Introduction As the need to enhance environmental conservation and sustainability has continued to grasp attention in all regions all over the world, organizations have boldly come out in support of and recognition of their role in protecting as well as sustaining the very environment they operate in. The following is an environmental friendly strategy for Quality Computers Limited (QCL) a fast-growing and one of the leading company dealing with computer systems such as desktop computers, netbooks, servers as well as work stations to individuals, organizations and other businesses. The company also deals with other computer applications and peripherals that include LCD monitors, displays, printers and USB drives. The company that was established in 1998 has over the years continued to manufacture computers parts and products of high quality for personal, business, or even corporate use. The strategy laid out is in accordance with the company’s set goals and objectives. One such objective is enhancing environmental conservation and creating a production atmosphere that is environmental friendly. The strategy is inclusive of important business components that include social responsibility, ethical leadership practices, sustainability, as well as legal considerations. Discussion Social responsibility With the unprecedented environmental disasters which have been reported in the 21 st century, the environmental protection and the conservation of the natural resources for future generations have become integral elements of the international policies. At present, every company has to come to realization of its social responsibility before the society and develop the strategies which correspond to the principles of ethical and environmental sustainability. The term of sustainable development is used to define the principles of integrating the ethical and environmental consideration into the companies’ strategies. Though environmentally-friendly projects can be rather expensive, the principle of environmental sustainability should not be associated with the increased expenses only. The use of the innovative strategies opens up new opportunities which allow recycling the remains and using the alternative sources of energy. At the same time, along with the realization of their social responsibility and the importance of the application of the principles of sustainable development, the transformed legislation and regulations, as well as the accountability principles, are the factors which motivate contemporary companies to develop environmentally-friendly strategies. In line with its set out objective that calls for the development of a program that works towards maintaining social responsibility, sustainability and society development, QCL needs to ensure that their activities, products, methods and process of production are those that aim at achieving this integrative objective. The company will aim at reducing the external impact it has on the environment through the adoption of programs that promote energy efficiency that will result in process undertakings and manufacture of products that are energy efficient. Other than its impact on the external environment, the company through its programs will also be able to create an