Chick-fil-A

Chick-fil-A, Inc. (a play on the American English pronunciation of "filet") is an American fast food restaurant chain and the largest chain specializing in chicken sandwiches. Headquartered in College Park, Georgia, Chick-fil-A operates 2,988 restaurants across 48 states, as well as in the District of Columbia and Puerto Rico. The company also has operations in Canada, and previously had restaurants in the United Kingdom and South Africa. The restaurant has a breakfast menu, and a lunch and dinner menu. The chain also provides catering services.
Many of the company's values are influenced by the Christian religious beliefs of its late founder, S. Truett Cathy (1921–2014), a devout Southern Baptist. Reflecting a commitment to Sunday Sabbatarianism, all restaurants are closed for business on Sundays, Thanksgiving, and Christmas Day. During the Western Christian liturgical season of Lent, promotes fish sandwiches, following the Christian tradition of abstinence from meat during Lent. The company's conservative opposition to same-sex marriage has caused controversy, though the company began to loosen its stance on this issue from 2019. Despite numerous controversies and boycott attempts, the 2022 American Customer Satisfaction Index found that Chick-fil-A remained the country's favorite fast food chain for the eighth consecutive year.
History
The chain's origin can be traced to the Dwarf Grill (now the Dwarf House), a restaurant opened by S. Truett Cathy, the chain's former chairman and CEO, in Hapeville, Georgia, a suburb of Atlanta, in 1946, and is near the location of the Ford Motor Company Atlanta Assembly Plant, for many years a source of many of the restaurant's patrons but later demolished.
In 1961, after 15 years in the fast-food business, Cathy found a pressure-fryer that could cook the chicken sandwich in the same time it took to cook a hamburger. Following this discovery, he registered the name Chick-fil-A, Inc. The company's trademarked slogan, "We Didn't Invent the Chicken, Just the Chicken Sandwich," refers to their flagship menu item, the Chick-fil-A chicken sandwich. Though Chick-Fil-A was the first national chain to make a fast, fried chicken sandwich its flagship item, it has been shown that Cathy's claim to have "invented the chicken sandwich" is false.
From 1964 to 1967, the sandwich was licensed to over fifty eateries, including Waffle House and the concession stands of the new Houston Astrodome. The Chick-Fil-A sandwich was withdrawn from sale at other restaurants when the first standalone location opened in 1967, in the food court of the Greenbriar Mall in Atlanta.
During the 1970s and early 1980s, the chain expanded by opening new locations in suburban malls' food courts. The first freestanding location was opened April 16, 1986, on North Druid Hills Road in Atlanta, Georgia, and the company began to focus more on stand-alone units rather than food courts. Although it has expanded outward from its original geographic base, most new restaurants are located in Southern US suburban areas.
Since 1997, the Atlanta-based company has sponsored the Peach Bowl, an annual college football bowl game played in Atlanta on New Year's Eve. Chick-fil-A also sponsors the Southeastern Conference and the Atlantic Coast Conference of college athletics.
In 2008, Chick-fil-A was among the first fast-food restaurants to become completely free of trans fats.
In October 2015, the company opened its largest restaurant, a three-story restaurant in Manhattan.
On December 17, 2017, Chick-fil-A broke their tradition and opened on a Sunday to prepare meals for passengers left stranded during a power outage at Atlanta Hartsfield-Jackson International Airport, and on January 13, 2019, a Chick-fil-A franchise in Mobile, Alabama, opened on Sunday to honor a birthday wish of a 14-year-old boy with cerebral palsy and autism.
On February 13, 2023, they began offering their first non-meat sandwich, a breaded cauliflower sandwich.
In May 2023, Chick-fil-A closed its first stand-alone restaurant, in Greenbriar Mall, Atlanta, without stating a reason.
Business model
Chick-fil-A's business strategy involves a focus on a small menu and on customer service. While many fast food chains offer many dishes, Chick-fil-A's is focused on selling chicken sandwiches. The name's capital A is intended to indicate that their chicken is "grade A top quality". The company's emphasis on customer service is reported to have contributed to its success and growth in the United States.
Chick-fil-A builds and owns its restaurants. Chick-fil-A franchisees need a US$10,000 initial investment. Franchisees are selected and trained, a process that can take months.
Chick-fil-A grossed an average of $4.8 million per restaurant in 2016, despite opening only 6 days a week, the highest sales of all fast-food restaurants in the United States. (Whataburger was second with $2.7 million per restaurant average).
In 2019, Chick-fil-A reported $11.3 billion in sales in the United States, behind only McDonald's with $40.4 billion in sales that year.
To compete with Chick-fil-A, fried chicken chain Popeyes, followed by others, introduced a fried chicken sandwich in 2019, starting the Chicken Sandwich Wars.
