ShantanuT01/DACTYL-Pretraining huggingface dataset:
The case of PG&E highlights numerous problems that decrease the effectiveness of marketing strategies. Modern companies’ issues related to marketing include the lack of research and client segmentation practices reflecting changes between consumers. The mistakes of PG&E impacting the outcomes of their marketing efforts can be corrected with the help of thorough planning based on studying customers’ attitudes to energy-saving and the development of advertising materials for specific industries. The target customers of PG&E include both public and private businesses that need high-quality energy services. For production businesses in different industries, the ability to facilitate the manufacturing process and avoid unnecessary expenses can be the key motivator to reduce resource overconsumption. At the same time, when it comes to businesses that sell services (education, healthcare, tourism, etc.), they can be interested in energy-saving options since changes in operational costs allow devoting more funds to improving the service quality. According to Kotler and Keller (2015), the process of segmentation involves determining large and distinct groups of consumers. In the case of PG&E, it is possible to single out particular groups based on the combination of the industry and business size (small and medium/large). The company serves eleven different industries, ranging from food processing companies to educational institutions, so there can be twenty-two categories slightly different in terms of goals and financial opportunities. Based on common knowledge about the business size and inter-industry differences, it is possible to make predictions related to target customers’ media habits. For instance, it is evident that business owners tend to use media sources related to their industry to learn more about their key competitors or advertise products or services. Concerning the size of the business, it is known that about three-quarters of small business owners actively use social media for business contacts and advertising, with Facebook, Instagram, and Tumblr being the most popular platforms (Rivers, 2017). There are no studies comparing small and medium-sized companies in this regard. However, due to the number of employees, it can be easier for small business leaders to organize educational events. Despite the management’s efforts to develop an effective solution to the problem of energy overconsumption, the company’s current IMC program is associated with certain challenges. PG&E launched self-assessment tools for businesses allowing users to track companies’ energy consumption and get necessary recommendations, but it did not become popular. This failure can be attributed to the company’s inability to choose the best communication channels to increase clients’ awareness of consumption management opportunities (Hughes, Vafeas, & Hilton, 2018). The quality of information letters can also be a challenge. Given that the majority of clients show lit
Museum The Exhibition was held at the Brooklyn Museum of Art (NY) between the dates of November 18, 2011–February 12, 2012. Participating Artists The HIDE/SEEK: Difference and Desire in American Portraiture harbored a considerable number of talented artists. Initially, the main organizers of the event included the National Portrait Gallery as well as the Smithsonian Institution (Brooklyn Museum, 2012). However the exhibition was restructured by the Brooklyn and the Tacoma Art Museums. The presenting artists in the original setting include David C. Ward of the National Portrait Gallery and Jonathan D. Katz who is the director for the visual studies doctoral programs, State University of New York at Buffalo. Tricia Laughlin Bloom, the project curator, coordinated the Brooklyn Museum. The notable artists that took part in this exhibition included George Bellows, Marsden Hartley, Alice Neel, and Berenice Abbott (COTTER, 2010). Jess Collins and Tee Corinne also featured in the exhibition. AA Bronson, Félix González-Torres, and Annie Leibovitz also highlighted critical artistic features in the exhibition. Similarity or Differences of the Exhibition from the Museum’s Previous Exhibitions Notably, the HIDE/SEEK: Difference and Desire in American Portraiture exhibition remains unique from other Brooklyn Museum’s previous exhibitions in several ways. For example, this exhibition featured magical presentation steered by prominent personalities within the American art scene ( Morris, 2010). Renowned artists such as George Bellows, Marsden Hartley, as well as Alice Neel, made the exhibition more explosive and inspiring. Additionally, the presence and presentations o f Jess Collins and Tee Corinne provided a unique outfit of the exhibition. This is because these two artists developed and presented works that explicitly asserted the gay as well as lesbian characters. Particularly, this was done within the context of fashionable and contemporary art. The fusion of the modern and the ancient American pictorials and artistic lifestyle gave this exhibition a unique touch from other previous ones (Preziosi, 2009). Particularly, another unique feature was the integration of the general humanity as the basis for artistic presentation. Basically, most previous exhibitions have dwelt on non-human objects and general imaginations. However, these presentations revealed detailed information about the human lifestyle and the overall societal behavior within the ancient and the modern America ( Morris, 2010). The ability of the exhibition to provide a vivid picture of the existent disparities or differences between individual’s sexual identities makes it unique and different from other previous exhibitions. Apart from revealing or showcasing the linkages that are existent between individual’s sexual orientation and formal advancements within the modern art, this exhibition also presented other unique insights. The HIDE/SEEK presented the artists’ reactions to the renowned Stonewall Riots of 1969 (Brooklyn Museum, 2012). Apart from this, the
