ShantanuT01/DACTYL-Pretraining huggingface dataset:
There is no secret that when it comes to increasing the company income, boosting the sales and promoting the goods efficiently, it is crucial to take into account the customers’ behavior, which marketing mix helps not only analyze, but also provide efficient suggestions for. Before Best Buy used some of the recent approaches in marketing mix application, it was another third-rate company. However, when considering what the customers choose, what motivates them to and how the process of choice is run, Best Buy has managed to climb the top of the world’s retailer list. Developing the theory of customer centricity, which split the customers into five key types, thus, helping to predict the behavior of the majority of clients as soon as they were identified with a certain key type: “Anderson adapted the theory to try to understand the needs and behaviors of specific types of customers” ( Video Case 5. Best Buy: Using Customer Centricity to Connect with Consumers p. 136). One of the greatest advantages of the adopted approach is that it allows to shape the services according to the customers’ demands and offer each of them exactly what they need. However, it is necessary to admit that the given approach also has its downsides. Among the most obvious ones, the fact of each customer’s uniqueness is not taken into account. For the approach to be more individual and customer-focused, there have to be more customer types, since some of the clients might not fall into any of the categories. According to what Kotler and Keller claim, the segmentation strategy must be much more complicated and include such elements as geographic segmentation, density, climate, age, family size, income, occupation, education, etc. (Kotler and Keller 214-215). Men’s and women’s consumer behavior in a Best Buy Store As it has been specified above, gender is one of the key factors in customer segmentation process. As the case study results show, “men ‘typically love technology’” ( Video Case 5. Best Buy: Using Customer Centricity to Connect with Consumers 136), whereas women search for “a knowledgeable person who can answer their questions in a simple manner” ( Video Case 5. Best Buy: Using Customer Centricity to Connect with Consumers 136). Therein lies the difference between a male and a female style of shopping. As the case study shows, men and women have quite different ideas of what kind of services they want to have at Best Buy. Therefore, women’s objective and subjective evaluative criteria of the product quality are rather specific when compared to the ones of men. As for the obje
Introduction Industrial purchasing is one of the most important types of purchasing. This supposition is based on the fact that after the purchase of raw materials the latter will be converted to the finished product. Therefore, one of the aspects of the business on which the industrial purchasing relies heavily is marketing. The suppliers can connect to the customers and offer their services on the basis of the client’s wishes and requirements. It is important to remember that a lot depends on the supplier who makes the ultimate decision concerning the collaboration with a given customer. This system can be functioning on the basis of a bidding system where both parties (manufacturer and customer) will only be able to connect when their requirements are in line with the necessities or possibilities of the other party. Nonetheless, the key idea of such a strategy is to create demand first (not supply). Analysis As has been mentioned above, the key feature of the website designed for the procurement department would be a bidding system. The customers will register at the website and enumerate their needs in their online inquiry. The suppliers will be able to see these requests and choose a preferred partner. The selected options will be featured on the Wall so as to allow the supplier to choose their ideal customer. On the client-side, there will be numerous requests from the suppliers and the former will be free to choose their favorite supplier from those who are featured on their own Wall. The key idea of this approach is that both parties will not have to go through an irrelevant procedure of weeding out the options they are not interested in. Instead, they will be exposed to the personalized selection of possible business companions who possess the necessary traits. So as to ensure that the parties connect with each other successfully, they will be asked to fill in their profile data carefully. The idea is that the more information they provide, the easier it will be to find a suitable supplier/ customer. If the supplier presents in-depth information concerning their products, they will be able to build an extensive customer base much faster. Regardless, this website may allow the customer/ supplier to stay anonymous if they want. Every registered member of the website is able to see the post anyway. The website also features a search box with specific filters (country, product type, and much more) that provide the end-users with an important possibility to tailor their search results to their most refined preferences. One of the key advantages of this website is that it offers worldwide partnerships to registered companies and customers. Conclusion Overall, the website innovates the way in which the customers and suppliers see t
How to  1. Choose a quiet place with minimum distractions as the location of the activity.  2. Ask the child which 100 piece puzzle they would prefer.  3. Open the puzzle and ask the child to start assembling it.  4. Help them assemble the puzzle by finding the pieces  5. Engage in friendly conversation  6. If the child loses interest, do not push them to continue, and finish the session  7. Repeat the process in the next session and make sure that it takes at least slightly longer.  8. When one puzzle is complete, a larger one should be selected. Debriefing questions  1. Did you enjoy assembling the puzzle?  2. Do you feel like you could assemble more the next time than you did this time?  3. Do you feel any different than before the session? Justification of Activity Children learn especially well when the activity involves some form of playing (Colliver and Fleer 1559). Jigsaw puzzles hold a unique quality of always showing the progress of the activity. While the child with ADHD may still lose interest in it after some time, they may be compelled to finish it when they see the missing parts of the image. With each session taking longer, they get used to focusing on a single task. Variations For additional effect, the task can be performed with the involvement of the child’s parents. A child is likely to react more positively to socializing with them, rather than a therapist. Another variant may involve a more competitive approach to puzzle solving with both the therapist and the child competing to assemble two different puzzles. Competition may make the activity more engaging, depending on the personality of the child. Works Cited Colliver, Yeshe, and Marilyn Fleer. “‘I Already Know What I Learned’: Young Children’s Perspectives on Learning through Play.” Early Child Development and Care , vol. 186, no. 10, Oct. 2016, pp. 1559–1570. Taylor and Francis+NEJM , Web.
