8 Guiding Principles for Agile Coaches from Spotify Ads R&D Coaching team by Jason Yip #AgileIndia
Channel: ConfEngine
Date: 2021-11-22

An introduction and explanation of 8 guiding principles design by the Agile Coaching team for Spotify Ads R&D and how they might help you with your own change efforts.
- We are more impactful with both team-level insight AND leadership relationships;
- We should not become operational (or at least be careful about becoming operational);
- Focusing too much on short-term tactical wins limits the ability to have sustained impact;
- Coach (aka change agent) collaboration is more effective than silos;
- Results are for the short-term; systems and habits are for the long-term;
- Involving leaders (both formal and informal) in both brainstorming and implementation makes improvement faster;
- Coaching structure should follow coaching strategy; coaching strategy should follow product/business strategy;
- Sharing work and successes should be intentional, not just organic.

More details: https://confengine.com/conferences/agile-india-2021/proposal/15693

Conference Link: https://2021.agileindia.org