GQ JAPAN is a Multimedia Brand that Provides Premium Contents and Experience to a Premium Audience Through a Wide Variety of Platforms
The Japanese edition of GQ magazine, GQ JAPAN was first published in April 2003 and has since amassed broad-ranging support among Japanese business people as a 24-hour/365-day source of information for men of intelligence, character and sensitivity who are concerned about “essential quality” in both their business and private lives.

3,000,000 UU

Unique User
( As of Jun 2023)■Desktop AD
PRODUCTObjectives
Center space jack where user views are focused.

Premium PAGE TAKEVER Platinum Plan

Ad Placement

Pushing down the contents, billboard size big banner is inserted toAll levels

the space where users focus the most.

＊Apart from sponsored page ,GQ Videos

With the billboard, 4MB large size banner distribution is madepossible which is a perfect menu for rich content expression.
Center space jack where user views are focused.

Premium PAGE TAKEOVER StandardPlanTerms- 1 week from 10:00 on Monday until 09:59 on the following Monday- Period Guaranteed (100% SOP)
- Rotation Insertion

Pushing down the contents, billboard size big banner is inserted toAll levels

the space where users focus the most. Enables to drive content in＊Apart from sponsored page ,GQ Videos

consistent tone across all.

- 1 week from 10:00 on Monday until 09:59 on the following Monday- Period Guaranteed (100% SOP)

Size (W×H) Pixels

Creative Assets

Premium Billboard：970×250

Premium Billboard：Within

Billboard ：970×250

4MB(HTML5)

WSKY：300×600

Billboard ： Within

Billboard ：970×250

300KB(JPEG/GIF)
Billboard：Within

WSKY：300×600

300KB(JPEG/GIF)- Rotation Insertion

Space1Space

1SpaceEstimated imps / weekPrice（JPY）

250,000

250,000¥1,400,000¥1,200,000

CPM（JPY）¥5,600¥4,800

WSKY：Within

No. of Assets to be Submitted

Up to 1 for each advertisement ※Materials must besubmitted as a package

Up to 1 for each advertisement ※Materials must besubmitted as a package

Lead Time
18:00 on the 10th business day
before insertion

18:00 on the 10th business day
before insertion■Smartphone AD
PRODUCTObjectives

AD PLACEMENTTERMS

Size (W×H) Pixels

Creative Assets

Space

Estimated imps / week Price（JPY）

CPM（JPY）

Lead TimeFirstRectangle ：Up to 1
Rectangle① ：Up to 1
3Spaces

1,800,000¥4,000,000¥2,222

Rectangle②/Wsky：Up to 1
※Materials must be submitted as a package※ Concerning regulations for creative work, please refer to theseparate GQ JAPAN Advertising Specifications Guide

FirstRectangle :600 x 500
SmartPhone Premium Banner which enables to place ads in ad

SmartPhone Premium Banner

spaces highly viewed articles as well as premium first view ad spaceof smartphone.

All SP screen pages except for below spaces:＊Apart from sponsored page ,GQ Videos- 1 week from 10:00 on Monday until 09:59 on the following Monday- Period Guaranteed

FirstRectangle ：Up to 1

Rectangle①:600×500
Rectangle②:600×500

or 600×1200

Rectangle① ：Up to 1

Within 150KB ※GIF / JPEG
2Spaces- Rotation Insertion

1,200,000¥2,800,000¥2,333

Rectangle②/Wsky：Up to 1

18:00 on the 5th business day
before insertion※Materials must be submitted as a package※ Concerning regulations for creative work, please refer to theseparate GQ JAPAN Advertising Specifications GuideFirstRectangle ：Up to 1
Rectangle① ：Up to 1
1Space600,000¥1,500,000¥2,500

Rectangle②/Wsky：Up to 1
※Materials must be submitted as a package※ Concerning regulations for creative work, please refer to theseparate GQ JAPAN Advertising Specifications Guide

FirstRectangle ：Up to 1
Rectangle① ：Up to 1
3Spaces

1,800,000¥5,000,000¥2,778

Rectangle②/Wsky：Up to 1
※Materials must be submitted as a package※ Concerning regulations for creative work, please refer to theseparate GQ JAPAN Advertising Specifications Guide

SmartPhone Premium Banner which enables to place ads in ad

SmartPhone Premium Videospaces highly viewed articles as well as premium first view ad spaceof smartphone.

