ShantanuT01/DACTYL-Pretraining huggingface dataset:
Innovation and design Strengths The company produces jewelry and diamonds for the retail sector, and its tagline is ‘timeless beauty’ while its unique selling proposal is to offer innovation in product, creativity in designs, and distribution channels. The company enjoys its heritage as the first jewelry house on Place Vendome and a pioneer in high jewelry. Weakness Frequent redesigns of collections should not be in place. Brands need to sustain a stable image. It has to avoid responding to consumers every time. The company does not have to acquire or build a jewelry brand as it already has one that can benefit from increased marketing and brand positioning. Branding Strengths Its rich history of using rubies and Safire for its pieces has lasted four decades, and it continues to serve as the main appeal of the brand. The rich history and designs present the platform for setting the price of the products as a luxury. Nothing is communicated about pricing in any marketing or product description for the company. Opportunity The company has a common owner with Cartier and can borrow on the multichannel strategies of the latter to improve its awareness for luxury jewelry in its target markets. Threats Overall, global luxury sales are falling and rebounding only marginally because there is an increase in the number of companies abusing the luxury tag and presenting affordable luxury products (Gapper, 2015). Corporate Strategy Strengths Richemont acquired the brand in 1999, and the new owner has a significant interest in luxury brands and companies that offer Van Cleef & Arpels sufficient knowledge and experience in executing luxury-based marketing strategies for increased sales or valuation (Som & Blanckaert, 2015). Jewelry is becoming the fastest seller in luxury brands, placing Van Cleef and Arpels in a good position to cash on the trend. Threats The grounds for increasing prices are reduced as the demand slows and the price of raw materials increases, which will likely have a negative impact on overall revenues of the company. A new owner may not understand the company well due to insufficient brand awareness. Website/E-commerce Strengths Rather than sell online on its website, the company is using the site to engage its consumers with courses on jewelry and watchmaking. It is also offering links to download its iPad applications (Van Cleef and Arpels, 2015). It has also used the website to communicate its brand values for its heritage, creation, and inspiration. Weakness The website does not provide significant affluence feel. In addition, the website and e-commerce strategy may become too simple to sustain a luxury f
The term curriculum may be defined in many different ways: as a subject matter, or a set of rules and experiences, which help to choose the best way of development, or a plan that has to be followed. Jon Wiles (2008) explains curriculum as “a set of desired goals or values that are activated through a development process and culminate in successful learning experiences for students” (p.2). Curriculum development is an integral function that depends on numerous political, economical, social, technological, and psychological factors. Right now, political (political instability) and technological (variety of innovations) factors affective curriculum development will be evaluated. Modern world continues progressing day by day: people present new inventions, demonstrate demands, change interests, forget about their primary functions, and try to follow their personal ideas. Each sphere undergoes considerable changes and causes the development of everything. It is not a surprise that curriculum development becomes dependent on certain factors. Among the variety of these factors, such points like political instability and technological innovations are regarded as the most important ones. Politics has a certain impact on all spheres of life, and instability of politics leads to instability in everyday life. It usually defines goals and content; political considerations need to be admitted while curriculum development; and political decisions may change the requirements for curriculum development. If the sphere of politics cannot be called stable, it becomes hard to explain why some points within curriculum development have to be deleted, and new ideas should be considered. Political corruption negatively influences curriculum development, and politicians have to control their actions and thoughts not to worsen the situation but present the ideas that help to improve, support, and develop successful curriculums. If political pressure is under control in respect to curriculum development, the success of this improvement is obvious. In other case, instructional leaders, who want to improve this factor, have two possible ways out: to protect the chosen sphere from political influence or cooperate with politicians to improve the situation from both sides. The influence of technological progress is observed in each sphere of life, and when the time for curriculum development comes, the technological point plays an important role. Technological innovations may be applied to curriculum development in several ways “as a plan for the systematic use of various devices and media” and as the issue that “is found in models and procedures for the construction or dev
