From fashion, beauty, lifestyle to celebrities! VOGUE JAPAN is “The No.1 mode site” for cutting edge women with high sensibility.

22,000,000 PV
40,000,000 UUPage View
Unique User( As of Mar 2022)■Desktop AD
Product

VOGUE DESKTOP Page Takeover

Objectives

ー Takes over the first view of VOGUE Homepage and news pages for the maximum impact.
ー Provides high viewbility and rich information which suites the best for product/service branding.

Ad Placement

Buying Metric

All PC screen pages except for below spaces:
ー1 week from 10:00 on Monday until 09:59 on the following Monday
Excluded Space：Video・Blog・Sponsored Feature Page・ Tie Up Page
ーRotation Insertion※ If one wedding category or editors' picks is sponsored, no exposure in the same category ーPeriod guaranteed（100% SOP）

Size (W×H) Pixels

Premium Canvas：1280x720
Wskyscraperr：300x600

Space

Estimated imps / week

Price(JPY)CPM（JPY）

Premium Canvas：Within 300KB
Wskyscraper ： Within 300KB

1Space250,000¥2,000,000¥8,000※Premium Canvas of HTML5: Within 4MB※HTML5 material regulations to be provided separately

2SpacesCreative Assets

No. of Assets to be Submitted

Up to 1 for each advertisement※Materials must be submitted as a package
500,000※For details concerning regulations, please confirm with the separate "VOGUE Advertising Specifications Guide".

¥3,800,000¥7,600

Lead Time

18:00 on the 10th business day before insertion※If submission deadline is missed, insertion live date may bedelayed.

※ The price depends on the season.

■Smartphone AD
Product

VOGUE Mobile Page Takeover

VOGUE Mobile PAGE TAKEOVER VIDEO

Objectives

ーTakes over the first view of VOGUE Homepage and news pages on mible for the maximum impact.
ーRectangle creatives optimized for mobile provide high viewability and greater branding effect.

ーTakes over the first view of VOGUE Homepage and news pages on mible for the maximum impact.

Ad Placement

Buying Metric

All Mobile screen pages except for below spaces:
ー1 week from 10:00 on Monday until 09:59 on the following Monday
Excluded Space：Video・Blog・Sponsored Feature Page・ Tie Up Page
ーRotation Insertion※ If one wedding category or editors' picks is sponsored, no exposure in the same categoryーPeriod guaranteed（100% SOP）

All Mobile screen pages except for below spaces:
ー1 week from 10:00 on Monday until 09:59 on the following Monday
Excluded Space：Video・Blog・Sponsored Feature Page・ Tie Up Page
ーRotation Insertion※ If one wedding category or editors' picks is sponsored, no exposure in the same categoryーPeriod guaranteed（100% SOP）

Size (W×H) Pixels

SP Premium Canvas：300x250 ※ Please submit a 600×500-sizedbanner
SP Rectangle Banner：300x250 or 300x600 ※ Please submit a 600×500-sized banner or 600x1200-sized banner

SP Premium Canvas：300x250 ※ Please submit a 600×500-sizedbanner
SP Rectangle Banner：300x250 or 300x600 ※ Please submit a 600×500-sized banner or 600x1200-sized banner

Creative Assets

SP Premium Canvas：Within 150KB
SP Rectangle Banner ： Within 150KB

SP Video：Within 10MB
※ Video will be displayed as SP Premium Canvas,
and size of space is applicable to the material.
SP Rectangle Banner ： Within 150KB

Space

Estimated imps / week

Price (JPY)CPM（JPY）

1Space550,000¥2,500,000¥4,5452Spaces

1,100,000¥4,750,000¥4,3183Spaces

1,650,000¥6,500,000¥3,9394Spaces

2,200,000¥7,900,000¥3,5915Spaces

2,750,000¥8,800,000¥3,2006Spaces

3,300,000¥9,400,000¥2,8487Spaces

3,850,000¥9,700,000¥2,5191Space550,000¥3,000,000¥5,4552Spaces

1,100,000¥5,250,000¥4,7733Spaces

1,650,000¥7,000,000¥4,2424Spaces

2,200,000¥8,400,000¥3,8185Spaces

2,750,000¥9,300,000¥3,3826Spaces

3,300,000¥9,900,000¥3,0007Spaces

3,850,000¥10,200,000¥2,649※For details concerning regulations, please confirm with the separate "VOGUE Advertising Specifications Guide".

