Branding Basics #1: Build a community
Channel: Haem Roy
Date: 24/08/2020

💡What are the most important things in branding? In my series 'Branding Basics', I'm sharing the points that I think are critical for any brand to build, maintain, and grow.

1️⃣ Branding Basics #1: Build a community

✔️ It doesn't matter if you are a small brand or a big one, building a community with your consumers will help you connect, engage, and understand them better. It will tell them you care, and you aren't just thinking about your profits and your business, but are willing to listen to THEIR stories, and their concerns. There are many ways to build this community and many 'platforms', and you should choose the one(s) that works best for your audience and product.