ShantanuT01/DACTYL-Pretraining huggingface dataset:
The process of launching a new product or service requires careful planning. The planning process starts with identifying important research questions. This paper deals with the strategy for gathering the information needed to determine the viability of launching Best Buy in the Russian Market. Overview of the Marketing Research Plan This plan presents the market research approaches needed to determine whether it is viable to launch Best Buy in the Russian market. Goal of the Plan The goal of the plan is to identify the most effective market research approaches that can help to determine the viability of launching Best Buy in the Russian market. Deliverables The three main deliverables of the plan are as follows. First, the plan identifies the specific market research requirements that should precede the launch of Best Buy in Russia. The launch of Best Buy in Russia will present many complex issues. The first step in demystifying the issues is identifying the correct research questions. The second deliverable of this plan is the development of a data acquisition strategy to help in answering the pertinent questions. This involves making decisions regarding the best strategies to use from the pool of market research methods available to researchers. The third deliverable is the financial plan for the entire process. The process of market research must fit within the available budgetary resources. Overview of Best Buy Best Buy is an American consumer electronics chain with operations in various countries. Best Buy operates many retail shops under various brand names. Currently, the company does not have any business activities in Russia. However, it has several subsidiaries that do business in various parts of the world. It also has several subsidiaries in the US that handle various business ventures. Reasons for Best Buy’s Success in the US Best Buy’s success in the US and in its overseas branches came from the consumer culture of the western world. Best Buy became successful in the US because of the society’s appetite for consumer electronics. This success gave Best Buy the experience it currently relies on to run its overseas operations.   * Unique Product Value in the Marketplace Best Buy provides its customers with a wide variety of consumer electronics. This is the brand’s unique selling point. The company is a dedicated electronics retailer. It has a wide variety of consumer electronic products in its stores. Its shops appeal to consumers who want a variety of options when shopping for electronic products.   * Target Market Best Buy’s target market in Russia is the middle and upper classes. The following assessment describes the target market in more detail.   * Demographic Profile Russia is a very large country. The socioeconomic conditions of its people vary from region to region. The country has a sizeable number of people who fall in the middle and upper classes. This is the target market for Best Buy because they have a high purchasing power. In addition, the products sold by Best Buy appeal to people who are looking for convenience in their lives. The store also
The United States legal system is a complex phenomenon in which all the duties and powers are distributed among its federal and state judiciary bodies. The state of New Jersey is not an exception to this rule, and the relation of the Morris County Prosecutors Office in Morristown, NJ (Zip code 07963) to the current US court system is the relation of a part to the whole as the prosecutor’s offices are viewed as integral parts of the US legal system (Office of the Prosecutor, 2009). For better understanding of the US legal system, it is necessary to inquire about the terms like Megan’s law, criminal and civil cases, jurisdiction, etc. Thus, Megan’s law is the legally established demand for all former “sex offenders to register with local police” (NJ Office of the Attorney General, 2007). The law was passed in Jersey in 1994 after Megan Kanka, a 7-year old girl had been raped and murdered by a recidivist sex offender that was the Kankas family neighbor (NJ Office of the Attorney General, 2007). Thus, Megan’s law was based on the criminal case, and here the need to define both criminal and civil cases appears. Accordingly, a criminal case is lawsuit filed against a person accused of committing a crime. At the same time, a civil case “is a court procedure for working out a disagreement between two people, businesses, or organizations” (Courts, 2009). Both criminal and civil cases are ruled by courts according to their jurisdictions, i. e. the power of this or that court to decide cases of a certain class and in a certain geographical area (Federal Justice Center, 2009). The relations of various branches of the US legal system are also important for its proper functioning (Federal Justice Center, 2009). Thus, the prosecutor’s office is closely connected to the local police departments while the latter have to report the findings of their investigation to the prosec
