How to Build a Swipe File So You Write Better Copy in Less Time
Channel: Coach Carmine Mastropierro
Date: 2021-01-30

Want to write better copy in less time? Cool. You need a swipe file. This is a spreadsheet or document that contains headlines, advertisements, and other material you come across. If you ever hit that pesky writers' block, you can take out the swipe file and get inspiration. 

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