पहले अगरबत्ती  भारत में क्यों नहीं बनती थी #shots
Channel: Videshi~ADDA
Date: 21/10/2022

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India's Once-Struggling Agarbatti Industry Is On Its Way To Becoming Aatmanirbhar
In August 2019, the agarbatti, or incense stick, industry woke up to a shock.

The Government of India announced that agarbattis cannot be imported freely any further. The new restrictions were part of a series of measures taken to reduce Indian dependence on imported goods following supply-chain disruptions.

Industry experts say there was a 30 per cent surge in demand for incense sticks during the pandemic. Today, the agarbatti industry has a market of Rs 10,000 crore to Rs 12,000 crore a year in India.

The sales were not limited to agarbattis alone; there was a growing demand for air care, home care, and personal care products during the two waves of the Covid-19 pandemic.

“We were a bit shocked when the government announced that agarbattis cannot be imported any further. India was known for manufacturing incense sticks,” M R Suresh, the chief operating officer of Cycle Pure Agarbathies