No. of Assets to be Submitted

SP Premium Canvas：Up to 1
SP Rectangle Banner ：Up to 1

18:00 on the 5th business day before insertion※If submission deadline is missed, insertion live date may be delayed※ Up to 2 for each advertisement when buy more than 3 Spaces

SP Video：Up to 1(Up to 60s)
SP Rectangle Banner ：Up to 1

18:00 on the 10th business day before insertion※If submission deadline is missed, insertion live date may be delayed※ Up to 2 for each advertisement when buy more than 3 Spaces※ The price depends on the season.

■Promotion Mail
ProductPromotion Mail

Lead Time

Objectives

Distribution Circulation

Price

Lead Time

Distribution Dates

Report

It is a menu that delivers HTML promotion mail to VOGUE ID members.

80,000¥1,000,000

20 business Days

limited to Condé Nast
business days

○From fashion, beauty, lifestyle to celebrities! VOGUE JAPAN is “The No.1 mode site” for cutting edge women with high sensibility.

22,000,000 PV
40,000,000 UUPage View
Unique User
( As of Mar 2022)■Native AD（HTML Type）

ESTIMATED PAGE VIEWS
GUARANTEED VIDEO STREAM

Objectives

Product Name

Multi-device Native Article / Platinum Plan

Fully customizable, multi-device enabled native article: a special product to express rich media content. Perfect for providing rich brand experience, as well as promoting deep
understanding of the product. Exclusive to digital media, there will be content visually eye catching and intriguing call to actions. Beautiful visual and rich contents will be offeredsuch as fashion shoot of fashionistas who are highly relevant with VOGUE. Utilizing each feature of mult- devices optimized page allows to leave strong impression with thepromotion.

Multi-device Native Article / Platinum Content View Plan

Fully customizable, multi-device enabled native article: a special product to express rich media content. Perfect for providing rich brand experience, as well as promoting deep
understanding of the product. Exclusive to digital media, there will be content visually eye catching and intriguing call to actions. Beautiful visual and rich contents will be offeredsuch as fashion shoot of fashionistas who are highly relevant with VOGUE. Utilizing each feature of mult- devices optimized page allows to leave strong impression with thepromotion. In addition to regular Platinum plan, social distribution is added to maximize the video views.

Lead Time

TermReport

70,000 PV

Media Fee: \7,000,000
Production Fee: \3,000,000~(NET)Price

50 Business Days

linked to tie-up page: for 1
montharticles to be archived○72,000 PV
500,000 ST

Media Fee: \8,700,000
Production Fee: \3,000,000~(NET)50 Business Days

linked to tie-up page: for 1
montharticles to be archived○Lead Time

TermReport■Native AD（CMS template Type）
ESTIMATED PAGE VIEWS
GUARANTEE VIDEO STREAM

Objectives

Product Name

Price

Multi-device Native Article (Module Type) / Rich Plan

A rich version of the product allowing to combine 3 modules out of multiple types of modules (template) accordingly to objective, content, and target. Content-like presentation
as well as visuals that leave impression are both possible that it is a recommended menu for effectively achieving KPI index such as PV volume and duration of the visit. ※“Information” space will be outside of the module space withiin the page.

32,000 PV

Media Fee: \3,000,000
Production Fee: \1,200,000~(NET)35 Business Days

linked to tie-up page: for 1
montharticles to be archived○Multi-device Native Article (Module Type) / Content View
PlanA rich version of the product allowing to combine 3 modules out of multiple types of modules (template) accordingly to objective, content, and target. Content-like presentation
as well as visuals that leave impression are both possible that it is a recommended menu for effectively achieving KPI index such as PV volume and duration of the visit. 。 In
addition to regular Platinum plan, social distribution is added to maximize the video views. ※ “Information” space will be outside of the module space withiin the page.

