Art of Mortgage Marketing: Why Refi’s Are Unreliable
Channel: Mortgage Marketing Coach
Date: 2020-05-05

The purchase business is a much more stable and solid foundation than refi’s in a time of uncertainty. What are the human-driven reasons this is the case? Why are refi’s so shaky and uncertain? In this clip, I talk about the difference between freedom money and freak-out money and how that relates to refi’s and purchase business. 

Listen to the full episode→ https://utm.io/uwnh