Merger has always been one of the most effective ways of combining the efforts of several health care institutions in the way of creating more opportunities and services. However, to achieve this aim, a lot of hard work is needed. Successful mergers are able to survive if they own some crucial elements (Thier, Kelley, Pardes, Knight, & Wietecha, 2014). An essential feature of a merger is competent leadership. It allows to create the atmosphere of confidence and trust, establishes the stability of the employees, and connects cultural diversity within an organization (Their et al., 2014). Other crucial components of strong mergers are concerned with making the medical employees resistant to change and organizing the possibilities for attaining their expectations (Choi, Holmberg, Löwstedt, & Brommels, 2012). Therefore, to make a merger survive and prosper, both parties need to perform a thorough analysis of their strengths and weaknesses in order to come up with the most effective ideas for their cooperation. The first big wave of hospital mergers was initiated in the 1980s-1990s when the adjustments of the health care delivery system required structural changes in the health care facilities’ organization. It was a customary practice to connect the facilities which previously had used to be independent and existed separately (Mallon, 2003). A merger between Pennsylvania State University’s Hershey Medical Center and Geisinger Health System in Danville was initiated in 1997 (Mallon, 2003). The merger lasted for three years, and then it unwound due to a number of reasons. To analyze the causes of de-merger, it is necessary to investigate the reasons for merger. The interest of both organizations in the union was triggered by the unsettled situation in health care environment. They believed that in the nearest future, independent small enterprises would not survive, and only big consolidated facilities would continue functioning (Mallon, 2003). Pennsylvania Medical Center, as well as Geisinger Health System, endeavored to reinforce their organizations, promote the position in the market, and reduce the expenses. Apart from these common reasons, each company had its individual motives for merging. Pennsylvania Medical Center pursued a goal of sustaining the academic mission and supporting the financial growth of the College of Medicine. Geisinger Health System wanted to spread its organization’s activity geographically and reach new markets. These diverse objectives were the first cause of merger’s failure, followed by some other causes. The main problem of the merger was that both leaders were determined individuals used to operating their organizations, and none of them was willing to give up his authoritative position (Mallon, 2003). Thus, arguments were frequent, and leaders
Understanding gender effects on the internet catalogue and store shopping is important to product marketers. This topic gives insight into the attitudes and perceptions of males and females towards internet and store shopping. Women love shopping more than men (Cho and Workman 363). However, various studies have shown that women prefer store shopping to internet catalogues. The reason is that store shopping is more fun compared to internet shopping. According to men, internet shopping is more exciting than store shopping. This is because of the delivery system used in internet shopping. The aim of a marketer is to increase demand for his products (Jackson, Stoel and Brantley 5). The marketers have the following questions in mind:   * Why do women have a negative attitude toward internet shopping?   * What improvements need to be done to ensure a balance is created between the two genders when it comes to shopping? Currently, on-line shops have been designed in a way that all parties, especially the women find it fun and exciting to visit them. The procedure of purchasing products has been made easier, and the sites are very eye-catching. Stores have been introduced after sales services as a way of attracting clients (Noble, Griffith and Adjei 179). Consumer attitudes and loyalty towards private brands Private brand is a product that a manufacturer produces for a small retailer (Keller, Parameswaran and Jacob 202). Relevance of this topic lies in the fact that it gives retailers valid information on how their private brands are performing in the market compared to the national brands. The study provides retailers with facts required to make their private brands appealing to the customer. The information will also enlighten retailers on how to convince consumers to purchase their goods (Bao and Bao 221). If one were in the shoes of the seller, then he or she would ask himself or herself the following questions:   * Are the customers loyal to the private brand in question?   * Is the national product threatening sales of the private brand?   * If yes, then what strategies are required to improve sales of private brand? Many retailers have increased customers’ loyalty through changing their attitudes and perceptions. The customers have been loyal to private brands because they are cheaper compared to national brands. The retailers have also increased customers’ loyalty through producing good sized and attractive products (Wu, Yeh and Hsiao 30). Will products look more attractive when presented separately or together? Products will look more attractive when presented together. For example, if a product were of low quality, it would be better to display it with others that are average. (Scheibehenne, Greifeneder and Todd 410). On the other hand, products of high quality are better off displayed separately. If one is selling brand new Lexus, it will be better to display it separately without mixing it with low-qu
