Creating Distinction with Scott McKain
Channel: SalesPOP!
Date: 2019-10-10

Welcome to another informative video of SalesPOP!

Here in this video, we are interviewing Scott McKain who teaches organizations and professionals how to create distinction in a hyper-competitive marketplace so they can stand out and move up. From distinctive convention keynotes to highly personal, interactive virtual training, he uses three decades of experience and research to custom design highly engaging programs that meet your unique requirements and needs.

Here we are discussing the following points:

• What is the exact meaning of creating distinctions?

• Today, where everything is so digital that the salesperson can easily hide behind technology and not really be able to create distinction, how to manage that?

• How to go about creating a distinct or distinguish the image of yours in the eyes of consumers or customers when things are somewhat commoditized?

• The experience that the customer owns over the long period of time is what we really can’t ignore and the trouble is that you only need to drop the ball once for it to color the whole experience. What are Scott’s thoughts about the same?

• What is the role of human connection in your overall growth and development of the business?

About SalesPOP!:

It is a modern digital magazine, aimed at empowering sales leaders, sales management, sales professionals and entrepreneurs to achieve success. As a multi-media platform, we bring you to live sales expert interviews with top professionals giving you pro tips on how to be more successful in sales. View our online magazine for more written content, video, slideshares and infographics, e-publications and even free tools.

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Till then, watch the other helpful videos on the channel and a few of the videos are linked below: 

01. Speaking Truth to Power - Mindful Leadership with Megan Reitz
Link: https://youtu.be/Zxm_mL7V4Ww

02. Importance of a Positive Mindset in Sales | Ryan Lowe
Link: https://youtu.be/W5cC7AJP8l8


03. How to Have a Sales Conversation  | Michelle Weinstein
Link: https://youtu.be/FBMWGLyPJh8

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