Destination Spotlight - SLO CAL - Sustainability Bottom Up
Channel: World Travel & Tourism Council
Date: 2023-03-20

Ensuring small local enterprises have the know-how and resources to implement sustainable practices isn’t always simple and often requires knowledge sharing through conversations around what it means to truly operate sustainably. SLO CAL is a region that has been able to unite businesses owners in an extraordinary way to forge a clear commitment to sustainability through combined efforts. 

In this series we will capture the essence of SLO CAL by exploring the ways in which their tourism strategy has been able to encourage sustainable tourism to the region whilst simultaneously acting as responsible stewards on behalf of the community that resides there. 

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