Sell Smarter, Not Harder: Simplifying the Sales Process with Bob Marsh
Channel: SalesPOP!
Date: 2024-01-01

🎙️ Join John Golden and Bob Marsh in this thought-provoking podcast episode as they delve into the art of selling with simplicity. 🌟 Discover the secrets behind understanding how decisions are made and simplifying the sales process in today's data-driven landscape.

Selling with Simplicity (00:00:00)
Bob discusses the importance of selling with simplicity and making the buying process easier for customers.

The Role of the Salesperson (00:03:52)
Bob explains how the salesperson's role has evolved to become an advisor and helper to customers in navigating overwhelming information.

The Personal and Professional Emotion in Purchasing Decisions (00:06:34)
Bob and John talk about customers' emotional investment and fear when making purchasing decisions and how salespeople can address these concerns.

Engaging Executives in the Sales Process (00:09:53)
The speakers discuss a strategy to involve senior executives from both the salesperson's and the client's company in the sales process.

Effectively Communicating the Need to Speak with Higher-Level Contacts (00:10:26)
The importance of phrasing requests to speak with higher-level contacts in a way that doesn't make the current contact feel unimportant is discussed.

Authenticity and Building Trust with Customers (00:14:16)
The speakers emphasize the need for authenticity in sales conversations and the importance of building trust with customers by being genuine and removing scripted behaviors.

The importance of active listening (00:18:37)
Bob Marsh emphasizes the significance of active listening in building trust and understanding customers' needs.

Sales training beyond closing tactics (00:19:59)
Bob Marsh suggests that sales training should focus on having honest conversations, being a good listener, writing clearly, and confidently carrying oneself.

Intellectual curiosity and its power (00:21:25)
The speakers discuss the value of intellectual curiosity in sales, highlighting its role in building relationships, learning, and personal growth.

https://salespop.net/
SalesPOP!:  A modern digital magazine, aimed at empowering sales leaders, sales management, sales professionals, and entrepreneurs to achieve success.  As a multi-media platform, we bring you live sales expert interviews with top professionals giving you pro tips on how to be more successful in sales. 
----------
Thank you for watching this video – Please Share it.  Leave your comments below….
----------------
🎯 Don't Forget to SUBSCRIBE to Our Channel! 
SalesPOP! https://www.youtube.com/c/salesPOP
--------------------------------

Where to follow and find more Sales Pro advice:

➽ Sales Professional Interviews: https://salespop.net/media/sales-expert-insights-series/
➽ SalesChats: https://salespop.net/media/saleschats/ 
➽ Facebook: https://www.facebook.com/RealSalesPOP
➽ Twitter: https://twitter.com/realsalespop
➽ LinkedIn: https://www.linkedin.com/showcase/sales-pop/

➥➥➥ Check Out Some of Our Previous videos! ➥➥➥ 

❤️ The Challenge of Finding Your Purpose with Drexwell Seymour
↘️ https://youtu.be/WhXR70eiTGk

❤️How To Live And Lead On Purpose with Amy Wong
↘️ https://youtu.be/LcZU00zvqnU

❤️ How We Can Use Cognitive Science To Design Better Brand Experiences with Sandeep Dayal
↘️ https://youtu.be/1-8j8Cz2NpI

❤️ How to  Pivot In Your Career Successfully with Nick Collins
↘️ https://youtu.be/lorH8_7tMzA

❤️ How To Stop Insanity From Less Than Five-Star Employees with Danielle Mulvey
↘️ https://youtu.be/RP60m1nRqRI

#salesinterview. 
#BobMarsh
#Sales Process