Mastering the Art of Successful Claims Packaging with THINX
Channel: Suzy
Date: 23/08/2023

Most of us know we shouldn’t judge a book by its cover—but approximately a third of consumers judge products by their packaging. Packaging and claims are prime real estate for communicating your brand, mission, vision, values, and unique selling points. And brands that fail to make the most of their packaging may have a tough time attracting consumers. 

Join Alice Warren, VP of Consumer Intelligence at THINX and Katy Emerson, SVP of Customer Success at Suzy, for a discussion about how THINX taps into consumer insights to get the most out of their claims packaging. You’ll leave with an understanding of their testing methodologies and some key takeaways for your own products. 

Whether you're a novice or an expert researcher, Suzy helps you make better, faster, more data-driven decisions. Our platform combines advanced research tools with the highest quality audience to deliver trusted insights in minutes

Discover 5 key takeaways from this webinar THINX:
https://suzy.com/blog/mastering-the-art-of-successful-claims-packaging-with-thinx