The Rise of the Cosmetic Industry - An Introduction || Chemistry of Cosmetics || UG PaathShaala
Channel: PaathShaaala
Date: 06/04/2021

In this video, we are learning about the rise of the cosmetics industry. 

Self-beautification dates back to the Indus Valley civilisation. There is evidence of both men and women, during this time, indulging in a slew of cosmetic concoctions for embellishing surface personality and also to accomplish merit (punya in Sanskrit) and happiness (anandam)

As ancient practices made way for modern usage, though, homegrown trends took over. Kajal or kohl pencils as we know it today, could be formulated at home with a simple aperture comprising a lamp and a metallic spoon (to collect the carbon particles). In fact, for most cosmetic and beauty-related ailment—from hairfall to pimples and acne—a simple combination of readily available kitchen ingredients could do the trick. No surprise then that cosmetics, in a country where its practice is rooted in science, have found a favourable market presence today.

Read more at: https://yourstory.com/2020/02/nykaa-bigbasket-amazon-cosmetics-industry-startups