Review: ✔ At First, I was SURE this Book was Rubbish!
Rating: 5 out of 5
Date: 06 7, 2014
Note: I do NOT know the author of this book, and this review was not requested by anyone.  In fact, he almost got a ZERO STAR review!  Keep Reading ...At first, I did not find the first part of the book useful. All right Joe, "GET OUT THE ZERO-STAR REVIEW BUTTON!"  Upon a more careful re-reading, I think I was too hasty.  (Besides, Amazon doesn't allow "Zero Stars.")Honestly, I thought at first this was a crock of "New Age" mysticism; now, I believe I was in error.  In fact I KNOW I was in error.▲ STEP1 covers the PSYCHOLOGY of sales. This is a fascinating discussion.  Surprisingly, the author talks about the COLOR of the cover. At first, this seemed to me absolute RUBBISH! The point emphasized is, make it "PURE, CLEAN, PEACEFUL, FRESH, OR ANGELIC."  I had never thought of that!  The main colors are discussed, with suggestions on what colors to pick. (Don't pick black unless you want to remind people of death.)▲ Chapter 3 is "the Power of a Pen Name."  Hey, wait just a minute.  I bet the author's, name, "E McNew" is completely phoney--right?  Is there really an "Elizabeth McNew?"  Oh well, it sounds like a good, intriguing name.  (Please let me know if I guessed correctly that the name is bogus.)▲ Chapter 4 covers pricing.  There is a TON of good tips here. A lot of very detailed calculations on how to maximize your royalties.  Again, this is worry of a LOT of study.  You can't absorb all of the suggestions in one quick reading.▲ Chapter 5 explains why we need to embraced, "Simplicity," and Chapter 6 discusses the fiction/non-fiction choice.▲ Step 2 explains how to get your book published. There is an outstanding discussion on how to select a category.  Honestly, there is so much here that I will need to study it a lot.  Very tricky, very useful.▲ Step 3 divulges the "SECRET INFORMATION."  I like this part.  I like secret information. There are some VERY CREATIVE tricks to route buyers to your book.▲ Okay, I am convinced.  Mr "McNew" really knows what he is talking about!  Very considerate of author to include the email, phone number, and other links to their firm for extra information.✔ All in all a VERY CLEVER book. Give it a chance--be open-minded and slow to write-off these tips. I was a huge skeptic at first (typical engineer!)  I am surprised the authors would allow this book to be "sold" for free.  I bet it won't be free for much longer!♫ A Review by Chris Lawson