DMM.com

DMM.com
is a Japan-based electronic commerce and Internet company with a diversified group of businesses that includes online shopping, eikaiwa, and video on demand service. The company manages DMM.com, an online entertainment site that allows users to purchase goods and services like e-books, games, mainstream DVD releases, and 3D printing. As of December 2021, DMM.com had over 35 million registered users.
Outline
DMM.com's core business areas include online shopping, rental service and video on demand service. Rental services cover products from CD/DVD to clothes and house wares. Another key business of the company, video on demand service, offers a selection of anime, movies, drama and other online streaming options. Other services provided include solar panel services, charity auctions, online games, online English education service, and 3D printing. Its subsidiary company DMM.com Securities provides forex service to individual investors.
Milestones
1999
Keishi Kameyama founded Digital Media Mart Co., Ltd. on 17 November
2002
Relocation of headquarter from Shibuya to Ebisu
Launched of corporate website – “DMM” with provision of online shopping and video on demand service
2003
Renamed the website as “DMM.com” and launched DVD rental service in April
Established the site “DMM.com” for video on demand service, online games and e-books on 4 July
2004
Started monthly subscription video streaming service and e-book service
2005
Extended the products for rental service to CD and comic
2006
Aired the first TV commercial
The company reached 500,000 members in March
2007
The company further grew over 1 million members in June
2008
Released DMM.TV service in July
2009
Debuted monthly subscription video streaming service for AKB48 LIVE!! ON DEMAND in February
Acquired SVC Securities (Predecessor of DMM.com Securities) and entered the forex industry in March
Established DMMFX in July
DMM.TV for Blu-ray Disc service in August
2010
Further extended the products for rental service to fashion and varieties of goods
Launched DMM point auction service on 3 August
Started DMM coupon service on 1 December
2011
Renamed Digital Media Mart Co., Ltd. as DMM.com Co., Ltd. on 1 February
Launched online game service for feature phone in November
2012
Launched B2B solar panel business in February which also enable the construction of solar power station
Launched online game service for smartphones and PCs in April
Ended DMM.TV for Blu-ray Disc service on 28 September
2013
Established online English education service in May
Launched the printing centre in Japan and started 3D printing service in July
2014
Launched VR video streaming service in November, a service which allows user to watch video with 360 degrees panorama
Established DMM mobile, the MVNO service in December
2015
Started DMM.make ROBOTS service in January
Launched DMM.make cloud sourcing service in February
2016
DMM Games entered a partnership with Gaijin Entertainment to assist in the localisation, development and production of War Thunder
2017
Launched DMM Pictures, a label for producing anime.
Became owner of Belgian First Division A club Sint-Truiden.
Launched the DMM Dream Club, a group where members can invest and own a stock of a race horse.
2021
Loves Only You, one of the horses owned by DMM Dream Club, wins the Breeders' Cup Filly & Mare Turf and Hong Kong Cup of that year before retiring to stud.
2023
Launches CUE, an anime studio headed by Rui Kuroki.
DMM Games
Kantai Collection
Touken Ranbu
Princess Wars
Jewel Princess
Shiro Project:RE
Bungo and Alchemist
School Servants!
Gemini Seed
Kabaneri of the Iron Castle
Fruits Fulcute!
Alice Closet
Ayakashi Rumble!
Getariki Z
Djibril – The Devil Angel
Astel Machina of Hoshisai
Stationflow
Mist Train Girls
Tenkei Paradox
Monster Musume TD
Legend Clover
Magicami
Otogi Frontier
Dead or Alive Xtreme Venus Vacation
References
External links
(İn Japanese)
Bloomberg Business profile
Distribution companies based in Tokyo
Retail companies based in Tokyo
Online retailers of Japan
Retail companies established in 1999
Internet properties established in 1999
Japanese companies established in 1999
Internet technology companies of Japan
Video rental services
Mobile game companies
Video game development companies
Video game publishers
Subscription video on demand services
Internet television streaming services
Ebook suppliers