How to Define & Validate A Product Strategy Without Building A Thing by Henry Latham from  Prod MBA
Channel: Product People
Date: 2022-11-29

90% of products fail. In most cases, that’s not because they fail to build quickly enough. In 52% of cases, it is because they fail to identify the right problem, then fail to define - and validate - the right product strategy to determine what unique value to provide your target customers. That means we should worry less about building an MVP and, instead, focusing on validating an MVO, a Minimal Viable Offer.

In this hands-on workshop, you’ll learn how to define a compelling product strategy to not just align your teams internally - but validate that product strategy - packaged as an MVO - with your target market.

Connect with our speaker:
https://www.linkedin.com/in/henrylatham/

 Schedule (CET)
18:30 - 18:35 Intros
18:35 - 19:30 Presentation and Q&A

 About the Organizers
We are on a mission to help companies discover and deliver great products faster. We do this by empowering our community to share knowledge generously. And through our consulting engagements, we do all the hands-on and unglamorous work of a Product Manager on an Interim basis (3-12 months). We onboard fast, align teams and deliver outcomes. 

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