Question: what is taylor swifts look what you made me do about

title: Look What You Made Me Do
text: Preparation for the music video began in January , while the shooting took place in May . The dance was choreographed by Tyce Diorio , who had worked with Swift on `` Shake It Off '' before . Swift 's make - up as a zombie was done by Bill Corso . Post-production of the video lasted until the morning of its release . A 20 - second music video teaser was released on Good Morning America on August 25 . The teaser , upon release , was criticized on Twitter due to similarities to Beyoncé 's `` Formation '' video . Kahn turned to Twitter to dismiss the claims , stated that he had `` worked with Beyoncé a few times '' , and that the music video is not in the way of her `` art space '' . Kahn also remarked that the video is derived from `` ( an ) obscene K Pop video made in ( a ) North Korean prison in 2006 '' , referencing to when he was accused for plagiarizing 2NE1 's `` Come Back Home '' video with `` Bad Blood '' in 2015 .