SECOM’s VISION

Realizing the Social System Industry Vision
Since first declaring the Social System Industry vision in 1989,
we have sought to make this vision a reality by advancing ourcore security services business and broadening our focus toinclude other businesses—fire protection services, medical­services, insurance services, geographic information services,
real estate development and sales, and information and communication related and other services—to create a frameworkof distinctive products and services. We not only provide products and services independently, but also combine them into
integrated packages, in line with our overarching mission,
which is to provide safety and security for people whenever
and wherever necessary.
The cornerstone of the Social System Industry, security­services, encompasses services for commercial customers,homes and individuals. To provide ­services that deliver security
and peace of mind to a diverse range of customers in a varietyof settings, we work tirelessly to provide reliable security systems supported by robust backup capabilities, as well as todevelop products and services that reflect changing social
imperatives. In addition, we have established a nationwide

network of emergency response depots that enables us toswiftly dispatch highly trained emergency response personnel.
These capabilities have earned us both a solid reputation as
security professionals and the trust of our customers. Buildingon this trust, we continue to expand the scope of our businesses, positioning ourselves to provide ever-more effective
solutions to people’s evolving safety and security needs.
In all our efforts, we are guided by our original c­ orporate­philosophy, which also governs the conduct of every SECOM
employee and has served as a powerful driver of growth andexpansion to date. This p­ hilosophy emphasizes not being content with the ­status quo and striving to do what is appropriate.
The former means seeking constantly to provide innovative andmore suitable products, services and systems by challenging
accepted norms, while the latter means judging the legitimacyof our actions by whether they are just and fair and beneficial tosociety. Looking ahead, we will continue pressing forward withefforts to realize our Social System Industry vision with the aimof being a corporate group that makes a positive contribution
to society.

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Annual Report 2010

Targeting New Growth
We recognize technological capabilities as a crucial management resource and vital to maintaining a ­competitive edge inthe security services market. Accordingly, we are capitalizing
on changing customer needs and actively promoting the­development of p­ ioneering technologies and the launch of
attractive products and services, thereby injecting new life into
our sales activities.
Since our establishment, we have sought to keep abreastof social trends, patterns of criminal activity and technologicaladvances and to develop proprietary technologies in-house,
thereby enabling us to provide innovative systems, products
and services. Our R&D department comprises the SecomIntelligent Systems Laboratory, which conducts research in
the area of basic technology, and the Development Center,
which is responsible for the timely development of security­systems that augur market directions. Having our own R&D
capability gives us a key advantage, making it possible for us
to promptly incorporate feedback and information pertaining
to customer needs obtained through day-to-day sales and­service activities into R&D.

In April 2010, we held the SECOM Technical Fair at ourhead office in Tokyo. This event introduced existing proprietarysensing, authentication and image recognition technologies—
all of which play an essential role in our security systems—andnear-future image recognition technologies currently underdevelopment. Visitors were given the opportunity to physically­experience these forward-looking systems, which exemplify
our technological strategies. As Japan’s foremost provider ofon-line security ­services, we recognize the need to continue
combining our accumulated operational know-how with newofferings such as these. Accordingly, we will work to expedite
the launch and promote the broad ­acceptance of high-grade,value-added security services.
Moving forward, we will continue to provide uniquely
SECOM products and services, thereby earning theconfidence and satisfaction of customers and encouraging
an ever-increasing number of people to turn to SECOM withthe confidence that doing so will help resolve their security
problems and enhance security and peace of mind.

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