Amazon Reload:  Marketing:  Meh; Technology:  Yeesh!
Amazon has changed up its Gift Card Reload Program.  The Eye Candy leaves me, a regular Gift card reloader, underwhelmed.<br /><br />Indeed, it looks and feels more confusing.<br /><br />The underlying tech seems to have changed.<br />Previously both the amount of the reload and the 2% cashback showed up quicker.<br /><br />Now the reload transaction took a little longer to show up.  The 2% Cash Back took even longer to show up.<br /><br />Amazon failed to have announced the changes ahead of time!<br /><br />Given the changes, the transaction should not slowed down and the 2% Cash Back should have been instanteous as it was previously.<br /><br />Can't say I can blame other customers more alarming bad reviews.  I join those saying, if it wasn't broke, why change it?<br /><br />The explanation could have been given in the announcement that didn't happen.<br /><br />I'll continue to use the program and monitor the situation.
Rating: 2 stars