Raising Construction to an Art Form - Dirty Girl Construction (Full Episode)
Channel: Startup to Storefront
Date: 15/03/2022

Our guest today is Joan Barton, founder of Dirty Girl Construction. In another life, Joan was a music composer crafting everything from orchestral symphonies to commercial jingles. But when a friend asked her to oversee the construction of his house, she said yes and figured everything out as she went. The ability to create and build a house from the ground up spoke to her in such a way that she switched careers and went into contracting full time, eventually founding her company in 2008. Joan is now at a point where she can look back at her long career and impart the wisdom of someone who’s been around the block a time or two. Hell, at this point she’s basically built the block.

So listen in as we cover everything from how being a waitress helped her market her company, how the construction industry enabled her to avoid selling out, and why she considers her plumber to be an artist.

#entrepreneurship #businessinterview #podcast #podcasts #losangeles #DoMore #DoMoreHerWay #CATFootwear #construction #generalcontracting #womeninconstruction #designbuild

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Dirty Girl Construction:
Website: http://www.dirtygirlconstruction.com/
Twitter: https://twitter.com/DirtyGirlInc
Instagram: https://www.instagram.com/dirtygirlconstruction/
Facebook: https://www.facebook.com/dirtygirlconstructioninc/

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Cat Footwear Social Media:
Website: https://www.catfootwear.com/US/en/home
Instagram: https://www.instagram.com/catfootwear/
Twitter: https://twitter.com/catfootwear
Facebook: https://www.facebook.com/catfootwear
YouTube: https://www.youtube.com/user/CatFootwearGlobal

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Startup to Storefront Social Media:
Instagram: https://www.instagram.com/startuptostorefront/
Facebook: https://www.facebook.com/startuptostorefront
Linkedin: https://www.linkedin.com/company/startup-to-storefront/
Twitter: https://twitter.com/startuptostore
Spotify: https://open.spotify.com/show/67EyhF5DGLPucswOrS7LhK?si=IUPguzApRm6nnhlIHUBJxQ
Apple Podcasts: https://podcasts.apple.com/us/podcast/startup-to-storefront/id1477095646 
Website: https://www.startuptostorefront.com/

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Our Team:
Diego Torres-Palma: https://www.instagram.com/diego_ventures/
Nick Conrad: https://www.instagram.com/nickgconrad/
Natalya Cappellini: https://www.instagram.com/natalya_curato/
Lexi Jameson: https://www.instagram.com/lexijamesonyt/
Owen Cappellini: https://www.instagram.com/owencapp/

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Our Music:
https://www.instagram.com/doubletouchofficial/

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Timecodes:
00:00 Intro to Episode with Dirty Girl Construction
1:12 What is Dirty Girl Construction?
2:03 How did you get into construction?
3:12 How did your first project go?
4:31 So you got promoted after this!?
5:33 How would you grade your first project?
7:13 Dealing with methane on the job site
8:11 Natalya's first experience in the construction world
10:21 About She Spoke Studio
11:57 Is architecture school worth it?
13:37 Architects in the field
14:59 Building is an art form
16:02 Builders are chasing a feeling
17:37 How has the perception of women in the industry changed?
19:38 Joan Barton's husband is the Director of Ops
20:15 What happens on bad days
21:26 How do you see that relationship?
22:54 What did you do differently that lead to the growth?
24:40 What does a business manager do?
26:00 Networking is key
28:51 How to reach the next level
32:48 How to find employees
33:24 You need to work customer service
33:57 The goal is to make more and do less
36:20 What is your exit plan from Dirty Girl Construction?
37:45 Helping women grow in construction
39:59 Why Joan Barton quit music
44:57 The pendulum will swing back
45:34 Don't forget to collaborate
47:42 Follow Dirty Girl Construction