The 7-P Process to Launching Your Product
Channel: Product Launch Hazzards
Date: 2018-05-09

Product developers, inventors, marketers, entrepreneurs, and curious listeners, lend us your ears: the success of your product does not rest on how passionate you are or how great you think your product is. There is a fundamental process that you must follow, which involves having the right things, in the right order, and the right resources before going deeper into the rabbit hole. Here at Product Launch Hazzards we give you the right resources through our membership Expert Office Hours podcast, where our seasoned industry experts answer your questions by sharing their insider know-how-- and on this episode we will put these resources into context by tackling the fundamental 7-P process of product launching. We have done this over 250 times throughout our careers as product innovators and entrepreneurs, and we will impart the lessons we have learned from studying and researching other people's as well as other companies' product development process. Discover how we came up with the 7-P process, how we put it in the right order and how you can save precious time and resources by applying it.


Join Product Launch Hazzards http://productlaunchhazzards.com - Explore the retail and ecommerce product launch formula to out-design, out-source, and out-profit your competition. 

New Consumer product launches are inherently risky, and the odds of success are not in your favor. 7 out of 10 consumer product launches fail; 14 out of 15 products on the home shopping channels fail; less than 2% of inventions ever make any money. 

Within the Product Launch Hazzards community, Inc. Columnist and product launch expert Tracy Hazzard, industrial designer and product development expert Tom Hazzard, and their team of proven product launch experts share the product launch formula, strategy, and resources that flip the odds and will make your product launch successful. The best products rarely win at retail, but the best product launch strategy does. Join us today! http://productlaunchhazzards.com