34,000 PV
500,000 ST

Media Fee: \4,800,000
Production Fee: \1,200,000~(NET)35 Business Days

linked to tie-up page: for 1montharticles to be archived○Multi-device Native Article (Gallery Type)A Native Article product available to implement native-like content using VOGUE native content template. In a photo gallery format, show 7 content-like images of product etc.
User will be able to embrace content without stress. Since template is utilized in creating the article, short production lead time is another characteristic of this menu.
※ Vertical scroll type48,000 PV

Media Fee: \2,000,000
Production Fee: \500,000~(NET)25 Business Days

linked to tie-up page: for 1montharticles to be archived○※Data of click is not included in thereport.

Multi-device Native Article (Gallery Type) / Content View Plan

A Native Article product available to implement native-like content using VOGUE native content template. In a photo gallery format, show 7 content-like images of product etc.
User will be able to embrace content without stress. Since template is utilized in creating the article, short production lead time is another characteristic of this menu. In addition
to regular plan, social distribution is added to maximize the video views.
※ Vertical scroll type50,000 PV
500,000 STMedia Fee: \3,900,000
Production Fee: \500,000~(NET)25 Business Days

linked to tie-up page: for 1montharticles to be archived○※Data of click is not included in thereport.

Multi-device Native Article / News Type

Content such as product release information etc. can be introduced in the same format as VOGUE JAPAN news article. Traffic driving ads to the article will be implemented toSPECIAL spaces (all layers) as well as twitter post regarding the article from VOGUE JAPAN account enables to generate voluminous traffic.

5,000 PVMedia Fee: \600,000
Production Fee: \200,000~(NET)

18:00 on the 15th business day before insertion※If submission deadline is missed, insertion live date
may be delayed

linked to tie-up page: for 2weeksarticles to be archived○Multi-device Native Article / Video News Type

Exposure in the format of VOGUE JAPAN news article is available from product press release information etc. In addition to implementing traffic driver ad to SPECIAL space (alllayers) for bringing audiences to news article page, by posting related news from VOGUE JAPAN twitter account, further traffic can be generated.

5,000 PV
500,000 ST

Media Fee: \2,600,000
Production Fee: \200,000~(NET)

18:00 on the 20th business day before insertion※If submission deadline is missed, insertion live date
may be delayed

linked to tie-up page: for 1
montharticles to be archived○■NATIVE ARTICLE OPTION – TRAFFIC DRIVING PLANS FROM THIRD PARTY MEDIA
Product NameObjectives

Estimate imps

Term

Purchase through the VOGUE JAPAN AccountEffective for improving the target audience’s engagement by enabling targetingof users and devices-Purchase through the VOGUE JAPAN AccountEffective for improving the target audience’s engagement by enabling targetingof users and devices-Purchase through the VOGUE JAPAN AccountEffective for improving the target audience’s engagement by enabling targetingof users and devices-LINEFor advertisers without LINE official account, promotion to LINE users is madepossible utilizing “VOGUE JAPAN” official account.
Effective in expanding reach to smartphones
Target of promotion will be “VOGUE JAPAN” official account followers.

No. of Friends
3,080,000

1 push message

Logly

Broad exposure to Logly-linked media (distributing content to users who display
high interest by means of a unique algorithm)
Menus that obtain high click rates
PC/tablet/smartphone compatible
Purchase through the VOGUE JAPAN Account※Not suitable for obtaining inserted episodes-Duration is the same as thecollerated Native Article

Facebook Ad Placement Optimization

InstagramTwitter

Duration is the same as thecollerated Native Article

Duration is the same as thecollerated Native Article

Duration is the same as thecollerated Native Article

ESTIMATED PAGE CLICKS

Charge（JPY）

4,500 clicks¥1,000,000

9,400 clicks¥2,000,000

4,500 clicks¥1,000,000

9,400 clicks¥2,000,000

4,300 clicks¥1,000,000

9,000 clicks¥2,000,000-¥4,000,000

15,400 clicks¥1,000,000

32,000 clicks¥2,000,000