Introduction Randolph W. Cameron is an author, and former management associate in New York’s Avon distribution centre in Rye. He has also served as the director of inner city market development in the company’s New York head office. He has also served as the vice president of D. Parke Gibson Associates, Inc, which is one of America’s first black marketing and communications consulting firm. He later on became the owner of Cameron Enterprises, a management consulting firm in New York. In this book, he expresses his own thoughts and aspirations of mentoring minority leaders in the business world, especially ‘black’ executives. Author Cameron glances at the 1980s business events, which has concurrently represented some bad and good times for blacks, in the new corporate America. Such good times can be marked by the achievement of Barry Rand, who was the president of Xerox’s U.S. Marketing Group, while the bad times during this period was signified by a stock market crash that mostly led to black managers feeling the axe of being downsized from various corporations around America. From this context, the Minority Executives’ Handbook becomes quite significant. Book Review In this book, Cameron describes the scene in corporate environment, which is mainly characterized by the corporate attitude, punctuality, personal presentation, personal grooming, career planning, and the unbridled politicking. He also emphasizes on having the right look for business and implores on black men to confine their facial hair to the more traditional mustache and nothing less short of that until they climb the corporate ladder and get into ‘real’ management. By having and owning a corporate image, it creates a perception of knowledge and reliability, which will relatively matter both inside and outside the corporate. In his own view, author Cameron observes that every corporate has an exceptional way of doing business, which later defines the overall corporate culture. He also confers in his sentiments, that black individuals who have aspirations in the business world, should first acquaint themselves on how information is passed informally while also being part of the relevant ‘office grapevines’. Although such office grapevines may help in keeping one a notch higher with significant information, Cameron however, cautions for a complete distinction from the mundane office gossip (Cameron, 1997). Through case studies, Cameron enlightens the readers on the vivid picture of racism in the corporate world while also providing a check list, which describes a manager’s challenge in setting up an appropriate ambiance where people can realistically encourage themselves in utmost confidence. Such conditions set up a tone for corporate business since managers find it hard to motivate workers. From Cameron’s perspective, a good number of young black managers usually step into the business arena with a ‘sizzling fire’ to impact the business world only to be smothered by the veterans. In chapter three of this book, new minority managers are highly implored on self presentation, which is a fair perception than ones likeability. Cameron stresses need to maintain self identity due to the lily-white corporate scenery, which