Introduction to Passport from Euromonitor
Channel: Raynor Memorial Libraries
Date: 2020-09-12

Provides an explanation of what is in the database, what you can use it for and how to search it most effectively and efficiently by using the example of researching the possibility of launching a new shampoo.

0:00 Overview of Passport
1:20 Using Search Menus
3:20 Using the Convert Data tool
4:52 How to Find Passport Help
6:03 Accessing Product Country Reports
7:22 How to Download Reports
8:12 Using Passport for Country Research