How To Draw Up A Business Plan | Business Plan Checklist
Channel: Robin Waite - Fearless Business
Date: 2019-02-05

If you are a Coach, Consultant or Freelancer and want to understand how to draw up a simple business plan, this video is a must-watch.

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Are you at a loss for how to draw up a business plan? So many businesses struggle with focus and goal setting because they lack a simple document to guide them. In this video, I supply you with a business plan checklist. I describe the necessary elements of a basic plan that will help keep your business on track. 

0:00 Introduction
0:08 HOW MANY PEOPLE HAVE A BUSINESS PLAN?
1:21 Keep It Short
1:59 Branded
3:23 A Bit About Your Products and/or Services
4:48 Who is Your Target Market?
6:18 Where Do They Hang Out?
6:51 How Many Clients Do You Really Need?
8:50 THE LEAN BUSINESS PLAN

Here’s your business plan checklist:

- Keep it short. You only need 4 or 5 pages.

- Make it branded. Include your logos, colors, and style.

- Talk briefly about yourself. Demonstrate your authority, credibility, and experience to explain why customers should buy from you. And add a bit of personal info.

- Introduce your products and services. Describe what you do, but without too much detail. As you highlight what you offer, remember that outcomes are more important than features. 

- Identify your target customers. Narrow your scope to a specific niche market. (While this video concentrates on how to draw up a business plan, this video of mine discusses how to create a customer avatar: https://www.youtube.com/watch?v=bqK55xXHITI.)

- Describe your target market. What do your potential customers prefer? How do they behave? How can you best reach them?

- Decide on the number of clients you really need in order to reach your goals. Ideally, focus on a select set of specific clients, as few as 10 or 20.

- Make basic projections and cashflow forecasts. How much do you want to earn? How many clients can you comfortably take on?

It’s as simple as that -- that’s how to draw up a business plan in a simple step-by-step guide. Once you’ve ticked the boxes on your business plan checklist, test your plan for viability. Consult your plan often as your business grows and succeeds.

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- Robin Waite

#BusinessPlan #BusinessPlanning #BusinessPlanChecklist