Concept: customization
Label (en): personalization
Description (en): using technology to accommodate the differences between individuals
Also known as (en): personalisation, customization
Label (es): personalización de contenidos
Description (es): usar la tecnología para acomodar las diferencias entre individuos
Also known as (es): personalizacion de contenidos
Label (ca): personalització de continguts
Label (it): personalizzazione
Instance of: field of study, marketing strategy, digital strategy
Subclass of: human–computer interaction, modification, customizing, user experience design