Stern Market Minute:  Importance Of Curb Appeal
Channel: The Stern Team | KW Salt Lake City Real Estate
Date: 2023-03-14

Whether you’re selling a house or buying one, you know the importance of curb appeal. It can be the difference between making a sale or having your listing get passed over. Curb appeal creates that all-important first impression and sets the tone for your entire home. Today, we’ll dive into why it matters and how to make excellent curb appeal.

What is Curb Appeal?
Curb appeal refers to the attractiveness of a home from the street view. Potential buyers make up their minds about your home even before they step foot in it by taking note of what the outside looks like. If they see an unkempt lawn with chipped paint, broken shutters, and weeds everywhere, they won’t likely bother exploring any further. On the other hand, seeing a well-manicured lawn with beautiful flowers and tasteful decorations on display will draw them in and make them want to learn more about what lies inside.

How to Improve Curb Appeal
The good news is that there are plenty of ways to improve your curb appeal without spending a fortune! Here are just a few ideas to get you started:
• Plant flowers in shades that accentuate your home’s color palette and create an emotional reaction in potential buyers with floral color theory (yellow flowers add warm, youthful energy, while white flowers make calm on a busy street). 
• Set up a porch vignette that reflects your home’s locale, style, or amenities: Pay homage to your beach town with ocean-themed porch decor; Reflect your home’s mountain cabin style with a pair of Adirondack chairs; Allude to your big backyard garden with farm-to-table-themed porch accessories. 
• Turn your regular ole front door space into a grand entrance with some simple cleanup. Brush away dirt and cobwebs, then polish up the hardware with a homemade solution. Add a new doormat, mailbox, and updated house numbers for extra oomph!

As we discussed today, curb appeal matters—a lot! Whether you’re buying or selling a home, take some time to update and spruce up the exterior to maximize its potential impact on viewers. A little bit goes a long way when it comes to creating great curb appeal! With these tips as inspiration, you can give any home an attractive makeover that will have buyers clamoring at its doorstep in no time at all!

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