Difference between sales and Distribution Management
Channel: Dr. Jay Prakash Verma
Date: 2020-06-08

Continuing with the series of Sales Management lectures,  this video is about the difference between sales management and distribution management.  these functions are interrelated and interdependent to each other.  Hence, these functions cannot operate in isolation.  This lecture would help us to understand the difference and interdependence of both the functions.


Dr. Jay Prakash Verma has more than 13 years of rich experience with Industry and Academia. Prior to joining Academics, Dr. Verma was working with a Leading MNC as an Institutional Sales Head for the Western U.P. region. After that, he moved in academics. He was awarded Ph.D. in the year 2011after doing MBA (PGDM) from Meerut and M.Com from Mahatma Gandhi University and B.Com (H) from Ranchi University, Ranchi. He has a very impressive academic record. Dr. Verma has done extensive research in the field of Consumer Behaviour and Marketing Management. His area of Interest includes Sales and Distribution Management, Consumer Behaviour, Retail Management, Service Marketing, Brand Management, Rural Marketing, etc. Dr. Verma has recently authored a book on Service Marketing, which was published by Himalaya Publishing House, Mumbai and is getting encouraging response. Dr. Verma has also published several Articles with journals of International and National repute. He got an opportunity to touch lives of more than 25,000 people from different walks of life. Dr. Verma also has interest in capacity building and is a trainer with some of the well-known Institutions, including Indian Institute of Coal Management, Jharkhand State Co-operative Bank, Indian Railways, Family Planning Association of India, Osam Dairy, Medha Dairy, etc. He has conducted successful workshops in Leadership and Management, Time Management, Counselling skills, Communication Dynamics, Team Building, Excellence in Sales, Strategic Management, etc.