Dumb Ways to Die instance of public service announcement
Dumb Ways To Die is an Australian public campaign made by Metro Trains in Melbourne, Victoria, to promote railway safety. The campaign video went viral on social media after it was released in November 2012. The campaign's animation was developed into an app available to iOS devices.On 1 October 2021, PlaySide Studios acquired the Dumb Ways to Die franchise for A$2.25 million from Metro. Playside Studios also released an NFT called BEANS on 3 February 2022.
type of example of manifestation of representation of