ShantanuT01/DACTYL-Pretraining huggingface dataset:
Modern age is characterized by the high level of stress. High tempo, constant access to information and necessity to earn money and other factors together create a good basis for development of different psychological problems. Moreover, human feelings are the same as they were thousand years ago, that is why people suffer from different problems and issues, not being able to adjust or make some steps to move on. The following two stories are connected with this issue. The first story tells us about the life of a gay man, who was the first to adopt a child in California. Bill Jones knew that it would be a difficult task as society was not ready for accepting and understanding men like him, however, he decided to take a risk. Jones adopted little boy Aaron and it was clear for him that it would not be easy (“Pain, But No”, 2015). They both loved each other, though problems still appeared. Aarons mother was heroin addict and that is why there always was a shadow of the same threat. Being a lovely and good boy, Aaron, however, caused a great number of problems to his father. It turned out that he was addict to and this discovery also added tension to their relations. One day Bill was informed that Aaron had died from overdose. It was a great shock for a man and Bill still cries when he remembers this situation. Though, he does not regret about this decision and is happy that Aaron was in his life. The second article describes the life of a mother and her son. After a terrible car accident, Sean Carter became a disabled person. After a crash he found himself in a wheelchair with a traumatic brain injury (“For An Injured”, 2015). He was not able to speak or perform some other actions. It was a horrible situation for both Sean and his mother. However, Jenny decided to devote her life to her son. This decision, of course, changed their lives absolutely. Sean now is able to speak, typing letters on his iPod and this device voices them, while Seans mother takes care about him. Being in such a difficult situation, they both try not to despair, though it is still very difficult, as they confess. The most difficult thing for Jenny is to see her son disabled and wounded, being not able to live his own life, while Sean is very grateful to his mother. However, he also has some regrets connected with his life and future. He envies his brothers which have families and children. These two sorties describe very difficult and dramatic events which were experienced by different people. They have a lot of common, though be
Introduction It is paramount to mention that terrorism is a topic that has been actively discussed over the last few years. The fact that the number of casualties is astounding most of the time should not be overlooked. The scope of this issue also needs to be mentioned because it affects almost every single country all over the world. The biggest problem that is worth mentioning is that it is believed that the number of such activities is growing at an incredibly fast rate, and it is important to take necessary measures to limit and prevent such incidents. Human Trafficking It is important to mention that human trafficking is a serious offense and is regarded as a violent of the rights of an individual. The fact that numerous activists have managed to draw attention to this topic should not be overlooked, and some of the stories that are told by the victims are especially worrying. The problem that needs to be discussed is that it is not recognized as a unique terrorist activity in some parts of the world because the population does not have access to necessary information. 1 It is necessary to mention that one of the issues that complicate the research is that many individuals do not want to report instances of human trafficking. The reason is that such an experience can be traumatizing, and they are worried that it may affect their personal life. However, every person should have an understanding of his or her rights, and such information is kept confidential most of the time. It needs to be said that there is a dramatic dissimilarity in the way this problem is described by scientists, and some think that numerous internal and external factors are not taken into account most of the time. It is believed that economic inflexibility and possible political corruption should be perceived as problems that complicate the situation. 2 Another issue that is identified is that an individual that helps with trafficking is not recognized as a particular type of offender according to the international criminal law, and many suggest that it is necessary. 3 It is imperative to note that it is much different from enslavement most of the time, and should be treated as a separate type of offense. It is necessary to mention that there are various reasons for human trafficking but one of t
A History of the World in 6 Glasses by Tom Standage is the story of humanity beginning from the Stone Age up to the twenty-first century in the light of types of spirits and soft drinks consumed by people. The author chooses six kinds of drinks that had the most crucial importance for the human history. Standage also tries to connect the drink’s emergence with great historical process that appeared through the World History. Each spirit or beverage depicted in the book pertains to a certain cultural period. In his book, the writer begins with an important thesis that each epoch has its own leading beverage. Standage explains that even the smallest detail, such as drink preferences, could be viewed in a larger economic and cultural context. Regarding this, the book proposes bear, wine, spirits, coffee, tea, and cola being the leading beverages that significantly influenced the history of humanity. Those new drinks served as an honorable substitution to the polluted water; they might be used in the traditions or as the sources of philosophical inspiration. According