Asda Story is a Fantasy massively multiplayer online role-playing game developed by the MaxOn Soft corporation. It is published by GamesCampus for the North American market, Play Media Group for the market in Europe, OnGame for the Brazilian market, nDoors for the market in Japan, GamePower7 for the MENA market (under the title World of Secrets ()) and mGame for the market in Korea.

The Open Server for Asda Story launched on August 5, 2008. The game was originally called "MicMac Online" in Japan and Korea. The Japanese MicMac service was closed on September 30, 2008, after running for two years. The service in North America from GamesCampus also came to a close on August 1, 2011. The game was succeeded by its sequel Asda 2 Evolution which shut down on July 15, 2015.

Gameplay
The game has a Soul Mate system where two players can become Soul Mates. If one Soul Mate is offline, the player can help to level up his soul mate's character. Experience will be stored for the Soul Mate that is offline. Soul Mates also have access to special skills available only to them. However the soul mate system is still largely unfinished.

Characters can also dig for items, similar to mining in many other MMO games. Digging may be carried out anywhere except in towns. All that is required to dig is a shovel, which all characters are provided with from the start. The nature and quality of items obtained by digging varies according to the level of the character.

Characters may also obtain titles, which can be displayed above their names. Titles are obtained by participating or carrying out a diverse variety of actions in the game, from simply picking up everything they find to helping NPCs by completing quests to joining clans. Currently achieving a title only awards the player the ability to display it, but there are plans for certain titles to award other more tangible benefits, such as providing stat bonuses.

Characters start at level 1 with the generic job of "beginner", which  has no skills available to it. At level 5, players may choose a class of Warrior, Archer, or Mage by undertaking a quest from the appropriate NPC. Additionally, each class has a second and third job tier which they can advance to. All these class changes are available at levels 5, 24, and 40. Experience gain is not stopped during those levels so it is possible to continue leveling up without taking the job change quest.

The Faction War System is a unique system where players above second job change can choose between 3 factions and battle against one another in a pvp format to gain honour points and coins which in turn can be used to buy special items from the war shop.  The Faction War System is split into three different stages, one for levels 24–39, another one for lv 40-59 and the last one for levels 60 and above to make it more balanced and provide lower and mid level players with a more entertaining war environment.

Character stats are incremented automatically in this game instead of being allocated by the player. To complement a character's natural stats, can obtain socketable items called Sowels which, when inserted into items, augment player stats.

Each of the three first tier jobs of Warrior, Archer, and Mage has three skill trees each. Progress along a skill tree is generally dependent on having points in skills lower in the tree, limiting cross tree skill selection. Generally, a character of a chosen class will usually concentrate on one skill tree and spend only a few points in the other skill trees available to that class.

Reception
MMORPG.com rated Asda Story as "Acceptable", praising the game's smooth running, the in-game link to the web based Games Campus, and the "Soul Mate" game mechanic. The user interface, sound and graphics were deemed average. Criticisms included the reliance on the item mall, with the best items requiring real world purchase. MMOHuts.com rated Asda Story as "Good" (3/5) praising the game's unique "Soul Mate" system but criticizing the game's Recycled monster animations and few playable classes.

The name got confused reactions in the United Kingdom, as there is a large supermarket chain also called Asda.

References

External links
Links to all the Asda Franchise. -International
MicMac Online Japan
ASDA Story 2 Mena

2008 video games
Massively multiplayer online role-playing games
Video games developed in South Korea
Windows games
Windows-only games
Inactive massively multiplayer online games