P2P Extract #33 - Katy Milkman - Power of a fresh start
Channel: Play to potential podcast
Date: 2021-09-24

We recently published our podcast conversation with Katy Milkman of Wharton who has recently published a book around driving changes in behaviour. She says that we often go after change with a blanket approach which often fails us. She takes the example of Andre Agassi who came out of a slump in form with the help of Brad Gilbert where he adapted his strategy based on his opponent. Katy suggests we could do something similar in the way we approach Behavioural change. 

In this excerpt she speaks about how, if we look carefully enough, we can architect a fresh start and use that to drive significant shifts in behaviour. 

She also speaks about Jerry Seinfeld's insight around the power of a streak, Benjamin Franklin's radical transformation from a life of debauchery, Victor Hugo's approach to throw his clothes away and lock himself in a cave to write the Hunchback of Notre Dame. All this and much more at the links below:

Podcast: https://bit.ly/3AEn1P3
Transcript: https://bit.ly/2WdAizk