How to build your business using promotional video - LawnsOne: Dry Patch
Channel: Zoomfilms, effective video for business.
Date: 2021-09-21

Promotional video as part of your digital marketing strategy is beneficial for businesses as it draws greater interest with potential customers and builds trust with your target market. 

Video marketing is versatile and profitable as provides a great return of investment. It can be shared across all your social media platforms as well as your website, Youtube, at trade shows or events and on location/in-store. 

LawnsOne is an family-run, independent business, that specialises in Lawncare across London and the South East of England. LawnsOne has signed up with Zoomfilms to produce corporate and promotional ongoing videos throughout the years which demonstrates their services with the aim to position them as market leaders within their field. 

This particular video speaks of their service to resolve dry patch. By using video we were able to highlight the key aspects of dry patch that were important for their potential customers to know as well as drawing attention to their expertise of the subject and how they could help. 

If you want to know how promotional video boost your brand awareness, promote your business whilst providing great return of investment contact us at
https://www.zoomfilms.co.uk/contact/

Zoomfilms is a full-service video production company that is based in Kent; servicing London and the South-East of England. We deliver specialist video production, aerial (drone) video and photography as well as working with clients to maintain their Youtube SEO (search engine optimisation). We supply effective videos for businesses, including corporate promotional video, animation, testimonial video, event videos and infographics. 

Using video in marketing has become necessary. It is the most effective way to engage your target market. Creating engagement in your communications is important as demand continues to grow for content, and many people are creating their own video for the sake of video standards will need to improve to capture your viewers' attention.

In order for your brand to build trust with your target market, you need to send direct, succinct messages to them, the way your brand is presented to them should be consistent - this is a very powerful silent influencer that assures them that § It also makes your marketing content and visual communication easily and instantly identifiable to your market. Because video has become the go-to marketing tool online, it follows that your Corporate Identity (CI) should play a large part in this. ZoomFilms uses animation to extend the benefits of CI by engaging your market with motion. Your logo should complement your brand, animation of your logo is important, ZoomFilms draws on decades of Television Advertising and marketing expertise to design an animation that complements your brand, arrests your target markets' attention and engages them in your communication from the beginning.

Corporate identity is an aspect of marketing management and strategy. All large corporations spend hundreds of thousands of Pounds on their CI to ensure that their corporate identity is consistent, your brand deserves the same, and there are different price points that makes video animation accessible to all size businesses.

Our specialist video producers will design and create the right animated logo and infographics for your brand. Our teams are specialists in all aspects of video production, we are fully insured and compliant with the CAA for all of our drone filming and aerial operations.

Visit https://zoomfilms.co.uk for more examples of our work