From Words to Wisdom: Using the DAPMAV Framework to Inform Evaluation
Channel: Australian Evaluation Society
Date: 15/11/2022

Mark Mackay provides a rerun of his well received presentation at this year's AES conference in Adelaide on a framework (the DAPMAV framework) for analysis of a range of text-based data including documents (reports, submissions, journal articles, emails, etc.), responses to open-ended survey questions and more novel sources such as social media and blogs.

Evaluators have been long accustomed to dealing with quantitative approaches to summarising numeric data and have successfully employed statistical techniques in evaluations. Previously, unstructured data, such as texts were more difficult to analyse. Mark will demonstrate how the development of open-source tools, such as KNIME®, means that text analysis is now more accessible to evaluators.

Mark is a director and co-owner of Complete the Picture Consulting. He is a multi-disciplinary trained consultant and educator, who has been involved in a range of evaluation, improvement, quality, audit and other work related to the field of evaluation both within organisations and as a consultant. He has an interest in the use of unstructured data and is on the supervision panel for a PhD student who is working on text analysis research.

This event was organised and hosted by the AES NSW Network Committee.