Prentiss x The Heart Project - "running back" Shoot BTS
Channel: HeartNFTs
Date: 2022-03-28

A behind-the-scenes look at our shoot with Prentiss for his single "running back"

The official music video for Prentiss "running back" produced by y2k
Own the "running back" video - https://glass.xyz/v/YheMje78qGUzw2uZo...
Stream/Download Hey Prentiss - https://prentiss.ffm.to/heyprentiss

Written, directed, and produced by The Heart Project, this music video is a testament to the
power of collaboration in the age of the internet. Pulling from his experience in music video
production, Aidan Cullen (founder of The Heart Project) harnessed the creative force of the
Hearts community to kick pre-production into gear. Heart-NFT-holders joined live brainstorming sessions with Prentiss and Aidan to shape the concept for the video and develop a treatment. Bringing this vision to life, the Hearts community continued to play integral roles in every step of the production process: the direction of photography, 3-D animation, editing, coloring, BTS videography, and set design were all executed by Heart-holders.

Director: @aidancullen1
Prod. HEARTSNFT
Producer: @sophie.hm, @mcwattschris
Starring: Prentiss
Co-starring: Otis 
Cameos: @benny blanco @Y2K 
DP: @thenamesneema
1st AC: @jakesgotcakess
2nd AC: @ethansmithh15
Gaffer: @sebastien.nuta
Key Grip: @taylor_reick
BBE: @gabeofsweden
BBG: @nathankadota
Swing: @jacksonmach_
Stylist: @na.jai
Se Design: @sophie.hm, @stefanrobertmeier, @brandxnkin 
BTS: @coltgrice
Animator: @jreamworks
Editor: @blaizefobbe 
Color: dantegiani
PA: Kat McPherson, Jared Thelander

#prentiss #runningback #heyprentiss