to the book, bear production was predetermined by the transition from hunting to farming. It was the most valuable drink in Mesopotamia and Egypt and was even used as the method to pay wages to people. Wine became the major product of trade and at the same time, it fostered the expansion of Greek culture abroad. The Arab world is known for coffee production; it was quickly spread to Europe thus becoming the “intellectual contribution to the geographical expansion in the Age of Exploration” (Standage 134). Such spirits as brandy and rum also dominated at this historic period. The introduction of coffee to the European culture facilitated the financial and industrial rise. The European coffeehouse embodied the rise of scientific and intellectual thought. The vivid intervention of tea on the world arena made the signature beverage of the elevated classes. Finally, the Coca-Cola production is identified with the globalization process, as it became the most mass-produced commodity. The book is an interesting guide to the history of beverage habits of each people; it is an exciting trip to world history where author traces civilization formation through the drinking habits. The writer devotes two chapters for the description of each historical beverage showing its significance. The drinks are described according to the date of its invention: from the emergence of beer to the mass production of Coca-Cola. The author intends to emphasize that each ancient beverage has its own prominent value for the mankind. The author makes a successful use of sources where he manages to single out the dependence of world formation on beverages and vice versa. Numerous sources render this evident connection between two historic events but the research does not provide an in-depth investigation of the civilization flow. Instead, the writer utilizes only certain handbooks that directly relate to beverage inventi
Introduction In her book aptly named Generation Me, Jean Twenge explains how the current generation, also known as iGenerations, Generation Y, the Millenials, or in her book’s case, Generation Me (GenMe) has placed individualism over anything else. In the first part of her book, Twenge indicates that the focus on individualism in GenMe is a product of demographic and cultural influences that have taught young people to place more importance on the self. The writer dedicates the second half of the book to exploring the consequences of individualism as seen in GenMe members. This essay agrees with the propositions presented by Twenge. The essay observes that the consequences of individualism have largely worsened the values of the current generation through self-seeking behaviors that have little or no room for collective society value. The consequences of individualism are indicated below: Increased self-assuredness and less attention to others The first consequence, which perhaps draws attention to the root cause of individualism in GenMe, is the inclination for GenMe members to believe in self while caring less about what other people think of them. As would be expected, people who do not care what others think of them do not, in turn, spend time caring about the actions or behaviors of others. The belief that “there is no single right way to live” makes the self-seeking tendencies even more likely because it reduces the urge for GenMe members to learn from others (Twenge 19). Closely related to the concept of not caring about what others think of a person, is the inclination for individuals to have less empathy towards others. As would be expected, a generation whose members focus mainly on the self would have little or no time to focus and attend to the need of others. Such is the nature of the current society where narcissism is arguably on the increase. Reduced etiquette levels Another consequence of individualism relates to the reduction of “respect for other people’s comfort” (Twenge 26). Since GenMe members were born into a society that had started breaking the rules of etiquette, (Twenge 24) argues that they learned to take standards and rules for granted. The foregoing argument means that GenMe members are less likely to be law-abiding compared to the Baby Boomers generation that came before them. Their disregard for rules and standards makes them more likely to engage in acts such as cheating (especially in school). Additionally, their respect for authority and/or experts is low, and they are more inclined to use profane language. Moreover, it would appear that societal taboos that were previously upheld in areas such as dating and marriage, and exposing oneself to others in expli
Abstract The approach taken by the young people in North America today is drastically different from what it was barely a decade ago. A lot has changed; the most obvious being the whole concept of what it is to date someone, and the approach taken towards dating. If a father and son, or a mother and her daughter were to sit down and share the campus experiences, both parties would probably draw the conclusions that they might have been talking of entirely different times of their lives and not the last years of their adolescence and their very first adult years. So what has triggered these changes on not only the campus scene but also the high school years leading up to campus as well as the few years following up college? Dr. Michael Kimmel (2008), in his book ‘ Guyland: The Perilous World Where Boys Become Men ‘, tries to figure out the changes that have occurred in the lives of young North American males, specifically those aged between sixteen and twenty-six, and why they are undergoing the ‘extended’ adolescence phenomenon. Introduction Dating: now and back in the ‘good old days A couple of years ago, so says Tom Wolfe, when it came to the interaction between adolescents, getting to first base was embracing and kissing (quaintly termed as necking). Getting to the second base had to do with deep kissing and heavy petting. The third base was having oral sex and the home plate was ‘going all the way’ (Wolfe, 2001). This has all changed; in the present day and time, necking is a word that has to be looked up in a dictionary to be understood. What was considered second base is now first base, second base is oral sex while the third base is going all the way. If you make it to home plate, you get to know each other’s names (Wolfe, 2001). This is just a small depiction of how much things have changed. Dating on campus had previously meant going steady with one girl for the man and with one guy for the girl for an extended period. I
