The social good in Pandora's box
Channel: The Chartered Institute of Marketing - CIM
Date: 2022-03-08

This webinar explains some of the key principles behind state and non-state disinformation and influence campaigns, providing examples of how populations have been unethically targeted to make them act against their own interests. It also looks at how the connected world can be analysed and harnessed for the wider social good, without turning to the dark side or inadvertently feeding the malign information ecosystems. You'll gain an understanding of the key psychology, the tactics for dealing with a flooded information environment, and how the boundaries to the use of PAEI (publicly available electronic information) which make using it viable, safe, and capable of achieving socially beneficial.

Speaker:- James Patrick, Intelligence Analyst and Director of SOCINT