Lead Generation Mistakes: Top 5 Lead Generation Mistakes to Avoid
Channel: SLAM! Agency
Date: 2020-08-10

LEAD GENERATION MISTAKES // As a marketing professional, your #1 goal is sales. The key to making sales is generating quality leads. But beware these mistakes...

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✍️ Detailed blog post about #LeadGeneration here: https://slamagency.com/lead-generation-mistakes/

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We covered a LOT in this episode but here are some of the highlights:
✅ 4 Pillars of #CustomerAcquisition
✅ Benefits of a Strong Brand
✅ Market Awareness
✅ #TargetedLeadGen
✅ Sales Proficiency
✅ Buying Leads
✅ Calls to Action
✅ @HubSpotMarketing for Sales

This video is brought to you by Tyler Kelley, Chief Strategist at @SLAM! Agency. It is part of our weekly #WeAreSLAM Show podcast which exists to help marketing professionals and small business owners grow their companies in a more effective way. You can find this show on IGTV, Facebook and on all podcast networks.

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As a marketing professional, your #1 job is to secure leads for your sales team. However, not all leads are created equal.

A qualified lead is someone who not only wants to do business with you, but is also able to do business with you.

In this video, we reveal the top 5 mistakes to avoid when generating leads online. This assumes that you are following an online lead generation or inbound lead generation process. That is, developing content for search discovery with relevant call-to-actions on your website.

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