Review: Useful for marketing my small business
Rating: 5 out of 5
Date: 05 24, 2014
Recently opened up a small online business and thought I'd do a bit of research before marketing it. This book, aimed at beginners, looked like what I needed. At more than 150 pages, it's a decent size, yet it's not too wordy. One of my favorite sections of the book is the Complete Marketing Plan section. Very concise list-format tips on marketing. Another thing I like about the book is it has images to support the text. For instance, when telling you how to create a domain name, it has images of the specific webpage. I already have a webpage, but for people who don't, there's plenty of information on setting one up and picking a domain. Some of the other topics covered are setting up a business email, setting up plugins, using Wordpress, branding yourself, using SEO, using keywords, social media (in the bonus chapter) and more. The content is organized and edited well, so it's not a difficult read. Overall, if you are just getting into internet marketing your business online, I'd recommend this book to you.