Review: Personal coach for business
Rating: 5 out of 5
Date: 06 9, 2014
In the last couple of years, personal development techniques has “stolen” allot from empowerment techniques used for athletes. In a similar way, I believe marketing techniques are “stealing” from the lights and glow of movie stars. This book provides an interesting oversight of how Hollywood techniques can be applied in today’s business of any kind. Interesting marketing concepts and some advice to remember for promoting business nowadays and why not, some principles that can work as well for young artists and/or business start-ups owners out there. An interesting approach in leveraging “paparazzi techniques” to grow and promote business – it is the first book of this kind I have read.