Stephanie McReynolds - HP Big Data 2015 - theCUBE
Channel: SiliconANGLE theCUBE
Date: 12/08/2015

Enhanced video at http://vinja.tv/84vhJsc3

01. Stephanie McReynolds,Alation,HP Big Data 2015 visits #theCUBE. (00:27)
02. Introduction of Alation. (00:44)
03. What Kind Of Data. (01:40)
04. Is The Platform Tightly Integrated With The Data Base. (03:53)
05. What Part Of Vertica Are You. (04:49)
06. What Is The Relationship Between Your Platform And App Platforms. (05:09)
07. What Is Your License Model. (06:29)
08. What Is The Inspiration Of The Company. (07:06)
09. Was There Scar Tissue From Large Scale Implementation. (08:33)
10. Who Are You Targeting. (09:27)
11. Enterprise Data Has Always Been Elusive. (10:55)
12. Are You Using NLP. (11:56)
13. Examples Of Early Customer Sucesses. (12:27)
14. What Is Next. (13:44)
15. A Lot Of People Like The Company. (14:38)
16. Final Word About The Event. (15:36)

Track List created with http://www.vinjavideo.com.

Hybrid analytics tool allows for ‘data forensics’ | #HPBigData2015
by Terry Fields | Aug 17, 2015 

With the massive amounts of data that organizations must find, process, analyze and act on, new technologies continue to evolve to assist in this process. Alation, Inc.’s enterprise data accessibility platform is one such solution, which allows businesses to use the right data for better, faster business decisions.
Stephanie McReynolds, VP of marketing at Alation, talked with John Furrier and Dave Vellante of theCUBE, a SiliconANGLE Media production, at the HP Big Data Conference 2015.
Companies using Alation include eBay, MarketShare and Square, among others. “The value that analytics teams are getting out of this product is really being able to access their data in human context,” McReynolds said. “So we do machine learning to look at how individuals are using data in an organization and take that machine learning and also gather some of the human insights about how that data is being used by experts.”
Understanding the behaviors around the data

McReynolds also discussed how Alation integrated the Vertica engine into its stack to support what it calls “data forensics,” which is the ability for IT to understand the behaviors around the data and the types of analysis being conducted.
“When we were developing the tool, the goal was to combine certain features from Vertica and Square tools to create a hybrid,” McReynolds said. Doing this produced a powerful analytics tool that targets a particular data type. Because Alation can be set up for auto documentation-type tasks, the analysts can concentrate on only what they select. The power of the platform now allows for something that would take six months to process in the past to now be processed in a matter of weeks utilizing the appropriate tools.



@theCUBE
#HPBigData2015