852 Reboot HK (E16) - DavidRosa, Neat
Channel: Web Wednesday - Asian Startups
Date: 20/05/2020

“The advantage of a pure digital business, is that it doesn’t require you to travel or do face to face meetings”, opines David Rosa, Co-founder & CEO of Neat, adding that "we've seen a massive boost in demand for people looking to incorporate in Hong Kong but they are not able to travel (due to Covid-19), so they all come to us".

An Italian, who originally flew in from London in 2001 to work in traditional banking, David jumped into Fintech four years ago after selling his successful asset management firm.

A firm believer that "Hong Kong is the ideal place to do business, both regionally and globally", David positions Neat as a one-stop shop, where you can "not only incorporate a company but also guarantee a multi-currency business account". To be clear, they are "not a bank" but do "provide an alternative to collect, store and remit money".

Having recently raised US$11M from strategic investors, including Visa and MassMutual Ventures, they are now launching a credit card dedicated to SMEs with added travel insurance benefits. David candidly sees this as being "for young companies, who are not only misunderstood and overlooked by traditional financial institutions but need something modern that responds to their needs."

Plug #1: Unique proposition, if you're an entrepreneur, Hong Kong is the ultimate global hub, very much of a free market, with a simple & low tax environment, easy to get things done and, if you cannot travel, you can do it all digitally via Neat.

Plug #2: The Italian community in Hong Kong and the love of Italian food by locals.

Sign up for Neat via this special referral link: https://bit.ly/neatww2020

Episode 16 of #852RebootHK recorded in Star Street, Wanchai, Hong Kong on 28th May, 2020