Review: Navigating The World Of Amazon
Rating: 5 out of 5
Date: 09 14, 2013
As an Amazon reviewer, the author, Theo Rogers, has provided an essential guide not only for those requesting reviews, but also a reminder for the reviewer on the culture, common sense and the expectations that are often inherent in any review. An honest reviewer has responsibilities to provide an accurate portrayal of a product. This can create unseen obstacles, as Theo has attested in this book.I was pleased to read the examples the author provides in each chapter that illustrated specific points he was making. From the reasons why people review to selecting and contacting reviewers, to the after the review issues. Concrete examples of several areas to think about, for each separate reviewer. The information contained is a practical guide to obtain the best kind of review for the product to be reviewed.There is no one method to obtain a five star review, and if that is your only goal, you are in trouble at the start. The author has defined and identified the star system for Amazon. As a reviewer of nine years, it s rare for me to give a five star review. The product must be the best I have ever found or read in that particular area. It is my philosophy that 5 stars should be very rare. A 4 star from me is a gift. I am able to pick and choose what I want to review, so it is very rare for me to have a one star product. It is my experience that a new reviewer may start by giving high ratings until they begin to have a feel for rating reviews at their comfort level. It takes experience to be a good reviewer. As a new reviewer I had many mentors and for me, this was a learn as you go process.The author has provided examples of why people review, and for me it was also a chance to grow. I had always been an avid reader, and I am a fast reader. Reviewing gave me a chance to express what I had learned from reading, the ability to critique the positives and the could be better, and in this process I discovered how to simplify my thoughts to provide an accurate portrayal of what I had read. While reading this book, the author gave me a chance to think about my reviews and what I gain. This was a plus for me.One of the most helpful articles I read at the beginning of my reviewing was on 'How To Write A Review', I would also include this book for anyone starting out as a reviewer. The author provided a copy of this book for review.Recommended. prisrob 09-14-13