Record label vs. Artist: My 20 Million Stream Song | NLN#52 ft. @is0kenny​
Channel: BRANDMAN | No Labels Necessary
Date: 2023-04-25

Watch our Last Episode Here :
https://youtu.be/jyyZJu_6xy4

 is0kenny is a content creator turned rapper, who shares his journey in the music industry. He talks about creating his viral hit "Speak Up" and discusses the moment he knew it was a hit song. He also shares his music branding strategies, including turning down label marketing budgets and never running out of content. Additionally, he provides insights on social media platforms for artists and a content creator to artist blueprint, while emphasizing the importance of taking the right move when labels call. Lastly, he shares his first show experience.

No Labels Necessary is a Weekly Podcast unveiling the world of marketing from Indie Artists to Major Labels. 

HOW J.R. MCKEE INDEPENDENTLY BROKE A 32 YEAR OLD ARTIST AND GOT THEM THEIR FIRST GRAMMY:
https://www.brandmannetwork.com/grammy?el=ytnln51

Topics Covered
0:00 Intro
01:30 is0kenny - The Rollout of His Viral Hit "Speak Up"
09:23 Music Branding: Never Running out of Content
14:28 The Release Strategy That Helped is0Kenny Break His Song
18:24 is0Kenny Going Viral Did Damage in the Beginning of my Career
22:32 Brand Hack That Every Artist Should Pay Attention To
35:00 Content Artists Vs Artists
38:37 What Social Media Should Artist Be on?
42:10 Content Creator to Artist Blueprint
45:56 This is the only right move when labels call
56:39 Music Promo Tip Most Artist Overlook
1:01:36 is0kenny's First Show

#nolabelsnecessary #indieartist #musicmarketing #is0kenny 

This channel is ran by the founders of ContraBrand Agency, Sean "Brandman" Taylor and Jacorey "Kohrey" Barkley. ContraBrand Agency is a music-first marketing agency that helps artists impact culture through digital content and marketing. 


Want to run a marketing campaign? Apply at https://www.ContraBrand.agency