Review: Data Mining more Lucrative than Gold Mining
Rating: 5 out of 5
Date: 05 12, 2013
In today's world if we want to succeed in business we need to conduct it intelligently. "Data Mining" as the author calls it, offers the resources available to us to grasp that elusive success.As there is so much data circulating around the internet, one can easily get overwhelmed and lost. This book helps you assess why data is so critical, and how analysing it intelligently can help you sift the relevant information from the dregs and leads you to insights and their application, that are generally obscured from our sight.A book that could have been hard to digest for the technically challenged like myself, "a worthless collection of 0's and 1's", becomes exciting and valuable when you can gain information from it and it starts answering your questions.The author "automagically" (once again using his term) takes you to the heart of the solutions and helps you unravel. Data Mining is obviously becoming more accessible and more lucrative than Gold Mining.