3 Common Restaurant Marketing Traps That Will Bankrupt You | Restaurant Management 2022
Channel: Wilson K Lee - How To Open A Restaurant / F&B Shop
Date: 2020-07-01

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Are you falling for one of these common restaurant marketing misconceptions? If you are...it could be costing you $$ and making your business vulnerable. 

Again and again - I hear these misconceptions from other restaurant owners. As someone who consults other restaurateurs and small business owners, it is very unfortunate that these myths are STILL going around today. 

It is SO common to see owners try to DO MORE MARKETING AND MORE MARKETING. It's as if marketing will save their business...the reality is that it won't. Marketing a badly run business will only cause MORE trouble. You'll get more bad reviews, bad word of mouth, customers who didn't enjoy their time and never come back, and a hit to your profits since you've probably did some massive promo. 

These are all detrimental to a business, where MORE marketing is NOT the answer. And this is true for the most part. Nor is marketing purely about throwing promos left right and center. It's the opposite. 

So if you're looking to learn how to start a restaurant business or own a restaurant, or manage marketing for restaurants, or a small business owner, be very cautious about these common restaurant marketing misconceptions. 

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ABOUT WILSON: 
I’m Wilson, your new restaurant business partner. I’m here to help turn your food and beverage concept into a reality with expert tips & tricks for success. 

My videos are based on years spent in the industry building multi-million dollar businesses, including my own international dessert chain (https://720sweets.com/) with locations spanning the globe. Since my franchise was acquired (2020) it’s been my mission to share this knowledge with people like you who have great ideas, but just can’t seem to break through. If I did it all with no experience, so can you. I know firsthand the struggles and mistakes most entrepreneurs make, and want to show you exactly how to avoid them. 

I’ve helped hundreds of restaurant owners and entrepreneurs create explosive Food & Beverage businesses. You don’t have to take my word for it. I’ve been awarded Top 30 Under 30, Young Entrepreneur of the Year, Top 10 Emerging Entrepreneurs, and recently a Forbes Business Council Member. 

Subscribe to see what everyone’s talking about and learn how you can achieve the same life-changing results. 

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