B2B Copy and Content Writing | CIM Training Course
Channel: The Chartered Institute of Marketing - CIM
Date: 07/07/2020

There's real potential for your B2B communications to motivate key influencers and decision-makers. 
Learn how to craft copy and content which engages people from the outset and encourages them to call or email.
Understand what makes good B2B copy and content writing. Discover how online and offline audiences read, and the key considerations for the different communications channels they use.

Find out more: https://www.cim.co.uk/training/list-courses/b2b-copy-and-content-writing/