Review: An Awesome Read
Rating: 5 out of 5
Date: 05 3, 2013
For the rebel, the nonconformist and anyone who wants to make a buck on Twitter, this book ticks all the boxes. Funny, engaging and well-structured, it offers invaluable tips: how to reach followers and more importantly MAKE MONEY.I am not a newbie at marketing, but I learned so much reading Michael Rogan's tips to successful marketing on Twitter. I found Chapter 3 really helpful. The author offers a rigorous break down of tweets; surprisingly, only 20% of total tweets should be promotional. He makes the excellent point that anything in excess will have the opposite effect on followers, repelling their interest.The author dispels a lot of myths surrounding Twitter. His pointers on the correct usage of hash tags made me realize why my marketing efforts haven't paid off in the past.Rogan cuts through dry instructions, offering a highly entertaining guide to Twitter marketing. I thoroughly enjoyed reading this book and recommend it to anyone who wants to join the social media revolution and make a buck or two.-Ideal for business owners, "creative types" and newbies.-Advanced users will also benefit from Rogan's insights and strategies.-A great gift for your boss who hates computers.