MOTION GRAPHIC DESIGNER ⭐️ 4K
Channel: Daniele Zordan
Date: 2024-03-17

The Motion Designer is the one who takes care of the "moving" graphics, therefore everything related to animations, transitions between graphic objects, titling and much more.

The Motion Designer is not required to create the entire graphic system of the animation project. However, an artist who also has skills as an Art Director or Graphic Designer has enormous advantages, because he completes a professional profile of excellence.

Specifically, what does this figure do and in what fields can he make his contribution?

The Motion Designer is the one who animates and gives life to projects such as: television theme songs, film titles, animated infographics, video intros for websites or video games, presentations, commercials, logo animation. It is important to know that someone who works only with video material (shooting) is not a Motion Designer but an Editor, which is another thing. The Motion Designer works mainly with graphic elements (icons, logos, drawings, photos) and video clips.

The Motion Designer can also master both 2D and 3D software.

Most used software by a Motion Designer:

2D – After Effects, Premier, Photoshop, Illustrator (all)

3D – Cinema 4D, MODO, 3D Studio, Maya, Blender (one of your choice)

In addition to having mastery of animations and videos, the Motion Designer must necessarily also have a mastery of audio files. In every video project, music reigns supreme, so this figure must know how to manage and process audio files. This does not mean that the Motion Designer must be a composer (another figure, the Sound Designer, takes care of that): it is however important to have some skills on audio files (sound effects, music, loops), in order to be able to autonomous in projects where the figure of the Sound Designer is not foreseen.

Today the Motion Designer is increasingly important for Agencies: visual communication (also thanks to the increasingly high-performance internet) is in fact moving towards the creation of multimedia content.