Ethnographic research is aimed at understanding the main cultural peculiarities of the specific society with the purpose to understand their relations inside the society and with other cultures and societies. Considering Margaret Mead’s ethnography, Coming of Age in Samoa , it is possible to say that dwelling upon that society she paid much attention to religion, education, upbringing and relation to each other within a family, the peculiarities of the temperament on the citizens of Samoan and the peculiarities of the development of the relationships of the adolescents between each other, their consideration of the surrounding world and other aspects. Looking at the ethnographic research conducted by Margaret Mead, it is possible to say that the modern research should be conducted by means of using other methods and techniques due to the change of the situation in the world, political and economical changes, etc. Therefore, it may be stated that in comparison to Margaret Mead’s research, I would conduct my ethnography in Samoa differently nowadays. Considering the possible techniques used for ethnographic research, it is important to remember the processual analysis discussed by Rosaldo (1993: 93). However, this is not the way for considering modern situation as the process is less important than the system which may be more informative. Dominguez also believes that the consideration of the ethnography of the country is impossible without understanding the cultural peculiarities, legal aspects, social and political issues, etc. Thus, the system of the research should be implicated apart from the processual exploration. Considering the problems which rise before modern Samoan adolescent boys and girls, it is important to conduct the ethnographic research using the systematic approach when different aspects of cultural and social life of the subjects are considered. Before dwelling upon the particular methods for ethnographic research, it is important to understand which factors impact the development of the adolescents in Samoan and only then get down to the consideration of the Samoan ethnography. The current situation in the country is as follows. The population in Samoan is reduced because of the migration of the country citizens to New Zealand, Australia, and the US. It is possible to predict that social and financial problems make people leave the places they were born and brought up. The very weak economy consisting of the tuna cannery (StarKist) is also influential. People want to have the financial stability, but its absence makes people change the place of their leaving and have other specific impacts of adolescents. The country has a large service sector (tourism) and the public sector; and the unemployment rate is extremely high, raging from 25 to 30% depending on the region. Thus, it is possible to say that conducting ethnographic research and applying to different methods and techniques, it is important to remember about high impact of social and financial issues on the country development. Conducting the ethnographic research of Samoan boys and girls I would consider the changes which have happened in the country for several decades. The changes have o