All SP screen pages except for below spaces:＊Apart from sponsored page ,GQ Videos- 1 week from 10:00 on Monday until 09:59 on the following Monday- Period Guaranteed- Rotation Insertion

FirstRectangle ：Up to 1

FirstRectangle :600 x 500 (Still Image or VIDEO)
Rectangle①:600×500
Rectangle②:600×500

or 600×1200(Still Image or VIDEO)

Within 150KB ※GIF / JPEG
VIDEO:Within 10MB/MP4

2Spaces

1,200,000¥3,400,000¥2,833

Rectangle① ：Up to 1

18:00 on the 5th business day

Rectangle②/Wsky：Up to 1

before insertion※Materials must be submitted as a package※Please choice video position First Rectangle or Rectangle②※ Concerning regulations for creative work, please refer to theseparate GQ JAPAN Advertising Specifications Guide

FirstRectangle ：Up to 1
Rectangle① ：Up to 1
1Space600,000¥1,800,000¥3,000

Rectangle②/Wsky：Up to 1
※Materials must be submitted as a package※ Concerning regulations for creative work, please refer to theseparate GQ JAPAN Advertising Specifications Guide

FirstRectangle ：Up to 1
Rectangle ：Up to 1
3Spaces

1,800,000¥4,100,000¥2,278Interscroller：Up to 1
Wsky：Up to 1
※Materials must be submitted as a package※ Concerning regulations for creative work, please refer to theseparate GQ JAPAN Advertising Specifications GuideFirstRectangle :600 x 500
offers video play among highly viewed articles such as first view ad

SmartPhone Premium Jack

spaces on the smartphone screen. If the video on upper position isAll SP screen pages except for below spaces:

scrolled out while being played, it restarts where users left off when

＊Apart from sponsored page ,GQ Videos

the lower player comes into the browser.

- 1 week from 10:00 on Monday until 09:59 on the following Monday- Period Guaranteed- Rotation Insertion

Rectangle:600×500
Interscroller:600×1200
W sky:600×1200

FirstRectangle ：Up to 1
Rectangle ：Up to 1

Within 150KB ※GIF / JPEG
※Please check the document

2Spaces

1,200,000¥2,900,000¥2,417"Interscroller Specification Details"

Interscroller：Up to 1
Wsky：Up to 1

18:00 on the 10th business day
before insertion※Materials must be submitted as a package※ Concerning regulations for creative work, please refer to theseparate GQ JAPAN Advertising Specifications GuideFirstRectangle ：Up to 1
Rectangle ：Up to 1
1Space600,000¥1,600,000¥2,667

Interscroller：Up to 1
Wsky：Up to 1
※Materials must be submitted as a package※ Concerning regulations for creative work, please refer to theseparate GQ JAPAN Advertising Specifications GuideFirstRectangle ：Up to 1
Rectangle ：Up to 1

3Spaces

1,800,000¥5,200,000¥2,889Interscroller：Up to 1
Wsky：Up to 1
※Materials must be submitted as a package※ Concerning regulations for creative work, please refer to theFirstRectangle ：Up to 1
Rectangle ：Up to 1

FirstRectangle :600 x 500
offers video play among highly viewed articles such as first view ad

SmartPhone Premium Jack Video

spaces on the smartphone screen. If the video on upper position isAll SP screen pages except for below spaces:

scrolled out while being played, it restarts where users left off when

＊Apart from sponsored page ,GQ Videos

the lower player comes into the browser.

- 1 week from 10:00 on Monday until 09:59 on the following Monday- Period Guaranteed- Rotation Insertion

Interscroller：Up to 1

SecondRectangle:600×500

Within 150KB ※GIF / JPEG

Interscroller:600×1200

Within 10MB ※VIDEO/MP4

W sky:600×1200※Please check the document※Materials must be submitted as a package"Interscroller Specification Details"※ Concerning regulations for creative work, please refer to the2Spaces

1,200,000¥3,500,000¥2,917

Wsky：Up to 1

18:00 on the 10th business day
before insertion

separate GQ JAPAN Advertising Specifications Guide
FirstRectangle ：Up to 1
Rectangle ：Up to 1
1Space600,000¥1,900,000¥3,167

Interscroller：Up to 1
Wsky：Up to 1
※Materials must be submitted as a package※ Concerning regulations for creative work, please refer to theseparate GQ JAPAN Advertising Specifications Guide

FirstRectangle ：Up to 1
Rectangle ：Up to 1
3Spaces

1,800,000¥5,200,000¥2,889Interscroller：Up to 1
Wsky：Up to 1
※Materials must be submitted as a package※ Concerning regulations for creative work, please refer to theseparate GQ JAPAN Advertising Specifications GuideFirstRectangle :600 x 500
offers video play among highly viewed articles such as first view ad

SmartPhone Premium Jack Video Plus

SecondRectangle:600×500

spaces on the smartphone screen. If the video on upper position isAll SP screen pages except for below spaces:

scrolled out while being played, it restarts where users left off when

＊Apart from sponsored page ,GQ Videos

the lower player comes into the browser.

