#PitchCMO Summit'23:  Panel Discussion: Adopting Agile Marketing: Need For A Mindset Shift.
Channel: exchange4media Group
Date: 2023-03-24

By adopting Agile marketing principles, businesses can break down silos, streamline workflows, and create a more customer-centric approach to marketing. But there's a catch - Agile Marketing isn't just a set of tools and techniques. It requires a fundamental shift in mindset, from a focus on perfection to a focus on progress. In other words, you can't just "do" Agile Marketing, you have to "be" Agile. Are you ready to shift your mindset and take on the Agile Marketing challenge?
At the Pitch CMO Summit – Mumbai Edition 2023, panelists discuss the topic,   “Adopting Agile Marketing: Need For A Mindset Shift” with session chair Jaiti Hariani, Sales Director, DoubleVerify and fellow panellists:

- Esha Nagar, Managing Director – APAC, Nepa
- Hareesh Tibrewala, Joint Chief Executive Officer , Mirum India
- Jaya Jamrani, Vice President - Marketing, Castrol India
- Manasi Narasimhan, Vice President and Head, Marketing & Communications - South Asia, Mastercard
- Nikhil Gulati, GM- Marketing, Clovia
- Sapangeet Rajwant, Head – Marketing & Digital, Hindi Mass Entertainment, Viacom18
- Vanda Ferrao, Chief Marketing Officer, WOW Skin Science
- Vivek Bhargava, Co-Founder, Profitwheel

#e4m #CMO #AgileMarketing #MarketingSuccess #Summit #Mumbai