My wife will not use anything else
Seriously; since I bought her first DE razor, and purchased this with it, she will not go with anything else.  She loves the lily-of-the-valley scent and the shave she gets.  Initially, I purchased this since it was one of the only higher end soaps that did not contain animal products (a concern for her) but she fell in love - this was, probably, her fifth (or so) tub in a couple of years.  I tried it once on my face and it rivaled my usual TOBS soaps for comfort and BBS results.
Rating: 4 stars