Fast facts WebEx is a leading provider of multimedia conferencing services. Multimedia conferencing lets people in dispersed organisations collaborate by sharing voice, data, and video streams from their own desktops. WebEx has a clear focus on delivering a pervasive multimedia communication service. WebEx prefers to call this service multimedia communications rather than live collaboration or Webconferencing. They emphasise the simplicity and ubiquity of the service, saying that it provides a “media dial tone” in the same way that voice dial tone is provided by a PSTN. In common with other providers of multimedia conferencing, WebEx services can be used for any number of participants from a 1:1 to a full event conference linking many thousands of people. Key findings In the opinion of Bloor Research, the following represent the key facts of which prospective users should be aware:   * WebEx is a unique communications company that possesses the only globally distributed information-switching network specifically designed for the delivery of multimedia Web communications.   * WebEx is the most successful provider of online meeting services. Its powerful underlying network technology provides it with the potential to extend the scope of its services in several directions.   * WebEx delivers separately priced services to support the four main types of live collaboration meetings that most organisations need. Each of these services is tailored to a specific task and enhanced with additional management facilities.   * WebEx has invested heavily in a large scale multimedia network but this investment will insulate WebEx from the high cost of ISDN-based video conferencing and also the quality and reliability issues associated with delivering multimedia conferences over the Internet.   * As WebEx does not need to store presentations in a central data server, it is not affected by common customer concerns about the security of data held outside their firewall. The bottom line WebEx delivers a very successful multimedia communication service that is well suited to the key teleconferencing requirements of major organisations. The WebEx architecture is designed to deliver a high-quality and easy-to-use conferencing service meeting the key requirements for the successful adoption of Live Collaboration. Vendor information Background information Founded in 1996, WebEx started offering WebEx Meeting Centre its first real-time, interactive multimedia communications service in February 1999. WebEx now has 64% of the market in online meeting and Webconferencing services and serves 8,000 customers around the world, including well-known enterprises such as Boeing, BEA, Agilent, Kodak and Kyocera. WebEx services are integrated by some of the most respected communications and application providers, including AT&T, France Telecom, Yahoo!, and SAP. Financial results WebEx had 639 full-time employees on December 31, 2002, including 122 in research and development positions. A significant amount of WebEx’s development and testing activity is conducted by their subs
Executive Summary Expansion to a new location creates many important concerns for the business that could threaten its success if they remain unaddressed. Indonesian culture and market differ a lot from those of Europe and the United States, and thus it is necessary to create a specific marketing plan suitable for Indonesia to succeed at expansion. The present paper lists various considerations that could impact the planned expansion both positively and negatively, including legal constraints, government policies, language, and many others. Based on this information, the paper proposes a marketing plan that will help to differentiate the service from alternatives, establish its value, and raise awareness of the brand. Implementing the proposed plan would help the company to expand to Indonesia successfully and earn a significant market share in this competitive tourism market. Introduction When expanding into a foreign market, companies need to adjust their marketing in accordance with cultural values, attitudes, and trends that prevail in the target market. To do that, it is critical to research the country of potential expansion to gain awareness of various considerations and opportunities. In the present case, the company is a web-based services developer, and the product is an online travel aggregator. The company is considering introducing this product in Indonesia, and thus requires an understanding of cultural impacts and an effective marketing strategy. Cultural Analysis Indonesia has a favorable geographic location and has a warm climate, which attracts many international tourists to the country each year. However, Indonesian people also enjoy traveling and usually choose other locations in the country as their destination (Pramoto, 2017). When preparing for a trip people need to select hotels or apartments, book flights, and compare prices in advance. Travel aggregators are the quickest and easiest way to do that because they allow travelers to get the service provided by travel agents at a fraction of the price and in the comfort of their home. Thus, the product
The poem seems to suggest a search. Apparently, the persona is looking for something without much success. Repetition here suggests that the search is continuous and maybe even frantic. Additionally, the object that is for is not being found and therefore the search continues repeatedly. The use of “that drawer” suggests the use of choice and effort in evaluating and deciding which drawer to pick out. Alternatively, the poem can be said to be describing an examination process rather than a search. Suggestively, that the persona is examining the drawers and finding them empty. The repetition suggests that several drawers are examined without success. The last line can be taken to be either a summary or a conclusion that there is nothing in the drawer. This can also be taken as a soliloquy, the poet is going through a realization process that the drawer is empty. The different lines said in different tones reveal different emotional stages: confusion, panic, frantic calls, realization and understanding, acceptance, regret and bitterness. The emotions are not limited to these listed but may be somehow like the stages of realization of a terminal disease. My interpretation of the poem goes to how frantic life can be; chasing what is not there. We often look through the many drawers of life hoping to find something meaningful only to be disappointed that there is nothing superior stowed away and hidden for us to find. This