Michael Silberman on Mobilization for Nonprofits
Channel: call2actionchannel
Date: 11/05/2012

Aiden Livingston of Call2Action interviews Michael Silberman, the Global Director of Digital Innovation at Greenpeace. Michael explains how organization can mobilize their supporters by giving them tools and training to turn every supporter into an individual campaigner.  Michael also discusses the idea of people-powered campaigns.

Learn how motivate and encourage your activists by creating an online toolkit.