Rethink New Media | Rethink Management with Dr. Christian Stiegler – Karlshochschule
Channel: Karlshochschule International University
Date: 30/01/2013

In NEW MEDIA, students develop fundamental skills and knowledge to understand the circumstances and phenomena of digital network culture, to analyze them with interdisciplinary methods and to develop suitable strategies and actions to decode digital communication forms and trends of web 2.0.

On this groundwork, the aim is to develop communication and staging strategies for social
media tools such as Facebook, Twitter and Co., to refl ect constructions of reality in the virtual space and to comprehend social networks, both on- and offl ine, as communicative phenomena.

In this manner, students also explore how social relationships, working patterns, consumer
products and aesthetic design change in regard to the outlines of network culture.

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