is the tragedy that is life. We start of confused, angry and even resentful that what we have chased is not what we thought. Then we end up realizing and accepting, no matter how grudgingly, that we cannot change it. Nourbese Philip Nourbese Philip is undeniably talented. She has written several acclaimed anthologies and has a lot of mind-blowing poetry. One of these rich poems is Discourse on the Logic of Language. This piece brings to light the conflict within her about the use of a “colonial” language to express herself. It also highlights the struggle for identity from her perspective. She is an educated person who still wants to identify with her African roots. Yet she cannot because of language constraints. This excellent piece reflects her main theme in most of her works: the struggle for identity with her roots in the face of a foreign culture. The piece is bravely arranged and written; boasting of musical and linguistic creativity. Computer generated poetry Computer generated poetry is impersonal, period! It does not have the characteristics of humanly written pieces, no matter how close it comes to. Poetry’s flare comes from the writing down of feelings and creative flouting of traditional grammar rules. It is where raw emotion is expresse
In the contemporary world of diplomacy, leadership style is the most important feature of any political figure. Elizabeth II is the longest-reigning monarch of Britain, whereas Sultan Qaboos bin Said is the longest-serving ruler of the Arab world. Both of these figures have a history of outstanding leadership behind them, which had a positive impact on their countries, as well as on the global political climate. Background Elizabeth Alexandra May was born on April 21, 1926, to the family of Duke and Duchess of York, future King George VI and Queen Elizabeth, also known as the Queen Mother. Elizabeth was their first daughter and therefore became the heiress presumptive, eventually ascending the throne at the age of 25 after her father died on 6 February 1952. Throughout her childhood years, Elizabeth was involved in the matters of the Royal family. She delivered her first official speech at the age of 14 as she spoke on the BBC’s Children’s Hour radio program, addressing children who had to be evacuated because of the war (Global News, 2012). During the war, Elizabeth became a qualified driver and mechanic to drive a military truck, reaching the rank of Junior Commander by the end of her service (Global News, 2012). She frequently participated in tours across the territories of the British Empire. Her involvement with the royal duties increased when her father became ill and was unable to travel; it is primarily due to her strong positive image and prior experience as the representative of the British monarchy that the public welcomed her on the throne. Due to the context of her ruling and the changes that took place in the British Empire after she ascended the throne, she practiced a situational leadership model. Sultan Qaboos bin Said, too, is a descendant of a ruling dynasty. He was born on November 18, 1940, into the family of the current Oman ruler Sultan Said bin Taimur (His Majesty Personal Website, n.d.). The future Sultan was brought up in the city of Salalah and graduated from Britain’s Sandhurst military academy in September 1962 (Kaplan, 2011). He also served on an operational tour of duty with the British army in Germany (Oxford Reference, 2017). Once he returned to Oman after completing his studies and service, he was kept in the city of Salalah by his domineering father, who aimed to keep Oman “an isolated and economically backward society, in which slavery was still common, and oil revenues were spent exclusively on defense” (Oxford Reference, 2017, para. 2). Meanwhile, Qaboos saw the failures of the contemporary government and wanted to change Oman, making it more modernized and structured, which led to him deposing his father in a coup and ascending the throne in 1970 with the military help of Britain, Iran, Jordan, Saudi Arabia, and the Emirates, as well as the general approval of Oman’s public (Oxford Reference, 2017). He has been the absolute roller of Oman ever since, which re
Introduction Uncertainty is a typical corporate life that calls for organizations to develop different mechanisms to cope with it. Unfortunately, not all organizations behave similarly to avoid perceived uncertainty. According to Geert Hofstede, this occurs since uncertainty avoidance is a culturally-dependent variable, and not all companies have similar values. The uncertainty-avoidance dimension reflects the degree to which a specific culture embraces future unpredictability. Cultures with high uncertainty avoidance depend intensely on set rules and strategies. Contrarily, societies with lower uncertainty avoidance tend to be more relaxed about the design of doing things. During this era of greater internationalization and international business, the levels of uncertainty avoidance influence consumers’ purchase decisions and corporate liquidity management. Relevance of Uncertainty-Avoidance Dimension in International Business The uncertainty-avoidance dimension is essential in liquidity control in dynamic and static international business environments. The global financial crisis changes the international business environment, increasing corporate management liquidity. According to Tran (2020), firms with a great uncertainty avoidance culture are more intolerant of vagueness and prefer foreseeable outcomes. People from such cultures have higher precautionary motives to avoid uncertainties. Hence, the native culture determines the companies’ decisions and behaviors regarding liquidity management. The uncertainty-avoidance dimension also influences consumers’ decisions to purchase different goods and services. Due to the recent globalization, in
