Review: Kindle Cash - The Good and The Bad
Rating: 3 out of 5
Date: 03 9, 2012
I am a professional marketer with a number of websites including an SEO site. Though Kindle Cash includes some good information, the section on SEO and marketing had a lot of flaws. In fact following the advice in the book could cause potential problems.He suggests naming your site using your keywords. Though this can be a good idea, in his example, he uses "Kindle" in his domain name. Kindle is trademarked by Amazon and using it, in your domain name could land you in court. Unless they are yours, it is best to avoid trademarks in your domain name.He says to try and avoid keywords you look up that have ads around them. This is just not true. If there are no ads, the market is probably not there to buy.He says that PR (page rank) goes from 1-5 when it actually goes from 1-10.He says to avoid going after keywords where you see sites like eHow.com and Ezine Articles in the top results in the search engines. Not true. Those sites are generally easy to beat.He says that you should use blackhat backlinking techniques and goes on to say that you could throw a thousand links at a site and may never have to link again. Not true. Blackhat techniques can get your site slapped by Google. In addition, the key to effective link building is diversity and natural looking link building. Throwing a thousand links at a site, at one time, is not natural.He says that he once had to delete an article he wrote for Ezine Articles because it was outranking his own. Any experienced marketer would know to simply build more links to your own content and it will outrank Ezine Articles. And Ezine Articles is no longer a power house anyway.And there are many more errors he made on marketing.Overall, there are some interesting tidbits, but he also shares a lot of incorrect information. I would suggest reading carefully and double checking the information.