Ireland one of the members of the European Union (EU) has been facing financial constraints in the last few years. One of the countries that were nicknamed the Celtic tiger after having a fast and steady economic growth than the western tigers is at the brink of falling. The country has already applied for a €90bn that is needed to help revive the banks. The country also aims to reduce the rate of international borrowing costs. The reason why the debts are so high is that most the banks are nationalized making the debt governments. The burden to revive the economy is too high for Ireland. For instance, the country requires €45bn to clear the bank’s debts that occurred after the property market collapsed. However, the IMF and the EU have confirmed their assistance to Ireland. This will sustain the economy as well as safeguard the financial stability of the European countries. Nonetheless, the IMF and the EU have imposed conditions that have to be followed. The proposition of the paper is that the conditions being imposed on Ireland by the EU and the IMF are impossible and instead these two bodies should provide a substantial discount on debts. This would avoid debt default as well as prevent the Irelands exit that could have a negative impact on the Eurozone currency. One of the conditions imposed by the EU and the IMF is that Ireland should cut its spending by at least €15bn in its budget for the next 4 years (EU center in Singapore 2010). Given the rate of unemployment in Ireland, this is impossible to achieve. The rate of unemployment stands at 5.9% in the long-term with the official unemployment rate standing at 13.8% (Finfacts Team 2010). To create jobs the government has to spend. It can be argued that instead of rescuing the economy this imposition is likely to make it even worse. The aim of cutting costs acts as an internal devaluation that would raise Ireland’s internal competitiveness (EU center in Singapore 2010). This will force Ireland to raise the corporate tax rates in a bid to raise revenues. This means that the taxpayers will have to finance the tax, an impossible task to achieve given the high rate of unemployment. Both the EU and IMF require Ireland to increase its corporate tax as a condition to show commitment. However, the officials of Ireland have insisted that the corporate tax rate should remain low. According to the two organizations, corporate tax rates increase forces borrowing from the host country (113). This increased borrowing erodes the corporate tax base because of the pressure on the tax base. Instead of reducing the corporate tax base, high corporate tax
Introduction Sherwin Williams is engaged in manufacturing, distributing as well as selling building materials such as paints and coatings. This company operates in America and Europe. Currently, this organization consists of four segments, namely Global Finishes, Paint Stores, Consumer Group, and Latin American Group. This paper is aimed at examining the external environment of this company, especially the threats and opportunities to which this enterprise is exposed. Furthermore, it is vital to discuss the way in which this company mentors its employees in order to promote their professional development. Moreover, one should examine the way in which the competitors of Sherwin Williams approach the mentorship of new hires and their professional development. These are the main questions that should be examined. External Environment Sherwin William’s external environment includes four essential elements; in particular, one should speak about customers, economy, competition, and government (Kefalas, 2009). First of all, it should be mention that clients are critical for critical for the sustainability of Sherwin Williams because their demand determines the financial performance of this enterprise and its market share. There are four distinct groups; in particular, one can speak about retailers, commercial, professional, and industrial customers. In addition to that, clients can be direct and indirect. For example, commercial, professional, and industrial customers buy the products directly from the company while the
We live in the era of technologies and great changes of the world as well as human values and needs. Modern education, Christian education particularly, should correspond to the changes of modern society. Michael J. Anthony in his book Introducing Christian Education: Foundations for the Twenty-first Century points out the importance of the Christian education in modern society. Christian education should satisfy the needs of the society that is why it is very important to alter the methods of Christian education which is suitable to modern generations. The twenty-first century with new cultural values and devaluation of the Christian message impulses certain alternation in the role of Christian education in our life. Christian education expanded its vision to the whole of human growth and development. “A new wind of change was blowing, new age designations emerged for young people – Busters, Generation X, Digital Generation – and with them a new attitude” (Anthony 2001, p. 12). Special approaches should be used teaching these generations. Michael Anthony provides some of such approaches which may be successfully used by ministry leaders as well as priests. Christian education is still full of misconception and misunderstanding caused by multidisciplinary nature of the field. Although the Bible is a core of Christian education, it is necessary to relate it to a variety of social sciences such as psychology, sociology or history. Michael Anthony provides the means of such integration providing the role of these sciences in Christian education. Beginning with the overview of philosophical and theological historical bases for Christian ministry, the author presents the contributions of other social sciences in terms of biblical teaching. More than