You are an EVENTS COMPANY
Channel: Million Dollar Pro
Date: 2022-12-05

You’re not just doing plumbing; you’re selling an experience. 

Simply fixing someone’s plumbing means you’re simply selling a commodity. 

No one wants to spend money on plumbing, so if you’re just a commodity, people want to see how cheap it can get. 

That’s a race to the bottom, and it’s not a race you want to win.

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