Introduction A number of people believe that love is present in their lives and that it is expressed through words and actions of people around. There are not many people, however, who may distinguish between different types of love, four types discussed in the Bible, to be more exact. These are eros, storge, phileo, and agape love that all are different. These types of love, however, are present in the life of every person, though not everybody is able to duly appreciate them or sometimes even notice them. This can be perfectly illustrated in Eugene O’Neill’s play Long Day’s Journey into Night . At first glance, love seems not to be present in the play at all because its characters constantly argue and blame each other; a more thorough consideration, however, allows realizing that the whole play is filled with all four types of love, some of which are more tangible, while the other are less. Four types of love, eros, storge, phileo, and agape love, can be found in O’Neill’s Long Day’s Journey into Night , of which storge love can be distinguished best of all, while eros is almost completely hidden, and phileo and agape are practically absent. Main body To begin with, eros love can be found in the play only if one attentively reads or watches it. Eros love, in general, means physical passion that takes place between a man and a woman within their marriage. The play does not directly present the scenes or even hints to the scenes in which this type of love is displayed by Mary and James Tyrone, but there are occasions when the old passion between them breaks out. One of such scenes is at the beginning of the play when Mary returns from the sanatorium where she gained some weight after she has been treated from morphine addiction. Tyrone gives his wife a playful hug saying: “You’re a fine armful now, Mary, with those twenty pounds you’ve gained” (O’Neill, p. 14). This points to the fact that passion between them has once been stronger, but, under the burden of circumstances and due to their age (James is 65 and Mary is 54) eros love has gradually vanished from their lives. Storge love, however, replaces all other kinds of love in the family presented in the play. Unlike eros love, storge love is a natural bond that is not so easy to destroy; this is a bond between a mother and a child, a father and children, as well as between children themselves. Though the Tyrones constantly reproach each other (for instance, children reproach Tyrone Sr. for stinginess, Mary is reproached for her drug addiction, James Jr. and Edmund for their unwillingness to work harder, etc), they still display warmth and care for each other. For example, Mary is worried about her younger son’s health, “He needs to eat to keep up his strength” (O’Neill, p. 16), while Tyrone Sr. is more worried about her health, “…don’t let yourself get worried” (O’Neill 16), and Mary herself does not want the others to be filled with her
Introduction The importance of music When speaking about my tastes in music, I would like to highlight the impact of music on my life. So, first of all, I would like to point out that music forms the emotional intelligence of a person. In other words, one is to keep in mind that the music a person listens to expresses the emotions a person feels. Thus, the psychologists can characterize a person’s traits of character as well as a kind of temperament taking into account his or her musical preferences. They say that “music can, at times, actually produce emotion in listeners. The distinction between perception and production is related to the distinction between cognitivism and emotivism proposed by philosophers in their analysis of emotion in music” (Scherer & Zentner 361). The body The history of my tastes in music I suppose that the musical tastes of people determine the way cultural niches develop. I also believe that if a child grows up in a family where parents are fond of music, a child’s IQ will be high. Of course, one is to keep in mind that parents are to listen to the music of high quality, i.e. classical music (Mozart, Beethoven, T
For the review of the design, I chose Tony Graham’s play Billy the Kid . The director’s adaptation of the story by Michael Morpugo tells about the long-forgotten Chelsea footballer that once was a legend. Throughout the piece, the main character recalls his failed football career that was shortened because of World War II. The plot intertwines with the past and the present, wherein the time being, his grandson is aspiring to have a tremendous football career and trains for the trials at Stamford Bridge. The set of the play is unchanging throughout the performance, which makes the audience fantasize about different sites when Billy talks about separate periods of his life. Lightning is what makes a significant difference, establishing the mood and emotion of the setting. For instance, during the present time, the set is mundane and grey, representing the dull, monotonous life of Billy that has no perspective. Scenes of war are lit up with red colors, highlighting the cruelness and fatality of that period. Lastly, the episodes of Billy the Kid occurring post-war, when he finds out about his injury, are dark, enhanced by heavy rain to accentuate the feeling of depression and desperation. Therefore, the lightning of the set was the primary signal for all the location and mood changes, perfectly supplementing the play, and the characters. The costumes in the Billy the Kid play are not too sophisticated, representing the personality of each character. For example, Sam, whose dream is to become a famous footballer, wears a symbolic t-shirt of his favorite team – Chelsea. Due to the fact that only two actors are playing all the characters, the costume designer – Adam Wiltshire made a decision of on-stage fast costume changes. Actors rapidly changed a few elements of their garment
