No gimmick, as described
Amazon has a wide variety of gift cards and is a one stop shop if you have several you need to buy as gifts. The only complaint was shipping time, it took about 2 weeks to arrive. I sent it directly to the person it was for, but there wasn't an option to enclose a gift note telling who the gift was from and hiding prices on the invoice. That was the only negative about the purchase.
Rating: 4 stars