Advice to Founders Who Are Uncomfortable Selling B2B
Channel: aymanitani
Date: 2020-12-29

I have dealt with multiple founders who are uncomfortable with the B2B sales requirement of direct communication and multiple follow up. It is inevitable for founders in B2B to acquire the skillset and the comfort level to have B2B sales discussions on a daily basis.  

This topic came up during a talk I gave to the startups of Flat 6 Labs Bahrain on Customer Acquisition