Basics & Adoption of Revenue Performance Management Principles for Small, Independent Hotels
Channel: techtalk.travel
Date: 2022-05-30

Vikram Singh, Digital Marketing & Revenue Optimization Specialist, and Chris Baniewicz, Senior Manager, Revenue Performance Solutions at Expedia Group, join André Baljeu to share their expertise and practical tips: What are the basics of Revenue Management for hotels? Why is Revenue Management important for hotels and accommodation providers? How can hotels best adopt Revenue Performance Principles into their strategies to drive market share growth and profitability? What is there to know about Forecasting, Pricing, Distribution, and Market Segmentation? 

Time Stamps:

00:43 - Understanding Revenue Management
02:11 - Why is Revenue Management Important?
04:40 - Understanding Forecasting
06:36 - Forecasting Tips
08:20 - Keeping Accurate Records
11:17 - Making use of Historical Data
13:09 - Utilizing various Data Sources
15:24 - Taking Events, Holidays & Seasonality into Account
17:47 - Keeping an Eye on Industry Trends

Also find supporting content on REVENUE PERFORMANCE MANAGEMENT BASICS FOR HOTELS on techtalk.travel:

Podcast l Revenue Performance Principles for Independent Hotels with Vikram Singh and Chris Baniewicz
https://www.techtalk.travel/post/podcast-revenue-performance-principles-independent-hotels 

Article l Understanding & adopting the basics of Hotel Revenue Management
https://www.techtalk.travel/post/article-adopting-hotel-revenue-principles 

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