Introduction: general overview of the company Miele is the company which produces high-end home appliances and professional catering tools including kitchen equipment for industrial use. All tools and appliances produced under the Miele brand are associated with quality and reliability because the company’s intangible capital or, to be more exact, its reputation has been formed for decades with the help of approach that did not change for years. In this respect, it is necessary to outline the key resources that made this company successful by now and offer certain strategies to sustain it in the current condition further. Besides, competitive advantage and its value for Miele’s success should be enlarged on as it brings the company along compared to its competitors’ position in the global market taking into account Miele’s success within domestic market of home appliances and other goods produced under this brand. Key resources of the company’s success The key resources of any company include assets and capabilities. In this respect, Miele can be analysed as a brand whose customer based assets include strong company name and reputation based on high-quality products resulting in customer loyalty. In other words, the fact that the company spends more on innovation, research, development, and customer relationship management benefits its susses in the market. Internal support and supply chain assets include machines and mechanisms, buildings, and research centres whereas alliance-based assets establish company’s relations with all branches that take part in the manufacturing process making all plants that are situated outside the main area of Miele’s activity produce goods under the same brand. Strategic capabilities of Miele are based on the company’s traditions and implementation of new technologies in operation. Functional capabilities include Miele’s manufacturing of high-quality goods though they do not try to compete at a price level selling their goods at appropriate cost. Operational capabilities include high-end goods and plans of the company for the future. Competition in a changing market Competition that takes place in the changing market has little relation to what Miele is going to achieve because the company is aimed at production of high-end goods that serve for long periods of time compared to those produced by competitors. In this respect, trying to compete for a price will make Miele’s products of lower quality discouraging loyal customers and people that wanted to buy products under this brand for their high quality from doing so. In other words, Miele can compete for a price but it also can sustain its position in the market which is unique and remain a manufacturer of high-end products, home appliances, and other equipment. Successful resources for Miele in future Miele is a su
Through its primary objective, branded entertainment capture and maintain consumer attention. While most advertisers repeat the same thing while marketing their products, branded entertainment approaches have completely transformed the advertising industry (Mildenhall 1). In line with the importance of brand entertainment, the aim of this paper is not only to provide the definition of branded entertainment but also describe how the branded entertainment approach is used at Coca-Cola. In addition, the use of branded entertainment at Coca-Cola to reach the target market, and the use of branded entertainment for consumer outreach will be discussed. Lastly, this paper will explore other areas where the Coca-Cola Company can use branded entertainment. Definition of Branded Entertainment As the initial budgets of television programming continue to shrink, the alternative business model opportunities continue to increase. In recent times, branded entertainment has been used to demonstrate how product placement utilizes media. As a new shift in marketing approaches, branded entertainment has moved towards creating content that consumers want to see as opposed to the already seen advertisements. This content can range from personal blog posts to reality TV shows to infographics to vine videos. In branded entertainment, the meaning is usually integrated into the content idea. Branded Entertainment at Coca-Cola The Coco-Cola company is an American beverage multinational. Since its first sale in 1986, the company has continued to drive the market with innovation, as well as increased investments in local economies. With over 500 brands, the Coca-Cola Company has been ranked among the world’s most successful brands across the globe (Mildenhall 1). Even though the company has a wide range of opportunities, it has committed itself to not only its customers but also the areas and communities of operation. In the recent past, Coca-Cola has utilized the branded entertainment space through a number of approaches. These strategies include the transmedia approach that lets consumers understand how Coke vending machines work. For instance, the FIFA 2014 World Cup campaign involved a documentary that provided a history of football festivities (Mildenhall 1). Coca-Cola is among the many companies that have successfully utilized the brand entertainment approach to its advantage. Coca-Cola’s “Step from Zero” is one of the most successful brand entertainment approaches. The Target Market of the “Step from Zero” Campaign On examining the value of branded entertainment in developing the “ Ogilvy Entertainment Assessment Model ,” Jonathan (1) investigated the utilization of branded entertainment at the Co
