Beware of the toothbrush!  Mine is rough and splinters around the head of the brush.
The toothpaste is great. The charcoal powder is messy, I haven't used it enough times to know if it works well.  The toothbrush is rough and it actually cut my lip the first time I used it.  It was splintered around the head, and I didn't notice until I saw blood.  I sanded the rough spots down and it seemed better.  The second time I used it, one of the bristles came off in my mouth.  Needless to say, it is in the trash can.  I emailed the company, and almost a week later I have not heard back from them.  Buy at your own risk, not sure if this company stands behind their products.
Rating: 2 stars