How to be Successful - #1 Blogger In Nigeria
Channel: BusinessDay NG
Date: 06/05/2019

Linda Ifeoma Ikeji is a woman that needs no introduction. By 2006, she was well on her way to conquering the online publishing space with her ground shaking blog LindaIkeiji.com. While blogging may be a normal concept in 2019, back in 2006 blogging was not considered a 'suitable' career choice most Africans. This infamous blog has transformed the way Africans, specifically, Nigerians consume entertainment news and has forever imprinted the Nigerian media ecosystem. While her blog came with a lot of controversy and sabotage attempts, 13 years after her first blog post, Linda Ikeji is till on top of her game. Linda Ikeji, who attributes her success to her humble beginnings and hard work is the quintessential 21st-century media entrepreneur.  What started off as a career in modeling, turned into a love for writing and journalism, which propelled her to start a blog of her own. What started off as a passion project that was unprofitable for the first few years, has now transformed into the most visited website in Nigeria.

The Linda Ikeji story is not one that stops at all the great things that hard work has been able to afford her, the testament of her story lies in her struggles, business success, determination, and unending faith.  In this interview with Lehlé Baldé., for the April edition of the BusinessDay CEO magazine, BusinessDay had the pleasure of interviewing her at her home in Banana Island, Ikoyi where she opened up about how it all started, her success, being a working mother, her new business ventures and everything in between. To read the entire in-depth interview visit www.businessday.ng/ceo-magazine/

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