Kmart - "Big Gas Savings" Ad (Puns)
Channel: Anthony Kalamut
Date: 2021-06-10

Kmart surprised consumers everywhere recently with the “Ship My Pants” (link below) ad, a viral juvenile-humor hit viewed more than 25 million times. Now, the all-purpose discount retailer appears to have struck goofy goldmine of "punning" its message promoting Kmart’s “big gas savings.”


Say either phrase quickly — “ship my pants,” “big gas savings” — and you get the joke. You get the pun. Each of these phrases are repeated and tweaked over and over in their respective ads.


 “Big Gas Savings” promotes a 30¢ off per gallon gas deal at participating gas stations for customers who spend at least $50 at Kmart. 


Puns can work. They are either "home runs' or massive "swings and miss strike out".


NOTE: This video is posted strictly for educational purposes and is posted under Fair Use to solely assist current and future advertising students and creatives.