Client Lessons: Caroline Putnam on Authentic Content Marketing
Channel: George Kao
Date: 2017-12-21

In this video I enjoyed interviewing my client Caroline Putnam of www.Reviveolution.net

Here's a summary:

In the short time we've worked together, what 2-3 lessons have been the most valuable or surprising?

1.) Pinpointing who my ideal audience is, through providing consistent informative content... I was surprised that the large majority of our audience are 25-35 year old women. Also, I've become keenly aware that our people love videos WAY MORE than other styles of posts.

2.) Joint Partnerships--- though one hasn't fully landed there are some brewing and I like this style of collaboration. I am looking forward to growing more into this.

3.) Organizing a flexible schedule -- this really helps me to know what days & times to take calls on, and not to say yes to everything at once. Even if I can't follow it sometimes due to the randomness of days living/working here in Peru, having a better schedule really eases my mind knowing that it is there, and I won't forget important tasks and categories.

How has our work benefitted your business?

We have a LOT more people responding on our Facebook posts at Reviveolution and feeling the benefit of indigenous teachings from afar. Many people are registering for our courses. I feel I have taken up a step professionally, and can better serve others online & in person.

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Carolina is a Louisiana native, and the founder and director of Reviveolution: an inter-cultural organization dedicated to sharing indigenous traditions in the heart of modern culture. She now lives full-time in the Sacred Valley of Peru and works closely with her family of the Q'ero Nation to support individuals and communities in sustainable and purposeful living. Reviveolution & the Q'ero Family offer indigenous ceremonies for individuals and groups, transformational retreats in Peru, service team work exchanges to build an Eco-Sanctuary, & intensives to teach individuals how to apply indigenous wisdom to modern living.

There are 2 ways to connect -- visiting Peru, or enjoying the virtual offerings.

For people who want to immerse themselves in Peru:

1.) We have an ongoing 5-day Applying Andean Wisdom Course to share more in depth how indigenous practices can benefit a modern lifestyle- which can be programmed any date.

2.) Feb 2-16 we have our 10-day Andean Wisdom Immersion- which is the applying andean wisdom course + a journey to the jungle to weave with the masters, and an herbology course in the mountains.

3.) In April we host a full month Andean Wisdom Permaculture Immersion in April to apply indigenous practices in a PDC certification course with Penny Livingston-Stark to design our Eco-Sanctuary.

For those who care to connect from afar:

1.) We will offer monthly online workshops starting in January, to share how to apply indigenous practices to modern living. Connect with us on Facebook:
https://www.facebook.com/Reviveolution.net

2.) We will be touring the U.S. this fall to share the ceremonies and teachings in person.

Visit the website:
www.reviveolution.net