MIT Press Colophon designed by Muriel Cooper
Channel: The MIT Press
Date: 2022-08-04

Designed by the Press’s first-ever design director Muriel Cooper in 1964, the MIT Press colophon has withstood the test of time.

An abstract rendering of seven book spines resting on an unseen shelf, arranged in an approximation of the lowercase letters m, i, t, and p, is the elegant and iconic calling card of MIT Press products. This colophon is the foundation of the brand identity of the Press and, in many ways, symbolizes the work that we do; but despite its seeming ubiquity in the modern era of the Press, it has not always graced the spines of our books and journals.

Learn more about the history of this iconic design: https://mitpress.mit.edu/blog/celebrating-60-years-mit-press-history-iconic-colophon

#universitypress #ReadUP #MITPress #MITPress60 #design #graphicdesign #logodesign #MurielCooper #shorts