Review: Excellent Resource
Rating: 5 out of 5
Date: 06 11, 2013
I am constantly looking for new information to help my clients, and let's be honest, I want to help my bank account as well.Tim Levy has written The Google Gamble for the average Joe. If you had never heard of search engine optimization before picking up this book, you will have a complete understanding of how SEO can work for or against you, and why it really is a gamble.A very thorough, broken down guide to understanding the secret world of Google. No tech talk exists in this book, which makes it extremely easy to understand. From understanding traffic, content, and Google analytics, Levy walks you through the entire process and concludes with tips on outsourcing.This book is ideal for every CEO, whether you run a small business as a sole-entrepreneur, or you bring in billions of dollars a year - if you don't understand this thing called SEO this book is the only resource you'll need if you aren't planning to get techie.And hey, any book that references Star Wars get's a recommendation in my book!