Jason Tan: Pricing Optimisation using AI and Competitor Pricing. 16 June 2022
Channel: Meetup Madness
Date: 2022-06-16

Positioning yourself in the market to attract the right customers vs staying competitive in your chosen segment. When it comes to pricing, which takes priority? Can you achieve both? Price is a key factor in your potential customers’ purchasing decision, so there is no space for error - and Jason has a solution.

In this event, Jason Tan will demonstrate how to
- Embed AI directly into the daily business operations of insurers
- Incorporate competitor pricing data into the ML models and optimise revenue
- Develop an independent analytics platform to complement the enterprise system

SPEAKER: Jason Tan
Jason Tan is the Founder of Data-Driven Analytics (DDA). Through his podcast - The Analytics Show, Jason interviews business leaders worldwide on how they run a modern and high-performing organisation enabled by data science. During his corporate career, he spent nine years working at blue-chip insurance & financial companies, where he designed & developed various complex analytics applications for profit optimisation. Jason and his team now create & embed analytics into the daily business operation to optimise customer experience and financial results for his clients. Apart from that, he founded two other companies that gave him first-hand experience in the digital marketplace & consumer behaviour in the B2C market. This enabled him to provide practical knowledge & customer-centric solutions.

Jason's Links:
https://linktr.ee/jpctan
https://datadrivenanalytics.com.au https://www.datadrivenanalytics.com.au/the-analytics-show/