Micromobility at CES 2024 | Bugatti and Reebok Join e-Scooter GAME?! | #BUGATTI #REEBOK #OKAI
Channel: REV Rides
Date: 2024-01-17

Join Nathan Pust, CEO of REV Rides, and Nick Gasmena, Brand Manager, as they take us on an exhilarating adventure to Las Vegas, Nevada, for the much-anticipated CES 2024. This journey is more than just a visit to the glittering lights of "the strip." It's a comprehensive exploration into the evolving world of personal mobility, offering an insider's look into the best of CES. Get ready to delve into the latest innovations in electric scooters, e-bikes, Electric Unicycles (EUCs), ESK8, and the broader spectrum of personal electric vehicles and accessories.

Our video offers a unique tour of CES, focusing on discovering the most innovative products and technological advancements in the electric scooter sector. Despite not encountering major leaps in electric scooter technology this year, we observed a significant industry trend: many companies spent a good part of 2023 refining their product lines. They focused on enhancing IP ratings, achieving UL certifications, incorporating detachable batteries, and improving overall build quality. This shift towards prioritizing safety, quality, and reliability over continually introducing new designs is a strategy we wholeheartedly endorse. It's a forward-thinking, consumer-centric approach that we hope will become a staple in the personal electric vehicle (PEV) manufacturing industry.

We're particularly keen on seeing the integration of smart Battery Management Systems (BMS) across all electric rideables. Such innovation would empower customers to monitor the health of their battery-powered devices, ensuring a safe and enjoyable ownership experience over the long term. We believe that this knowledge of battery health will soon become essential for consumers in our increasingly tech-driven world.

One of the most striking observations at CES 2024 was the entry of major, globally recognized brands into the micromobility industry. Household names like Bugatti, Reebok, and Redbull have made their mark, signaling a major shift in the industry. These giants have entered licensing agreements with electric scooter manufacturers to produce scooters that not only resonate with their brand identity but also cater to customers eager to embrace electric mobility. While these scooters didn't particularly stand out in performance compared to many existing market options, their presence is a clear indication that personal mobility is gaining mainstream acceptance and is here to stay.

Join us as we navigate this electrifying world of personal mobility at CES 2024, where technology meets practicality, and the future of transportation unfolds before our eyes.

What do you think?  Would you be more likely to buy a scooter out of brand loyalty VS a similar and less expensive product that doesn't have the brand logo you love, on it?

Chapters:
0:00 REV Rides Intro
0:39 MEEPO ESK8's
0:49 OKAI Electric Scooters
2:08 HIMIWAY Electric Bikes
2:18 TEVERUN Electric Scooters
2:30 REEBOK Electric Scooters
3:32 GREENWORKS E-Moto
3:44 BUGATTI Electric Scooters
4:13 Outro

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#KingSong #PEV #EUC #eBike #electricbike #CES2024 #REVRides #Mobility #Transportation #ev 

* This video is not sponsored or endorsed by any of the brands, products or manufacturers featured in this video. This CES coverage is educational and comparative in nature.  All statements made in this video reflect our personal opinions and observations.