Retail sale of sauces
In the spring of 2020, Chick-fil-A test-trialed the sale of two of their dipping sauces at some supermarkets in Florida, with all profits earmarked for a scholarship fund for company's store level employees. The trial was considered successful, and distribution was expanded nationwide by 2021. Two more sauces were added in 2023.
In October 2022, the company trialed expansion of the program to include its salad dressings in the Cincinnati metropolitan area and in parts of Tennessee, and expanded nationwide in spring 2023.
Corporate culture
S. Truett Cathy was a devout Southern Baptist; his religious beliefs had a major impact on the company. The company's official statement of corporate purpose says that the business exists "To glorify God by being a faithful steward of all that is entrusted to us. To have a positive influence on all who come in contact with Chick-fil-A." Cathy opposed the company becoming public for religious and personal reasons.
A company spokesperson said in 2012, "The Chick-fil-A culture and service tradition in our Restaurants is to treat every person with honor, dignity and respect –regardless of their belief, race, creed, sexual orientation or gender."
Sunday closing
In accordance with the founder's belief in the Christian doctrine of first-day Sabbatarianism, all Chick-fil-A locations are closed on Sundays, Thanksgiving, and Christmas. Cathy said "Our decision to close on Sunday was our way of honoring God and of directing our attention to things that mattered more than our business."
In an interview with ABC News's Nightline, Truett's son Dan T. Cathy told reporter Vicki Mabrey that the company is also closed on Sundays because "by the time Sunday came, he was just worn out. And Sunday was not a big trading day, anyway, at the time. So he was closed that first Sunday and we've been closed ever since. He figured if he didn't like working on Sundays, that other people didn't either."
Even Chick-fil-A locations at sports stadiums close on Sundays, although many games are played on Sundays.
Lenten observance
During the Western Christian liturgical season of Lent, promotes fish sandwiches, following the Christian tradition of abstinence from meat during Lent.
Serving chicken without antibiotics
In February 2014, Chick-fil-A announced plans to serve chicken raised without antibiotics in its restaurants nationwide within five years, the first fast-food restaurant to make this commitment. This was implemented by May 2019.
Removal of additives
In 2011, food blogger and activist Vani Hari noted that Chick-fil-A sandwiches contained nearly 100 ingredients, including peanut oil preserved with tert-butylhydroquinone (TBHQ), made from butane. In October 2012, Chick-fil-A invited Hari to meet with company executives at its headquarters. In December 2013, Chick-fil-A said that it was removing high-fructose corn syrup and artificial dyes, and was testing a new peanut oil. Chick-fil-A, like other companies, does not publicly announce such changes unless already in the news, because it focuses attention on these ingredients.
International locations
Canada
In September 1994, Chick-fil-A opened its first location outside of the United States inside a student center food court at the University of Alberta in Edmonton, Alberta, Canada. This location did not perform very well and was closed within two or three years. The company opened an outlet at the Calgary International Airport in Alberta in May 2014, and closed it in 2019.
Chick-fil-A opened a restaurant in Toronto, Ontario, on September 6, 2019, in the Yonge and Bloor Street area. There were protests criticizing the company's violation of animal rights and "history of supporting anti-LGBTQ causes". Chick-fil-A announced that it would open two other locations in Toronto during 2019, and 12 additional stores in the Greater Toronto Area over the subsequent five years. The chain's second Toronto location opened at the Yorkdale Shopping Centre in January 2020.
The company expanded to other areas of Ontario in 2021, opening standalone locations with drive-through restaurants in Kitchener in August, and Windsor in October.
South Africa
In August 1996, Chick-fil-A opened its first location outside of North America by building a restaurant in Durban, South Africa. A second location was opened in Johannesburg in November 1997. Neither was profitable, and they were closed in 2001.
United Kingdom
A Chick-fil-A operated in Edinburgh during Spring 2018. On October 10, 2019, Chick-fil-A returned to Europe, with the opening of a store at The Oracle shopping centre in Reading, UK. The store closed in March 2020 after The Oracle opted not to continue the lease of the location beyond the six-month pilot period in the face of continued protests over the chain's anti-LGBTQ stance.
In February 2019, Chick-fil-A opened a store on a 12-month pilot scheme in Aviemore, Scotland. The store was closed in January 2020 amidst protest and controversy from locals and customers regarding the chain's former donations to charities supporting anti-LGBT rights causes. Chick-Fil-A said that they had always planned a short-term stay at the location.
Later the company changed some policies, appointing its first head of diversity, in 2020, and focused its charitable activities on education and hunger alleviation rather than opponents of same-sex marriage. In September 2023 the company said that it planned to open five restaurants in the UK from early 2025, investing over $100m over the following ten years in the UK. The chain said that it would apply its charitable policies, including a $25,000 donation to a local organisation on opening a Chick-fil-A restaurant and donation of surplus food to local charitable causes, to its UK branches too.
