Shaping the future of agriculture through innovation - Jens Hartmann @ #RiceCongress2018
Channel: International Rice Research Institute
Date: 2018-10-30

There are more than 400 million smallholder farmers whose farms are often smaller than the size of a football field. On these small plots of land, they produce 70% of the planet’s food. Thus, to say that smallholder farmers and their families are the people that feed the world is not an exaggeration. This was the central issue raised in one of the plenary talks featured at the 5th International Rice Congress (IRC2018).

“Digital farming accentuates our ability to increase crop yields in a very sustainable manner—enabling the perfect equilibrium between economic success and environmental sustainability,” shared Jens Hartmann, head of Bayer’s Asia Pacific and Crop Science Division. “In digital farming, smallholder farmers only use exactly what is needed, thereby reducing the environmental footprint of farming and enabling more solutions-oriented interactions with farmers.

“Data and analytics drive economic and sustainable outcomes for farmers, enabling them to maximize their return on investment,” Mr. Hartmann added.

See more #RiceCongress2018 Highlights http://irri.org/happening-now-irc2018