Introduction Economists and philosophers have developed many theories that explain how organizations are managed and how they function. Managers look upon these theories when they are managing the organization. The theories have impacts on the organization in which they are applied. The impacts could either be positive or negative depending on how it is applied and the form and nature of organization in which it is applied. In fact, each theory has its strengths as well as shortcomings. It is, therefore, the duty of the managers to choose the theory that best fits their organization and that which contributes to organizational success (Zuehlke 2006). Among the theorists who have contributed to the theories that have had significant impacts on organizations is Henry Ford (Zuehlke 2006). Henry Ford is one of the most celebrated industrialists of all times. He is the one who founded the famous motor company known as Ford Motor Company, named after him. Ford was not the inventor of automobile. However, he developed the first automobile that was affordable to many middle income earners, which was bought by many Americans (Zuehlke 2006). He introduced the Model T automobile which led to a revolution of transportation, as well as the American automobile industry. Ford became famous when he introduced the Fordism theory where by he produced goods in mass, which were being sold at a cheap price that is affordable and at the same time hired employees at relatively high wages. He believed that consumerism would transform the industrial world. His theory to lower production costs led to a series of technical as well as business innovations. Among the innovations that came about, as a result of Fordism, include the franchise system among others (Zuehlke 2006). The focus of this paper is to give an explanation of Ford’s contribution to industrial processes and a description of both the positive and negative consequences for organizations and their employees. Fordism Fordism is a concept named after Henry Ford that describes today’s’ economic systems as well as a social system that is based on production of goods in large quantities, which are of standard qualities. The concept is mostly applicable in assembly industries. The concept can, however, be applied to other products especially those which can be produced in bulk such as food and fuels, as well as mined products and chemicals. It can further be applied to discrete solid parts for instance fasteners and the assembly of products such as the appliances and automobiles (Selkov and Roe 2004). The concept of Fordism can be used in several social theories which are concerned with production. It can also be used in other related social economic phenomenon. The meaning of this theory varies depending on the field in which it is applied. However, despite the variation, all the meanings are related to each other. Under the concept, workers are rewarded with high wages for their work. The main aim of this is c
Introduction People encounter numerous problems, ranging from broken home appliances to difficulties of communicating with friends or colleagues every day. They have many different ideas about solving them, though these notions are often too theoretical and lack feasibility. Therefore, individuals cannot successfully deal with new challenges. Nevertheless, these abstract ideas are crucial, as they lead to positive outcomes if combined with tangible solutions. Without any doubt, bullying is an enormous and complicated problem affecting a multitude of humans and institutions, which fail to manage it despite all efforts. The reason for it is that people place too much reliance on governmental policies and various campaigns and ignore their responsibility. However, each citizen can handle it only by employing practical responses to the problem. In general, bullying is a critical and complex issue prevailing among children; thus, it is essential to adopt different solutions to tackle it. The Problem of Bullying It is vital to clearly understand what bullying means and how it affects individuals before discussing the responses to the challenge. According to Cornell et al., the Center for Disease Control and Prevention emphasizes three characteristics of bullying: “willful aggression, power imbalances between aggressors and victims, and reoccurrence of aggression” (par. 5). The first and the second characteristics are critical and define the problem, while the third one is widespread but not required. It is essential to note that bullying is always intentional and involves people whose power and influence are different. Unfortunately, in most cases, bullying is not a single episode but occurs regularly. It is prevailing among everyone regardless of their socioeconomic status, religion, gender, or nationality, though children are the most vulnerable population. They face aggression not only at schools but also in the street and on the Internet. The government, local authorities, community members, school staff, and parents work diligently to eliminate the issue, but only some succeed due to its complexity. Furthermore, the effects of bullying are adverse and long-lasting, destroying both aggressors and victims’ lives. It is noted that the bullied’s confidence and self-esteem are undermined, and their sense of security is destroyed (Safe from Bullying on Journeys 3). The issue influences every aspect of life, ranging from academic success to home relationships. Children mistreated by their peers may fail to fulfill their potential and make the most of their talents. At the same time, aggressors develop bad manners preventing them from future progress and face severe criticism. Bullying considerably alters everyone leading solely to adverse outcomes. N