User Persona, Avoiding Stereotype with Archetype, a Research Review
Channel: Ashleigh Faith
Date: 2020-07-16

How to create user persona without adding unnecessary bias and stereotypes using literary archetypes. Research below!

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There is a lot of good research out there on this topic, but I have tried to use as much open research for you to access below. Add your own reading suggestions in the comments!

1. Salminen, Joni, et al. "A Literature Review of Quantitative Persona Creation." Proceedings of the 2020 CHI Conference on Human Factors in Computing Systems. 2020.

2. Edwards, Emory James, Cella Monet Sum, and Stacy M. Branham. "Three Tensions Between Personas and Complex Disability Identities." Extended Abstracts of the 2020 CHI Conference on Human Factors in Computing Systems. 2020.

3. Salminen, Joni, et al. "The Effect of Experience on Persona Perceptions." Extended Abstracts of the 2020 CHI Conference on Human Factors in Computing Systems. 2020.

4. Hill, Charles G., et al. "Gender-Inclusiveness Personas vs. Stereotyping: Can we have it both ways?." Proceedings of the 2017 chi conference on human factors in computing systems. 2017.

5. Zhang, Xiang, Hans-Frederick Brown, and Anil Shankar. "Data-driven personas: Constructing archetypal users with clickstreams and user telemetry." Proceedings of the 2016 CHI conference on human factors in computing systems. 2016. 

6. Cabrero, Daniel G., Heike Winschiers-Theophilus, and José Abdelnour Nocera. "Re-conceptualising personas across cultures: Archetypes, stereotypes and collective personas in two locales in pastoral Namibia." Proceedings of the Tenth International Conference on Culture, Technology, Communication (CaTaC'16). 2016.