Ecommerce Discounts & Incentives | Coffee with Blair 013
Channel: Blair de Jong
Date: 2020-05-08

=== 30-DAY PROFIT CHALLENGE: DAY 13 ===

In this lesson, Blair teaches you the most common sales incentives used in ecommerce:
✅  Sales Discounts
✅  Buy One, Get One (BOGO)
✅  Gift With Purchase (GWP)
✅  Free Shipping

Plus, you will understand which sales incentives provide the most perceived value to the customer, yet offer you the most profit margin to your ecommerce business.


#CoffeeWithBlair #HowTo #EcommerceTips #Ecommerce #DirectToConsumer #DTC
#CustomerExperience #CustomerEngagement #Marketing #PerformanceMarketing


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MEET BLAIR DE JONG
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Blair de Jong is an engineer turned marketer who helps direct-to-consumer brands make commerce connections. Since 2005, he’s launched online stores, ran multimillion advertising budgets and used analytics to drive smart decisions. 

He’s worked with multinational brands like ATCO, Getty Images, iStockphoto, NETELLER and TELUS, plus emerging entrepreneurs selling consumer goods online.

No matter what Blair is doing for his clients, his goal is always the same: to teach them to fish, rather than to fish for them. He created the #CoffeeWithBlair show, an ecommerce advice and Q&A show online, to show you how to build an ecommerce business that works for you.

If you’re bringing him a coffee ☕️, he’ll take a grande Americano, just black with no sugar.

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