The Importance of Joining a Professional Network | The Journey
Channel: GoDaddy
Date: 2019-09-26

The Importance of Joining a Professional Network. Check out more The Journey content at https://bit.ly/GDTheJourney.

⏰TIMESTAMPS⏰
00:19 - What is a professional network?
00:44 - The benefits of joining a professional network
03:42 - Face-to-face networking tips
04:48 - The digital business card demo

Networking is an activity that’s rooted in self-interest. You want to meet people who might hire you, bolster your career, or move you closer to your professional goals. Remove the self-interest and you’re just making friends (also a valuable and important activity, but not one that’s guaranteed to benefit your working life).

Today’s entrepreneur or business owner spends much of his or her time interacting virtually with clients, partners, employees, and customers, not just locally or regionally, but globally. Although most business networking groups have remained in the realm of in-person meetings, there are some that have modernized and moved their networks to meet the people through online channels.

Because your clients span a wide range of industries, it’s helpful to make contacts in various fields. Even if the individual isn’t likely to become a client, they might know someone who is. There are countless benefits to joining a professional network.

Here are just a few:

Increased referrals - Word-of-mouth referrals are worth their weight in gold. 

Search engine optimization improvements - Your business might be listed in online articles or directly on the professional network’s website.

Social media exposure - Professional networking groups love to promote their meetings on social media and will often post photos following each event.

A confidence boost - A little human interaction will give you the confidence you need to crush your next client meeting.

Connections to the competition - Chances are that your competitors are already networking. If you don’t make a conscious effort, you might wind up the odd man out among your peers.

Knowledgeable answers - A professional network allows you to pick the brains of subject-matter experts.

Inspiration to succeed - Get motivated with an inspiring conversation! Bouncing ideas off of someone else in your field might be all it takes to unearth the next big move for your business.

Whether you’re an entrepreneur who’s looking for advice on how to get up and running or you’re an established business owner who’s looking for leads, networking is a great way to get it done. And now it’s even easier with business networking groups catering to our online professional lives.

The Journey is what everyday entrepreneurs, like you, need to follow in the pursuit of online success. Our experienced GoDaddy Guides are here to take you through all the steps, both big and small, that you encounter every day.

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