Review: I made money off this book from the first day I bought it.
Rating: 5 out of 5
Date: 10 6, 2012
I bought this book this morning and read it before going to work. I started using some of the principles as soon as I got into the office and let me tell you, they work. Just applying two ideas from this book added to my sales today. and the best part? They didn't cost a dime!There is enough information in this book that if I only applied just one idea a week, it would take over a year before I ran out of ideas. I put into practice two of those ideas and had an immediate positive response. I never thought too much about tooting my own horn but what I didn't realize is my clients didn't know about my accomplishments or cared about them. Having them see the accolades hanging on the wall brought them to question me about them. That was cool, having my clients interested and having them asking the questions and seeing them impressed over something I didn't even think about. It really adds to your credibility.I have a presentation next week and you can count on me using more of these ideas to bring more people through the door. Just because these ideas in the book doesn't cost anything doesn't mean they don't have value, because they do. Maybe that is why the book is so great, because it makes us as business owners realize the value in things that we normally wouldn't consider.I know my next batch of emails sent to my clients are going to contain ideas from the book. Thanks for a great resource guide for marketing my business and increasing my revenue and cash flow by saving money on techniques for marketing that don't cost that are very effective.Thanks