Introduction For the last few decades, corporate social responsibility has received much attention with many organizations accepting and adopting its strategies. Many companies have acknowledged the benefits associated with the strategy. However, the pressure to adopt corporate social responsibility is considered the second most challenging decision in business today. Corporate social responsibility, CSR, is a kind of business self-normalization incorporated into a business form. CSR courses of action operate as an integral, self-normalizing system whereby venture keeps an eye on and makes certain that it has full of zip acquiescence with the spirit of the regulation, moral values, and worldwide standards. The aim of corporate social responsibility is to hold accountability for the firm’s actions and egg on an affirmative result by way of its doings on the environment, end-users, members of staff, the public, stakeholders and all other affiliates of the public field (Rydahl, 2010, p. 1). Corporate social responsibility is tailored to help a venture’s undertaking and also to serve as a lead to what the firm corresponds to and will present to its clients. Progress commerce moral codes is among the kinds of functional moral values that looks at right standards and proper or ethical difficulties that can crop up in a business set up. Ways in which corporate social responsibility contributes to sustainable competitive advantage Incorporating corporate social responsibility actions into business functions is vital for not a doing well execution of CSR actions but as well an advanced level of by and large organizational functioning. On the whole company functioning gets better since added expenses of bringing in creative corporate social responsibility aspects are lesser as compared to extra paybacks form the consequential advanced commodities or enhanced procedures. There are quite a number of raisons d’être that make clear this gain. For example, companies executing corporate social responsibility more proper create a center of attention and keep hold of potential and at hand quality members of staff which increase on the whole operational effectiveness. Taking on corporate social responsibility adds to market prospects that spawn extra proceeds. Administrative concentration to societal performance perks up the company’s associations with significant stakeholder assemblages which enhance the smooth operation of business processes. Elevated echelons of societal performance are a sign of advanced administration techniques that can be confidently interpreted into company performance. These constructive sways form within and outside stakeholder factions lead to an augmentation in sales returns and also as a cutback in clear running expenses and inherent stakeholder administration expenses (O’Brien, 2001, p. 1). For that reason, the connection between incorporation of corporate social responsibility actions into company activities and venture performance is projected as follows. First, the extent to which a company incorporates corporate social responsibility actions into business activities certainly relates to company performance. Best Buy Inc. has to a great extent ventured into CSR activities and the expectations are that this will also reflect