Schema Markup x Entity Home (Finally) Explained 🧐
Channel: Scheming Schemas
Date: 2024-02-10

Your schema markup should only contain things on the actual page that you're marking up. So how do you provide all the necessary information to Google about your business or about yourself? Well, this is where the concept and practice of setting up a dedicated entity home comes in.

Watch Jason Barnard explain to Olga Zarr how to set up an entity home for Person schema 👉 https://youtu.be/e3C7EW25juM?si=VAV6Zsy2b-7ErzcE

Link to Miro board: https://miro.com/app/board/uXjVN0HGd5U=/?share_link_id=86430690021

Blog post URL: https://www.danielkcheung.com/scheming-schemas/entity-home-guide/

Buy my done-for-you homepage schema markup templates: https://danielkcheung.gumroad.com/l/homepage-structured-data-markup-templates

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My tool/tech stack for Scheming Schemas:

・Schema.org validator 👉 https://validator.schema.org
・Visual Studio Code 👉 https://code.visualstudio.com
・Schema Paths Tool 👉 https://www.schemaapp.com/schema-paths/
・SEO Pro Extension 👉 https://marketingsyrup.com/seo-pro-extension/

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👋 I'm Daniel K Cheung.

I never planned to be an SEO.

For nine years, I was behind the camera, capturing moments, building a business—until burnout changed everything.

What followed was an unexpected journey, one that took me from wedding photography to digital marketing, from financial strain to a career I’d never imagined. 

Follow Schema Schemas for:

✅ Actionable semantic SEO tips
📣 Step-by-step JSON-LD construction

🎯 https://www.danielkcheung.com/
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