ShantanuT01/DACTYL-Pretraining huggingface dataset:
Overview of the Product The suggested advertising campaign is intended for Mountain Valley Spring Water. This company is known as the brand concentrating on spring water in glass, although other types of packing materials are used. Its history dates back more than 140 years (Mountain Valley, n.d.). Currently, it offers a wide range of products from water for office and home delivery (5 Gallon) to water in small bottles with sports caps (500 ml). Thus, one may say that this company exemplifies a brand category. When consumers see a branded product, they are informed it is a member of a brand category (Aaker & Biel, 2013). Just as any brand category, Mountain Valley Spring Water is notable for the use of the same name in relation to several distinct products. Consequently, a customer perceives each product as equivalent to the other. In comparison, a niche, in the broadest stroke, is a set of characteristics intended to satisfy specific market needs, for example, price, quality, and categories of population that should be influenced. In terms of the drinks market, the niche sectors are relatively small but rapidly growing (Vos & Boelens, 2014). While Mountain Valley Spring Water introduces several products, there are no special items for children. The present campaign is to suggest a new type of product, mineral water in plastic bottles for children of primary school age within the existing brand category. The Product Niche and Market Segment Demands Presumably, the unfilled product niche is primary school children from families of different levels of income. Nowadays the task of primary importance is to provide children with healthy food and drinks: while soda and other similar beverages are not encouraged, mineral water is probably the best solution. It goes without saying that the quality is vital. However, younger children are attracted by package as well: placing their favorite characters and bright pictures on a bottle label will draw their attention. As for the market segments, they may be defined as “a collection of customers who have something in common which makes them share broadly similar product needs and buying behavior” and refer to large firms (Dibb & Simkin, 2013, p. 5). In other words, niches are relatively small and deal with specific products while segments are more general areas of growth for leading firms. The fictional brand is to be connected with one market segment, drinks. Overall, drinks must be safe, fresh, and packed appropriately. In analyzing the demands, consumer analysis is the first logical step (Soleimani & Mirjavadi, 2016). The expectations are represented. The potential product belongs to regular drinks.                                         Segment 1: regular drinks  Segment 2: diet drinks                   Segment 3: energy drinks            Segment 4: sport drinks      Demographic data (population coverage)    * All population           * People losing weight;                  * Youth and middle-aged persons;    * Sport-oriented;                                                                               * Unhealthy people                       * Working at night                  * Youth
“Death by Landscape” is a story which is centered on a moral understanding of the surrounding world and personal feelings. A person has great connection to the outside world, the nature and other people. Also, it is important to observe how a person views their past in relation to the present because whatever happened before, has led an individual to the way they are now. This is the case with Lois and her “demons”. She must find an outlet which will provide some form of closure to her unwanted memories, and painting serves as a reliable instrument to help deal with inner emotions. The main theme between the story and paintings is that life is a representation of all that people see. Pictures are meant to replace words, and this is done with great affect because visually, people are able to comprehend different types of understanding. The same can be seen in the story, as Lois has trouble putting her feelings into words. The pain of guilt and regret make her unable to speak the words. Even if she wanted to say something, it would be impossible because Lucy is not returning, thus leaving Lois lost in the moment of the past. As Lois concentrates on painting her inner world and seeing how it reflects in her emotions, the story develops further. The mix of colors on the canvas represents the feelings that exist in Lois’ mind. The trauma that she has experienced long ago, does not let her go and so, she must constantly return to that time and re-live it. The experience has been such a major part of her personality that she carries it with her always, and it makes her character unique because of this (Nischik, 2000). Lois’ escape to a place where she can connect with Lucy is through her paintings. The landscapes can be seen as mental pictures of the episodes that took place in the past. Lois feels guilty and sorry that Lucy went missing, and that she has not done anything about it. The overwhelming sorrow has no place to go, except onto the paintings. As a result, the paintings greatly reflect what she feels and sees as a necessary representation of the feelings towards Lucy. It is also aligned with her childhood where she was somewhat distanced from the rest of the world. She was living two lives which were visible only to her. When she grows up, the inner person emerges, and exists through paintings. Lois creates her own world where she can momentarily let go of all the frustration and focus on painting. When she looks at the paintings, the two worlds become one, and she can almost see herself reuniting with Lucy. It is made out to be a real place where Lucy still exists, which gives Lois an ability to talk to her and explain her reasons. This serves as great change in Lois’ life because she can take a part of the pain and transform it into a deeper spiritual connection with the person she has lost (Werlock, 2009). The story “Death by Landscape” is a great example of how the external world is connected with the person’s memories, and is a form of unity with other people. It is significant that people can deliver the inner workings of the soul into the environment and share emotion
