Paul Hünermund (CBS) talks about causal analysis in business decisions
Channel: KnISE
Date: 2021-10-09

Dr. Paul Hünermund is an Assistant Professor of Strategy and Innovation at Copenhagen Business School. He is the co-founder of causalscience.org, a platform for fostering knowledge exchange between industry and academia on topics related to causal data science.

Dr. Victor Chen (UNC Charlotte and GoPeaks) speaks to Dr. Paul Hünermund from Copenhagen Business School on the rising importance of causal data science in making business decisions.

0:00 What are some of the interesting best practices and pitfalls of causal inference in decision making?
3:13 How does domain expertise get into causal data science?
4:55 Can you give an example of having a domain expert to help with data analytics?
7:13 What is the typical processing of developing causal analysis?
9:20 How do we build a causal diagram/graph?
11:48 What is the future for integrating RCT and machine learning for causal inference?
14:24 What is the limitation of causal models?
16:17 Where do we draw the domain knowledge?
17:58 Shall we have a systematic answer as to how to develop domain knowledge for causal analysis?