E4 - TSG's Josh Istas discusses Payments Evolution, Embedded Definitions, and Consumer Desires
Channel: Fortis
Date: 2023-12-04

Join us in this engaging episode featuring Josh Istas, the Senior Director of Product Strategy at TSG. As the overseer of TSG's Acquiring Industry Metrics (AIM), Global Experience Monitoring (GEM), eReports products, and strategic partnerships, Josh brings a wealth of expertise to the intersection of sports and analytics. Discover how payments have evolved beyond mere commodities, driven not just by merchants but increasingly by consumer demands for seamless experiences across all vendors. Gain insights into the crucial role of payments partners, focusing on integration documentation's ease of use. Uncover the secrets to understanding consumer desires, emphasizing the importance of proper vetting and data analysis for successful adoption. 

Don't miss out on this illuminating conversation at the nexus of payments, technology, and consumer expectations!

Check out the TSG's Five Considerations When Developing an Embedded Payments Strategy: https://thestrawgroup.com/five-considerations-when-developing-an-embedded-payments-strategy/




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