Description In the field of project management, where much depends on the ability to use available theories and methods of interaction with the target audience, search methods occupy a significant role in the context of individual training. Therefore, as a valuable achievement due to its relevance to my practice, I chose the skill of selecting the optimal strategies for marketing interventions for business students Udemy online course. While taking into account that any information search is to meet the criteria of validity and credibility, I took the parameter of objectivity as a basis, which, as Elander and Cronje (2016) argue, allows utilizing strategically based search tactics due to justifications and proven assumptions. The practice of participating in the online course that allowed me to understand various crucial aspects of online marketing due to an opportunity to learn valuable techniques that may be of good use to my future career. Self-Analysis Before studying the features of work on honing the proposed skill, I was ready that I would have to study different auxiliary materials. I was afraid that the learning process might be too complicated and incomprehensible; however, after getting acquainted with specific educational methods during the course, I came to the conclusion that selecting optimal strategies was a logical and objective mechanism. Due to the uniqueness of the field of activity, I studied the available resources and found that in this area, numerous practical methods were highly valued. When deciding to participate in this course, I expected that careful work and communication could allow me to understand the specifics of project activities better. In relation to my personal development plan, I anticipated that assessing the relevance of marketing strategies in practice could contribute to my professional development and help realize theoretically sound interventions because, according to Schubert et al. (2017), sustainable entrepreneurship activities requires studying relevant business strategies. While analyzing the results of my work, I can note the success in reviewing the proposed concepts. Although the results of my preparation may not be high enough due to a large volume of materials considered, I am convinced that this experience will be valuable for my future professional activities due to great work on studying useful educational resources. Analysis of Learning After familiarizing myself with the available educational materials, I came to the conclusion that the methodology of objectivism is an important technique in choosing the best marketing approaches. Brooks et al. (2015) state the main challenges in studying the principles of objectivism are losing the ultimate goals and using personal hypotheses as basic justifications. While taking into account this remark, I tried to achieve the most objective and unbiased assessment. As applied to my learning, I can note that strict adherence to the guidelines presented in the course program and the utilization of versatile evaluation practices to determine the objectivity of interventions helped me find the best marketing methods and develop my own individual algorithm of work. On day 1 of my acti