Overwhelmed with Possibilities: A Model for Urban Heritage Tourism Development
Channel: Recording Archaeology
Date: 2015-07-28

Tristan J. Harrenstein

The city of Pensacola, FL has been attempting to create a heritage tourism industry for half a century but has never achieved the same level of success of some of the most notable destinations they were trying to emulate. This is, in part, due to a significant level of development in the historic district, much of which is now historic as well, combined with an impressively complex history concentrated in a relatively small area. If Pensacola, and any community in a similar situation, is to develop an effective heritage tourism program then a well organized plan is required. This paper presents a model for the development of an interpretive program which aims to provide the best possible results for the community, the tourist, and the archaeological resources.