Terminix "Kitchen"
Channel: Stash Magazine
Date: 29/05/2014

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Tvc :30
Agency: PUBLICIS DALLAS
Director: DVEIN
Production: BLACKLIST
Animation: DVEIN VANDO FURIA http://www.dvein.com http://www.vandostudio.com http://www.furia-digital.com

The latest spot in the nightmare-filled all-CG campaign for Terminix from Publicis Dallas and the all-Barcelona direction and production team of Dvein and Vando finds the ferocious beasts of previous spots replaced by what the directors call "disgustingness". "We liked the idea of working so deeply in character animation. It was something that we hadn't done before. We love how original and different the campaign is from what pest control companies typically do in advertising.

"We animated the creatures using a combination of manual and simulation tools in 3ds Max, Maya, After Effects and Nuke, to give as natural a feel as possible, amplifying the realism of each monster's weight and anatomy with strategic camera framing." For Publicis Dallas EVP/ECD: Shon Rathbone SVP/Group CD: Julia Melle VP/CD/art: Pete Voehringer VP/CD/copy: Steve Grimes 

For Blacklist EP: Adina Sales Producer: Michael Neithardt

For Dvein Character design/development: Dvein Producer: Esther de Udaeta

For Vando Producer: Ignasi Céspedes Character modeling: Ãlvaro Gasco Modeling artists: Omar Sarmiento del Barrio, Javier Jaen, Marc Calvelo, Jonatan Catalan Set modeling/texturing artists: Javier León, Jaime Fernandez Muro, Kepa Casado, Jonatan Catalan, Marc Calvelo, Álvaro Gasco Character TD: David Corral Character animator: Hugo García Lighting/rendering artists: Javier León, Kepa Casado Special effects: Kepa Casado, Lluís Roig Comas, Roberto García FX artist: Marco Rossi Compositing lead: Roberto García Compositing: Rodrigo Fiallega

Music/sound design: Hecq Sound mix company: Infinia, Marc Gonell, Hecq

Special thanks: Furia Digital

Toolkit 3ds Max, Maya, After Effects, Photoshop, Nuke



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