Jacqueline Kennedy Onassis child John F. Kennedy Jr.
As first lady
On November 8, 1960, John F. Kennedy narrowly defeated Republican opponent Richard Nixon in the U.S. presidential election. A little over two weeks later on November 25, Jacqueline Kennedy gave birth to the couple's first son, John F. Kennedy Jr. She spent two weeks recuperating in the hospital, during which the most minute details of both her and her son's conditions were reported by the media in what has been considered the first instance of national interest in the Kennedy family.Kennedy's husband was sworn in as president on January 20, 1961. She insisted they also kept a family home away from the public eye and rented Glen Ora at Middleburg. As a presidential couple, the Kennedys differed from the Eisenhowers by their political affiliation, youth, and their relationship with the media. Historian Gil Troy has noted that in particular, they "emphasized vague appearances rather than specific accomplishments or passionate commitments" and therefore fit in well in the early 1960s' "cool, TV-oriented culture". The discussion about Kennedy's fashion choices continued during her years in the White House, and she became a trendsetter, hiring American designer Oleg Cassini to design her wardrobe. She was the first presidential wife to hire a press secretary, Pamela Turnure, and carefully managed her contact with the media, usually shying away from making public statements, and strictly controlling the extent to which her children were photographed. The media portrayed Kennedy as the ideal woman, which led academic Maurine Beasley to observe that she "created an unrealistic media expectation for first ladies that would challenge her successors". Nevertheless, she attracted worldwide positive public attention and gained allies for the White House and international support for the Kennedy administration and its Cold War policies.Although Kennedy stated that her priority as a first lady was to take care of the President and their children, she also dedicated her time to the promotion of American arts and preservation of its history. The restoration of the White House was her main contribution, but she also furthered the cause by hosting social events that brought together elite figures from politics and the arts. One of her unrealized goals was to found a Department of the Arts, but she did contribute to the establishment of the National Endowment for the Arts and the National Endowment for the Humanities, established during Johnson's tenure.
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