WHAT IS A TICKET BROKER AND WHY DOES EVERYONE HATE THEM? | ARE YOU A TICKET BROKER?
Channel: thumbsuprun
Date: 2020-05-12

A ticket broker is supposed to be someone who helps get tickets from someone who has them to someone who wants them, but is it really that simple?

Ticket brokers, ticket scalpers, ticket flippers, ticket resellers. There are so many different terms out there these days. Most have a similar meaning but I like to associate ticket scalpers as someone who is actually outside a venue trying to buy/sell/trade their tickets on the street vs a ticket broker who is doing their legwork elsewhere; whether online, on the phone, or in person.

So what does a ticket broker really do? Two things:
1) They try to buy tickets either through the box office/season seat holders/resale marketplaces with the intention of selling them at a profit
2) Help those looking to buy tickets find the perfect set which meets their criteria in terms of price/location

But many times people will just lump everyone and anyone as a ticket broker if they even sell a single ticket. And when you think about it, it's kind of true! If you see a ticket listed for sale online, do you ever stop and wonder if the person listing those tickets was someone who was actually trying to make a profit reselling it, or maybe it was a fan who had a friend bail on them? Maybe its a season seat holder who couldn't make it to every single game (because in all honesty...can any of them make it to every single game?). 

A lot of the time, tickets are very difficult to come by for extremely popular events and it's easy to blame a ticket broker for not being able to secure those seats, but you need to remember one thing: tickets are a limited supply. When a big act comes to town to perform and there are only 20,000 seats available, what happens if there are 50,000+ people who want to attend the event? In all honesty, even if there were NO ticket brokers, these tickets would still follow the same principle of meeting supply and demand.

Yes, I will not deny that there are ticket brokers attempting to buy tickets when they do go on sale, but there's also the problem of supply. Also, a ticket broker can provide some value to someone who doesn't want to go through the hassle of having to secure face value tickets during a presale or on-sale. Lots of times people don't even know when tickets are going on sale!

Are ticket brokers evil? I don't think so. Do you have an opinion? Let me know in the comments below!

If you're looking for more reasons why ticket brokers are able to get tickets to so many events while you struggle, you should watch this video here which explains why you suck at buying tickets in comparison: https://youtu.be/KXyWjsFAqsU 

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