UnderBelly: Turning a zine into an app - American Bandito Podcast S05E05
Channel: Tom Ray
Date: 2019-07-14

I had an interview at a local coffee shop with the people I meet today Olivia and Elizabeth from UnderBelly.

So from time to time, I like to do a nearby location search on Instagram just to see if there is any interesting artwork that's being posted in the Madison area to try and find some new things to check out. I can’t remember exactly but I think that’s how I discovered underbelly. 

They have been working with local businesses to give a different view of the city. The hidden gems, the alternative, the niche and the interesting. UnderBelly is excited to show a local perspective with a twist. They do all this by putting out a weekly zine and just created their own mobile app. 

Visit the UnderBelly website and check out the app https://www.exploreunderbelly.io —
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My name is Tom Ray,
and I want to talk with people that make art.
American Bandito is a podcast about artists.
Artists of all types and places in their careers. Beginners, hobbyists and professionals.

I started this show because I wanted to get back into making art and getting involved with the community here in Madison, WI. And what better way to do that than to find people and talk to them directly. I wanted to hear about how people create, promote themselves and in the meantime still manage their own well-being.

I was originally going to be an animator but life and kids happened.

I created a short-lived internet cartoon series called "The Adventures of Xylus and Dexter", where my two boys are superheroes in outer space, because why not?

It gained mild popularity and it even landed me a chance to make an animated pilot for the series "The Radio Adventures of Dr. Floyd" by Grant Baciocco.

But many years had passed since then and I decided to try and get involved in creating again. Problem was I didn't even know what the art community in my own city was like anymore. I decided I wanted to connect with them directly.

And I even decided to try and see what it would be like to run my own business. So I rented out a 1930's train car to see what I could do with it!
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Watch the latest podcast episode with Jeaux Janovsky: Cartoonist - Tom Ray's Art Podcast 
https://www.youtube.com/watch?v=-CAg-rEGOBA
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