Marji Medina of It's Not Trash cutting purple heart for Ventana surfboards
Channel: Ventana Surfboards & Supplies
Date: 2020-10-20

It's Not Trash (http://itsnottrashdesigns.com) finds their materials in alleys in Los Angeles and through demolition of decks and fences in Northern California. They are conscientious capitalists. Companies design things to break on purpose, a concept know as  "planned obsolescence." It's Not Trash takes broken furniture, re-uses it, and redesigns it so that it won't break again! They enjoy selling people back their trash in a form that will never become trash again. They allow people who can only afford to shop at cheap furniture stores the ability to buy quality furniture that is structurally sound, unique, and one-of-a-kind. The folks at It's Not Trash get to do their part in saving the planet by making furniture out of trash, and they're able to make a great living doing it!

It's Not Trash gave us some incredible, salvaged hardwoods of white oak, red oak, purple heart, black walnut, mahogany, ipe, teak, and more. We're excited to use these in Ventana surfboards, handplanes, and other sustainably built supplies.