WCB2015 Blogging for Business
Channel: Boston WP
Date: 25/07/2015

Amy CQ

(How to stop ignoring that thing on your website called a blog.)

Solopreneurs/Freelancers/Small Business Owners: So, you’ve finally got your WordPress site optimized and ready to knock the socks off your ideal clients. All the mission critical areas of your site have been carefully crafted and stellarly executed. Well, except that black hole of a neglected area that’s been sitting on your “should do someday” list: your blog. While you don’t make your living directly from blogging, you are smart enough to know you could be doing something useful it, but you have no idea where to start.

In this session we’ll discuss the purpose of blogging for business (versus blogging as a business), how to make sure you are talking to the right people, how it can actually save you time in the long run, creating an editorial calendar, tips for using categories and tags, and easy ways for coming up with topics that will save you from staring at a blank screen wondering what to write about.

Amy is on a missiona mission to play it big while staying small. A mission to help other solopreneurs, like herself, to learn how to use big business strategy on branding, design and website optimization on a micro business level. A mission to be HUGEish. She offers a varied lifetime of learning and experience from working in corporate aviation, graduating summa cum laude with a BFA in Graphic Design/Letterform with extensive Fine Art and color theory studies, and serving in the Massachusetts Air National Guard in both fixed and tactical communications units configuring and maintaining multiplexers, routers and switches. But it wasnt until venturing out on her own that she realized her love of working with other solopreneurs. Others who love what they do, who are following their own off the beaten path, and deeply care about why they do what they do, but can get overwhelmed with all the hats they have to wear. So, with the inception of HUGEish.com, she hopes to help other solopreneurs, not only through branding, web design, and techie tips, but by finding out how to maneuver through some common (but maybe not as tangible) obstacles on their way to playing big while staying small. Check out her new venture at: www.hugeish.com, say hi on Twitter at @TheAmyCQ, or Google her interview on HOWdesign.com on the making of her video series You Know Your Website is Dominating When

Find out more at:

http://meetup.bostonwp.org
http://bostonwp.org/