Prevent losing data if your Facebook ad account gets shutdown-This scenario doesn't fit all.
Channel: Sally Hendrick, Exponential Marketing Strategist
Date: 2020-01-23

Warning: This scenario doesn't fit all situations. We now recommend 2 of everything, including 2 pixels on the website, 2 ad accounts, 2 business managers, even 2 Facebook profiles (find a friend who doesn't mind). Also, note that the pixel isn't quite as powerful as it was because of the iOS privacy changes.

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