Patagonia Mini-MBA (2/4) - Culture
Channel: LIFT Economy
Date: 18/04/2019

Vincent Stanley, co-author with Yvon Chouinard of "The Responsible Company", has been with Patagonia on and off since it's beginning in 1973, for many of those years in key executive roles as head of sales or marketing. More informally, he is Patagonia’s long-time chief storyteller. Vincent helped develop the Footprint Chronicles, the company’s interactive website that outlines the social and environmental impact of its products; the Common Threads Partnership; and Patagonia Books. He currently serves as the company’s Director, Patagonia Philosophy, and is a visiting fellow at the Yale School of Management. He is also a poet whose work has appeared in Best American Poetry. He and his wife, the writer Nora Gallagher, live in Santa Barbara.

Interview Highlights:

Maintaining consistent culture across geographies through values alignment and shared purpose & sense of agency in serving customers

Creating the conditions to allow people to show up as their full self and pursue the passions outside of work that enhance their value when present for Patagonia

Enacting purposeful business activism to influence the market, supply web, and policy in ways that are core to the mission and operations

Patagonia’s efforts and stance with regard to racial and gender equity, diversity, and inclusion

LIFT’s Website: http://www.lifteconomy.com/

LIFT’s Newsletter: https://www.lifteconomy.com/newsletter/

LIFT’s Next Economy MBA: http://www.lifteconomy.com/mba

LIFT’s Force For Good Fund: https://www.lifteconomy.com/forceforgood/

LIFT’s Facebook: https://www.facebook.com/LIFTeconomy/

LIFT’s Twitter: https://twitter.com/lift_economy

LIFT's Instagram: https://www.instagram.com/lifteconomy/

LIFT’s Email: Contact@LiftEconomy.com

LIFT’s Podcast: https://www.lifteconomy.com/podcast/

LIFT’s Blog: http://www.lifteconomy.com/blog/

LIFT’s Books: http://www.lifteconomy.com/books/

LIFT’s YouTube: https://www.youtube.com/c/Lifteconomy

LIFT’s SoundCloud: https://soundcloud.com/lift-economy

LIFT’s LinkedIn: https://www.linkedin.com/company/lift-business-design

LIFT’s iTunes: https://itunes.apple.com/us/podcast/next-economy-now-business-as-a-force-for-good/id1074584017?mt=2

LIFT's Spotify: https://open.spotify.com/show/36p6xgHCr8BY9jZyIaQPYB

LIFT’s Overcast: https://overcast.fm/itunes1074584017/next-economy-now-business-as-a-force-for-good

LIFT’s Stitcher: https://www.stitcher.com/podcast/next-economy-interview-series

LIFT’s Podcast Survey: https://docs.google.com/forms/d/e/1FAIpQLSceu0Ei0mIBRL7ZCyjxfTUir4eTn9xprY68hzx8vN3Y8WW8UA/viewform?c=0&w=1

Patagonia Mini-MBA (2/4) - Culture