People who are going to run their own companies should be ready for a number of difficulties and challenges as this kind of task is not easy. It requires certain abilities, knowledge, and opportunities. One of the possible ways to succeed in running a company is to read some credible material and use the examples offered by experienced people. Gewirtz’s “Organics of Scale” and Traber’s “Experts Sound Alarm on ‘Dirty Dozen’” are the two articles that can be used by people, who want to run a company on organic cosmetics, as these sources provide the reader with information about the peculiarities of organic food, its constituents, and the ways of how this type of products may and has to be sold and distributed. “Organics of Scale,” the article by Lisa Gewirtz, introduces the reader a number of examples of how different organizations were created and developed on the basis of the available opportunities and conditions. The experience of Roxanne Quimby and Burt Shavitz in the sphere of beeswax and a variety of products that can be made from this material proves that it is possible to earn good money ($180 million) from a hobby (Gewirtz para. 2). It is also possible to learn something from the company Charterhouse Group Inc. and understand how the organics may be implemented and properly introduced to society. Though the article does not give definite pieces of advice on how to run a company or how to attract the attention of potential consumers, it serves as a kind of inspiration for people who want to believe in the worth of organics. Gewirtz introduces the most successful companies and their different ways of success. The reader can gain from this article: a proof that organic cosmetics is a rewarding sphere of investment, a description of the products that can be used, and an explanation of how to prove the correctness of the decisions made. Traber’s article, “Experts Sound Alarm on ‘Dirty Dozen,’” is another source of information that may be used by people who want to connect their business with organic cosmetics. The peculiar feature of this article is the statistics used by the author and the explanations given in order to define the quality of organic food in the modern world. Not many people know enough about organic substances, this is why when someone wants to start a kind of organic business, it is very important to consider the fact that people need to know more about the worth of organic cosmetics, its peculiarities, and benefits in comparison with other products, which are frequently offered on a particular market. This article contains several rather interesting ideas on how it is possible to promote organics. For example, the author underlines that “in this age of chemically ladened prepared food and environmental toxins, we could paraphrase to suggest that which we survive is likely to make us sick” (Traber para. 2). Though such ideas are possible to find online, it is still interesting to combine such kind of help with real-life examples, stats, and explanations as it is given in the article. This is why the chosen article may be called as informative and useful in regards to the ways of how organic cosmetics’ business may be introduced to d