Напиши текст вакансии для должности "Go-to-market Product Marketing Manager". Название компании: "Лаборатория Касперского". Расположение: Москва. График работы: Полный день. Опыт работы: Более 6 лет. Ключевые навыки: 'Negotiation skills', 'Marketing Analysis', 'Presentation skills', 'Английский язык', 'Project management'

Senior Product Marketing Manager, Go-to-market orchestrates all activities related to respective product lifecycle from launch planning to end of life. He/she owns development and implementation of Go-to-market strategy, define metrics and tracks KPIs, negotiate regional GTM plans and initiates improvements based on feedback from regional office, ensuring regional sales readiness and entire program effectiveness. Key responsibilities:  Develops global go-to-market guidelines for respective products. Defines metrics and KPIs. It covers but not limited by the following projects related to product lifecycle; Product launches; Product initiatives during its lifecycle; End of sales process; Responsible for integration of the global GTM guidelines into regional plans; Track go-to-market plans execution across regions, report results, issues, and possible risks; Provide insights on regional business and competitive specifics and market trends to support and iterate go to market programs and find new opportunities to maximize business outcomes;  Qualification and Requirements:  5+ years of experience in product marketing or business development; Proven achievements in product marketing of software or service; Proven experience of go-to-marketing projects implementation; Advanced English; Team-player who can also work independently; Excellent written and verbal communication; Public speaking; Time management; Critical thinking; Problem solving;