Almarai is a conglomerate based in Saudi Arabia that was founded in 1977. Its primary focus is food processing, including dairy products, beverages, and poultry. The company has enjoyed its leading position in the Saudi market for years. Nonetheless, recent changes introduced by the government as well as economic shifts and rising competition endanger the status of Almarai and call for new ideas in development and production. This report will analyze the environment of the company as well as its history and opportunities to identify the existing problems and present a list of solutions. Then, a recommendation will be made based on the advantages and drawbacks of actions available to Almarai. Analysis Environmental Analysis Political The government of Saudi Arabia is hugely involved in all steps of business sourcing, manufacturing, and delivery. This level of governmental control can be explained by the country’s history and its strategic plan – Vision 2030. On an international level, the country’s approach prioritizes local professionals and self-sufficiency, limiting the businesses’ chances of hiring foreign workers. Furthermore, the new changes to the country’s vision mentioned in the report may hurt the company, primarily if cost control severely lowers Almarai’s subsidies. Another political factor that may impact Almarai’s expansion to other territories is the tension in the Gulf region that leads to recurring conflict situations. Economic The change in consumer spending has already affected Almarai’s
Painting Painting is the act of putting paint on a surface. Painting is also referred to as the application of color on the surface. Paint is made of colored powder, which is mixed with a sticky liquid (Hanson, 2008). Below is an example of a painting. The figure qualifies to be painting because colors are applied on a surface to bring an image. Sculpture The sculpture is the artistic work involving a three-dimensional work of art. Sculptures can also be defined as representations of human beings, animals, plants, or any other real object placed on a flat surface like Stone, Metal, Glass, or pottery (Civarid, 2005). The figure below is an example of a sculpture because it represents the image of a human being and shows the three dimensions, and has a base, which it stands. Architecture Architecture is defined as an abstract and nonrepresentational involving manipulation of relationships of voids, spaces, and planes. Architecture can also be defined as the art of organizing structures and visions to create a sufficient foundation, which delivers a set of requirements (Giachetti, 2010). The figure below is an example of architecture because it is made from different structures, which are combined to produce the desired materials. Photography Photography is a combination of subjective thoughts, creative imagination, visual design, and practical organizing ability (Langford, 2010). Photography is also defined as a drawing using lights. The figure below is an example of photography because it has been created through light on a sensitive surface. Similarly, it qualifies to be photography because it is created from creativity by an artist. Printmaking Printmaking is a form of art that involves transferring paint or ink from a matrix to a material surface such as paper, fabric, among others. It is also a form of art involving the production of images on papers, by a process of multiplication (Wye, 2004). The example below is printmaking because it involves paint in the production of images, which can be multiplied on a surface. Conceptual art Conceptual is a form of art involving movements, which prizes ideas over visual components in the form of artwork. It can also be defined as a form of art with intention of conveying ideas to the perceiver. It worked in rejecting the appreciation of traditional arts like sculpture and painting (Arnold, 2010). The figure below is an example of conceptual art because it passes a concept or ideas to the perceiver, making it acquire the above definition. Installation art Installation art is a site-specific artwork comprising a group of discrete art objects on the entire assemble, which provides the viewers with the experience of being surrounded by an environment of work (Moon, 2001). It is also the installation of interior and loading with disparate materials, which evokes feelings. The figure below is an example of installation art as it provides the feelings about that environment through the objects assembled. Performance art Performance art is a form of art which focuses on physical presence and direct physical presence of liv