Below is an analysis of the brine shrimp commonly known as the Artemia Salina by the scientific name. The Brine Shrimp can be traced back in the ancient days, the days of Sumerian in Mesopotamia and their attempt to domesticate animals as well as finding alternative sources of food other than hunting and gathering. The Artemia was discovered during the early man fishing escapades. The Artemia are seawater animals that are found in the inland salt-water lakes but ironically, most of them cannot be found in oceans. The highest population of Artemia is in Dead Sea where there is high concentration of salty water. They have a conspicuous ability of surviving in high salinity levels where no other type of fish can survive. Abstract The hypothesis of this experiment is to determine whether more alkalinity meant that more brine shrimps would be hatched or not. However, from the experiment an increase in alkalinity may not result to an increase in the number of brine shrimp larvae hatched. Discussion The Brine shrimp, which is also known as the Sea monkey, has been used in the modern world as food for fish and is of high quality because it can be grown using the aquaculture in the laboratories. In addition, the aqua culture can be prepared to suit its perfect conditions for multiplication where their number increases within a very short time. Sea salt is required when preparing this solution and ordinary salt is usually not recommended because its concentration and density differ from that of the sea salt. Water is prepared by adding bicarbonate sodium to neutralize it. Then it is heated to about sixty-four degree Celsius so that the cysts may hatch faster. Salt is then added little by little and stirred until it dissolves completely to form a solution. A source of light is placed near the beaker for the observation required to be clear. A pump with a hosepipe helps to aerate the beaker because a lot of air is required during this process. The brine shrimp cysts are put in the beaker and the eggs hatch after a period of fifteen to twenty hours. To harvest the brine shrimp larvae, which have just been hatched a very bright source of light is placed at the top of the beaker. The larvae that are attracted to the source of light float at the top and they can be harvested to be used as food for the fish in the aquarium. The aqua culture brine shrimps has been the most common type of food, which is fed to fish in the aquariums due to the amount of time and resources spent in their preparation. The ability to survive in very alkaline environment, which other aquatic animals cannot survive, has been hesitation in classifying the brine shrimp as an aquatic animal. It has, however, been seen as an indicator of highly a
Mark Salzman’s book Iron and Silk, discusses the experiences he faced in China as a teacher. It is necessary to note that he had learned a lot about Chinese culture before he went to that country. However, Salzman had realized that the Chinese culture was different from that of his home country only after he came to China. The verbal communication and gestures, customs, and food are quite different from what he was used to in America. This paper will focus on some of Salzman’s experiences, which helped him understand the new culture in a better way. These experiences involve traditions, non-verbal communication, and even foods. The visual representation of certain practices and customs affects the perception of an individual towards others who belong to a different culture. If this individual lacks an understanding of the Chinese culture, he or she may perceive the new culture of bowing the head as primitive or even strange behavior. Salzman knew this tradition and respected it. However, the way people greet each other also became a good lesson for Salzman as he learned that Chinese people were very respectful of other people’s traditions, too. For instance, Master Pan Qingfu “extended his hand,” and Salzman appreciated this readiness to be respectful of his traditions (Salzman 66). Thus, even simple gestures helped Salzman develop his understanding of the different culture. Salzman also realized how different Chinese foods could be. Unlike in America where dogs are human friends, a hotel menu in China where dog meat is served may influence a new person to hate this culture. In the case of Salzman, he never showed disrespect and ate the Chinese meals ‘as if this mound would give him power” (Salzman 34). Apart from differences in the menu, Salzman realized how hospitable, generous, and kind Chinese people were. For instance, he only mentioned he was hungry, and in a few minutes, he had more food than he “could eat in a week set in front of” him (Salzman 71). Salzman was not ready for such responsiveness. Admittedly, the author appreciated this hospitality and respect the traditions and customs of his Chinese friends and acquaintances. Finally, Salzman witnessed a lot of examples of Chinese social responsibility and readiness to help. The author recalled that Chinese people helped each other in many ways. In the 1980s, Chinese people had to face lots of financial difficulties, and many had numerous problems. Nonetheless, friends and even neighbors always helped each other in the time of need. For instance, the author notes that the woman held a memorial service, and her house “was crowded with friends and neighbors who came to help with cooking and cleaning” (Salzman 79). Likewise, Salzman had numerous situations when he needed help and his new friends, his students were ready to help. From the above reflection of the cultural background of an individual in terms of food, tradition, and way of interaction may influence the perception of that person towards others belonging to different cultures. Salzman realized