Introduction Axiom telecommunications was founded in 2003 when the management team found a niche in the corporate world and set out to establish a mobile solutions provider that specifically targeted the corporate world. Axiom Telecommunications is still a budding company that is yet to operate at multinational level and presently it is located in Dubai (Axiom 2011). For the purposes of this paper, I ordered for some merchandise and kept active contact with the company until delivery was made to the customer in Kuwait City, the capital city of Kuwait. That was a shipment of 24 Sony Erickson mobile phones to a client in Kuwait City. The order was made on 23 April 2013 and it was delivered by 8 May 2013 to Kuwait, which was an impressive consignation of goods and services and it beats doing business purely online. I was impressed by the speed and efficiency by which my order was delivered. The company, as noted above, deals with electronic merchandise, and specifically those that hail from the telecommunications industry, viz. mobile phones, cable phones, projectors, computers, and fibre optics among others. In addition to all these, the company has a very neat organisational structure that is fitted with all the relevant departments including human resources, executive management, board of directors, and most importantly, it has a customer care unit. The customer care unit is in charge of handling the company’s interactions with the public and it consists of a team of up to 20 intelligent professional customer care agents. In fact, currently it is the hiring season and the company just posted several vacant positions online on its website. The most important aspects of customer satisfaction entail quality, money, issue factors, accommodation and cooperation, and on–time deliveries (Morgeson et al. 2011). Axiom Telecommunications has most of these variables balanced at an optimal level to keep customers happy. The money factor comes in when there are changes to the pricing or billing of delivery. Usually, if customers are not informed beforehand, it could lead to complaints and so with Axiom, the company has a policy of absorbing financial changes that arise after the completion of the original contract with the customer. Of course, this requirement becomes relevant where there is a vitiating mistake or if the change favours the customer and requires the company to refund money. The issue of accommodation occurs when customers need the company’s indulgence, for instance to delay a delivery. Axiom tries to accommodate such customers without charging extra fees for storage or any such collateral as ma be negligible. The quality of goods from Axiom as indicated by the aforementioned consignment is above average and this aspect must be the case for the rest of its goods and services as well for the company receives only positive reviews from peer reviewed software marketing journals. Additionally, its annual growth is far from studded and this element must have something to do with the good quality of its products and services. Measures taken by the company to satisfy customers and a comprehensive Comparison of findings with literature From personal experience, the customer care