Expansion to Asia and Europe
Chick-fil-A CEO Andrew Cathy announced in March2023 that it planned to open restaurants in both Asia and Europe by 2026, and was set to expand to a total of five overseas markets by 2030. The Wall Street Journal reported that it was seeking countries with "stable economies, dense populations, and a demand for chicken".
Planned locations
In July 2018, Chick-fil-A announced it would be opening its first location in Hawaii in Kahului in early 2022, with additional locations in Honolulu and Kapoleo to follow. The first Puerto Rican location opened on March 3, 2022, in Bayamón.
Advertising
"Eat Mor Chikin" is the chain's most prominent advertising slogan, created by The Richards Group in 1995. The slogan is often seen in advertisements, featuring Holstein dairy cows that are often seen wearing (or holding) signs that (usually) read "Eat Mor Chikin" in capital letters. The ad campaign was temporarily halted on January 1, 2004, during a mad cow disease scare, so as not to make the chain seem insensitive or appear to be taking advantage of the scare to increase its sales. Two months later, the cows were put up again. The cows replaced the chain's old mascot, Doodles, an anthropomorphized chicken that still appears as the C on the logo.
Chick-fil-A vigorously protects its intellectual property, sending cease and desist letters to those they think have infringed on their trademarks. The corporation has successfully protested at least 30 instances of the use of an "eat more" phrase, saying that the use would cause confusion of the public, dilute the distinctiveness of their intellectual property, and diminish its value.
A 2011 letter to Vermont artist Bo Muller-Moore who screen prints T-shirts reading: "Eat More Kale" demanded that he cease printing the shirts and turn over his website. The incident drew criticism from Vermont governor Peter Shumlin, and created backlash against what he termed Chick-fil-A's "corporate bullying". On December 11, 2014, Bo Muller-Moore announced that the U.S. Patent Office granted his application to trademark his "Eat More Kale" phrase. A formal announcement of his victory took place on December 12, 2014, with Shumlin and other supporters on the Statehouse steps. His public fight drew regional and national attention, the support of Shumlin, and a team of pro-bono law students from the University of New Hampshire legal clinic.
After 22 years with The Richards Group, Chick-fil-A switched to McCann New York in 2016. Along with the cows, ads included famous people in history in a campaign called "Chicken for Breakfast. It's not as crazy as you think."
Sponsored events
Chick-fil-A Classic
The Chick-fil-A Classic is a high school basketball tournament held in Columbia, South Carolina, featuring nationally ranked players and teams. The tournament is co-sponsored by the Greater Columbia Educational Advancement Foundation (GCEAF), which provides scholarships to high school seniors in the greater Columbia area.
Chick-fil-A Peach Bowl
The Chick-fil-A Peach Bowl, first known as the Peach Bowl until 2006 and renamed Chick-fil-A Peach Bowl in 2014, is a college football bowl game played each year in Atlanta, Georgia.
Chick-fil-A Kickoff Game
The Chick-fil-A Kickoff Game is an annual early-season college football game played at the Mercedes-Benz Stadium in Atlanta, Georgia; before 2017, it was played at the Georgia Dome. It features two highly ranked teams, one of which has always been from the Southeastern Conference. In the 2012 season and again in the 2014 season, the event was expanded to two games. It was also two games in 2017. On July 12, 2023, Georgia-based insurance company Aflac, became the new sponsor of the game.
Controversies
Same-sex marriage
Chick-fil-A has donated over $5 million, via the WinShape Foundation, to groups that oppose same-sex marriage. In response, students at several colleges and universities worked to ban or remove the company's restaurants from their campuses.
In June and July 2012, Chick-fil-A's chief operating officer Dan T. Cathy made several public statements about same-sex marriage, saying that those who "have the audacity to define what marriage is about" were "inviting God's judgment on our nation". Several prominent politicians expressed disapproval. Boston Mayor Thomas Menino and Chicago Alderman Proco "Joe" Moreno said they hoped to block franchise expansion into their areas.
The proposed bans drew criticism from liberal pundits, legal experts, and the American Civil Liberties Union. The Jim Henson Company, which had a Pajanimals kids' meal toy licensing arrangement with Chick-fil-A, said it would cease its business relationship, and donate the payment to the Gay & Lesbian Alliance Against Defamation. Chick-fil-A stopped distributing the toys, claiming that unrelated safety concerns had arisen prior to the controversy. Chick-fil-A released a statement on July 31, 2012, saying, "We are a restaurant company focused on food, service, and hospitality; our intent is to leave the policy debate over same-sex marriage to the government and political arena."
