The Beauty "Community" isn't a Community... it's an Industry.
Channel: Cruel World Happy Mind
Date: 2020-07-23

In light of recent controversies I wanted to talk about something that has been on my mind for a while- the "beauty community", beauty influencers and how brands use beauty influncers to reach massive profits. It seems there is a lot of manipulation going on here, and a lot of encouragement of excessive consumerism. I think it has had detrimental effects on (mainly our bank accounts) and has turned a community once built around feeling confident and "playing with makeup" into an industry of drama, profits, and competition. 

Amandabb's video:
https://www.youtube.com/watch?v=f7-Kz-alICw

Great Links for Black-Owned Beauty Brands and Black Female Influencers:
https://shoppeblack.us/2018/10/black-makeup-artists/
https://www.allure.com/gallery/7-black-owned-cosmetic-brands-to-watch
https://www.essence.com/beauty/beauty-news/black-beauty-influencers-in-2020-sephorasquad/
https://stylecaster.com/beauty/black-beauty-influencers/
https://coveteur.com/2020/06/09/black-beauty-wellness-influencers/

RESOURCES: 
https://www.forbes.com/sites/pamdanziger/2019/09/01/6-trends-shaping-the-future-of-the-532b-beauty-business/#ec0fa79588d7
https://www.forbes.com/sites/michaelfertik/2020/07/02/why-is-influencer-marketing-such-a-big-deal-right-now/#4b509af675f3
https://www.forbes.com/sites/hbsworkingknowledge/2019/12/13/how-influencers-are-making-over-beauty-marketing/#63109e751203

INSTAGRAM: @cruelworldhappymind