Craft a Compelling Startup Description In 60 Minutes
Channel: Illinois Research Park
Date: 2022-09-29

There are so many places that you need to describe your business, whether it's on your website, on the Research Park Directory, on social media, or in an “about the company” feature on an event website. Without a solid company description, your brand may come off as inconsistent or unprofessional. How can you convey what makes your startup special in just a few hundred characters? Join us on Thursday, September 15 from 12 - 1 PM to learn about this with Natalie Marquez. 
 
In this interactive, hour-long workshop, you will learn why you need to have a business description, why a business description is different from your company profile, and learn how to write an on-brand and SEO-friendly business description. Grow Marketing + Communications will make the process easy for you to walk away with a compelling description that will provide any reader a quick overview of your startup that you can start using immediately.

Learn about other events held at the Research Park here: https://researchpark.illinois.edu/calendar/