Maximize Your Amazon PPC ROI With the Inch-Up Bidding Strategy!🔥 #shorts
Channel: SellerApp
Date: 11/04/2022

Hey sellers! Riya Mittal, SellerApp’s Product Evangelist is here to tell you about one of the BEST Amazon PPC bidding strategies - The Inch Up Method!✨✨✨

🔹What is the Inch Up Method?

In this method, we are trying to find the smallest bid that gives the most information. Here, we are starting with the smallest bid possible, then gradually increase the bid amount later on until you reach your target

🔹How does it work?

Basically, we are undershooting the bids, as opposed to overshooting in the case of the fast and sloppy method. For example, you start bidding on a keyword that you don’t know how it will perform, with a low $0.50 per bid. Then you slowly increase your bid each day by 10 cents, reaching $1.00 by day 5. Initially, you will see zero clicks with only a little amount of impressions. Slowly your impressions will increase, then you will get 1 click, later 2 clicks, then again 1, next day 4, and finally on the fifth day 4 clicks. 

🔹What are the benefits?

This process of the Inch-Up Method saves a lot of money over the course of thousands of keywords over the course of months and increases your Ad ROI greatly.

👉Read more Amazon Bidding Strategies HERE: https://www.sellerapp.com/blog/amazon-bidding-strategies/

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