Lights, Climate, Action! | The Sustainability Benefits of Virtual Production
Channel: MadeBrave
Date: 2021-08-06

Virtual production is changing the way brands create content. It’s not just because it’s often faster and more cost-effective but because sustainability is a hallmark for mature brands and virtual production can drastically reduce carbon emissions versus traditional film production — kinda like it did for this film!

Produced in partnership with Quite Brilliant and Arts Alliance at Garden Studios, which is London’s first virtual film studio, we shot this film with a carbon footprint of less than 1% of a traditional multi-location shoot.

Want to learn a bit more about virtual production and see what else brands can do to help tackle their sustainability goals? Head to the blog!

https://madebrave.com/blog/how-brands-can-tackle-their-sustainability-goals

—

ABOUT:
Hi, we're MadeBrave® - a global strategic brand agency. We make brands bigger, bolder and stronger.

Website: https://madebrave.com/
Blog: https://madebrave.com/blog/
Podcast: https://justachatwith.com/
Linkedin: https://www.linkedin.com/company/madebrave/
Instagram: https://www.instagram.com/madebrave/
Facebook: https://www.facebook.com/madebrave/
Twitter: https://twitter.com/madebrave/


#BrandAgency #BrandStrategy