Texas salon owner: How I sold $11,000 in memberships
Channel: Worldwide Salon Marketing
Date: 18/04/2019

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Deirdre Cruell of DCStudio in Killeen, Texas, joined the Client Attraction System 2.0 online training & business program and immediately got to work. 
She followed the step-by-step process of marketing her salon membership program, and in less than two weeks got just a handful of clients to pay her more than $11,000 up front. 
In this video she describes how she did it.

- My name is Deirdre Cruell.

I'm owner of DCSTUDIO Hair
Preservation Center for Women.

Our business is in Killeen,
Texas, two hours from Dallas.

I just follow the directions,

and the results were amazing for me.

And it evolved into something more.

I offered a membership promotion

with different categories.

We had a diamond membership,
a rose gold membership,

and a silver membership.

And I introduced it to
our existing clients.

I sent out a mass email.

I did everything.

I did everything according to what I found

in the marketing guide of
being a part of membership.

And as a result of that,

we had, how many people?

I can give you the numbers.

We had $8,000 total in platinum membership

and $3,300 between the
rose gold, the silver,

and the diamond membership.

You know what, this is the sad part,

is you don't know what you don't know.

And you don't learn this in school.

And so I feel very blessed and honored

to be a part of the program because

you know, it's valuable
tools that I can use

for the rest of my life in any situation,

in any promotion, I mean,

anything that I wanted
to offer or promote.

It's great, it's great.