that, Michael Anthony examines the administration and structure of ministry. Finally, he applies Christian education theory to different social and age groups. This book is very helpful for ministry leaders to draw up the education programs corresponding to the contemporary needs of the modern society as well as for people who want to develop relationships with God. Many people don’t even know what Christian education is. “Some students have asked, “Is Christian education what happens in private school?” “Is it what happens in church?” “Is it what occurs at camp during the summer?” (Anthony 2001, p. 13). The author gives all of them the positive answer, but he points out that Christian education is much more than just going to Sunday sermons or reading the Bible. Michael Anthony casts light upon what the notion of Christian education denotes. According to Michael Anthony, “Christian education can be viewed as an effort to encourage people to gain an authentic relationship with God” (Anthony 2001, p. 17). More than that, the author points out the importance of using the knowledge acquired reading the Bible in a real life. Spiritual formation takes place as individuals learn the Word of God and apply their knowledge in living. The author provides different means of encouraging people to develop their relationships with God from the Old Testament to the twenty-first century. Jesus Christ’s
Domestic violence, unfortunately, is a widespread problem in modern-day America. There are many counseling programs aimed at helping the victims of abusive behavior from their partners. For this evaluation, I have chosen to examine a program provided by the Village Counselling Center in Florida, entitled «Intimate Partner/Domestic Violence Program». I believe that an intimate relationship is a complex matter that requires exceptional thoroughness and a professional approach. The evaluation will be based upon the mission of the program and the objectives it states for the participants. According to the Village Counselling Center (n.d.), their specialists define this program’s primary goal as helping participants understand the dynamics of their relationships and establish healthy perspectives, eliminating future aggression and violence. The counselors arrange treatment for both sides of the conflict: the victims and offenders, and special training is organized for parent groups regarding the effects of domestic violence on children (Village Counselling Center n.d.). The center promises to plan a comprehensive relationship-based personalized treatment and address multiple aspects of the problem. As can be seen, there is a lot to be examined for this particular program during the evaluation. Judging from the general knowledge about the social environment today, this kind of counseling program is in high demand, so there are well-established strategies for treating domestic violence. However, the Village Counselling Center technique implies the involvement of both sides of the conflict, which might have issues. I have chosen the objective-oriented evaluation model to determine whether this task has been achieved. I suggest conducting observations from participants on the very first stage of the program – meeting arrangements with victims and offenders. With this data, I would be able to determine how successfully the program engages with both stakeholders. Additionally, I would consider observing the progress made by the participants and collect responses about their experience after completing the program. Those two methods are supposed to provide a thorough perspective on whether the objective of two-sided treatment is fulfilled. To summarize, the evaluation of the «Intimate Partner/Domestic Violence Program» from the Village Counselling Center will be focused on its objective to address both sides of the relationship. Since it seems challenging to involve both victims and offenders in counseling services, I will collect data on successful enrollment. Also, the evaluation would include a survey for participants to measure their progress after completing the program. Reference Village Counselling Center (n.d.) Intimate Partner/Domestic Violence Program. Village Counselling Center. Web.
Abstract This paper explores the various cash management practices and short-term investment strategies undertaken by public organisations. It will discuss first cash management practices and then various short term investment strategies. I chose to base my study on Microsoft Corporation. Practices & Short-Term Investment Strategies According to Gibbons (1998), cash management refers to the techniques and practices designed to speed up and control collections, ensure up to time deposit of receipts, improve control over payments and make sure there is no idle cash balance available. “The purpose of cash management is to meet liabilities, which may appear in various forms and circumstances.” (Fabozzi, 2000, p. 1). Generally, the cash management job involves effective and efficient use of cash available to maximize cash flow at minimum cost. Cash management remains an integral part of organisation’s financial activities and is vital in making financial decisions. Cash includes cash items in the process of collection, currency and balances from deposit institutions, for example, banks. From my research, I found out that Microsoft Inc. applies five cash management practices.These include delay in payment of liabilities. From analysis of the company’s financial statements, I saw that Microsoft delayed payments of liabilities to ensure that everything was paid on time. Microsoft has also spent up the collections of its receivables to make sure that all the profits are properly handled in order to facilitate to repeat business. Maintaining a high inventory is very costly for a business and can create problems with cash on hand. Microsoft goes by the EOQ policy of ordering stock to ensure minimal costs. From Microsoft’s financial statements, there is evidence that the