Presentation Skills: Your Presentations and Slides Need Headlines-Not Just Titles - Part 2
Channel: Dianna Booher - Communication Strategist & Author
Date: 11/07/2012

http://www.booherresearch.com  1-817-283-2333
Executive Communication Expert Dianna Booher

Yet just the opposite often happens in corporate conference rooms across the country.  You'll hear presentation after presentation and see slide after slide that sounds dull and drab--full of deadwood:
 --Objectives
--Goals & Accomplishments
--Mission-Critical Projects
--Implications of Pending Deadlines
--Timelines
--Pricing Issues
--Staffing Decisions
--Marketing Strategies
--Initiatives for Third Quarter
--Conclusions and Recommendations

You get the idea. Your presentations and your slides should not be summed up simply by a topic.  Nobody remembers a garden-variety presentation title or topic heading on your slide.  

Think headlines.  Make them:
* Pithy
* Visual
* Alliterative
* Specific
* Colorful

If your audience remembers nothing more than the presentation title or slide headlines, they'll walk away with your key ideas.  That's much more than the typical haze that descends after they see 27 slides with generic topics that sound like the same slide deck they saw the day before, . and the day before that, . and the day before that.  

Words create thought. Choose titles well to drive decisions.