KAYAK - Don’t do it yourself (Scarecrow)
Channel: THALIHITA
Date: 20/01/2024

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KAYAK - Don’t do it yourself (Scarecrow)

Agency  : Supernatural
Campaign : Don’t do it yourself
Advertiser : KAYAK
Brand  : KAYAK
Length  : 30 Seconds
Posted   : Jan 4, 2024

In this Movie Ad we’ll walk you through:
KAYAK's 'Don’t Do It Yourself' campaign, in collaboration with Supernatural, humorously highlights the impracticality of handling various tasks independently, correlating it with the inefficiency of checking multiple travel websites. 

TIMESTAMPS :
00:00 KAYAK - Don’t do it yourself (Scarecrow)
Plot :
The absurdity of attempting to become a scarecrow is cleverly juxtaposed with the chaos of opening 38+ browser tabs to find travel deals. This comical portrayal serves as a metaphor for the unnecessary complexities of handling travel arrangements on one's own. 

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