Introduction In July of 2019, the mayor of London, Sadiq Khan announced a £1m investment into sports projects around the most impoverished areas of the city, with the particular purpose of targeting youth crime and supporting those at risk of it (Mayor of London, 2019). Youth crime is a serious issue in a megapolis such as London, particularly in wards with high levels of crime rates. With this announcement, and the creation of the mayor’s Steering Group to address the issue in the urban center, the role of sport in combatting the youth crime epidemic was thrown into the spotlight. There is general consensus and anecdotal evidence suggesting that sport-based interventions, particularly those that are competently designed around the needs and wants of young people, are effective. This paper will explore the connection between youth crime and athletics, and then seek to develop the ‘Street Games’ athletic intervention based on themes promoted by the Sport England strategy and theories of change in improving communities. Background Youth crime in the context of this paper will be defined as egregious violations of the law and violence against the person acts by people aged 10 to 24 years. Youth crime is a serious social issue in London, affecting in particular the poorest areas of the city. Between 2012 and 2017, the number of under 25-year-olds has doubled to 64 annually. The number of stabbing fatalities has been going up year over year since 2014 to approximately 81 fatalities in 2018. Deaths linked to criminal gangs is steadily increasing reaching 44 in 2018 (BBC News, 2019). Last few years have also shown other crimes becoming an issue such as drug offences and robbery, accounting for more than 41% of charged offences while violence against the person is only at 20% (Clarke, 2021). Urban youth crime in London has been associated with poverty, with Richmond upon Thames having the lowest levels of crime while being affluent, while Tower Hamlets maintains one of the highest rates as on of the poorest borough
Introduction Leadership and the functioning of organizations are two processes that are closely connected. The fact is that in the modern business environment the ability to successfully manage organizations becomes critical as one of the aspects needed to generate a competitive advantage and ensure that the firm will survive. Moreover, regarding the tendency towards the emergence of multiple challenges in the course of the functioning of an organization, a leader’s ability to suggest the needed and in-time change becomes fundamental for the final success and further growth. In the majority of cases, the offered transformation presupposes the radical reconsideration of multiple aspects peculiar to a company. For this reason, planning and implementing all alterations acquire the top priority. The given paper is devoted to the in-depth analysis of the role leadership plays in a change of the company’s work, using the specific case study. Case The following case study can be suggested for the analysis. House of Fraser is a well-known company that owns 57 stores in the UK and Ireland (BBC 2018). Being a popular chain, it managed to generate a high and stable income in the past. However, at the moment it faces some challenges, and the whole management team was fired to engage in change and create a new strategy (BBC 2018). It can be considered an unexpected transformation because it happened after the Sports Direct became the owner of the corporation (BBC 2018). The brand recognized the need for critical alterations to preserve the high level of competitiveness and the ability to generate income. Reasons for Change First of all, it is critical to evaluate the reasons for change as they will precondition the choice of the strategy and overall success of the company. One of the vital tasks of the modern leader is to determine the existing combination of factors that should be taken into account. As for the company, it experiences the need for change because of external and internal factors. First, the high level of rivalry in the sphere means that there is a need to find new ways to grow and evolve. For this reason, the attempt to enter another phase becomes an appropriate solution. Second, at the moment, the company is limited in its abilities to evolve because of the peculiarities of its functioning which can result in stagnation and decrease in workers’ motivation (Cameron & Green 2009). For this reason, it is critical to engage in the change process. Leadership Leadership should become one of the main driving forces of this process preconditioning results. The fact is that in the majority of cases associated with the critical reconsideration of companies’ functioning, employees feel stress, anxiety, and uncertainty about their future (Boddy 2012). For this reason, a leader, as a person responsible for the whole company, should be able to eliminate all barriers to change and contribute to the improvements of all critical spheres of a firm’s functioning. Regarding the House of Fraser, the