Will AT&T's DirecTV Now streaming offer entice even more cable cutting?
Channel: Digital Trends
Date: 07/11/2016

If you’re a cable TV cord-cutter, it looks like there’s an interesting option on the horizon. According to Variety, AT&T is going to give streamers free Apple TVs and Amazon Fire TV Sticks with its new $35-per-month streaming TV service, which it will call DirecTV Now. Customers who sign up for a three-month run of the service will get an Apple TV streaming kit, and month-to-month users will get an Amazon Fire TV stick.

Variety says AT&T is lining up content channels for the service and so far, HBO, ESPN, Disney, AMC, Viacom and some other heavy hitters are on board. But what about Netflix and Amazon? Well, since it’s a streaming service, we’ll just assume your regular accounts will be accessible through either device as usual. And this doesn’t seem like some trial run, either. Bloomberg is saying that streaming – not cable or satellite - will be AT&Ts primary TV platform by 2020.

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