Keep Your Color In Your Hair, Not Down the Drain!
If you're trying to keep a haircolor very vibrant (mine is a super-bright red: red being the hardest color to hold, and bright colors tend to bleed out), this product is a lifesaver!  Put about 5-7 pumps through your hair and you will notice that color going down the drain is completely diminished or very light.  I use the Color Assure shampoo and conditioner after this, and then finish with the Color Assure gloss spray, which locks the color in.  No longer afraid to wear white shirts, and my pillowcases aren't spotted up!
Rating: 5 stars