Introduction Effective communication in small companies is the goal managers try to achieve. Some people like to see information, some people prefer to hear information, and some people want to touch it and make sure that everything is real (Aileron 2017). The choice of communication mediums plays an important role in the work of a company. As a communicative manager of a discount electronics retail warehouse company Lee Electronics, my task is to communicate the news about successfully achieved sales targets and introduce monetary bonuses to the staff at Christmas time. I find emails to all staff, posters around the company, and a general manager presentation as the most helpful mediums to introduce new messages to employees. Three Mediums Each communication medium has its specific goals and effects on people. The choice of mediums depends on organizational communication tasks and the levels of their ambiguity. According to Miller (2015), ambiguity includes existing conflicts and interpretations of the facts, and managers have to inform their employees in an unambiguous way to avoid wrong and unnecessary judgments. In the case under analysis, the beneficial aspect of this method is the necessity to present positive news with a financial outcome. It is not enough to introduce a report and make sure that it is heard and understood by everyone. The manager has to explain the causes of this situation and motivate people to make new achievements. Communication through email remains one of the efficient ways to connect people and exchange information. More than 100 billion emails are sent every day, and more than a half of addressees are glad to receive them (Sullivan 2017). The creation of a poster is a fundamental method of communication that proves the progress and impact of visual media (Deželan & Maksuti 2016). A presentation is a chance to unite people and make them listen to the same information under the same conditions. This medium not only promotes inspiration for employees but also helps the manager gain confidence (Hamilton 2018). All these methods have clear rationales and require a thorough planning process. Choice and Reasons Emails to all staff are chosen because these small pieces of information can be easily sent in a short period. They do not need many efforts to be created and provide employees with all the necessary facts. In Appendix, the example of an email is given. Posters are used to inspire people and prove that all employees have the same benefits and bonuses. This communication style removes any boundaries and promotes organizational equality. Finally, a presentation of a general manager is a chance to gather all the staff and verbally present the information. This method provides people with an opportunity to ask questions and demonstrate their reactions. Employers can observe their people and define the worth of the chosen announcement. Message Communication All three communication methods have their peculiarities and outcomes in a working process. A manager has to understand the relevance of mobile, online, and visual forms of communication. In addition, attitudes of people and their acceptance of the information have to be evaluated for further improvements and progress. Bonuses can motivate but also may frustrate because some people want t