"Boycoke the documentary" trailler (English version)
Channel: Manos Papadakis
Date: 16/12/2014

Coca Cola HBC (former 3E) was founded in Greece 43 years ago. Due to the large preference of Greek consumers for the company’s products, Coca Cola HBC managed to expand to 28 countries and become one of the largest companies in Europe.

Few months ago, the company moved its headquarters to Switzerland and withdrew from the Greek stock market.

In order to prevent profit reductions, the company transfers its factories and warehouses in Bulgaria, fires hundreds of employees 
and has been a part of the biggest tax avoidance schemes of all time.

On September 30th, 2013, 33 more employees from Thessaloniki are fired without any prior warning.

This action led to one of the largest demonstrations held in Greece against the anti-strike and antisocial practices of the company.
Not a sip of Coca Cola, until they reopen the factory.
As its sales fall dramatically, Coca Cola HBC strikes back with lawsuits.

Unemployment, anxiety and insecurity are adding up to feelings of disappointment, fear and anger.
Coca Cola HBC’s fired employees have to struggle for more than just a day’s pay.