You're NOT promoting enough in your content
Channel: Dean Seddon
Date: 2023-02-06

If you promote too much, people will switch off, but if you promote too little you'll have a nice audience that has no idea what you do.

You should directly promote what you do 20% of the time. The remaining 80% is subtle or indirect promotion.

For example,

Testimonials
Educations Stories from Talking with Clients
Experiences you've had
Valuable insights from your journey
Examples of success and failure

One big thing people miss is that when they do promote, they do it all gently and vague - be clear, be unambiguous, tell people who it is for, what is is, what problems it solves and how they can get it.

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#shorts #socialselling #contentcreation #linkedin #socialmediamarketing #coaching