Instead of trying to create "irresistible" offers, aim to create real trust...
Channel: George Kao
Date: 27/01/2023

Should you create “irresistible” offers? ...that "make" people buy?

Over the years, I’ve become quite sensitized to this type of marketing manipulation. By watching this video, you’ll also become more conscious in your marketing, and also gain more control over your purchasing choices.

I hope we can become more "childlike" in our marketing philosophy -- to be persuasive not by trying, but because we are innocently trustworthy and naturally likeable 🤗

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