Introduction According to some scientists humans are subject to evolution by natural selection just as other organisms. However, humans are generally not subject to similar natural selection pressures experienced by other organisms. Humans have the capacity to handle the environment and are intuitive to manipulate their evolution through birth control systems. Notably, the need to produce offspring is essential in evolution. For humans to have children there is a need to find a mate. Sexual preference is primarily significant and present in human as it is in other species. The presence of medicine, advancement in technology and shelter can not change the status of sexual selection in evolution. Human sexual desire and behaviors are not guided by the genetic make up of their mates but, by the culture they are in. It is difficult to establish whether our genetic makeup guide culture. However, the presence of selective pressure means evolution will take place. Patterns of evolution scientists argues that humans evolve by selection just as organisms. These scientists have taken their evidence from a study conducted on 39 individuals that was used to describe their genetic variation as well as the variation of between chimpanzees and the humans. According to the pattern of evolution scientists, human evolution happened too fast because of the rapid increase in some genes. They add that the fact is, over a span of time irrevocable gene pool changes in all species. Humans are experience natural selection pressure but at a lower degree in contrast to other organisms. On the other hand, humans take comprehensive measures that control birth rates; this controls evolution. Hence those considered having strong genes are not in a position to give them to the next generations. Through technological advancements, human is able to manage numerous advancements in medicine. Through these advancements humans who was once unable to get children being in a position of getting one. Humans are in a position to transform what is beneficial and what is not from time to time and are often unpredictably. They have the ability to pick out certain effects as good or awfu
Economics Because the business is a start up, we intend to do much of our operations in Montreal, Canada after which we will weigh the prospects of operating in other destinations. We settled on Montreal because of its high population of at least 3,859,318 people. Moreover, a number of its firms deal in aerospace, nanotechnology, and information and communication technology products which can really make use of our brainchild (Canada Economic Development, 2010). This is a clear indication that the residents of the city are technologically savvy. Another reason that makes Montreal an ideal location for our start up is its population of students who are the end users of our products. There are at least 165,000 universities students in Montreal including 15,000 international students. This gives it an upper hand over other Canadian cities in North America (University of Montreal). The main consumers of our product will be students and university professors. Of the four major universities in Montreal that we target, two are English speaking and the other two are French speaking. These are Concordia, McGill, UQAM and University of Montreal respectively. University of Concordia has a student population of 44,000, McGill 32,000, University of Montreal 55000, and UQAM 66,000 (Canada Economic Development, 1996). One of the major barrier would be language. Universities that use English as the only mode of communication attract a huge number of international students as opposed to institutions where French is used as the major mode of communication which only attracts local French speaking students. This makes the market of our product to be more diverse. Our ease of acceptability is enhanced by the knowledge of both the students and lecturers who are technologically savvy. These people had either used or encountered RFID before. This makes it very easy to enlighten them on the benefits of this product. Customers After we have properly established ourselves in the market, we will diversify our client base and bring on board large corporations doing business in Montreal (Pride et al, 2010). There are at least 664 enterprises in Canada with over 1,000 employees (The Million Dollar Database). The leading enterprises are General Electronics with over 13,000 employees, University of BC with 10,000 employees, and Government of Saskatchewan with 11,000 employees. Product forecast We are considering bringing on board other Canadian Universities including Quebec education system, multinational companies, and government agencies. Despite the fact that our major customers are currently the students and professors of the universities found in Montreal, we intend to make big organizations our principal customers. Our end users will vary in terms of their income, gender, education, language, socio-economic class, and lifestyle. The factors will be majorly influenced by our principal customers. Distribution At formative
