Landing Page Strategy: How to Build a Landing Page that Converts
Channel: SLAM! Agency
Date: 2020-10-19

LANDING PAGE STRATEGY // Your landing page is a major piece of your inbound marketing campaign. In this video, you'll learn how to build a landing page that converts.

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We covered a LOT in this episode but here are some of the highlights:
✅ Landing Page Objectives
✅ How to Write a Headline
✅ How to Use Photos and Videos
✅ The Power of Copywriting
✅ Using #LeadGeneration Forms
✅ Social Proof & Trust Indicators
✅ Getting the Right Data
✅ What Happens After They Convert?

This video is brought to you by Tyler Kelley, Chief Strategist at @SLAM! Agency. It is part of our weekly podcast which exists to help marketing professionals and small business owners grow their companies in a more effective way. You can find this show on IGTV, Facebook and on all podcast networks.

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We all know what it feels like to land on a bad #LandingPage. The UX is confusing. The copy goes on and on and on. It’s difficult to buy or press the back button. When you try to exit, you’re interrupted by a pop up begging you to stay. Marketers use these tactics because everyone else does, but do they really work? (We doubt it!) 

In this episode, you’ll be introduced to the 9 key elements your landing page must have in order to start converting with an #InboundMarketing campaign. If you're looking to drive revenue with your website, this is a must watch video.

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