Vin McCauley's Entrepreneurial Journey
Channel: Jim Banks
Date: 2024-01-10

Vin McCauley is the founder of DTC Brand Builders. 

He was part of the founding team for ButcherBox and SmoothieBox. 

This episode is a walk through of some of the toughest parts of running your own business and mentally exiting from a successful business due to burn out.

In this episode, you'll learn:
* How Vin felt about being in the hot seat in front of Ezra Firestone and Molly Pitman in Barcelona
* The impact COVID had on his business and personal life
* How he mentally exited SmoothieBox at the time they had interest in being acquired
* Why he is excited about his new AI content creation App which is helping Shopify store owners create content quicker
* Why he doesn't like wearing long trousers

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⏰ Time Stamps ⏰

00:00 Introduction
00:24 How did we meet?
01:38 Jobs To Be Done Theory
06:45 Covid arrived, don't come to Boston
11:20 The "end" of SmoothieBox
13:15 Freezing our balls off
16:20 Remind your customers that you exist
18:15 Subscription businesses flying under the radar
22:46 Blog content ideas
34:11 Ensure you arrive at the right place
35:05 Fixing a plane while flying it