Ted Persson (EQT Ventures) & Tony Högqvist (Einride): Storytelling in Deeptech | Slush 2021
Channel: Slush
Date: 06/12/2021

In 1961, John Kennedy announced his ambition to “put a man on the moon”. This marked both the beginning and the end of great storytelling in deeptech.

Deeptech startups often struggle to articulate their ambition, and explain what exactly they are building. Einride’s Executive Advisor Tony Högqvist has experience on both points. He has successfully created a story that encapsulated investors’ attention and has helped to advance the future of electric transportation. With Ted Persson from EQT Ventures, Tony will recount how exactly he did it.