Review: Great Guide for your small business
Rating: 5 out of 5
Date: 06 9, 2013
This book is a helpful how-to manual on marketing for a small business.The author gives you strategies on how to create a business plan and achievable goals that you wish to work for with your business marketing. He then suggests that you do certain things to lure customers to buy from you such as having sales campaigns. This book has wonderful suggestions for marketing and a helpful section at the end of each chapter that that acts as an overview of the chapter.This book was written in easy to understand terms for the average person starting out. The author references his own experience in business throughout the book and uses them as example to help bring his point across. The reinforcement of his points by the use of personal experience was something I particularly enjoyed as it helped to grasp the concepts he was aiming for. I enjoyed this book very much and think it would be a great tool for anyone with a small business or plans to start one.