TAAT Global Alternatives 1st Year Anniversary (TAAT, TOBAF, 2TP)
Channel: RICH TV LIVE
Date: 23/06/2021

TAAT Global Alternatives 1st Year Anniversary (TAAT, TOBAF, 2TP) - TAAT  GLOBAL ALTERNATIVES INC. was first listed on the Canadian Securities Exchange (“CSE”) exactly one calendar year ago yesterday, as announced in a press release issued that day. During this period, the Company has made several notable accomplishments with respect to the multinational commercialization of TAAT Original , Smooth , and Menthol, the recruitment of experienced management and advisory team members, continued product development of both TAAT and its Beyond Tobacco base material, and attention from mainstream media outlets. This success has been recognized by many investors, as the Company’s share price and market capitalization have increased substantially over the first year. In addition to the CSE, where the shares were first traded, the Company’s shares are now also traded in Germany on the Boerse Frankfurt exchange (ticker “2TP”) and in the United States on the OTCQX Best Market (ticker “TOBAF”), with an active application for listing on the Nasdaq Capital Market.
To summarize the Company’s first-year milestones, a month-by-month overview is provided below with a brief description of each month’s notable achievements and events relating to TAAT.

May 2021: Patent filing on Beyond Tobacco(TM) refinement technique advanced to "nonprovisional" status (pending assignment of an examiner) with an enhanced scope of protection. Initial TAAT(TM) pack designs for the U.K. market are unveiled, which stand to create a competitive advantage over incumbent tobacco products which must be sold in "plain packaging" by law across the country.

June 2021: TAAT(TM) sponsors members of Floyd Mayweather's entourage for his boxing match against Logan Paul, an event aired on pay-per-view which yielded over one million "buys" on June 6, 2021. Before the fight, Mr. Mayweather posted a video introducing TAAT(TM) to his approximately 26 million Instagram followers, which can be viewed by clicking here. On June 16, 2021, Canaccord Genuity Capital Markets, Canada's largest independent investment dealer, published an initial research report on TAAT(TM) which was distributed to its broad network of brokers and clients.

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TAAT(TM) CEO Setti Coscarella commented, "The fact that our shares began trading only 365 days ago is hard to believe given everything we have accomplished in that time. Last June, TAAT(TM) was still in development, I was still working at Philip Morris International, and the concept of a cigarette that tastes, smells, and smokes like tobacco but without tobacco or nicotine was essentially unfathomable to smokers aged 21+ worldwide. We have gained international attention through orchestrated campaigns among investors and smokers alike, in addition to media placements in well-known outlets such as Forbes, and the investments we have received from a group led by a prolific global financier who co-founded the storied venture capital firm Horizons Ventures. Those who have been following TAAT(TM) are familiar with all of the various developments we currently have in the pipeline, and I can say confidently that our second year in the public markets is going to be just as exciting as the first."

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