Bjarke Ingels explains Spiral Museum for Swiss Watchmaker
Channel: Dezign Ark
Date: 2020-05-19

A lecture by Bjarke Ingels, founding partner of Copenhagen, New York, London and Barcelona - based Bjarke Ingels Group (BIG) 

BIG is a Copenhagen, New York, London and Barcelona based group of architects, designers, urbanists, landscape professionals, interior and product designers, researchers and inventors. The office is currently involved in a large number of projects throughout Europe, North America, Asia and the Middle East. BIG’s architecture emerges out of a careful analysis of how contemporary life constantly evolves and changes. Like a form of programmatic alchemy we create architecture by mixing conventional ingredients such as living, leisure, working, parking and shopping. By hitting the fertile overlap between pragmatic and utopia, we architects once again find the freedom to change the surface of our planet, to better fit contemporary life forms.

Bjarke Ingels founded BIG – Bjarke Ingels Group in 2005 after co-founding PLOT Architects in 2001 and working at OMA in Rotterdam. Bjarke defines architecture as the art and science of making sure our cities and buildings fit with the way we want to live our lives. Through careful analysis of various parameters from local culture and climate, ever-changing patterns of contemporary life, to the ebbs and flows of the global economy, Bjarke believes in the idea of information-driven-design as the driving force for his design process. Named one of the 100 Most Influential People in the World by TIME Magazine in 2016, Bjarke has designed and completed award-winning buildings globally. Alongside his architectural practice, Bjarke has taught at Harvard University, Yale University, Columbia University, and Rice University and is an honorary professor at the Royal Academy of Arts, School of Architecture in Copenhagen. He is a frequent public speaker and continues to hold lectures in venues such as TED, WIRED, AMCHAM, 10 Downing Street, the World Economic Forum and many more.

Organized by Columbia GSAPP.