The Indian Red Cross Society (IRCS) is a voluntary humanitarian organisation to protect human life and health based in India.
 It is part of the International Red Cross and Red Crescent Movement, and so shares the Fundamental Principles of the International Red Cross and Red Crescent Movement.
 The society's mission is providing relief in times of disasters/emergencies and promoting health & care of vulnerable people and communities.
 It has a network of over 700 branches throughout India.
 The Society uses the Red Cross as an emblem in common with other international Red Cross societies.
 Volunteering has been at the very heart of the Indian Red Cross Society since its inception in 1920, with the Society having "Youth" and "Junior" volunteering programmes.
 The Society is closely associated with the St John Ambulance in India.
The Norwegian Red Cross ("Norges Røde Kors") was founded on 22 September 1865 by prime minister Frederik Stang.
 In 1895 the Norwegian Red Cross began educating nurses, and in 1907 the Norwegian Ministry of Defence authorized the organization for voluntary medical aid in war.
 The Norwegian Red Cross was one of the first national organizations in the International Red Cross.
Eric Corton (born 11 January 1969 in Oosterbeek) is a Dutch presenter, actor, author and diskjockey.
 He is the face of the annual multi-media charity event Serious Request.
The Italian Red Cross (IRC, Italian: "Croce Rossa Italiana" or "CRI") is the Italian national Red Cross society that has its origin in the "Comitato dell'Associazione Italiana per il soccorso ai feriti ed ai malati in guerra" in Milan on June 15, 1864.
 Other committees were formed later.
 The Italian Red Cross was one of the original founding members of the International Red Cross in 1919.
The Colombian Red Cross is a Colombian-based nonprofit private entity member of the International Red Cross and Red Crescent Society.
 It has been a member since 1922.
 The Colombian Red Cross embraces the principles of the International Red Cross.
 It provides humanitarian aid to people in need of protection, protection of life and health during armed conflict and disaster relief during emergencies within the Colombian territory.
 The Colombian Red Cross has played a major humanitarian role within the Colombian Armed Conflict as a mediator in the area of Human rights.
Kenya Red Cross is one of the many International Red Cross and Red Crescent Movement societies around the world.
 The Kenya organisation was established in 1965, The Kenya Red Cross supports and runs a number of projects whilst raising awareness to the Kenyan public about the current issues or problems which may affect them.
 Some of the projects which are either run by or assisted by the Kenya Red Cross are Famine, blood services, first aid projects, disaster and emergency services and education services.
The Hong Kong Red Cross () is the national Red Cross society of Hong Kong as part of the International Red Cross and Red Crescent Movement.
 It was established officially on 12 July 1950 as a branch of the British Red Cross Society in Hong Kong.
 Since 1 July 1997, upon the transfer of Hong Kong's sovereignty to the People's Republic of China, the Hong Kong Red Cross has changed its affiliation to become a special branch of the Red Cross Society of China, but remains autonomous from it.
Serious Request is a family of annual multi-day, multimedia fundraising events for International Red Cross initiatives, typically hosted by radio stations in the week before Christmas.
 The project was begun in 2004 by Dutch public pop music radio station 3FM.
 "Serious Request" projects have since been adopted in Belgium, Switzerland, Sweden, Kenya, South Korea, Austria, Latvia and Portugal.
The Cyprus Red Cross Society (CRCS) is the only Red Cross society in Cyprus recognised by the International Red Cross and Red Crescent Movement, although the North Cyprus Red Crescent Society applied for full membership to the International Federation of Red Cross and Red Crescent Societies on 9 May 2013.
 The Headquarters of the Society are located in Nicosia.
The Australian Red Cross is a leading humanitarian aid and community services charity in Australia and an auxiliary to government.
 Tracing its history back to 1914 and being incorporated by royal charter in 1941, the Australian Red Cross Society is the Australian National Society of the International Federation of Red Cross and Red Crescent Societies and part of the International Red Cross and Red Crescent Movement.
 The Australian Red Cross is guided by the Fundamental Principles of the International Red Cross and Red Crescent Movement and as such is a secular, neutral, impartial and independent humanitarian organisation.

Question: Who is the face of the annual multi day fundraising events for the International Red Cross initiatives?
Answer: Eric Corton