Labor-saving!
Once I understood how to use the settings, this was much faster to use than a traditional wand or curling iron and feels much safer (no burns!). I’m NOT an expert user and I have fairly short hair which is just brushing my shoulders now; as you can see, I was able to get some nice soft curls to frame my face after just one proper use.  Its really easy to change the temperature, styling time, and left-right direction.  It’s quite lightweight so I could see myself taking it on travel.<br /><br />Cons:  battery life is short, just enough to do one head of hair (just), so if you have a lot of hair, this tool may not meet your needs. The winding mechanism runs too long for my shorter hair but there is no way to shorten the winding time; that would save battery life for me right now until my hair gets longer. While actually curling, it beeps each second; I’m just not a huge fan of the constant noise. The 2 short beeps to let you know to remove it would have been enough for me.  Also allow time to read the instructions which appear to be translated by a non-native speaker.<br />At this price point it’s pretty good value though; I would probably have given this product 5 stars except for the battery life.  We’ll see how durable it is.
Rating: 4 stars