The Mannerheim League for Child Welfare (MLL) "The AI Abyss" [Safeguarding Children Online]
Channel: THALIHITA
Date: 23/08/2023

Hi, Thanks for watching The video about
The Mannerheim League for Child Welfare (MLL) "The AI Abyss" [Protect Your Children from Harmful Online Content]

Title  : The AI Abyss
Agency  : Tbwa\Helsinki
Campaign : The AI Abyss
Advertiser : The Mannerheim League for Child Welfare (MLL)
Brand  : The Mannerheim League for Child Welfare (MLL)
Posted   : August 23, 2023

In this Movie Ad we’ll walk you through:
The ad uses the metaphor of an AI-generated "abyss" to represent the dangers of children being exposed to harmful online content. The girl in the ad is initially fascinated by the content she sees, but it soon takes a sinister turn, with AI-generated elements morphing into disturbing representations of cyber threats such as grooming and violence. The ad ends with the girl being rescued from the abyss, but the message is clear: parents need to be vigilant in protecting their children from the dangers of the online world.

TIMESTAMPS :
00:00 The AI Abyss
Plot :
The ad opens with a young girl receiving a cell phone from her parents. She is excited to use it, but she has no media literacy education. She starts to explore the "stream of media," which is visualized as a pool of water. Initially, she is fascinated by the flow of intriguing media content. However, her experience soon takes a sinister turn as AI-generated elements morph into disturbing representations of cyber threats such as grooming and violence. The girl is scared and tries to escape, but she is trapped. Just when it seems like all hope is lost, she is rescued by her parents.

ABOUT OUR CHANNELOur channel is about creative, smart and humorous advertising. We cover lots of cool stuff such as creative, smart and humorous Ad's (with English subtitle)
Check out our channel here:https://studio.youtube.com/channel/UCq8vselmAoqg8-piWHOcFVA

Don’t forget to subscribe!CHECK OUT OUR OTHER VIDEOS
https://youtu.be/ouG2O5Du70M (TOP 15 Hilarious Commercials for Language Learning)https://youtu.be/yWYWCD79HHM (Top 10 Funny Ads PooPourri #1)
https://youtu.be/XrlzhNh3SAM (Top 5 Funny Ads 'Dance' PooPourri #2)https://youtu.be/uCtFz2rIZmI (Top 5 Funny & Creative dancing ads #11)
https://youtu.be/69ZiPTmyqT8 (TOP 10 2022 Ads campaigns With Lots of Action)
https://youtu.be/4RwKrgRI4Lk (Top 15 Most-watched Super Bowl 2022 commercials Ads #1 (English Subtitle))
https://youtu.be/D9KgpJctXqs (Top 15 Most-watched Super Bowl 2022 commercials Ads #2 (English Subtitle))
https://youtu.be/7fSBWxix-NM (Top 12 Most-Inspiring Super Bowl 2022)
https://youtu.be/nVs7LQsFF5o (Top 5 Most-Sentimental Ads)