Less than a year after Moreno's comments, Chick-fil-A opened its first restaurant in downtown Chicago.
In 2022, ten years after Menino's comments, Chick-fil-A opened its first store in Boston, a 5,280-square-foot restaurant on Boylston Street. At the time of the opening, there were 15 other Chick-fil-A restaurants operating in the greater Boston area.
In response to the controversy, former Arkansas Governor Mike Huckabee initiated a Chick-fil-A Appreciation Day movement to counter a boycott of Chick-fil-A launched by same-sex marriage activists. Many of the chain's stores reported record levels of customers that day. The United States Federal Aviation Administration also responded to two cities that were preventing Chick-fil-A from opening in their international airport, citing "Federal requirements prohibit airport operators from excluding persons on the basis of religious creed from participating in airport activities that receive or benefit from FAA grant funding."
In April 2018, Chick-fil-A reportedly continued to donate to the Fellowship of Christian Athletes, which opposes gay marriage. In a November 18, 2019, interview, Chick-fil-A president Tim Tassopoulos said the company would stop donating to The Salvation Army and the Fellowship of Christian Athletes.
Drive-through traffic
The popularity of Chick-fil-A's drive-throughs in the United States has led to traffic problems, police interventions, and complaints by neighboring businesses in more than 20 states. The long drive-through lines have been reported to cause traffic backups, blocking emergency vehicles and city buses and increasing the risk of collisions and pedestrian injuries.
Related restaurants
Hapeville Dwarf House
Truett Cathy opened his first restaurant in 1946, The Dwarf Grill – later renamed the Dwarf House – in Hapeville, Georgia, and developed the pressure-cooked chicken breast sandwich there. At the original Chick-fil-A Dwarf Grill, in addition to the full-size entrances, there is also an extra small-sized front door.
The original Dwarf House in Hapeville, Georgia is open 24 hours a day, six days a week, except on Sundays, Thanksgiving, and Christmas. The store closes at 10:00 p.m. on Saturday nights, and the day before Thanksgiving and Christmas and reopens at 6 a.m. on Monday mornings and the day after Thanksgiving and Christmas. It has a larger dine-in menu than the other Dwarf House locations as well as an animated seven dwarfs display in the back of the restaurant. It was across the street from the former Ford Motor Company factory called Atlanta Assembly.
Dwarf House
Opened in 1986, Truett's original, full-service restaurants offer a substantial menu and provide customers a choice of table service, walk-up counter service or a drive-thru window. There are currently five of the original eleven Chick-fil-A Dwarf House restaurants still operating in the metro Atlanta area, including Duluth, Riverdale, Jonesboro, Forest Park and Fayetteville.
Truett's Grill
In 1996, the first Truett's Grill was opened in Morrow, Georgia. The second location opened in 2003 in McDonough, Georgia, and a third location opened in 2006 in Griffin, Georgia. Similar to the Chick-fil-A Dwarf Houses, these independently owned restaurants offer traditional, sit-down dining and expanded menu selections in a diner-themed restaurant. In 2017, Chick-fil-A demolished several Dwarf House locations to replace them with Truett's Grill locations.
Truett's Chick-fil-A
Truett's Chick-fil-A is designed in honor of founder S. Truett Cathy. The restaurant is decorated with family photos and favorite quotes of the restaurant founder. The restaurant offers drive-thru, counter, and sit-down service for breakfast, lunch and dinner. There are four locations including Newnan, Rome, Stockbridge, and Woodstock, Georgia.
Truett's Luau
Truett Cathy visited Hawaii; at the age of 92 he opened Truett's Luau in Fayetteville Georgia in 2013. The menu includes island favorites with a southern US spin. The restaurant offers sit-down, counter and drive-thru service.
Senior leadership
Chick-fil-A has been run by the Cathy family since the restaurant chain's founding in 1946; it was being led by the third generation of the Cathy family.
List of chairmen
S. Truett Cathy (1946–2013)
Dan Cathy (2013– )
List of chief executives
S. Truett Cathy (1946–2013)
Dan Cathy (2013–2021)
Andrew T. Cathy (2021– )
Menu
Based on data from 2018, the most-ordered item was the waffle fries followed by soft drinks, chicken nuggets, and the original chicken sandwich, available at all franchises, with some offering the full menu. Chick-fil-A's website lists all menu items and nutrition information.
See also
List of chicken restaurants
References
External links
Official website
Companies based in Fulton County, Georgia
Fast-food chains of the United States
Fast-food poultry restaurants
Fried chicken
Hapeville, Georgia
Economy of the Southeastern United States
Privately held companies based in Georgia (U.S. state)
Restaurants established in 1946
1946 establishments in Georgia (U.S. state)
Cathy family
Chicken chains of the United States