Module 6 Video 4 - Orkla and The Future of Consumer Goods
Channel: SUSTBUS – Sustainable Business Models
Date: 24/04/2019

This video introduces the case of Orkla and their pursuit of new and more sustainable business models in consumer goods. It sheds light on the company's sustainability problem, in particular the plastic problem, and their attempt to innovate based on new business models.

The video lecture is given by Sveinung Jørgensen (Associate Professor at Inland Norway University of Applied Sciences and NHH Norwegian School of Economics) and Lars Jacob Tynes Pedersen (Associate Professor at NHH Norwegian School of Economics), and is part of the online, open access teaching program Sustainable Business Models.