Promotion Strategy The “Canhole” promotion strategy will enhance overall Keystone Light brand engagement by way of facilitating interaction, acceptance, and sharing by consumers in line with the company’s second objective. The innovative and engaging nature of the promotion will shift the way customers interact with Keystone Light and also add value, purposefulness and personality to the brand, hence helping the company to achieve this objective. Internet and Social Networks Cruisers can initiate a virtual format of Canhole, whereby membership and usage are rewarded through earning points which can later be exchanged for gifts, trips, cars and other rewards. This way, cruisers can use the game to create online communities with similar tastes and preferences. The company can encourage Cruisers to do so by availing precise data about the target audience in terms of needs, preferences, personality, as well as psychographic and behavioral variables. Lastly, the Maslow’s hierarchy of needs is applicable to this situation as it assists the Cruisers to identify the needs of the target audience, hence providing the online Canhole campaign with purpose, meaning and direction (Ward & Lasen, 2009). Product Involvement Available literature shows that “product involvement relates to an established and long-lasting connection with a product or brand” (Bruwer & Buller, 2013, p. 40). Consequently, the Canhole promotion can be used to ensure that consumers establish long-lasting relationship with the Keystone Light brand. Such a relationship will assist the company to increase the overall brand engagement, hence successfully achieving the second objective. Cross Merchandising The company can use beer magazines and water manufacturing companies to serve as cross merchandising opportunities for Canhole. Due to the extroverted and fun-loving personality, most Cruisers are likely to be fans of beer magazines to keep ahead of the latest trends in the social scene. Additionally, most Cruisers are likely to consume water in between drinking rounds and Canhole games to keep rehydrated. As such, the company can make use of these marketing opportunities not only to increase brand sales but also to enhance convenience and value addition (Hayer & MacInnis, 2008). Cruiser’s Personality Traits  1. Ingenious – the Cruiser demonstrates very smart
Introduction Hallucinogens introduce a group of drugs that can change people’s awareness, perception, and cognitive function using provoking memory impairment. They cause hallucinations or images that seem to be real, but they are not. First effects are observed within 20-90 minutes and can last from 10 minutes to 12 hours. In this paper, the history, classes, and work of hallucinogens, as well as their use in treatment, addiction, differences, and future research opportunities, will be discussed to understand these substances’ medical and therapeutic worth. History The history of hallucinogens’ use began a thousand years ago when the representatives of old cultures created ceremonies and rituals. For example, a small pouch with three fox snouts was found during an archaeological dig in Cueva del Chileno, proving the use of ayahuasca by the Amazonian people. Ancient inhabitants found it necessary to use plant-made substances to provoke detachments and visions that were regarded as mystical or spiritual insights for the population to deal with their uncertainties, be guided by supreme powers, or control some unpredictable events. Classes There are several options to classify hallucinogens, and each of them has enough evidence for existence. For example, the National Institute on Drug Abuse introduces two major categories of hallucinogens: classic and dissociative. In other studies, four subclasses are identified, including psychedelics, entactogens, dissociatives, and atypical. Psychedelics, in their turn, may be divided into a
Research objectives Apple Incorporation ranks amongst the most successful companies in the mobile technology industry. One of the factors that have contributed to the firm’s optimal performance is effective leadership. This study intends to develop an adequate understanding of how leadership has enhanced Apple’s excellent performance. The research study will focus on several objectives as outlined herein.  1. To evaluate the impact of leadership style adopted by Steve Jobs and Tim Cook in promoting business sustainability  2. To assess the effect of the leadership style adopted by Steve Jobs and Tim Cook in fostering Apple Incorporation’s performance Research questions The research study will be guided by the following research questions, which are based on the research objectives.  1. How does the leadership approach adopted by Steve Jobs and Tim Cook contribute to business sustainability at Apple Incorporation?  2. What effect do the leadership styles adopted by Steve Jobs and Tim Cook have on Apple’s performance? Key variables Considering the diverse aspect associated with organisational leadership, the study will focus on the leadership styles as the core research variables. Thus, the mix of leadership styles adopted by the two leaders will be examined. Research design The study assesses the contribution of the leadership style adopted by Apple Incorporation towards its performance, which does the research to be exploratory. Jha (2014, p. 106) affirms that the ‘objective of exploratory research is to gain insights and ideas related to a problem’. The study will be based on a mixed research approach. Sreejesh and Mohapatra (2014) contend that adopting the mixed research design culminates in an effective interpretation of the issue under evaluation. Both qualitative and quantitative research approaches will be applied in sequence. This assertion means that the qualitative approach will be applied first and then the quantitative approach later. A quantitative approach will be used in elaborating the qualitative findings. Sreejesh and Mohapatra (2014, p. 48) assert that the ‘advantages of mixed methodology in which the author justifies the legitimacy of qualitative methods are enhanced through the incorporation of quantitative methods, which are known as triangulation’. Data collection The exploratory study will be based on secondary research, which will be undertaken by conducting a literature survey. Jha (2014) defines literature survey as a research procedure that involves a review of published statistics and researches. Conducting a literature survey enables a researcher to develop appropriate knowledge on the subject under investigation. To develop a comprehensive understanding of the leadership style adopted by Tim Cook and Steve Jobs, a review of the past literature on the leadership style adopted by the two leaders will be undertaken. Gratton and Jones (2004) argue that the effectiveness of secondary data may be hindered by a low level of reliability and validity. In the process of reviewing past literature, the researcher will ensure that data is collected from valid sourc
