Trust: How to Master the New Mobile Routing Metric
Channel: JSA TV: Tech & Telecom News
Date: 16/11/2023

Mobile ecosystems and the billions of phone numbers therein are highly dynamic. A growing amount of mission-critical communication is now being routed between a rapidly expanding number of origination and termination points across the globe. End-user phone numbers can quickly shift from active to inactive, and the playing field of global mobile communications remains ever-shifting. In the middle of it all are MNOs, enterprises, CPaaS providers and more trying to maintain the highest levels of trust, reliability and efficiency on behalf of their operations and customer experiences. 

Getting a clear, real-time view into this changing ecosystem is the key to limiting fraud vulnerabilities, avoiding lost revenue from misdirected or failed routing and preserving time, energy and resources. Until recently, there wasn’t a tool that could effectively deliver that insight. 

Now, netnumber Global Data Services, with the help of their newly unveiled netnumber Confidence Index (nnCI) is reimagining how service providers, network operators and brands can manage their routing by making trust measurable. A new and leading metric in the mobile ecosystem, this pane of glass view into trust offers vital, real-time insights into the validity, reachability and connectivity of any phone number globally. Join the netnumber team as they explore this new tool and the implications this shift in perspective has on the global communications world.