All-new 2018 Toyota Camry| LMT Cars
Channel: Infinite
Date: 2017-07-22

LMT Cars: All-new 2018 Toyota Camry
2018 Toyota Camry.
The all-new 2018 Toyota Camry, The best-selling car in America for the past 15 years, will be rolling into dealers in late summer 2017. The excitement over the eighth-generation sedan is the result of its total evolution, from a proven, dependable and safe car to one that adds a more exciting and emotional character, thanks to its much talked about newfound performance and style.
The new Toyota Camry utilizes TNGA (Toyota New Global Architecture), which represents a completely new strategy to the way the company designs, engineers, and packages its vehicles. TNGA retains all of Toyota's traditional values of superlative build quality and safety while injecting a fun driving experience that plays on all the senses. The physical manifestation is the usage of a new engine, transmission and GA-K platform.
"With an exhilarating design, refined interior, stirring driving performance, cutting-edge safety and technology, and class-leading fuel efficiency, the all-new Camry retains its excellent value while raising its level of fun and excitement to new heights," said Bill Fay, Toyota senior vice president of automotive operations. "It is, quite simply, the best Camry ever and the benchmark in the mid-size sedan segment."
Design Backstory.
The Toyota Camry development team aimed for a styling design concept that achieves strong harmony between refinement and a sensual athletic image, creating a new approach to the market. The result is a new signature design language that takes the car into a beautiful and futuristic new direction.
There were three primary design goals when penning the all-new Camry: a distinctive, low center of gravity that results in a firm wide stance; a practical-yet-emotionally styled cabin profile, and a sporty and upscale image both inside and out. These design goals have resulted in a new type of sedan that's both exciting to look at and, more importantly drive, reestablishing itself as the new standard in the mid-size sedan category.
An Exterior with Unexpected Attitude.
The new Camry's face is accentuated by a two-piece grille comprised of flowing thin and thick treatments - key elements of the Toyota Camry's "Keen Look" design philosophy. The curvaceous 1.6-inch-lower aluminum hood sits neatly above the grille's uppermost section which accommodates a commanding Toyota emblem. For the hybrid model, the emblem is tinged a distinct blue hue. This fashionable trifecta of grille, hood, and emblem blends flawlessly into the A-pillar, and produces a stance that is undoubtedly more aggressive than that of any predecessor.
The 2018 Camry has a sleeker profile than the current model. By lowering the hip points of the occupants (0.8-inches in the front and 1.2-inches at the rear), and therefore their seating positions, the design team was able to reduce the car's overall vehicle height by approximately one inch from the current model and incorporate a lower roofline, without sacrificing interior space. This invited the designers to pursue a wind-cutting shape and improve aerodynamics. Striking character lines around and along the body augment the aggressive front and rear fenders, giving the reimagined Camry a sportiness that it's never had.

Rigid Body/Platform For a Comfortable and Stable Ride.
The new Camry provides a high-quality comfortable and stable ride manner with superior handling characteristics using a lightweight, high-rigidity body/platform structure with a 30-percent increase in torsional rigidity.
Despite the increased use of high-tensile-strength sheet metal and hot stamping materials resulting in a lightweight body, further weight reduction has been achieved through the fitment of an aluminum hood, while new construction techniques have led to the use of thinner body panels for the roof, hood, trunk lid, front and rear doors and front fenders when compared with the previous model.

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