Talk - Peter McGraw
Channel: paloaltoinstitute
Date: 2012-06-18

Peter McGraw, Ph.D.
humorresearchlab.org

Dr. Peter McGraw, is the director of the Humor Research Lab (aka HuRL) at the University of Colorado, Boulder. The lab is dedicated to the experimental study of humor, its antecedents, and the consequences. McGraw is an assistant professor of marketing and psychology, and his research expertise is in the interdisciplinary fields of behavioral decision theory and emotions. McGraw is a popular speaker, lecturing frequently to academic and mainstream audiences, and he writes a popular blog on the study of judgement, emotion, and choice. His research has been covered by Scientific American, the Wall Street Journal and the BBC, and his research appears in Psychological Science, the Journal of Personality and Social Psychology, and Management Science.