#PitchCMO Summit'23 : Pawan Rochwani, Pepper Content on Content ROI With & Beyond Generative AI.
Channel: exchange4media Group
Date: 2023-03-24

Creating compelling content that grabs attention and converts prospects into customers is a delicate balance that every marketer strives to master. With the rise of generative AI, we have a new weapon in our arsenal. But what is the fuss about generative AI? To answer this question at the Pitch CMO Summit – Mumbai Edition 2023 is Pawan Rochwani, Head of Brand & Partnerships, Pepper Content who speaks on the topic, ‘Content ROI With & Beyond Generative AI.’