Anthony (Tony) Scaramouche   Global Luxury Training Video 1
Channel: Anthony Scaramouche
Date: 15/03/2021

Circle back around & Hello fellow real estate agents. I have some updates on Coldwell Banker Paradise Global Luxury for New Agents, Seasoned Agents and Certified Global Luxury Agents today and will be discussing the information throughout my presentation.
 “How do we get prepared?” So you’ll be a more well rounded agent and able to take advantage of this booming market …from one end of the market to the other.
#1 Number one point I’d like to convey is that any agent w/CBP can list or sell Global Luxury properties, homes and estates - you can use all the marketing materials available to you.  The one important point is that you just can’t call yourself a Certified Global Luxury Property Specialist.  There is a process in place for this which protects the integrity of the GL brand surrounding this special designation.  Firstly, you need to complete the GL course, next you have to have sold 3 luxury properties in the last two years (24 months), and lastly fill out and submit the application properly for this.  …b.t.w they’ll be only one more virtual GL course coming up this year.  Get with your GL ASC Kate or Robyn for the Application to take the course. 
FIRST: You need to have this as an Icon on your Desktop: go to Schmidt Resources.com,  Click on Florida
At the very top is a hyper-link for the On-line Marketing Request Form…you have a Marketing Team ready to help and it is FREE!  You also can go to CB Desk and click on the Xpressdocs too.
The DIFFERENCE IS, the Schmidt marketing team.
I’m currently working with Jodi Knott on the six-month GL Post Card Campaign.  JD helped me on my YouTube Channel, CJ worked with me on the ad in the GL mag.
Second:  Very Important for everyone, especially our GL Certified agents…the GL Threshold Look up tool has been updated and the new listing price thresholds goes into effect March 16th.   
As an agent, you should use the Threshold look up tool prior to a listing appointment to prepare properly.  If you feel that this is way off based then I need you to run the comps and present the data to Tracy Bacigalupi so I can see if we can get it adjusted.
 
Walk them thru the process and point out the Frequently Q & A for List Values
NOTE: IF YOU’VE NOTICED AT THE TOP OF YOUR TRANSACTION Worksheet/STATUS REPORT IS A BOX TO CK OFF FOR GLOBAL LUX…TALK ABOUT THE ROLE YOUR ASC’S WILL HAVE:  Is the property truly GL worthy, is the price point coincides with the zip code area, condition of the property & does the agent have professional photography?
… ONCE APPROVED THE ASC WILL SUBMIT IT THRU ACCOUNT TECH SO IT SYNDICATES THROUGH THE GL OFFERING/SITES
 
Next, all the GL agents’ w/Paradise to do a self-audit on the Coldwell Banker Luxury.com to ensure your head shoot & bio are current.   Dannielle w/Marketing team is a writer and help polish my bio…I gave her some direction and ideas to work with.
I DON’T have access, nor do the agents to the GL Luxury site, but your GL ASC’s do, so get with Kate or Robyn to have your sites updated.
Another IMPORTANT update is the GL magazine…the online submission form to submit your listings will start this year on April 1st…so if you have a listing or sold Lux property now is the time to get it in…the enrollment will run thru June 1st and will go to print the first week of July.  This is a GREAT tool in your black GL presentation box. 
 
Tony’s prediction…I’m not an economist but with the 3rd vaccine coming out I feel a lot of folks have been pent up and anxious to go on vacations, sporting events and Buying and Selling their homes. 
HOWEVER, I’m on the Economic Development Commission of Florida Space Coast U-Haul reports are showing people are leaving New York, New Jersey & California and moving to the Sunbelt. 
With so many companies coming to our area w/ employees making six figure incomes OR Cash in hand from the sale of their homes to buy in Florida is what’s helping to drive our market…not to mention already in the works there are 13 hotels & recreation facilities being built up and down I-95… it’s coming get prepared.
Finally, I want to thank you for your time, you can always reach out to me for assistance to help guide you through all that Coldwell Banker Paradise Global Luxury has to offer.  Thank you.


A Licensed Broker Associate with Coldwell Banker Paradise 
Anthony Scaramouche | Broker Associate, Multi Million Dollar Producer Coldwell Banker Paradise m. 321-536-2775 e. AnthonyScaramouche@CFL.RR.com w. TonyScaramouche.com a. 232 5th Avenue, Indialantic, FL 32903