Pablo Seguí: The Power of Data in Hospitality | Inspiring Stories
Channel: Meliá Hotels International
Date: 2024-01-11

Join Pablo Seguí on a captivating journey into the world of data within the hospitality industry. Starting from a standard profile at UIB, Pablo's experience at Melià Hotels International unveils the remarkable potential and significance of leveraging data in our sector.

While many often associate Melià with hotel roles, Pablo showcases the plethora of surprising opportunities. Drawn by Melià's renowned reputation, he discovered a unique talent: extracting valuable insights from the company's data.

In the early 2000s, data's potential wasn't widely recognized. Initially used for basic sales reporting, the advent of Big Data transformed the landscape. Leveraging diverse datasets (reservation data, online advertising, loyalty programs, etc.) evolved into opportunities to enhance customer experiences, personalize interactions, and predict needs using machine learning techniques.

Pablo believes that the world of big data offers a compelling career path, particularly in an industry with vast possibilities for enriching business insights from data. It's not just for technical profiles; individuals with a keen eye for leveraging data can drive superior customer experiences and gain a competitive edge.

His aspiration is that the hotel industry continues to recognize data's pivotal role in all areas, akin to the remarkable journey at Melià, where Very Inspiring People witness the benefits of machine learning, artificial intelligence, and big data techniques. Embark on this data-driven journey. 

Discover more at careers.melia.com and be part of a dynamic, innovative team redefining hospitality through the power of data.