How the Case Foundation Engages the Supporters with Facebook
Channel: John Haydon
Date: 28/10/2013

Emily Yu, the VP, Marketing & Partnerships for The Case Foundation shares how they use Facebook to engage their community.

In this 9-minute interview, Emily talks about:

* Key KPIs on Facebook
* How to detect trends in high-performing content
* What metrics matter on a weekly, monthly basis
* How to use Promoted Posts
* Tips for managing time

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