A great purchase - you owe it to yourself to consider this product.
Good for finally able to stand UP straight when putting tight shoes on.  The blade is very thin (as it should) and flexible (as it should).  This allows for minimum wedge between your foot and the shoe (which is already very tight).  Being able to stand up and do this really helps with the lower back, neck, and so on.<br /><br />I would not use a short shoe horn having to bend over and whatnot, anymore.  Having tried this, I have to say that you owe it to yourself to buy an expandable, long-handled, thin-bladed, metal/steel durable shoe horn.<br /><br />There are other sellers with other products similar to this.  To be honest, this product is slightly cheaper made in material and craft--but not by much.  I own another shoe horn about twice as expensive as this one and, yes, I can detect the difference between the two, but not enough to pay $twice the amount.  Thus I am giving it a 5-star review for:  Performance, Expectation, and Low Cost.
Rating: 5 stars