Build communities, not products — Ian Drysdale (Wuthering Bytes 2017)
Channel: AB Open
Date: 20/06/2018

How do you research, design and build ambitious new digital businesses where co-operation is a competitive advantage?

Ian is going to talk about some of the approaches that he and the team are taking at Co-op Digital. He'll share what's worked for them and what's not, and how he sees the future of co-operation. You can expect to hear  about:

* how to rapidly test a wide range of ideas at low, low prices
* how to apply agile thinking to designing platforms
* how to prototype new types of relationships and communities

— Ian Drysdale is a product manager at Co-op Digital. He spends his days down the product invention mines, crafting ambitious businesses where co-operation is a competitive advantage. He firmly believes technology  should work for people and their communities, not against them.

Previously Ian was with GoodGym, a community of runners that combines getting fit with doing good. He led the technical work that got it running all over  the UK.