Interview with Noah Mallin, Head of Social at MEC
Channel: VMA Media
Date: 20/06/2017

In this interview, Noah Mallin, Head of Social at MEC, explores the importance of data for mobile, the human element of Artificial Intelligence and the use of Virtual Reality for on-site activations. When it comes to influencer marketing, Mallin discusses the importance and impact that true influencers can make and where to draw the line when using social celebrities.

Featuring:
Noah Mallin, Senior Partner, Head of Social at MEC

Filmed at the Mobilenomics Summit 2017 Deer Valley, UT
http://vmamedia.com/event/mobilenomics-summit-3/#overview