AMAZING, 100% smudge proof magic!!
I came across this brand by a random Facebook add and decided to give it a try for my daughter's dance recital.  I am in complete AWE of how this lipstick works.  It is without a doubt NOT RUBBING OFF  I can take my fingers and rub rub rub my lips and NOTHING!  I can lick my lips, eat, drink, use a napkin....NOTHING.  I use a little make up remover at the end of the day to get it off and a little elbow grease.  But nothing that hurts your lips.  Forget those high end overpriced lipsticks like Anastasia that claims to be #1 in America and smudge proof (it's not btw)  this affordable, under advertised, unknown lipstick is AMAZING and 100% smudge proof!  You will not regret it! (FYI this is for the liquid type, NOT the sticks! I did not find those to be smudge proof)
Rating: 5 stars