Review: Brand = Effortless Selling
Rating: 5 out of 5
Date: 02 24, 2013
I never expected to find so much valuable information on this topic. Branding is a very vast subject, part art and part psychology but the author manages to explain key concepts in a fun, easy to read guide. Regardless of where you are in life or what your current business is you will gain valuable insights from this book. After all, most of us have something to sell whether is a skill or a product or both. I thoroughly enjoyed reading this guide.