I love the concept of the whole process
I had an AOS brush I received as a gift about a year ago, which is what got me into not buying the squirt shave cream at the store.  I love the concept of the whole process.  The AOS product always lost some bristles but after about nine months it became unbearable to use that brush so I bought this one to replace it.  I expected this one to shed a little at first but it has been great on that front.  The company sent some tips on how to soften the bristles which I followed and I am very pleased with the softness pretty much from day one.  This one doesn't have the odor my AOS brush did for the first few weeks, maybe it was the process I used to soften it I don't know but I am much happier with this brush than my old one.  The company has also followed up a couple of times to make sure I am happy.  I am so I cannot comment how it would go if I wasn't but based on them contacting me I assume it would go pretty well.
Rating: 5 stars