Disrupting GAFAM e-commerce models - MyData Panel at the SITRA stage
Channel: MyData Global
Date: 2022-09-06

Henrik Biering, PEERCRAFT
Leticia Amores, EMPATHY.CO
Astrid Gamoneda, EMPATHY.CO
Pieter Vegt, EMPATHY.CO

How do we build ecosystems that surpass the attractiveness of GAFAM based solutions from the perspective of individuals as well as businesses?

- Progressing towards scalable and trustworthy dataspaces where individuals are empowered to discover businesses and freely cast their intents

- Because of its size, e-commerce is an attractive space for operators. Looking at existing ecosystems and infrastructure, “easy win” niches can be determined

- Design plays a key role in helping individuals understand the benefits of owning their data

#mydata #personaldata #GAFAM