Introduction The creation of art in a commercial world encounters many challenges related to ownership and finance. Music, art, and writing are considered domains where one’s uniqueness and creativity should thrive. As a result, the use of other artists’ works, in one way or another, becomes a controversial topic that explores the issues of theft, criticism, and reimagining. Sampling is one of the ways musicians can use what has already existed – it is an ‘a process through which the music composer derives one or more musical component from any pre-existing work and incorporates those with his music creation and thus forms another musical work’ (Faisal, 2019, p. 30). Explained in simple terms, a sample is a part of a song or sound recording that can be used by a songwriter in their track. This essay aims to examine the strategies for the record industry to improve the process of licensing the use of such recordings, using legal practices and technical or commercial approaches. This change is necessary to motivate artists to use samples in creative ways, without losing proofing for themselves and their companies. After reviewing current practices, some recommendations will be given to prepare the music industry for the future of music. Current Practices and Approaches Copyright The central concept that is vital for the discussion of music sampling is copyright. It is an exclusive right of the author of creative work to reproduce it – a permission that is subject to local law in terms of longevity, transferability, and infringement. Thus, a person who wrote a song, for example, can have the legal right to distribute, reproduce, perform and transform it, as well as claim ownership and attribution (Taylor, 2012). In the case of music, copyright is usually split between two parties. The first part of the song, its composition, is owned by the songwriter or the publisher (Davis-Ponce, 2015). The second part is the actual, physical recording of the song – this copyright most likely belongs to the record label or the artist (Davis-Ponce, 2015). To use a sample legally, an artist has to ask for permission from both copyright holders – get clearance. While there are some exceptions, a failure to adhere to this rule leads to copyright infringement. This practice has some benefits and weaknesses that affect the process of creating music. First of all, copyright is a legitimate way of protecting the song’s connection to its owners. Thus, artists can prevent someone from stealing the revenue from a track or claiming it as their own. However, the enforcement of copyright also limits the creative freedom of other artists. They may not be able to contact a major label or a famous songwriter to obtain clearance for a sample (Voogt n.d.). Furthermore, copyright law does not have any strict guidelines which may lead to some issues described further. A successful example of a band using this law to protect their creative work is the case of Kraftwerk and their song ‘Metall auf Metall’ (Faisal, 2019, p. 39). The song’s sample was looped and put as a rhythmic layer on a s
There is no use denying the fact that modern age can be characterized by blistering development of such issues as tolerance, humanism, and democracy. People understood the value of human life and started to care about it. That is why nowadays, the majority of civilized countries have a political system that is based on the main principles of democracy as it is considered to be one of the most humane regimes which care about people and takes into account their points of view. However, not everything is so clear nowadays. There are still countries that reject these principles preferring some authoritarian governments. Moreover, one of the most powerful and fast-developing countries of the modern world China, is also ruled by an authoritarian government that does not have any respect for the values of democracy, preferring to take into account the needs of the country ignoring its citizens point of view. However, in the last decades, the situation changed for better, and there are some facts which can show the tendency for the democratization of society in China. However, its speed is still low, and that is why it is impossible to say for sure that China will ever become a democratic state. Nevertheless, some experts connect these changes with the blistering economic development of the country. The thing is that the Chinese economic model is changing nowadays. It becomes more and more capitalist. There is no use denying the fact that it is one of the most fast-growing economies in the world and, that is why it is rather efficient and, moreover, it is possible to predict the development of the country in this direction (Fenby, 2015). However, this economic growth is impossible without the increase of independence of people who have their small business, which brings benefits to them. The government eases grip in order to let people choose what to do and how to develop their own business, which results in the growth of the economy and democracy in the country (G.E., 2014). That is why it is possible to say that the latest changes in Chinese society can be connected with its blistering economic development. That is why this issue is very important in China nowadays. The documentary Please Vote for Me is devoted to this very question. The main sense of this video is to describe the experiment which is conducted among pupils in the Evergreen Primary School in Wuhan, China. Children are suggested to choose their monitor with the help of elections. There are three main candidates Luo Lei, Xu Xiaofei, and Cheng Cheng, who compete with each other in order to become the monitor (Edkins, 2007). The movie depicts the life of pupils in China in details, additionally, some interviews with children are also shown. However, it also describes the life of the representatives of the middle class in some urban areas. Three little candidates are given three days to prepare for elections and convince other children to vote for them. These candidates are show
