Rejuvenating Narratives with Gary Gray
Channel: Untold Content
Date: 2020-11-02

We speak with Gary Gray, vice president of racing, technology and service at Indian Motorcycle Company, Slingshot, Polaris. The Polaris-backed revival of the American-based Indian Motorcycle Company began in 2011 and has flourished ever since with new innovations and company history intertwining to create Indian Motorcycle’s unique story.  Today, Gary shares how Polaris led a rebirth of Indian Motorcycles, as well as the different narrative and strategy behind Polaris’ unique model, the Slingshot. Gary describes  how “visioneering” leads them to new innovations and helps shape their storytelling. (Original Air Date: November 2, 2020)

Listen to his full innovation interview here: https://pod.link/1502778345/episode/ZjIxNjBhODgtMWFjMS0xMWViLWExMDMtOTMzNTE4ZmViZThj

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