Why You Should Standardize Your Entire Agency
Channel: Agency Mavericks
Date: 06/10/2023

Just because you know it takes 97 steps to service your client…
That doesn’t mean you have to articulate every step. 
You’re not “shooting 4 hooks and then using Adobe Premiere Pro to edit them onto 8 different ads and then we…” 
No!
“We get you leads.”
That’s what you do. 
So that’s what you should say.
Simplify. Simplify. Simplify. 
Simplify your SOPs.
Simplify your menu.
Simplify your org chart. 
It’s the only way to scale. 

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