Latitude - What If... An introduction to Causal Inference for Business
Channel: Latitude
Date: 2024-03-12

From the "Bits, Bytes, & Beyond #2" meetup held in Amsterdam on March 7, 2024 at Latitude's HQ. In this session, one of Latitude's founders, Gianmarco Disario, dives into Causal Inference.

At the core of the presentation is the fundamental problem of causal inference. Offering a clear explanation and demonstrating its relevance across various domains, from marketing analytics to drinking tea. 

The presentation draws on a rich variety of resources and examples. Explicitly, we would like to state the great work of Richard McElreath's Statistical Rethinking course and textbook, Matheus Facure's Causal Inference blog and textbook, Juan Orduz's blog and Ben Vincent's presentations. A bit thanks to all of them and more for their significant contributions to the understanding and application of these concepts in practical scenarios.