Sustainability is looking shaky
Channel: GWI
Date: 2022-11-07

Sustainability is looking shaky 🥀 

We’re seeing some changes in consumers’ attitudes to sustainability that can't be ignored.

In the vast majority of countries we track, fewer people say helping the environment is important to them compared to pre-pandemic levels.

Consumers’ willingness to pay more for eco-friendly products is also down, and the issue runs much deeper than cost of living. 💸 

So how should brands respond? Our research reveals all. 
👉 https://bit.ly/3h51t9j

#GWI #CTD23 #Sustainability #Climate