End of rate-parity saga & current focal areas of the German Hotel Association l IHA CEO Markus Luthe
Channel: techtalk.travel
Date: 2021-09-20

Interview: Markus Luthe, CEO at Hotelverband Deutschland (IHA), about the main messages of his keynote about the latest ruling by the German supreme court prohibiting Booking.com the wide and narrow rate parity clauses which he held during the HSMA e & MICE Day 2021, what current other areas the association is currently concentrating on in their daily work, and what his foresight of the upcoming election and Germany looks like for the hotel industry.

André Baljeu, Founder at techtalk.travel sat down with Markus Luthe during the HSMA e & MICE Day. The industry conference addresses the latest developments and trends in e-commerce, distribution, technology, digitalization, revenue management, and MICE & sales for hoteliers. More than 300 hospitality professionals joined the HSMA Deutschland e.V. event on 6th September 2021 in Dusseldorf, Germany.

Find the full recap of the HSMA e & MICE Day 2021 here:
https://www.techtalk.travel/post/united-skills-hospitality-hsma-e-mice-day-2021-dusseldorf-germany 
 
Website IHA: https://www.hotellerie.de
Website HSMA Deutschland e.V.: https://www.hsma.de/de
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