The concept of alienation is one of the most important parts of Karl Marx’s earlier philosophy. In the sociologist’s later works, it was also presented but more as a social phenomenon rather than a philosophical concept. Discussing this theory in his essays, Marx managed to reveal how few the working class had at that time, how capitalists exploited their employees, and how all of that affected society (Jiang 2012). Still, it is a very controversial question whether this theory is relevant or not and whether it can somehow be applied to the modern industry. The alienation describes the process whereby an individual becomes alien to his surrounding and the world he lives in (Marx 1844). Karl Marx saw this process as a direct consequence of existing in the society with divergent social classes. When an individual becomes a mechanical part of a particular social class, it gradually deprives him of his own humanity. As the basis for his theory of alienation, Marx chooses the capitalist mode of production. He states that although every worker is individual and autonomous, he is never perceived in that way. Economically, workers just produce objects that do not belong to them but belong to the bourgeoisie. Moreover, the tasks they perform are dictated by the same bourgeoisie. They do not like what they do and do not get any rewards. The more they produce, the less they have, and the less they care about something except basic human needs like eating, drinking or procreating (Marx 1844). Consequently, workers do not fully comprehend themselves as masters of their own lives and the directors of their own actions, do not think of their lives or destiny, do not try to determine their global objectives, relationships with other people or feelings they have, and so on. Finally, they partly lose the reality because they have to be always concerned about those basic needs. As Marx (1844, para. 9) states, a ‘worker loses his reality to the point of dying of starvation’. Now, let us take a closer look at Marx’s concept of alienation under capitalism. According to Marx’s theory, alienation manifests itself in workers’ day-to-day activities and actions, and can be divided into four various categories closely connected with each other. Firstly, that is the alienation of workers from their own work and from the objects they produce. In other words, there is a subject and an object, and those are clearly separated from each other. As Marx (1844, para. 8) writes, ‘the object that labour produces, its product, stands opposed to it as something alien’. He calls it the objectification of labour. What is even more important, a man is robbed not only of the product of labour – a worker himself is considered as a commodity. And the more objects a man makes, the less expensive commodity he becomes. The same can be explained from another perspective. While producing something, a worker puts a part of his own self into a product, and when the product becomes an independent entity, unconnected to a worker, he loses that part of himself as well. According to Marx (1844), that is called the externalization of a worker in his product. He says, ‘the worker places his life in the object; but now it no longer belongs to him, but to the ob