organisation has planned the timing of its major investments. The major investments are usually done at the end of the year when all the dividends are paid off. Fourth, timing of expenditures is an overall deal within every company as every company’s goals are to grow and be successful, as well as make sure all the operating, investing, and financing activities are properly handled, these are issues that need to be paid very close attention to. Finally, there is also evidence that Microsoft has been investing in their idle cash to enable the company to build and expand the business in the long run as well as make sure that its cash keeps growing or making profit. Cash management is a vital process in any organisation, be it a big one or a small one. Companies should ensure that a cash budget is carefully maintained and handled. In its cash management strategies, Microsoft invests in short-term investment strategies. Short-term investment strategies are a great way of saving money that will be
Summary In their article, Tomić et al. evaluate the links between fetal growth and regular engagement in physical exercising among pregnant women. The authors indicate that abnormal growth of the fetus, both excess and restricted, may be defined by multiple factors including maternal socio-economic status, bad habits such as smoking and substance abuse, overall health condition, and lifestyle, and others (Tomić et al. 363). At the same time, they mention that the level of physical activity can have both positive and negative effects on pregnancy outcomes. Tomić et al. conducted a control trial study by using two sample groups comprised of healthy women, age 18-35 years. 166 women in the study group took part in the regular aerobic exercising of moderate and submaximal intensity during pregnancy, while 168 females in the control group did not. The study revealed that pregnant women who were engaged in regular physical activity throughout their pregnancy “showed lower occurrence of fetal macrosomia (>4000 g) and gestational diabetes” compared to the control group (Tomić et al. 365). Other studies reviewed by the researchers also demonstrated such positive effects of low to moderate exercising on maternal and fetal health as a decreased rate of preeclampsia, as well as pregnancy-induced hypertension (Tomić et al. 366). Tomić et al. suggest that the positive effects of physical activity on fetal development may be defined by the impact of exercising on glucose tolerance, which also determines the occurrence of gestational diabetes (366). Overall, the findings of this research have significant implications as they may help intervene in abnormal fetal growth that remains a serious public health problem because it threatens the lives of mothers and newborns. Nevertheless, previous studies provided some controversial data on this account. Therefore, further investigation of links between the variables is required. Commentary Physical activity is an important aspect of health at any stage of life. I am aware of some benefits that one can gain when exercising regularly. They include the prevention of obesity, reduced risk of hypertension, im
The author of a famous play entitled “Proof”, David Auburn, became acknowledged thanks to it. The play was premiered in May 2000 and since that time it was so recognized and famous, that it was cinematized in 2005 , starring Anthony Hopkins , Gwyneth Paltrow , Jake Gyllenhaal , and Hope Davis . The play gives an important insight into the relationship between a father and a daughter. Both of them are keen on mathematics, and a father, who is a professor at the University, is regarded to be a genius of Mathematics. Then he becomes mentally incapable and his daughter has to take care of him. Then the author depicts the struggle of the protagonist with her genius and the possibility of getting the same mental ailment as her father got. The play explores many arguable and crucial topics and it also can be located in the context of other works, like, for example, the work “Glass Menagerie” by Tennessee Williams. Both works have similar motifs and are using the same means of helping to deeper understanding the nature of the protagonists and the drama of the life them. The means, found within the given plays is the haunt of the protagonists by the absent presence of people from their past. It seems to be a rather complicated statement, nonetheless, it is easily discovered when either seeing the films and watching the plays, the protagonists’ minds constantly flashback to their past, creating illusions about it. Consequently, both works can be regarded as “ghost stories”, having special messages encoded into them. Firstly, the composition of the plays is organized in a way to initiate either the reader or the one who watches a play or a film. The play “proof” has an unbroken composition, which goes and lets the person get to know about things gradually, until the end of the play, when it comes to the climax of it. While the composition of another play, namely “The Glass Menagerie” is presented from another angle to the audience. The narrator of the play (and he is a protagonist at the same time) is making preliminary remarks about the play. Basically what he does is that he gives an advance notice that the would-be subject of the play is presented as memories. So, it is a rather biased and may be exaggerated to some extent display of events, which had taken place some time ago in his own life. Secondly, the plays are organized in a way that the past always penetrates the present of the protagonists. In the work by David Auburn, Catherine, who is a protagonist of the story, all the present, and the future events, taking place in her “life”, rest on the grounds, which were displayed in her past. For example, the father of the protagonist was a genius of math and also a teacher at the University. She is going in her fathers’ footsteps and chooses the same major. It turns out that her father tutored her in math, so the plot i