rtokens: Janet Dewey , executive director of the industry-funded National Automobile Occupant Protection Campaign , said most of the injuries to children occurred because they were not wearing seatbelts .
pos: DT NNS VBD : " NNP NNP NNP : NN NNP , NNPS IN RB . "
tokens: The boards read : " Air Bag Safety : Everyone Buckled , Kids in Back . "
ltokens: The first portion of the campaign involves pickup trucks equipped with billboards that were driving along some of the nation 's busiest interstate highways during the Labor Day weekend , including Interstate 95 on the East Coast , Interstates 80 and 90 in the Midwest and Interstate 5 in California .