The American Voter 2012 Part 3: Getting Out the Vote
Channel: hall1nstitute
Date: 2012-09-13

In the third part of our four part series on the American Voter 2012, we look at the topic of organizing "grass roots" campaigns, and how voters are mobilized by organizers.

The Hall Institute's Dr. Lawrence McCullough sits down with Ms. Tricia Mueller, State Director for Obama for America, and Political Director of The Northeast Regional Council of Carpenters to discuss how groups manage to reach out to and ultimately mobilize voters.

 - How do candidates mobilize (or de-mobilize) voters?
 - What are the basic personal outreach methods
 - How have recent changes in technology, demographic analysis, use of traditional and new media changed the landscape?