Mastering AI in Sales and Marketing from Jeremy Druin on Tech Horizons
Channel: Entrepreneurs Forum Speaker Series
Date: 18/04/2024

Join us on this enlightening episode of Tech Horizons with host George Kiorpelidis as we dive deep into the transformative role of AI in sales and marketing. Guest expert Jeremy Druin, a seasoned marketing strategist and founder of a pioneering marketing agency, shares invaluable insights on leveraging AI-driven sales strategies and marketing automation to revolutionize customer engagement and lead generation.

What You'll Learn:
- Personalized AI Chatbots: Explore how tailored AI tools can enhance every customer interaction, making them more personal and effective.
- AI in Sales and Marketing: Discover the latest trends and tools that are reshaping how sales are made and leads are managed.
- Lead Nurturing and Appointment Setting: Get the inside scoop on AI's capability to nurture leads more efficiently and secure appointments automatically.
- Operationalizing AI Solutions: Jeremy breaks down the steps to integrate AI seamlessly into your current business processes for maximum impact.
- High-Ticket Sales Conversion: Learn techniques for converting high-value leads into sales through sophisticated AI algorithms.
- Technology in Digital Marketing: Understand the broader scope of digital marketing technologies that are driving today's industry forward.
- AI-driven Sales Strategies: Gain knowledge on developing sales strategies that are enhanced and informed by AI technologies.
- Marketing Automation: See how automation is not just a tool, but a strategy to significantly boost marketing efficiency and effectiveness.
- AI Customer Engagement: Learn how AI can be used to create engaging and responsive interactions with customers.
- AI for Lead Generation: Discover methods to utilize AI for more effective and scalable lead generation.

Timestamps:
00:00 Introduction
00:15 - Introduction to AI and Marketing
08:55 - The role of AI in enhancing customer interactions
14:14 - Designing AI chatbots for personalized communication
22:36 - Steps to operationalize AI in your business
31:17 - Case studies and results from real-world AI implementations

Visit Jeremy's website: http://www.growthsquare.ai for more on AI tools and strategies.

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00:00 Introduction
00:15 Introduction to AI and Marketing
08:55 The role of AI in enhancing customer interactions
14:14 Designing AI chatbots for personalized communication
22:36 Steps to operationalize AI in your business
31:17 Case studies and results from real-world AI implementations