From $70k/mo. to $215k/mo: How Apex's Co-Founder Closed His Biggest Retainer❗️
Channel: Apex Growth Method
Date: 2024-04-05

In this conversation, Apex's Co-Founder Dave shares the story of closing the biggest retainer for his agency. He identified ad waste in a streaming company's campaigns and offered free advice to improve their performance.
This led to securing a portion of their budget and eventually expanding the scope of work to include multiple networks. 

Despite initial doubts, Dave negotiated a fee of $215,000 per month, which became the largest contract the agency had signed. The key takeaways from this story are the importance of writing a comprehensive scope, overcoming fear of pricing, and charging what you're worth.

🍿 Watch the full podcast here: https://www.youtube.com/watch?v=6NwTHrnEeQs
📲 Learn more about our programs here: https://www.apexgrowthmethod.com/
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