Review: Perfect pitching
Rating: 4 out of 5
Date: 07 6, 2013
OK, another book on perfect pitching and better use of PowerPoint presentations, I thought. But how wrong can you be? This book is different from the usual tired old salesman's guide to doing the deal because it tackles the challenges of presenting from a different angle, analysing how we communicate and just how important a message this can convey to those we wish to impress.The book is helpfully divided into two sections.The first covers basic skills and the second, the fine-tuning.  It's rather like a theory and practice guide, peppered with examples to use and practice. And it's really useful to have it set out like this because in the current day and age, almost everybody is going to have to speak or present at some time in their working and domestic lives.  The book is full of tips to help you connect with your target audience on an emotional level as well as engaging them fully with the take home message you're trying to get across. You'll need a mirror and a friendly face to practice on, but working through this useful little book will put you ahead of the game, be it an engagement speech or a sales pitch to a new client. This book is a very worthwhile investment whatever your reason for buying it.