Review: Excellent book to help any business owner
Rating: 5 out of 5
Date: 09 26, 2012
As a marketing person for 20 years I can never over emphasize the importance of learning and becoming proficient in marketing.  Successful people always move from the doer of the thing to the marketer of the thing.  Jacob's book is an excellent overview of becoming the marketer of the thing - your business.  From networking to social media, Jacob connects the dots for cross channel marketing.  Great value for any business.