Review: Waste of time and money
Rating: 1 out of 5
Date: 10 21, 2013
This "book" didn't come up with any new ideas or methods but simply trotted out some ancient "received wisdom" and myths. Some of the advice was already obsolete - eg the Google Keyword Tool was replaced with Google Planner this year. Other advice was just plain wrong, - eg the idea that registering a domain for years ahead gives it some advantage in Google.I personally gained absolutely nothing of any use or interest from this document. It's all very well saying that the target audience is Internet newbies. Fair enough, but if that's the case then an author should perhaps take even greater care to inform rather than misinform.