Classification of Yelp Reviews
Channel: Carlton Matthews
Date: 2017-11-24

My Final presentation for my data analysis practicum.

Executive Summary
 
Yelp, a website that collects user reviews of businesses has hired our firm to assess the accuracy of customer reviews.  Currently, users enter both the text of the review as well as the rating score using metric stars.  Our analysis will examine the text of the reviews and determine how closely the sentiment of the words match the level of the rating. 
Two datasets will be examined to build the sentiment model.  The long form review and short tip datasets will be combined to build the classification model.  Additionally, information about the business will be examined to determine if it can be used to enhance the model.  Once the model has been developed it will be deployed on the website to help streamline the customer review process.