Introduction Netflix is an American media services provider that was first conceived in 1997. The company’s primary business is its subscription-based streaming service that gives access to a library of films and television programs. Over time, the number of Netflix users had grown to 147 million in 2018, and 154 million if one considers free trials (“Netflix by the numbers,” 2018). Fifty-seven percent of users (around 80 million) are now streaming internationally (“Netflix by the numbers,” 2018). In 2018, the total revenue had amounted to $15.8 billion with the number of employees approximating 5400 people (“Netflix by the numbers,” 2018). Since 2012, Netflix has been putting more emphasis on in-house production, and so far, many Netflix-native movies and programs have been quite successful. For this reason, many creatives see Netflix as a perfect platform for realizing their potential and making their artistic endeavors known by broader audiences. This paper goes into detail on how a Canadian producer can pitch an idea to Netflix: eligibility, restrictions, and success recipes. Netflix Canada: Emergence and Specifics The Canadian market was the first international market that Netflix tapped into – in 2010. Since then, Netflix has become part of Canadian culture with an estimated number of subscribers of 6.9 million (Statista, 2018). In just nine years, the brand has got to command the largest prime-time audience in Canada. Surely, not all local producers and broadcasters were all that enthused about the emergence of a powerful foreign contender. For instance, at an industry summit this year, Catherine Tait, president of the CBC, expressed her concerns for Netflix’s expansion into the Canadian market. She even went as far as calling the US company an imperialist, occupying power. It is true that Netflix has revolutionized the way modern media is perceived. For the industry, its solutions have been disruptive and, for this reason, so successful. In the case of Canada, on top of offering users services under fairly attractive conditions, Netflix has yet another competitive advantage. As a foreign company, it does not have to contribute to the Canadian Media Fund (CMF) that finances Canadian content or collect the GST (5% Goods and Services Tax) as Canadian firms are obliged to do (Olive, 2019). The industry’s chief regulator, the Canadian Radio-Television and Telecommunications Commission (CRTC), and its largest trade body, the Canadian Media Producers Association, believe, given the revenue as large as $942 million in Canada, Netflix should make contributions to the CMF (Olive, 2019). However, all these concerns might be proved ungrounded: in actuality, Netflix is one of the things that makes the Canadian film industry healthier. In 2018, the brand pledged to use $500 million toward creating and promoting Canadian content (Greenwood, 2018). Later that year, the US company reported the establishment of what they called Netflix Canada, a new entity that would focus completely on championing grassroots content. The scope of responsibilities of the new body would include shooting and releasing shows and films themselves, buying the rights and distributing film