Review: Advertising online the right way.
Rating: 5 out of 5
Date: 01 18, 2013
As small business owner we are trying to maintain and grow our online presence, with the hopes of creating a larger customer base over time. We have tried several methods but really had no success with anything we tried.Gabriela provides the details and explains everything very clear in this book. The first section she covers the intro/history of online marketing and how a lot of the online movement got started. Then she jumps into how the many methods of online advertising work, along with SEO and trends in advertising online.I really liked the section covering all different types of online advertising and the explanation for each made it much easier to implement. The next section goes hand and hand covering the ways to target prospective new customers with your online ads.One area that needs to be implemented these days is the area of social media and using it to advertise.  Gabriela covers these topics thoroughly and shows easy way to get them up and running in no time at all.Advertising and marketing is changing every day, but one thing for sure is the online and digital advertising is more popular than ever. If you need to develop a plan to advertise online this is the book for you. The book is filled with gems to help begin your new campaign in online advertising. This book is highly recommended to anyone who wants to find the right way to advertise online.