Who needs food coloring when the flavor is great?!
This is a great product. It doesn't have preservatives or artificial food coloring.  The info states that its expiration date is a little less than a year, vs 2 to 3 years for the standard version.  Thats fine with me, I don't expect to have it laying around for that long.  The flavor is great.  I use it with sparkling water to make my own soda.  I can make it as light or as heavy as I want.  My kids and their friends love it.
Rating: 5 stars