Introduction This paper seeks to discuss the financial health of Krispy Kreme based on the analyses conducted, including depreciation analysis, company stock analysis, cash flow statement analysis, income statement trend analysis, and management analysis. In each case, the paper explains what the information conveys to management and will talk about how each tool is used to be analyzed Krispy Kreme’s financial statement. This analysis is expected to know how the company invests and manages its assets that would tell its financial stability prospects and the future. In addition, valuable information to investors and analysts is also expected to be generated from this exercise. Analysis and Discussion Depreciation Analysis This part will evaluate how the company is depreciating its property plant and equipment on whether it is overstating or understating it. Overstating depreciation could be done by making life shorter while understating is doing the opposite. Doing, either way could misstate the financial statements or will not result in becoming a reliable basis for decision making. The company claims that its property plant and equipment are to be stated at cost less accumulated depreciation and that the major renewals and betterments are charged to property asset accounts. It also provides depreciation on its property and equipment using the straight-line method over the estimated useful lives of its assets. The has the following life of its assets as follows: 15 to 35 years for Buildings; 3 to 15 years for Machinery and equipment—3 to 15 years; and the lower of useful life or lease term for its Leasehold improvements (A Financial Statement Information, 2004). Based on industry standards, it may be stated that the company is doing its depreciation fairly. Company stock analysis The company stocks have shown more increases than decreases for thee years 2001 through 2003. The following graph shows how the company has behaved in relation to Dow Jones Index. Figure 1 Source: MSN (2008). It may be observed that in October since 2001 up to the end of 2003, the company’s stock price has performed better than those other firms in the industry using the Dow Jones Industrial Average. Cash flow statement analysis The main tool used in this analysis is the operating cash flow ratio (Meigs and Meigs, 1995), computed by dividing ca
Major goals for WSC 2 are:   * to learn how to respond to writing assignments using an appropriate style, structure, and voice   * to apply editing, proofreading, and revision strategies. Within these main goals, there are several smaller, yet still significant, objectives for WSC 2 that I also wish to achieve. First of all, writing well means writing creatively. That is why I have set the aim of learning how to craft exciting pieces of writing that will engage my readers. The next important goal is to learn how to write persuasively. I want to be able to present a clear argument and convince the audience that my position is the best. So far, I do not feel confident about my skills in being able to convince people through my writing. I would like to develop this ability as I feel that it will make my writing more powerful. I also wish to make my writing concise and to the point. So far, I find it difficult to delete parts of my writing because I cannot discern which of them are more important and which are less important. During WSC 2, I hope to learn how to differentiate between the primary and secondary elements in writing. Thus, I have a goal to acquire the basics of laconic writing. This goal is opposite to the previous one. The skill of making a paper long enough without filling it in with irrelevant or repetitive facts is also a crucial skill to master. I would like to know what techniques might be employed to make a paper longer, if necessary. I want to learn how to express my thoughts to their fullest extent. Writing honestly is my next aim within this class. I wish to become a writer who is not afraid to express his thoughts. I want to concentrate on my own opinions rather than be overly distracted by worrying about what the readers may think. Of course, it is important to gain the audience’s respect. Still, I am convinced that people are more likely to enjoy reading something sincere rather than something that only intends to flatter, or comes across as disingenuous. Another goal is to arrange points into coherent arguments. Quite frequently, I know what I want to say but struggle to come up with a productive structure to organize my thoughts into clear assertions. I hope that WSC 2 will enable me to become better at putting my thoughts in order. The next goal is to learn to maintain focus on the key point. It is easy to get distracted from a topic and start writing about unrelated things that have only a vague connection to the paper. Thus, I would like to be more consistent in my writing and not forget where I started. Coming up with a good thesis statement is a crucial goal for WSC 2. Students frequently experience problems when crafting a thesis and also when ela