Trash Talks: Community Recycling Program that Visualizes & Rewards Recycling Efforts
Channel: Trash Talks
Date: 2014-06-15

"Trash Talks" is a community recycling program that visualizes recycling efforts and rewards participating households for recycling.

Recycling may start at a home, but it doesn't end there. The "Trash Talks" ecosystem considers the entire journey of recycling, from sorting recyclables at home, collection of recyclables in the community area, learning how to recycle from a "recycling ambassador", seeing the recycling impact on a community leaderboard and in a personalized recycling app, all the way to getting awards from recycling and receiving "reward coupons" at the end of the year so households are encouraged to recycle more. Our team believes this whole ecosystem creates a virtuous cycle for recycling.