Introduction In the past two decades, chocolate has been considered a “junk food” due to the way in which its consumption has significantly contributed to the obesity epidemic within the U.S. at the present. Nearly 33% of adults within the U.S. are obese which represents a 60% increase over a 20 year period with the rate for child obesity not far behind at nearly triple what it was 30 years ago. Most of these cases have been attributed to the consumption of large amounts of junk food with chocolate being ranked among the most popular types to be eaten. However, it must be questioned whether chocolate truly deserves to be ranked as a junk food. The fact remains that numerous studies such as those by Howe (2012) have expressed that the consumption of chocolate is in fact beneficial and can aid in enabling a person to attain a healthier body [1] [2] . On the other hand, there are studies such as those by Hughes (2012) which state that it is the excess consumption of chocolate that has contributed significantly to obesity within the country [3] . It is based on this that this paper will examine aspects related to the current junk food culture, the portrayal of the media about junk food and chocolate as well as current academic literature surrounding the consumption of chocolate. The researcher expects that through this investigation a clearer picture can be seen regarding the nature of chocolate. It is the assumption of this study that chocolate can be considered a junk food depending on the quality and the quantity that has been eaten. The Age of the Junk Food Culture Junk food in the form of chips, dips, burgers, fries, sodas, candies and ice cream have become such a part of America’s culture that the most prevalent cultural distinction for American today is that of the “Junk Food” culture. The term “junk food” is actually a terminology that was originally developed during the early half of the 1970s to describe the growing proliferation of prepackaged easy to consumer food products that came in disposal wrappers [4] . The low nutritional content of said food products combined with the easy to dispose nature of their wrappings resulted in the creation of the term “junk food”. In nearly every town, city and state groceries, shopping malls and fast food restaurants carry some form of junk food that is rapidly consumed by a voracious public that enjoys the taste and convenience of such products. Unfortunately, this cultural distinction is actually slowly killing the American population due to resulting effects such food types have one the body. The recommended daily allowance of nutritional calories that a body should have in a single day as recommended by the American Medical Association is roughly 2,500 to 3,000 calories a day [5] . The problem with junk food is that due to their convenience and serving size most people are not aware that on average they consume more than 3,000 calories a day from the various forms of junk food they eat [6] . An average adult male in the U.S. should consume only 65 grams of fat and 2,500 calories in a single day yet a burger and fries combo meal with a large coke available at the local McDonald’s is equivalent to more than 50 grams of fat and 1500 cal