Introduction The experience that people receive by visiting art museums may differ from one person to another. Some visitors prefer to engage with an exhibit without any help, while other individuals want to gather more information with the aid of additional devices. For that purpose, people started to create interactive exhibitions which allow visitors to participate in or become a part of an installation. The development of technology also became a part of the solution as its incorporation into one’s experience at a museum allows people to engage in the active learning process. This paper aims to address two central themes connected to interactive design of museum exhibitions. First, it attempts to analyze the introduction of technology as a deliberate design strategy to increase visitor participation. The emerging technological equipment fosters the involvement of visitors with such techniques as augmented or virtual reality and interactive walls and tables. Furthermore, user participation and co-creation of art installations place individuals in the center of attention and further help the learning process. Second, the paper assesses the issue of knowledge retention as the interaction of visitors with an exhibit does not always result in them taking the gathered information home. One’s learning experience may be supported through preserving information with the use of social media and additional devices. How Is Having Interactive Exhibitions Beneficial to Engagement People may visit art museum exhibitions for a number of purposes. First of all, visual appreciation for the works of art may be the central reason for visiting a museum as it allows individuals to view art pieces that could not be seen otherwise. Furthermore, the process of learning is also at the core of every exhibition as museums usually provide much information about the authors of art pieces and the history of art itself. Thus, the process of museum visiting is linked to education and information gathering. While people may view art and appreciate its visual beauty, not everybody can be engaged by an exhibition in the same way. To engage the audience and affect the participation rate, museums started to adopt some interactive techniques into the design of their exhibitions. According to Heath, Luff, Lehn, Hindmarsh, and Cleverly (2002), many pieces of visual art may need a more active visitor that can pay enough attention to the creation to see its underlying motives and analyze its true meaning. Therefore, the problem of keeping the visitors interested and focused becomes apparent in the field of museum design. The solution that lies in interactive exhibitions offers some benefits for visitor participation. For instance, the inclusion of interactive pieces may encourage visitors to pay attention and improve their learning experience. Moreover, mixing traditional methods of exhibition design with some new approaches can also provide a place for visitors to relax and change their way of perception as they stop simply observing the art and use other types of information gathering. Finally, interaction with the art may allow visitors to personalize their experiences. How Is Interactive Design Done Now The current state of interactive des