Choosing an appropriate higher educational establishment is never easy, mostly because when considering each of them closer, they all offer practically the same services, with a barely tangible difference in pricing policy, organizational culture, and demands to the students. However, enrolling into university is, nevertheless, a crucial choice that will predetermine one’s future career and shape one like a professional. The University of Indianapolis is one of such places; helping people acquire the necessary knowledge and the crucial skills, it provides ample opportunities for further growth. When talking about the University of Indianapolis, one will mention the fact that it offers a large variety of programs for Masters, Bachelors, Associates and other Doctoral and Non-Doctoral degrees. Also, the University of Indianapolis provides more than a flexible system to choose the desired program and to include the subjects that can help one become a highly valued specialist. Despite all these advantages, however, the University of Indianapolis is, sadly enough, rather underrepresented among the students not only in the USA but also all over the world. Therefore, the University of Indianapolis needs a project that could help the people in need of high-quality education to learn about it. Therefore, the key goal of the given paper is to make the University of Indianapolis more famous by displaying its advantages in the most graphical way possible. Even though the medium that has been used for communicating the rationale for the study is rather old, it is still necessary to admit that an essay is much or persuasive than an oral presentation. In contrast to a speech, which can be argued against and whose author can be ultimately shunned, an essay does not presuppose a discussion; instead, it offers a range of theses for the reader to agree or disagree with, therefore, convincing the latter in a milder yet more efficient way. The audience, which the authors of the given project target at, consists of students and the people who would like to acquire new skills in addition to the ones that they already have, or, perhaps, polish these skills to perfection. It is essential that, though the given paper will presumably excite mostly high school or college students, the paper is not bound to any age and does not presuppose any restrictions concerning the target audience. Therefore, the latter can be stretched to the number of people that the University of Indianapolis can hold. It can be expected that the given presentation will make people feel curious about the educational options that the University of Indianapolis offers. In addition, it can be assumed that the audience is going to be excited to learn more about the University of Indianapolis as an educational establishment, i.e., check some of the specifics of its history and learn more about what the University of Indianapolis looks like, as well as what it feels like to be a part of its student community. The given paper will satisfy the audience’s curiosity by both describing the University of Indianapolis’ current state and by offering the viewers a short retrospective on the history of the University. Therefore, the key rationale for writing the given paper is the diversity of information that the University of Indianapolis offers to its students. No matter whet