Competitive Intelligence and Counter Intelligence
Channel: AirTight Management
Date: 2020-12-24

This course explores all the different methods to perform competitive intelligence, counterintelligence and research sources. Understanding your competitors is a key skill. One question from an investor about a competitor you are not aware of can kill an investment opportunity. And more importantly CI and market research are needed to insure that you are properly differentiated, not just on market entry, but for years to come as your company evolves and grows using a long-term strategy. 

This is a free sample preview of one of 40+ courses in The CEO & Entrepreneur Boot Camp.
You can learn more about this at www.CEOBootCamp.us.
Also check out The Entrepreneur's Journey, a roadmap of the process and skills needed to design, build and launch a company or even any new product here: https://www.ceobootcamp.us/the-entrepreneur-s-journey

The CEO & Entrepreneur Boot Camp is the only comprehensive set of courses created by a successful Serial Entrepreneur to greatly increase the chances of success of launching any new venture or product. About 85% of new companies fail because they lack the skills, experience and process to design, build and launch a company with sustainable competitive advantage that can compete well in any marketplace. We believe taking the CEO Boot Camp is better than getting an MBA and it can be done in wekks instead of years. 

Bob Norton, creator of The CEO & Entrepeneur Boot C amp, has been a CEO since 1989 and grown two startups to over $100 million in sales, and has helped hundreds of other Entrepreneurs and CEOs launch or scale their companies. He has been a CEO Coach and Adviser since 2002 and is a thought leader in Management Science, Innovation, Entrepreneurship and scaling business rapidly. He is also the creator of AirTight Management, the world's first modular Management Operating  System (MOS) that installs all the infrastructure needed to scale a company to 50, 500 or even 10,000 employees. See www.AirTightGrwowth.com.