Copyright and Creative Work: How Can Open Licences Empower Cultural and Creative Workers?
Channel: Creative Commons
Date: 2021-03-01

Based on recent studies, this video explains how copyright affects the work of artists and creative professionals and shows how open licenses can be important strategic instruments to promote their work and increase bargaining power in the cultural scene. 

The origin of the author's rights (copyright) goes back to the emergence of the concept of 'artist' (as we know it in Western societies).  The digital revolution and the emergence of the network society have made copyright a central feature of the creative and cultural sector.

Although mainstream narrative suggests copyright is an essential asset for artistic careers and creative businesses, often it does not meet the specific characteristics of cultural work: copyright remains an ambiguous and obscure subject, especially to core creative artists and authors. Open licenses such as Creative Commons become an interesting alternative, as they allow artists and creative professionals to decide autonomously how they wish to share and/ or explore their own work.

See the project platform here: https://creativework.creativecommons.pt/
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Credits:

Project coordination: Creative Commons Portugal
Script and animation: biakosta + Ruben Roxo 
Sound design: Margarida Ferreira
Voice: Filipa Leão
Legal advice: Teresa Nobre + Diogo Morais Oliveira
Creative Commons - https://creativecommons.org
Copywrong: performance-as-tool - https://copywrong-cc.tumblr.com
Creative Commons Toolkit for Business - https://business-toolkit.creativecommons.org
Communia Association - https://www.communia-association.org
The Society of Economic Research on Copyright Issues - http://www.serci.org
"Authors' Rights and Rights' Authors: on the Relationship Between Copyright and Artistic Work" (phd thesis) - https://repositorio-aberto.up.pt/handle/10216/129308

This video is licensed under Creative Commons Attribution-ShareAlike 4.0 International (CC BY-SA 4.0).