State of the Consumer - Money Matters: How Consumer Spending is Shifting in 2021 | Suzy
Channel: Suzy
Date: 21/01/2021

The current crisis continues to alter consumer spending habits in new ways.

The onset of the pandemic saw massive declines in spending levels — at its worst, dropping nearly 33% in the first half of 2020. In the latter half of the year, there was a sharp increase in both savings rates and consumption, due in large part to changing spending patterns and a record-breaking holiday season.

What will consumer spending look like in 2021?

Using insights from Suzy’s real-time market research platform, Suzy’s President Avi Savar will explore the ways consumers are reimagining how and where they spend their money, why brands must be ready to anticipate these trends, and what financial services companies can do to help right now.

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