Color Psychology for UX & Behavioral Design (Course running May–Aug 2023)
Channel: Brian Cugelman
Date: 2023-05-19

Here’s an overview of my 12-week course on the psychology and neuroscience of color, for UX, interactive & behavioral design. The LIVE tutorials run from May to August 2023.

Here’s the content:
0:00 Intro
0:30 Class overview
0:43 (1) Behavioral design & the color psychology toolkit
0:56 (2) Light and color physics made simple
1:09 (3) Color systems & technology
1:33 (4) Accessible and healthy circadian light
1:50 (5) Controlling user attention
2:09 (6) Designing instant comprehension
2:58 (7) Data visualization color principles
2:33 (8) Neurobiology of color and emotion
2:43 (9) Psychology of color and emotion
3:02 (10) Emotional design color strategies
3:13 (11) Conscious behavior
3:26  (12) Trustworthy brands
3:35 Participating
6:37 Next steps

FOLLOW THE PROJECT HERE: 
https://www.behavioraldesign.academy/color-psychology

This course is for:
 - UX designers
 - Product designers
 - Interactive designers
 - Behavioral designers
 - Digital marketers
 - Data scientists
 - Behavioral scientists

There's no catch. It's free as I'm in the final stages of editing my book on color psychology, keen to get broader feedback and start sharing the knowledge.

RELAXED CC LICENCE
This class is released under a CC license, Attribution-ShareAlike 4.0 International. 
Citation: Cugelman, B. et al. (2023)  Digital Behavioral Science Training System, Color Psychology for UX and Behavioral Design. Behavioral Design Academy of AlterSpark. https://www.behavioraldesign.academy/color-psychology