EW Weekly: Black Friday, Holiday Magic, Yahoo Update, Email Addiction + more
Channel: Email World
Date: 2018-11-19

Constant Contact Holiday Magic
PDF referenced: https://blogs.constantcontact.com/wp-content/uploads/2018/10/18-0316-CET_Holiday-Guide-Updates-a-simple-holiday-promotion-plan.pdf
Youtube: https://www.youtube.com/watch?v=Q-WGARgStGY

Yahoo Updates:
https://yahoomail.tumblr.com/post/180071214331/introducing-reminders-and-unsubscribe-features-in
-  Reminders feature
- Unsubscribe
*On mobile, you get 3 seconds to reverse your Unsubscribe

Return Path Benchmark life cycle report:
https://returnpath.com/wp-content/uploads/2018/11/RP-Lifecycle-Benchmark.pdf

- Acquire, Onboard, Engage, Retain
- Which metrics do you track?
- What actions do you take from them?

Email Addiction research:
Found here: https://wordtothewise.com/2018/11/email-addiction-survey/
Original: https://www.emailmonday.com/email-addiction-email-marketing-research/

Black Friday subject line tips:
https://www.revitalagency.com/blog/5-black-friday-email-subject-lines-to-drive-business-growth/

Host: Anthony Mitchell
Lighting & sound: Charlie Jeanes
#email #emailmarketing #emailworld