Review: Better Safe than Sorry! Entrepreneurs need this.
Rating: 5 out of 5
Date: 12 3, 2013
As a business student I found this book to be quite interesting and full of valuable insights from an experienced professional who has seen the common mistakes made when a business model is set up. I think that for anyone who is attempting to start a new business or even drafting a business plan to attract investors, this book can help identify pitfalls and take a realistic view of what is necessary and what doesn't work.The main thesis or subject matter here is the 10 most common business models that people are using and the traps they present that are not easily evident to entrepreneurs. An interesting point that is made throughout the book is the personal and moral conflict that the entrepreneurs experience can negatively affect their business model set up. The writing is concise, blunt and honest and I really like how the author has included current phenomena in this book. I would recommend it to both new entrepreneurs and experienced businesspersons as a very relevant and informative read.