Asahi Breweries product or material produced Asahi Super Dry
Brands
The company's primary beer, from 1957 through the late 1980s, was Asahi Gold (overtaking Asahi Draft, its original formula, which remains in production). However, Asahi Super Dry, introduced in 1987, is now the company's flagship beer brand.Asahi Super Dry, a product that transformed the modern beer industry in Japan, is described as a highly attenuated lager without the heavier malt flavors of competitors' products, with a crisp, dry taste reminiscent of some northern German beers. This highly successful launch led to a significant rise in consumer demand for dry beer and in turn to a dramatic turnaround in Asahi's business performance, surpassing Kirin in terms of both sales and profitability.
Other beers produced include:
created developed manufactured generated produced