The Values are the Experience
Channel: UXLx - User Experience Lisbon
Date: 2018-12-07

Speaker: Kim Goodwin

When you think of an organization with a terrible user experience, what comes to mind? Is it their inconsistent styling and awkward onboarding? Or is it their terrible customer support, buggy software, and conflicted revenue model? We claim the grandiose label of “user experience” designers, but most of what makes a user experience good or bad has nothing to do with pixels, content, or CSS. It may not even be about the workflow. In reality, the experience is created by hundreds or thousands of employees who decide where to invest, what to measure, and what the business policies are.