Beyond Energy Efficiency: Behavior Change Tactics for the Pollution Prevention Community
Channel: Great Lakes Regional Pollution Prevention Roundtable (GLRPPR)
Date: 2014-04-11

In this webinar, Susan Mazur-Stommen, Director of Behavior and Human Dimensions Program at the American Council for an Energy-Efficient Economy (ACEEE), discusses what behavior change research tells us about how people make decisions and what motivates them to make changes. She also examines how pollution prevention technical assistance providers can use that research to influence behavior change and improve implementation rates at the companies they work with. The webinar was recorded on January 17, 2013.

Presentation slides are available at http://hdl.handle.net/2142/38393

This webinar is part of the P2Rx Social Media and Behavior Change Webinar Series. Watch other webinars in the series at http://uiuc.libguides.com/social-media-best-practices/webinars