Behavioural Insights Ethics Guide
Channel: OECD Observatory of Public Sector Innovation
Date: 30/06/2022

Behavioural science in government is on the rise. It helps create evidence on 'what works and what does not work' and that evidence, in turn, can be used to inform public policy and change human behaviour. 

But how can we ensure behavioural science is used responsibly by governments? The OECD-OPSI Guide on Good Practice Principles for Ethical Use of Behavioural Science in Public Policy can get you there! 

https://oecd-opsi.org/publications/bi-gpps/