Examining the Relevance of Political Advertising Transparency
Channel: Hasgeek TV
Date: 2022-02-02

Nayantara Ranganathan, Independent Researcher, Lawyer 

Ad tech now mediates many aspects of democratic processes. Conceptual frameworks and governance models (for eg. rights to political participation, campaign finance) that enable the imagination of a functional electoral system are remade in the image of digital marketing. Nayantara Ranganathan explores the significance of some of these developments alongside the promise and let-downs of ‘political advertising transparency’ as a framework of response. The talk is based on a body of work developed at Persuasion Lab (ad.watch).

https://hasgeek.com/onevote/annual-conference/schedule/examining-the-relavance-of-political-advertising-transparency-KQ96mAX3Xn9PkqwuYBgVWy