Good recovery cream
Used this on a bruise and have also started using it on sore muscles after hard mountain bike rides.  A little bit goes a long way... to much and you'll feel the 'cool' menthol TOO long.  I think it really helped to heal my bruise quickly (arnica!) and while it's difficult to quantify how much it helps sore muscles recover, it certainly doesn't hurt.  Affordable and worth using in my opinion.
Rating: 5 stars