“Rally against Doping” Successfully Launched at the World Jr. Championships:
BWF-JADA joint-action at the Fair Play Station

Badminton World Federation (BWF) successfully launched its
anti-doping education and awareness campaign – “Rallyagainst Doping” – at the recent YONEX BWF World JuniorChampionships in Chiba, Japan, with support from the Japan
Anti-Doping Agency (JADA).

BWF-JADA’s close partnership introduced more than 260 athletes, coaches andmanagers to this new education initiative which was showcased at the “Fair Play Station”– an on-site self-access learning centre where participants completed WADA’s online
anti-doping educational activities.

Throughout the Championships, JADA representatives assisted with BWF’s activity andencouraged participants to visit the Fair Play Station. The JADA team and volunteers
explained where to find online resources and the contents of WADA’s At-a-Glance series.

Stuart Borrie, BWF Director of Operations, wasdelighted with the close partnership with JADA
which facilitated a positive start for this BWF
program.

“BWF is happy to see the majority of theparticipants at the championships visiting theFairPlayStation,

includingcoachesandmanagers,” he said.

“The JADA team was key in making this happen and they assisted us throughout theevent. Collaborations like this between IFs and NADOs are effective examples of goodpractice in action between stakeholders in anti-doping.”

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All participating athletes and coaches/ managers were asked to complete an online
questionnaire (available in 17 languages) before arriving in Japan. A total of 357
athletes/coaches/managers from 34 countries completed the survey, thus providing anoverview of their understanding of anti-doping.

As a follow-up, during the Junior World Championships (26 October-3 November), manymembers of the competing nations spent up to half an hour at the Fair Play Station to getfirst-hand experience with the online WADA’s Quiz, PlayTrue Challenge or CoachTrueanti-doping programs.

“We were delighted to work with BWF
throughout

theChampionships.

ItWorld
wasJuniorthebestopportunity for young athletes to visitand have fun at the Fair Play Station,
especially with WADA Play True Quiz,”
said

YaYa

Yamamoto,

JADA

SeniorManager.
Chinese Team at the Fair Play Station“Most athletes were happy they could play the quiz in their language. They became morecompetitive by playing the Quiz and PlayTrue Challenge again and again as they wanted
to improve their score”.

“The key BWF message to the coaches andmanagers was to ‘be a good role model forthe young players’ - and this worked out
well

since

coachesandmanagers

encouraged, reminded and brought along
their teams to the Fair Play Station.”

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Stressing the significance of establishing good values from a young age, Stuart Borrie
said: “BWF believes a spirit of fair play, both on and off the field of play, is fundamentallyimportant. We will analyze the evidence gathered from questionnaire and Fair Play
Station and we will extend our ‘Rally against Doping’ program in the near future based on
our experiences in Chiba.”

JADA has worked with a number of International Federations and continues to work in
partnership with education/awareness programs and in the in - and out-of-competition
testing programs.

2012.11.6

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