfully deal with those updates on your search engine rankings.ConsContent: The book is lacking in-depth content. The author states two objectives in the book. One of those objectives was to assist novice SEO users and others on with learning the basics of Google and SEO. The way this book is now, it does not fully satisfy that objective. The book was designed more for the intermediate and advanced user. More information could have been added to benefit them as well.