Executive Summary Globalization has increased the number of people who travel for either business or leisure purposes. Naturally, the passport, which is an essential travel document, has become of immense value. However, it is prone to theft, damage, and misplacement. This problem inconveniences most people who are unable to travel because they have to replace the travel document. Much more waste a lot of money paying for this service and spend countless numbers of weeks in foreign embassies waiting for such replacements. This report is a business proposal for the setting up of a virtual passport service to enable people to travel paperless. It is a new product innovation, which is only at an experimental stage in certain parts of the world. The report is divided into eight key sections. The first one outlines the problem and the opportunity for the business. It shows the need for new ideas and highlights some of the advantages that people could enjoy because of its implementation. The second section shows our company’s competitive advantage in securing this business. Key organizational competencies emerge as the main reasons for the optimism in making this business idea work. The third section of this report outlines our sales and marketing plan. It paves the way for the fourth section of the paper, which provides a synopsis of the competitive environment. Our business model appears in the subsequent section, showing how an advertisement business model would generate revenue for the company. The forecast section provides a broad overview of the market and presents a sales vision for the company. The seventh section of this report highlights the team that will deliver the organizational results. Comprising of three levels of management, we expect this team to accomplish the organizational milestones that appear in the last and eighth section of this report. Comprehensively, this business proposal presents a succinct understanding of how our organization would help with the rollout of a paperless passport service that would make it easier for people to travel around the world, without the worry of losing their travel documents. Problem/Opportunity It is a traveler’s nightmare to leave the house and arrive at an immigration office, only to realize that he/she has forgotten to carry their passport. Similarly, it is devastating for people to be stuck in foreign countries because their travel documents have been stolen from them and now have to camp at foreign embassies waiting for help. This fact is in line with the high number of lost/stolen passports reported by different countries each year. For example, averagely, Australia receives 38,000 cases of lost passports annually (Bourke 6). The numbers are higher in the US because according to the State Department, there could be up to 253,000 cases of lost passports reported every year (Bourke 6). Similarly, the same agency says that it receives up to 68,000 cases of stolen passports yearly (Titcomb 3). The situation is not different in Britain because according to Beckford, British travelers are spending millions of Euros each year paying for emergency travel documents because of lost or stolen passports (5). Replacing a lost or stolen passport could be emotionally draining for m