The New York Times launched a campaign for truth in the middle of the Oscars
Channel: MATRIX America 84
Date: 27/02/2017

New York Times Ad Launches Campaign for Truth During Oscars
A conflicting collection of pre-recorded punditry evokes a strong reaction from the U.S. president.
The 89th Academy Awards host Jimmy Kimmel made no effort to resist the urge to trickle out a slew of Trump jokes to an expecting Oscars audience. To justify the boilerplate behavior, he reminded nominees that the jokes were a good idea—they likely could be used as fodder for President Donald Trump’s morning tweet-from-the-toilet ritual the next day. Trump's Twitter roast of the Oscars, though, had inadvertently already begun several hours earlier, when he attacked a New York Times advertisement that hadn’t yet aired.
Titled, “The Truth,” the 30-second spot is the first New York Times ad to play during an Academy Awards show'; and while it's the first ad the newspaper has run since 2010, it is by no means their first stab at buying airtime on a broadcast.