How To Run a LIGHTNING DEMOS Exercise | Marketing Workshop Part 3
Channel: AJ&Smart
Date: 2023-05-11

You don’t need to come up with new and innovative ideas from scratch every time you try to solve a problem. You can just get inspired by other successful solutions and adapt them to your needs to create your own. In this video, we’ll show you how to run a Lightning Demos exercise to achieve that. 

This video is part 3 of our Marketing workshop series, where you're going to learn how to run a Marketing Strategy Workshop to boost any of your campaigns.

✅ If you want to learn more about facilitation and workshops, join our FREE FACILITATION COMMUNITY 👉 https://facilitatorclub.com/ where thousands of facilitators share their tricks, techniques, and resources. 

🤔 Do you feel the need to come up with new and innovative ideas every time you try to create a concept or solve a challenge? Have you ever tried the Lightning Demos exercise? Please share your answers in the comment section.

🔔 And if you haven't yet subscribed to our Youtube channel for more Workshop / Facilitation Skills/ Career / and Design Sprint videos: ❤️ https://www.youtube.com/AJ&Smart?sub_confirmation=1😉

Video timestamps

0:00 Intro
0:24 What is the Lightning Demos exercise for?
01:41 Materials you need
2:31 Step 1 - How to explain the exercise to your team
3:40 Step 2 - Show an example
7:18 Step 3 - Run the exercise
8:48 Step 4 - Presenting the examples
9:06 Step 5 - Stick the notes on the wall
9:45 What’s next?

Thanks for watching!

----

#Facilitation #marketingworkshop #ajsmart 

📩 If you want to stay ahead of the Workshop / Facilitation game, level up your career, and be in the know on the nerdiest, 'techiest' things, sign up for our FREE newsletter here:  👇
📝  https://aj-smart.ck.page/21100f1c73   👀

Want more? Join 200,000+ people subscribing to our AJ&Smart YouTube, LinkedIn, and Instagram channels for free content to help you and your team do more valuable work.

AJ&Smart is the #1 design sprint firm in the world, the official Design Sprint training partner with Jake Knapp, inventor of the google design sprint, and partner of choice for the world's most successful brands.

Marketing Workshop Part 3 | Lightning Demos
https://youtu.be/1mqaB3HKNk4