Studys in a cube: Technic & Business - T3CON14 - Business Day
Channel: TYPO3
Date: 08/10/2014

In this slot you hear three different case studies with a discussion afterwards:

1. Step by step to a perfect result: Responsive Redesign for wolfcraft

wolfcraft, which is considered to be one of the co-founders of the do-it-yourself industry in Germany, operates as a manufacturer and supplier of tools and electrical tool accessories. The company has received many awards for its products (e.g. the "red dot design award" for its "One-hand clamp" and "Quickfix") and is named "Germany’s best known DIY-brand for hand tools". wolfcraft was one of Marketing Factory Consulting GmbH’s first clients. In 2011 Marketing Factory Consulting GmbH was hired to implement the new web strategy of wolfcraft, including a complete graphic and technical redesign of the complete
application. (See more: typo3.org/typo3-cms/case-studies/detail/show/wolfcraft-gmbh/). This project was finished in September 2012. A mobile-only website was planned as the next step. During 2013 it became clear that a complete responsive redesign of the website would be more efficient and sustainable than implementing a mobile-only website. Based on the existing content inventory Marketing Factory created a redesign of the website for a completely responsive solution. This included solutions for a multi-level nested menu combined with a fat menu and a product catalogue with different layouts and many data tables. The project was done together with the client based on the responsive webdesign process. During the lecture we would give you an insight into how the combined work of the agency and the client was improved during the RWD process. We will show you also how the usage of a complete content inventory which is in use and contains real data (not just some “Lorem Ipsum” and images in the perfect ratio) is a real benefit during the project. By Ingo Schmitt

Recording of this talk: http://youtu.be/Ckv7Cr-ET4s

2. Content Distribution: Push content from one central location into multi-site installations or different page trees. The editors may not change the content, but may add other content elements to the pages. The technology uses a new page type to extend the base TYPO3 features. By Sebastian Spill

3. Folkekirken by Aske Ertmannapplication. (See more: typo3.org/typo3-cms/case-studies/detail/show/wolfcraft-gmbh/). This project was finished in September 2012. A mobile-only website was planned as the next step. During 2013 it became clear that a complete responsive redesign of the website would be more efficient and sustainable than implementing a mobile-only website. Based on the existing content inventory Marketing Factory created a redesign of the website for a completely responsive solution. This included solutions for a multi-level nested menu combined with a fat menu and a product catalogue with different layouts and many data tables. The project was done together with the client based on the responsive webdesign process. During the lecture we would give you an insight into how the combined work of the agency and the client was improved during the RWD process. We will show you also how the usage of a complete content inventory which is in use and contains real data (not just some “Lorem Ipsum” and images in the perfect ratio) is a real benefit during the project. By Ingo Schmitt

2. Content Distribution: Push content from one central location into multi-site installations or different page trees. The editors may not change the content, but may add other content elements to the pages. The technology uses a new page type to extend the base TYPO3 features. By Sebastian Spill

3. Folkekirken by Aske Ertmann