The Making of Oh Joy for Target
Channel: Oh Joy!
Date: 2016-05-02

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When creating our Oh Joy for Target collection, it often takes a year or more to take a product from idea to the final piece you see in stores. I love sharing how things happen behind the scenes, so today, I’m going to show you a little into the process of making the Oh Joy for Target collections!

You can find the full collection right here:
http://www.target.com/ohjoy

// CREDITS //
Creative Direction: Joy Cho
Video: Jenner Brown
Graphics: Angie Stalker

This video's URL: https://youtu.be/xwWcHE2yTrs