Do You Know How Much You Pay For Your Customers? - Business Growth - Miami, FL
Channel: ActionCOACH Team Sage
Date: 2021-10-05

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Do you know how much you buy your customers for? 

Did you realize that you buy your customers? 

We'll uncover the reality of that in this episode of BusinessSUCCESS.

We'll explore one of the basic tenants of business: how much do you pay for each new customer you acquire? 

All business owners need to know their customer acquisition cost.

This is one of the critical numbers to know inside of your business growth strategy. 

So how do you calculate your customer acquisition cost? In simple terms, if you invest $10,000 in sales and marketing and you get 100 new customers, then each customer costs you $100. 

Now the investment in sales and marketing is where you might not be including all the costs involved. 

Your investment includes your marketing costs, commissions, materials, credit card fees, and other related expenses. 

Then you take that number and divide it by the number of new customers. The problem is you may not always capture the total costs of customer acquisition.

It is often the unseen costs that can sneak up on even the most intelligent business owner.

To learn about Customer Acquisition Cost, PLEASE click https://www.insidersguidetosuccessinbusiness.com.

This video is all about Customer Acquisition Cost but also tries to cover the following subject:
- customer acquisition cost: how to track and calculate it 
- customer acquisition cost formula 
- customer acquisition cost calculation

So you want to find out more about Customer Acquisition Cost, I did too, and here is the video I made.
Customer Acquisition Cost intrigued me, so I did some research and uploaded this to YouTube.
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