Introduction The era of information has led to the creation of the particular image of success and mass media created an image of a successful and stylish businessman. So, a lot of people are eager to become a white-collar rather than a farmer. Of course, the created image of “a big man with a big red tractor who grows a thousand acres of corn and votes republican” is not quite tempting (Astyk & Newton 76). Fortunately, this erroneous perception is likely to be forgotten soon since it is becoming obvious that agriculture is playing one of the essential roles in economies and farmers are those essential figures who move their countries forward. The recent changes in the world’s largest countries’ economies can be a good illustration of the exclusive role of agriculture which can enable a state to play an important role in the world. The definition of the farmer To understand the importance of agriculture, it is necessary, in the first place, to understand those people who work in this sphere. It is essential to define who the farmer is, what he does for his/her country. Thus, Ligutti regards the farmer as one of the most important occupations since it is the farmer who produces “the essential elements needed by mankind—food, clothing, fuel, shelter” (213). Farmers’ labor cannot be overestimated since all other people depend on the people working in the field greatly. I second this opinion and I would like to stress that while the problem of overpopulation is becoming frightening farmers’ professionalism and devotion is becoming decisive. Nevertheless, many people (especially youth) do not pay attention to the hard labor of farmers and know quite little about it. At the same time, many detest the idea of becoming a farmer since this occupation is associated with dirt and some other non-aesthetic things. However, they do not know about the beautiful and more important side of this profession. Farmers witness one of the most beautiful processes in the world: they see plants growing and they know how to make them grow faster. These people are lucky to work near nature, they are not stuffed in cramped offices crowded with plastic facilities. I used to wonder why farmers look healthier than office workers and I found the answer. First, farmers develop physically (instead of sitting at computers). Secondly, farmers get satisfaction since they always see the results of their work, those important products which other people will certainly appreciate. Fortunately, nowadays more people are aware of the peculiarities of this labor and the existing culture of farmers and this enables them to obtain the correct image of this profession. Manual work vs. white-collar work However, before considering the culture of the farmer, I would like to deal with a hopeful tendency of reevaluation of professional goals that occur in the United States. Thus, two decades ago people were attracted by the so-called white-collar environment, everyone wanted to work at an office using one’s brains rather than hands. However, nowadays many people come to understand the real value of any labor. In this respect, manual labor is being promoted now. For instance, “the cubicle” work is being criticized since people working in such environments usually do not produce anything and, as a result, they cannot see the outcomes of their work, they cannot be totally satisfied with their jobs and continue asking themselves what is wrong (Crawford 126). On the contrary, people working with their hands explici