WHO WANTS TO BE A SLAVE? | SYSTEMIC FROG
Channel: Systemic Frog
Date: 13/06/2020

Marshall McLuhan observed in the 1960s that humans are toolmakers whose tools eventually reshape them. Fifty years hence, we suggest that the aphorism should include ‘rewire’ humans as the present age of the internet serves as the global nervous system for humankind. 

This video essay, adapted from an article with Frontiers in Communication, explores how, in this present period of the Information Age, media manipulate public opinion about and consent for new digital tools and techniques threatening human agency and sovereignty. This essay introduces the concept of convergence as developed by Henry Jenkins and explores how the practice has expanded in the current global pandemic milieu wherein the interests of a technocratic elite converge to cultivate a general acceptance of the digital tools of a new socioeconomic order. 

Alongside this analysis stands the historical development of computing tools and the development of data as tools of social control. In a world where the manufactured need for ever-increasing speed and efficiency have largely co-opted human reason, we analyze how digital tools threaten to merge with humans. 

Enlisted in the effort to examine the integration propaganda are historical accounts of this emerging order as elaborated by key public servants and intellectuals of the 20th century. The primary aim is to situate the top-down attempt to acquire control over the masses in a larger historical context when sophisticated computing tools began serving the need to track and control populations. 

The essay is an effort to grapple with the complex historical attempt to wield control over people through public relations and technologies.

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Topical discussion on Business, Political and Social Strategy, discussing the "co-ordinates of the influences that are out there" and offering alternative destinations to aim for, through cultural examples, plain language and some bad jokes.

Systemic Frog is a non-profit organisation, dedicated to the consideration of what comes next for the shared values and ethical practices of the world at large. Transforming organisations and cultures of all sizes and shapes, in an ever changing world.

We are a Virtual Community of Practice, a Crowdsourced Think Tank, for the purpose of debating and forming a consensus on historical and timely issues, in order to identify viable and sustainable solutions for the progression of humankind.

Our motivation is to come to understand "why" the world works. Not think outside the box, but to stand in the middle of the box and change its shape, to one more fit-for-purpose. So that everyone can form consensus over "how" it works, "what" to do about it, and most importantly, why.

Systemic Frog:
Daniel Broudy, Applied Linguistics
Matt Friend, Systems Thinking
Dawn Jensen, New Media
Matthew Witt, Statecraft & Ethics

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