- 1 week from 10:00 on Monday until 09:59 on the following Monday

Interscroller: VIDEO 1,280x720px- Period Guaranteed

Still image:600x832px- Rotation Insertion

W sky:600×1200

FirstRectangle ：Up to 1
Within 150KB ※GIF / JPEG
Within 10MB ※VIDEO/MP4※Please check the document

2Spaces

1,200,000¥3,500,000¥2,917"Interscroller Specification Details"

Rectangle ：Up to 1

18:00 on the 10th business day

Interscroller：Up to 1

before insertion

Wsky：Up to 1
※Materials must be submitted as a package※ Concerning regulations for creative work, please refer to theseparate GQ JAPAN Advertising Specifications Guide

FirstRectangle ：Up to 1
Rectangle ：Up to 1
1Space600,000¥1,900,000¥3,167

Interscroller：Up to 1
Wsky：Up to 1
※Materials must be submitted as a package※ Concerning regulations for creative work, please refer to theseparate GQ JAPAN Advertising Specifications GuideGQ JAPAN is a Multimedia Brand that Provides Premium Contents and Experience to a Premium Audience Through a Wide Variety of Platforms
The Japanese edition of GQ magazine, GQ JAPAN was first published in April 2003 and has since amassed broad-ranging support among Japanese business people as a 24-hour/365-day source of information for men of intelligence, character and sensitivity who are concerned about “essential quality” in both their business and private lives.

Unique User

3,000,000 UU( As of Jun 2023)■Native AD（HTML Type）
Objectives

PRODUCT

ESTIMATED PAGE VIEWS

Price

Lead Time

Full scratch type multi-device compatible tie-up, a special menu to rich content

45,000Media Fee ：\4,000,000

35Business Days

Objectives

ESTIMATED PAGE VIEWS

Price

Lead Time

Term

Report4weeks○Term

End of Campaign■Native AD（CMS template Type）
Media
Native Article: Rich Template

Rich templates with various productions and customizations such as short video and animation

40,000Tie-up articles based on still images. Use design GIF animations or backgroundscustomize, list items is also possible.

35,000Native Article: Interactive Type

Content-like presentation as well as visuals that leave impression are both possible that it is a recommended menu for effectively achieving KPI index such as PV volume and duration of the visit

20,000Native Article: Gallery TypeA tie-up menu available to implement native-like content using GQ native content template. In a photo gallery format

12,000

PR Article News Type

Content such as product release information etc. can be introduced in the same format as GQ APAN news article

5,000

Type

Native Article: Rich Interactive
TypeCross Media Tie up

10,000■NATIVE ARTICLE OPTION – TRAFFIC DRIVING PLANS FROM THIRD PARTY MEDIAPRODUCTObjectives

Estimated Reach/Imps

TermーApprox. 2-week ~ 4-week insertion

Purchase through the GQ JAPAN AccountFacebook＋Instagram

Effective for improving the target audience’s engagement by enabling targeting ofusers and devices

Purchase through the GQ JAPAN AccountInstagram

Effective for improving the target audience’s engagement by enabling targeting ofusers and devicesーEffective for improving the target audience’s engagement by enabling targeting ofusers and devices

ーPrice（JPY）

4,500 clicks¥1,000,000

9,400 clicks¥2,000,000

4,500 clicks¥1,000,000

9,400 clicks¥2,000,000

4,300 clicks¥1,000,000

9,000 clicks¥2,000,000-¥1,300,000

Approx. 2-week ~ 4-week insertion

Purchase through the GQ JAPAN AccountTwitterESTIMATED PAGE CLICKSApprox. 2-week ~ 4-week insertion

For advertisers without LINE official account, promotion to LINE users is madepossible utilizing “GQJAPAN” official account.
LINEEffective in expanding reach to smartphones
Target of promotion will be “GQ JAPAN” official account followers.

No. of Friends
150,000

1 push message

Broad exposure to Outbrain-linked media (distributing content to users who display

15,400clicks

high interest by means of a unique algorithm)
TaboolaMenus that obtain high click rates
PC/tablet/smartphone compatibleー¥1,000,000

Approx. 2-week ~ 4-week insertion

Purchase through the GQ JAPAN Account32,000 clicks¥2,000,000

13,400clicks¥1,000,000

30,000 clicks¥2,000,000※Not suitable for obtaining inserted episodes
Broad exposure to Outbrain-linked media (distributing content to users who display
high interest by means of a unique algorithm)
loglyMenus that obtain high click rates
PC/tablet/smartphone compatible
Purchase through the GQ JAPAN Account※Not suitable for obtaining inserted episodes

ーApprox. 2-week ~ 4-week insertion

Media Fee :3,500,000
Production Fee：\1,500,000

Media Fee :2,500,000
Production Fee：\1,000,000

Media Fee :2,000,000
Production Fee：\500,000

Media Fee :￥1,200,000
Production Fee：\300,000

Media Fee :￥600,000
Production Fee：\200,000
Media Fee :￥1,200,000
Production Fee：￥300,000

30 Business Days

30 Business Days

25 Business Days

25 Business Days

15Business Days

25 Business Days

linked to tie-up page: for 4weeks
articles to be archived

linked to tie-up page: for 4weeks
articles to be archived

linked to tie-up page: for 4weeks
articles to be archived

linked to tie-up page: for 4weeks
articles to be archived

linked to tie-up page: for 2weeks
articles to be archived
linked to tie-up page: for 4weeks
articles to be archived○○○○×○