Design Sprint 10th Anniversary - Interview with Jake Knapp, Author Of "Sprint"
Channel: AJ&Smart
Date: 30/11/2020

The Design Sprint just turned 10 years! WHAAAAT! And what better way to celebrate this milestone than with an interview with Jake Knapp, author of the New York Times bestselling book “Sprint”. 

In this interview we talk all things Design Sprint:  the process of creating the Sprint, how to get started with facilitating, deal with difficult in-workshop situations, and much more!

Any questions about the Design Sprint? Do you want to run Design Sprints but don’t know where to start? Post your questions in the comments below 👇

Jake spent 10 years at Google and Google Ventures, where he created the Design Sprint process. He’s written two books, Sprint (duhh) and Make Time, coached teams at places like Slack, LEGO, IDEO, and NASA on design strategy and time management, and has been a guest instructor at MIT and the Harvard Business School.

📘 Check out the Sprint book 👉 https://www.thesprintbook.com/

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Thanks for watching!
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Video Timestamps

0:00 Introduction
1:50 How did the Design Sprint start? - The GENESIS Story
6:23 The FIRST Design Sprint ever!
10:15 From a Google internal methodology to a BOOK
Favourite Sprint moments of the past 10 years
15:38 Pitching the first Design Sprint 
18:55 Design Sprint fit in 5 days for the first time
20:32 Working with “FAMOUS” Silicon Valley people
22:19 Most difficult moments of the past 10 years
25:16 Not having a DECIDER in the room - Horror story 
30:54 Why isn’t there a ton of RESEARCH leading to a Design Sprint
37:51 People TWEAKING the Design Sprint
41:12 The FUTURE of the Design Sprint and our WORK LIVES
44:28 How has the Design Sprint changed your personal life? “The Essence Of Being Human” 
48:03 Where can you follow Jake Knapp
Questions from the AUDIENCE
48:36 Getting the right QUESTION/CONCEPT to explore on a Design Sprint?
50:30 Working with people from Academia 
53:17 Working with companies with and without a DESIGN CULTURE
55:35 Dealing with DECIDERS not wanting to participate

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AJ&Smart is the #1 design sprint firm in the world, the official Design Sprint training partner with Jake Knapp inventor of the google design sprint and partner of choice for the world's most successful brands.

Design Sprint 10th Anniversary - Interview with Jake Knapp, Author Of "Sprint"
https://youtu.be/4UO7x_fG7GQ