10904NAT

Diploma ofSocial Media
Marketing
Are you passionate about the latest trends indigital marketing? Build a rewarding and exciting
career for yourself at the forefront of Social Media
Marketing with this hands-on qualification.

COURSE LENGTH
4 terms full-time (approx. 1 year)
8 terms part-time (approx. 2 years)
Part-time option only available fordomestic students.

CAMPUS
Brisbane, Gold Coast, Melbourne,
Sydney CBD & Manly

DELIVERY
Face-to-face, online1 and blended2

Social Media
gurusIn-demandprofession

Build aportfolio

Learn industryforwardto get you job-readywith good job prospects

with real campaigns

creative marketing strategies

INTAKE DATES
31 Jan 22

26 Apr 223

18 Jul 22

10 Oct 22

30 Jan 23

24 Apr 23

17 Jul 23

09 Oct 23

1. Up to one-third delivered online for student visa holders
2. Blended option available to domestic students only
3. Starting day moved to Tuesday as Monday is a public holiday
Young Rabbit Pty Ltd (ABN 28 003 381 182) trading as Australian Pacific College | RTO Code: 90396 | CRICOS Code: 01331FAPC Diploma of Social Media Marketing_28OCT21_V1.4RENTRY REQUIREMENTS

MODES OF DELIVERYACADEMIC
Overseas/Domestic Students (as applicable):
Successful completion of Australian Year 11 orequivalent.

Student visa holders: Face-to-face (up toone-third may be delivered online or by distance)

ENGLISH LANGUAGE PROFICIENCY
Overseas/Domestic Students (as applicable):
Successful completion of 8 weeks of General
English at Intermediate level or equivalent (plus80% attendance) at our sister school, EnglishUnlimited, or 10 weeks at other approved
providers.

PATHWAYS

Domestic students (and other visas): Face-to-face,
online and blended options available.

POSSIBLE JOB TITLES RELEVANT TO THISQUALIFICATION
Digital/Social Media Coordinator
Digital Marketing AssistantCommunications Assistant
Digital Manager
Social Media Marketing Manager

Students who successfully complete this course
may enter the Advanced Diploma of Marketing andCommunication and be able to continue touniversities through our articulation pathways
program.

11 SUBJECTS*
Content Marketing

COURSE OVERVIEW & STRUCTURE

Social Media Marketing

The Diploma of Social Media Marketing is theperfect course for students who wish to work as
digital managers and social media marketingmanagers. It aims to provide graduates with social
media and digital marketing knowledge and skills
required to perform the functions associated withthese roles.

Social Media Advertising
Personal Brands
Conversion Strategies

ASSESSMENTS

Social Media Strategy

All APC vocational courses are assessed througha combination of assessment types that may
include short answer questions, studio projects,essays, reports, group tasks, case studies, role plays,
portfolios and/or presentations.

Marketing Opportunities 1
Marketing Communication Plans

COURSE FEESHOW TO PAY

Marketing Mix$6,800Application fee: $150 for
overseas students

Direct debit or credit
card before the startdate.

Marketing Projects
Persuasive Copywriting*2 additional subjects have been included in this qualification
programming to enable direct pathway to the BSB60520
Advanced Diploma of Marketing & Communication. 10904NAT
Diploma of Social Media Marketing comprises of only 9 subjects
and it is not mandatory to study the additional 2 subjects. Pleasecontact the College for further information.

Note:•Course and campus availability subject to demand.

•One term is 9 weeks of study.

•For a free assessment of your current English level, please go to www.apc.edu.au/applications/#entry-tests•For more info about our University pathways, visit www.apc.edu.au/courses/vocational-further-study-pathways/

International students: A temporary resident of Australia and/or a resident or citizen of any other country.
Domestic students: An Australian citizen or Australian permanent resident

APC.EDU.AU | INFO@APC.EDU.AU
Young Rabbit Pty Ltd (ABN 28 003 381 182) trading as Australian
Pacific College | RTO Code: 90396 | CRICOS Code: 01331F
APC Diploma of Social Media Marketing_28OCT21_V1.4R