Mayo615's French Odyssey Week 23 - Apple & Microsoft
Channel: Mayo615
Date: 2019-09-09

Hello! 
And welcome to the Week 23 Update of Mayo615’s Odyssey to France and how to turn Big Ideas into Big Realities.  Today I want to discuss the dramatically different situations of Apple and Microsoft, and I also have a quick quiz for you. 
The Apple and Microsoft case studies include examples of two of the most popular topics from my weekly You Tube videos, and on my website, mayo615.com.  So, my question is what are the two important concepts? Read on and reply to me here with your answers in the comments. I will post the answers next week. Microsoft CEO Satya Nadella has achieved what many believed to be impossible. In less than six years since he took the helm, he and his employees at Microsoft have completely reversed the company’s trajectory and built a company that today is more valuable than Apple. In sharp contrast, Apple is the subject of much debate about its future. Six years ago, Apple and Samsung sat atop the smartphone market. Today, the global smartphone market has slowed dramatically and the trade war with China may drag on for years, impacting smartphone cost and manufacturing. Questions are being raised about Apple’s CEO Tim Cook, his leadership, and the failure to respond to these dramatic changes. Apple is now essentially where Microsoft was six years ago. What are the two video topics demonstrated by the Apple and Microsoft cases? That’s my management update for this week. I look forward to your answers. I will respond to all comments and may feature comments in our update videos. If you like what you see here, recommend us to others and click here to SUBSCRIBE NOW