How To Turn Your Freeloaders Into Superfans (Part #2) - Darker Music Talks London
Channel: Tommy Darker
Date: 21/04/2014

You can find the resources of this talk here:
http://www.tommydarker.com/music-talks/archive/nicholas-lovell-how-to-turn-your-freeloaders-into-superfans/

This is the full discussion with Nicholas Lovell of Gamesbrief and author of The Curve, where we discussed why free is not bad for digital creative businesses, ways to monetize the online attention and how to structure offers that make you a living, while giving a main product for free.

Darker Music Talks are sponsored by London Fusion (http://www.londonfusion.org.uk).