The Ad Ecosystem Has Another Acronym; What Is AR and VR
Channel: GABBCON Inc.
Date: 2016-12-22

Autumn White from Omnicom and Ariff Quli of Blippar join GABBCON's Gabe Greenberg in a discussion to discuss the primary differences between AR (Augmented Reality) and VR (Virtual Reality)  and how publishers, brands and agencies can leverage the power of these exciting new mediums