What’s with the PRICE of mainstream bikes? (two BMC executives explain)
Channel: Cam Nicholls
Date: 2022-11-02

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Mainstream bikes across the board are getting VERY expensive. So why is that the case? What separates a brand like BMC from a direct from China player? In this video. two BMC executives explain what goes on behind the scenes at a mainstream brand, that attributes to the massive price difference between them and buying direct from a Chinese factory. 

#cycling #carbon #bikes