Review: A welcome humorous break from serious marketing books!
Rating: 5 out of 5
Date: 03 8, 2013
I'll admit it. I have been reading a whole lot of author marketing books lately. When I ran across J'APE, I had to pick it up. The author's sarcasm and biting wit is a great catharsis and an exercise in reverse psychology. It gave me a few chuckles--a welcome break from all the serious marketing books which as the author points out in this satire, can be a bit redundant. As long as you don't take it too seriously, especially anyone who has ever written a marketing book aimed at authors, I think you'll enjoy it!