Surprise!  I like the Personal Comfort Setting.
After a couple of years of Braun, I was ready to switch back to Norelco.  I picked this shaver because of the deep discount, figuring that the Personal Comfort Setting gismo was just a marketing ploy.  But I find I really do like it.  At the "sensitive" setting, I am able to shave with a very light touch, an experience I prefer to the "normal" setting.  And I like the Norelco MUCH better than the Braun.
Rating: 5 stars