Review: If you want more of the right clients, you need this book.
Rating: 5 out of 5
Date: 12 19, 2012
This was the right book at the right time for me.  I've recently launched an online business and this book has some absolute gold in it that I'm trying to implement as soon as possible.Jen McGahan explains clearly and simply how to engage customers and keep them engaged.  There's a lot of great value in this book, but I really liked the section `13 Components of an Irresistible Free Opt In Offer'.  Concise, plenty of meat, and easy to use immediately.There is going to be so much value for my business in establishing a client list from a free opt-in, and I now have a game plan on how to do it.If you have a website of any kind, you will get some important ideas from this book.