The Story Behind TRUE CLASSIC With Ryan Bartlett
Channel: Beyond The Wealth
Date: 2023-12-05

Welcome to The Virtual Ventures Podcast, where we explore the inspiring stories of entrepreneurs and business leaders. In today's episode, we have the privilege of learning from the remarkable journey of Ryan Bartlett, the CEO of True Classic, a $300 Million clothing empire that has reached outstanding success. Ryan shares valuable insights, from reimagining the hiring process to scaling a business and the critical role of brand and customer care in driving success. We delve into his philanthropic endeavors and his vision for the future, including the exciting introduction of a women's clothing line. Join host Andres Sanchez as we delve into the world of entrepreneurship, innovation, and the power of genuinely connecting with customers. Tune in to discover the keys to success from a leader who has proven that innovation and customer-centric approaches can elevate a business to unprecedented heights.
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00:00 Entrepreneur finds value, disrupts saturated market.
05:30 Legacy brands are losing market share.
15:04 Passionate about good customer experience, growth challenges.
17:52 Monitor 3PL agreements closely for shipping issues.
24:01 Inefficient buying led to revenue and invoice issues.
31:00 Unique brand with quality products stands out.
36:39 Consumer attraction to brand, non-pushy advertising.
40:38 Major corporations spend money on ineffective advertising.
44:03 I succeed because of hard work and learning.
50:43 Curiosity is crucial for success at work.
54:26 Surround yourself with nice people for success.
01:02:37 Donating and promoting charity events through media.
01:04:03 Excited about upcoming women's line, addressing fit.