Michael Scholz, commercetools | Supercloud 5
Channel: SiliconANGLE theCUBE
Date: 28/11/2023

Michael Scholz, VP of product and customer marketing at commercetools, joins theCUBE Research analysts John Furrier and Dave Vellante at the “Supercloud 5: The Battle for AI Supremacy” event. They discuss commercetools' cloud-native, API-first platform, designed to revolutionize retail by enabling personalized shopping experiences. Built on AWS and GCP, it supports various business models, such as B2B, B2C and hybrid models, enhancing customer engagement through its versatile multicloud infrastructure strategy.

Get insights into what you might have missed at Supercloud 5: The Battle for AI Supremacy 
https://siliconangle.com/2023/12/06/three-insights-might-missed-supercloud-5-battle-ai-supremacy-event-supercloud5/

Commercetools utilizes generative AI in retail to revolutionize operations, such as personalized promotions and product information management. Data hygiene is essential for AI integration, according to Scholz. Collaborating with MongoDB, commercetools ensures accessible, transparent data through MongoDB Atlas, facilitating robust retail applications. The company's vision includes using real-time data and intelligent applications for enhanced customer personalization and engagement, leveraging low-code/no-code solutions for efficient, innovative retail experiences, Scholz explains.

Follow theCUBE’s article coverage of Supercloud 5: The Battle for AI Supremacy
https://siliconangle.com/tag/supercloud523eventpage/ 

Check out the full article
https://siliconangle.com/2023/12/12/empowering-retail-catalysts-seamless-shopping-experience-cloud-native-era-supercloud5/ 

Explore theCUBE's complete Supercloud event series coverage at supercloud.world  https://events.cube365.net/supercloud

Catch up on theCUBE's video coverage of Supercloud 5: The Battle for AI Supremacy
https://www.youtube.com/playlist?list=PLenh213llmcaQPR_eIlN7MdFzvRNzrj40 

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