126. Idea - The Value of Subject Matter Experts
Channel: Electrical Equipment Company
Date: 2021-06-13

Stop selling and start solving problems! It is a simple philosophy that has great returns for those that make the connection.  For Jake Hall, the subject matter experts (SME) that support manufacturing are the ones best positioned to help the industry grow in the future.  In this conversation, Jake unpacks what an SME is and how that has evolved over time.  The days of knowing part numbers and catalogs are being replaced with experts that understand processes and what end users are trying to accomplish.  End users want to partner with those that understand the headwinds they face and can bring solutions to the table.

Jake also expands the concept of SMEs to supporting businesses for manufacturing like distributors.  He advises those business models to focus on the problems they are best suited to address and go at those areas with full force.  Be the expert in your area everywhere your clients are and the rewards will follow.

Finally, Jake gives great advice to the next generation of SMEs to begin their journey's on the right foot.  Developing skill sets that bring value to manufacturing can set someone up for a lucrative and fulfilling career.  Imagine no student loan debt, significant cash flow from a new employer because of the skills you developed and security knowing that the value you bring can transfer to many areas in the future.  Sound too good to be true?  That reality exists and Jake shares tons of inspiration and wisdom to start moving forward.

This is an action-packed episode and has too many nuggets of gold to miss.  Hats off to the Manufacturing Millennial for knocking this out of the park and painting such an impactful path for others to consider.

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