I always buy this in bulk!
My lips are horribly addicted to stick lip balms, but I don't love most ingredients in the common brands (such as Chapstick) and I find myself reapplying obsessively all day. I reapply much less with this brand and if I happen to leave home without it, while I still feel some discomfort from not having that layer of moisture on my lips, I also feel like I'm not as tortured as I would be when I was using other brands. For me, that means it's actually doing it's job of moisturizing my lips and keeping them supple for longer periods. I buy in bulk to keep in multiple rooms of the house and in different bags.
Rating: 5 stars