Cognitive Behavioral Therapy, used as an auxiliary method for assessing the condition of a person who has been trafficked, is a good approach for determining the degree of intervention. This independent variable can be a platform for an effective social program based on which further research and interventions will be conducted. The problem of human trafficking, as Watson et al. (2016) remark, requires a design study that will have all appropriate clarifications and provisions that are typical for such a problem. The described therapy is one of the mandatory components that are an integral part of a single-subject design. Intermediate assessments of progress are also a successful practice through which it is possible to identify any deficiencies timely and prevent serious mistakes. The analysis of statistical information can occur both based on current results and in comparison with the initial research data. A twenty-four-month timeframe is a time when a complete and adequate intervention program can be designed to help the victims of trafficking avoid depression, fear, and other manifestations of the stress they have experienced. Constant revision of the data can be helpful since new and more significant information can arise and displace the old one, and corresponding corrections can be made in the process of work. The described method of intervention has relatively high chances to be effective due to a well-thought-out algorithm of work and fundamentally new approaches to research, including a person-oriented approach and taking into account each participant’s individual characteristics in the program. The collection of information and characteristics for judgments should take place according to the established norms of ethics, that is, without coercion but voluntarily. However, likely, potential participants in the study will not be against qualified assistance.
Automation is one of the integral components of modern society. The fast evolution of technologies and the shift towards innovativeness as the way to generate competitive advantage preconditioned the radical reconsideration of multiple processes in all spheres of human activity. For this reason, today, the level of automation increases every year with the emergence of new approaches to performing traditional tasks. Furthermore, the pandemic and the need to minimize contacts also promoted the development of mediate means of communication and cooperation. For this reason, highly digitalized and creative management systems have become more spread and popular in different spheres. The catering market is one of the segments that can benefit from the implementation of technologies and their integration into the work of various units. Currently, most restaurants have their networks and websites providing clients with a chance to order dishes. They also simplify the task of managing such units, especially during the busiest ours or events. For hotels, the existence of the inner network is a must in the modern environment as it improves cooperation between various departments and helps to meet clients’ demands more effe
It is no wonder that the way in which nurses are portrayed in movies and TV shows shapes the public’s perceptions of this profession. Such a representation, however, usually leaves a lot to be desired. Released in 1975, the classic movie One Flew over the Cuckoo’s Nest featured the head nurse Ratched who tormented her patients both physically and spiritually with abnormal fanaticism. The essay will analyze the main antagonist of the selected movie in terms of her emotional intelligence and discuss her suitability for the nursing role. A former army nurse, Ratched seems to show several signs of high emotional intelligence. Firstly, she has remarkable self-regulation, which allows her to fully control her emotions and behavior in the pursuit of long-term goals. Specifically, the woman is firm and constant in following and making others follow her mechanized regime. She has full control over her feelings and is always calm and menacing when in the spotlight. When McMurphy flouts her rules, challenging her authority, she remains cool and tries various tools to force him into obedience. Secondly, even though little is known about her true motivation, one has every reason to believe there is one. The ethereal passion with which she maintains dehumanizing measures in her ward and keeps all the male patients in a low psychological state is the exact feature of Ratched’s purposeful frame of mind. The social skills of the nurse, however, have an ambiguous nature since she is capable of communicating both verbally and non-verbally with others, yet the resulting interaction has nothing to do with normal human relations. In other words, surprisingly, the presence of social skills in Mildred Ratched speaks not of her ability to build good relationships with people but of the moral degeneracy that she embodies. It is rather difficult to assess Ratched’s self-awareness since she manages to understand other people and, at the same time, has no clear perception of her own self. The nurse cannot reflect on her feelings, emotions, and strengths as long as that would interrupt the usual order of things. Empathy has nothing to do with the image of human suffering which Ratched enjoys so much to witness. Despite the fact of being a nurse, she has neither compassion nor sympathy for her mentally ill patients. Instead of helping them, Mildred Ratched has her own purpose, which she fulfills with an enviable enthusiasm. This purpose is making the Acutes live docile, quiet, but managed lives and maintaining the correct order of things. The woman had no compassion for Billy, who committed suicide after she had threatened to tell his mother about his misbehavior. Thus, as a nurse, Ratched masterfully utilizes her professional and institutional power to abuse patients. A nurse leader is prepared for the advanced role that includes leadership and clinical practice. Being responsible for the provision of v