JCI

1/9 ページAwards Entry

2015 Asia-pacific Conference

Toyama Machinaka Collection 2014
~Enjoy Toyama with your 5 senses!
Nature・Food・ Medicine・~
JCI JAPAN
Best Inter-organization Collaboration Project

http://www.jci.cc/eawards2n/print.php?lang_id=1&u=45065

2015/11/03

JCI

2/9 ページ

Page 1

Entry Information

Award Program: 2015 Asia-Pacific Conference

Category: Best Inter-organization Collaboration Project
NOM Information

National Organization: JCI JAPAN
National President:

Kosuke Shibata
E-mail: japan@jci.cc

LOM Information

Local Organization: JCI Toyama

President: shingou nagaoka

President Email: nagaokashingou@nagaokakougyou.com

http://www.jci.cc/eawards2n/print.php?lang_id=1&u=45065

2015/11/03

JCI

3/9 ページ

Page 2

Basic Information

Duration : 13 SEP 2014
Staff : 158 Member
Sponsors : Toyama City and more
Budget : 31,500 US DOLLAR
Profit / Loss : 0
In which UN MDG bestfit (if apply): ?:Who is benefited ?: Approximately 420,000 residents of Toyama city
Objective : [Object]
To help each resident recognise the city’sattractions with his/her
subjective point of view.
[the Background]It’s important to have more people attracted and tempted to visit or even
live in Toyama,to make the city more lively.
For this achievement, We, the residents of Toyama have to rediscoverand spread the attractions of the city, not only to other prefectures but
also to the world.
Overview : Toyama Machinaka Collection 2014
~Enjoy Toyama with your 5 senses!
Nature・Food・Medicine・~
The above event was held and it included the following.
・Lecture about Fish By Mr. Sakana Kun
・keynotes lectures
・Workshops
Results : The attendees were able to understand the attraction of Toyama City.
Proof・the attendees understood and rediscover the attraction of the city,according to the survey conducted later on
・Lots of communication arose among those lecturers. This opportunity
resulted in the enthusiasm of city planning
Unexpected Effect・2,106 people attended = advance PR was successful
Actions Taken : APR 2014: Meeting& Discussions with the parties and indivisuals（Mutural understanding, Request of Cooperation）
MAY - Jul 2014: 5 - 10 times of meetings conducted
AUG 2014: Project Explanation (to the whole attendees)
SEP 2014: Performance Report (to the whole attendees)
Recommendations : [Achievements] able to improve the understanding of Toyama ・Eachmeeting session in person helped the party/individual take initiative toappeal Toyama’s attractions to the residents.
・Lots of communication arose among those lecturers. This opportunity
resulted in the enthusiasm of city planning[Improvements to be made]Brochures that include more information with more organised format
might have helped the attendees to enjoy more than 2 workshops.

http://www.jci.cc/eawards2n/print.php?lang_id=1&u=45065

2015/11/03

JCI

4/9 ページ1Page 3

Award Category criteria

Objectives, Planning, Finance and Execution

What were theobjectives of this To help each resident recognise and rediscover theprogram? city’s attractions with his/her subjective point of view.

How does this JCI Plan of Action 2014 contains the following;
program align to [EFFECT][ENTHUSIASM][INVEST][COOPERATE]
the JCI Plan of[RELATE]
Action?

This program provide EFFECT and ENTHUSIASM tothe attendees so that they rediscover Toyama’s
attractions.
This will help the residents appeal the attractions ofToyama to others - in other words, JCI and the residents
COOPERATE and RELATE.

Was the budget an [Breakdown of 31,500 us dollar]
effective guide for Cost of Venue Construction 7,651 us dollar
the financial
Cost of Planning Production 4,064 us dollar
management ofthe project? Cost of Headquarter Relation 180 us dollar

Cost of Lecturers 16,402 us dollar
Cost of PR 1,124 us dollar
Cost of Documents 1,227 us dollar
Cost of Insurance 333 us dollar
Miscellenious 104 us dollar
Reserved Cost 374 us dollar
SETTLEMENT 31,105 us dollar
The difference between the budget and the actual
settlement isn’t to huge = the estimation was effective
and appropriate

How does this Mission of JCI
project advance Assisting the workshops gave JCI members thethe JCI Mission
opportunities to actually communicate with theand Vision?

attendees.
Vision of JCI
The relationships between toyamajc and thegovernment & other groups were strengthened.

http://www.jci.cc/eawards2n/print.php?lang_id=1&u=45065

2015/11/03

JCI

5/9 ページ

http://www.jci.cc/eawards2n/print.php?lang_id=1&u=45065

2015/11/03

JCI

6/9 ページ

2Page 4

Award Category criteria

Cooperation between the Local Organizations

How did the twoorganizations work
together? They worked on the workshops together.

Describe how the ・Meetings in person with each party/individual resulted
tasks and planningin Mutual understanding about the aim of the project.
of the project weredivided between ・Effective PR was done with various tools (Bulletinsthe organizations. and Facebook)

http://www.jci.cc/eawards2n/print.php?lang_id=1&u=45065

2015/11/03

JCI

7/9 ページ

3Page 5

Award Category criteria

Impact on Members and Contribution to the JCI Vision

How did themembers of theLocal
Organizations
Assisting the workshops gave LOM members thebenefit fromrunning this opportunities to actually communicate with theproject? attendees.

How did theprogram advance Exposure to other groups/organization develop thethe JCI Vision? wider network among them.

http://www.jci.cc/eawards2n/print.php?lang_id=1&u=45065

2015/11/03

JCI

8/9 ページ

4Page 6

Award Category criteria
Community Impact

How did the Local
Organizations
measurecommunity LOM members were able to appeal the Toyama’s
impact? attractions directly to the attendees.

Describe the actual ・The cooperation of parties and individuals will help
community impact more residents of Toyama to rediscover the city’s
produced by thisattractions.
project.

・The government and those organizations worked
together on PR of toyama in Tokyo, such as playing
video of Toyama’s sightsee point and the rich fishery.

http://www.jci.cc/eawards2n/print.php?lang_id=1&u=45065

2015/11/03

JCI

9/9 ページ

5Page 7

Award Category criteria

Long-term Impact of the Program

What is the More active communication among organizations will
expected long-term gain the opportunities to appeal Toyama’s attraction.
impact of thisAt the same time, the residents will be able to discoverproject?

those attractions.

What changes
Brochures that include more information with more
would you make toimprove the results organised format might have helped the attendees toof this project? enjoy more than 2 workshops.

http://www.jci.cc/eawards2n/print.php?lang_id=1&u=45065

2015/11/03