INVESTMENT & BUSINESS OPPORTUNITIESIN T U N I S I A
Mr. Zied Braham

Advanced Technology Promotion Division – FIPA-Tunisia

Wednesday, 6th February, 2019 - International Conference Hall, JICA Global Plaza 2F

Summary

TUNISIA : A confirmed Investment Destination
Promising Sectors for Investment and BusinessTUNISIA : A Confirmed
Investment Destination

TUNISIA
A Confirmed Investment Destination
Stock of FDI (2018)

Growing FDI flows
2128,2

3 455
Foreign companies

22 121 MTND

19671901,418141806

2013

2014

376 471 jobs
Almost 75% of foreign companies
are wholly exporting

FDI FLOW IN 2018
2 866 ,2 MTND

2015

2016

2017

FDI Flow during 2017 recorded a 12 %increase comparing to 2016
FDI constant increase for expansions(about 85% as average annual flow)
showing more trust in Tunisia

TUNISIA
A Confirmed Investment Destination
Sectorial Distribution of FDIs
Services;
38,2%

Agriculture;
1,0%Tourisme;
8,7%Ind. Man.;
52,2%

The evolution of FDI in the manufacturing sector
is driven by the mechanical, electrical andelectronics industry and automotive components

Promising Sectors forInvestment and Business inTUNISIATUNISIAAN ATTRACTIVE DESTINATIONFOR AUTOMOTIVE INDUSTRY

THE AUTOMOTIVE COMPONENTS
INDUSTRY IN TUNISIA IS...
More than 260 companiesof which 65% are totally exporting

Nearly 80,000 direct and indirectjobs

9 Assembling Units

An average annual production
growth of 12%

Main partners : Germany, France,
Italy and Japan

Exports: 2.4 Billion €Tunisia is the only African country having international
companies operating worldwide recognized, such as: Coficab,
Cofat, MISFAT, Telnet…

TUNISIA an attractive Destination
For Automotive industry
Geographical location of companies
Rank12Country

Germany

FranceCompanies

2925Employees

29948

16668

70% of active companies
are established in theNorth-Eastern region
Automotive wiring harness &connectors
Vehicle assembly

3Japan

46178

4USA

52757

Electronic components,
Software , engineering
Mechanical components
Plastics processing

5Italy51313

Manufacturing of trailers andcabs
Leather & textile

They are already succeeding inTUNISIA

Segments existing in TUNISIA …
Mechanics
Machining
Foundry Zama

Electronics

Aluminium Foundry

Electronic cards

Surface treatment

Printed circuits

Press-Stamping

Spare parts
ShocksDesign, Development andIndustrialization
Software Development

Air filters/fuelBatteries and accumulators

System development
Structure Calculation
Special Machinery
Technical Folders

Display systems
switching systems

Plastics- Rubber

Control systems

Textile and Leather

16Injection Molding

Electrical wiring

Car cover

Electrical cables

Steering wheel cover

Wire Harnesses

Assembly / Stacking

Fiber Optic Cabling
CExtrusion
Tooling and molds
Exhaust pipes
Painting and decorating
Silicone Injection

THE AUTOMOTIVE COMPONENTS
INDUSTRY IN TUNISIA IS...
Top 3 producer of Automotive Components In Africa
Among the 10 main suppliers of wire harnesses to the EU
Main products manufactured in Tunisia
Wire and cables for cars
Chassis and bodywork
Engines and engines components
Painting and others
Suspensions and brakes
Other electrical components for cars
Transmissions

THE AUTOMOTIVE COMPONENTS
Main Branches
The branch of Electrical Automotive Components (IEE)

The branch of Electrical
Automotive Components leads
Tunisian Automotive industry withover 100 companies employing
alone more than 50,000 people.
More than 95 % of thesecompanies are totally exporting.

THE AUTOMOTIVE COMPONENTS
Main Branches
Mechanical Automotive
Components branch(IMM)+90 companies
employing more than+11.000 people.
More than 60 % of
these companies aretotally exporting.

Chemical Automotive
components branch(ICH)

Textile Automotive
Components
branch (ITH)+40 companies,employing nearly+5.000 people.

10 companies
employing about2.500 people.

More than 50% of
these companies aretotally exporting.

TUNISIA’s Major Assets
Proximity & free access A geostrategic position in the Med Area
At just an hour flight to Europe and less than three hours flight from Middle East
Cities An advanced partner status with the European Union
trade advantages, priority to Tunisian exports to the European markets

 A regional and international Integration
52 agreements on double taxation and 54 bilateral agreements to promote andprotect investments

Free Access to a poolof more than 800 million
consumers

The Agadir
free tradeagreement

The Association
Agreementwith EuropeanUnion

Free Trade
Agreementwith Turkey

ALECA with EU
Negotiationsin Progress ...

Tunisia’s Major Assets
A HUB for export
The port of Rades is the 1st container
terminal in Tunisia.

The port is designed and equipped forthe transit and treatment of ships, car

Hamburg

ferries, cruise ships, RoRo, container

Anversships… It ensures the passage of all Felixtowe
typesofgoods

underthebestMarseille

conditions of time, cost and safety.

Destination
MarseilleCosts

36 HOURS

550 US /40’Dry

Barcelone 700 US/40’Dry
Istanbul

Barcelone

650 US/ 40’Dry

TangerGènes

36 HOURSs
36 HOURS

Istanbul

Radès
15 DAYSTUNISIA’s Major Assets
A pool of talents

A performing education system

Pool of graduates with high level

99%ofyoung
Tunisians are at schoolOver
60,000newgraduates each year

337 000 students(62.3% girls)+200 higher education
Institutions
More than 1,000
vocational training
centers

An exceptionally highMultilingualism

35% of graduates
specialize in fields ofengineering, computerscience, communications& other technical fields

TUNISIA an attractive Destination
For Automotive industry#1

Tunisia is ranked as the most attractive FDI destination for an
automotive components plant compared to key competitors(Source: fDi Benchmark, Financial Times Limited)

Tunisia
Romania
PolandTurkey
MoroccoSouth Africa
Italy
Spain
Quality

Cost

TUNISIA’s Major Assets
A Competitive Location
A competitive wage costs in manufacturing industries(average in Euro/month)
Operator250

Qualified worker

400

Higher technician

600

Engineer

800

Rapid delivery time thanks to Tunisia’s central position

Short lead times (shipping time to mainland Europe:2 to 3 days)

Better quality in shorter lead-times at lower costs

TUNISIA, a Reference Site for theAutomotive sector thanks to :Cost competitivenessExperienced workforce able to easily adapt at a competitivecost.
Availability of highly-skilled engineers and superior
technicians able to easily adapt.

Availability of Technical Centers, Engineering Schools andUniversities

A strong reputation, particularly in Europe

TUNISIAYour ICT Destination

ICT in TUNISIA
Key figures

34000
34 000 Jobs

14% Growth

1 800+300

7%ofContribution
ICT to GDP

in ICT activities

st1companies
ForeignInnovative
Economy in Africa

Bloomberg Innovation Index - 2016

for the ICT sector

Tunis 7 bestth

City to launch yourStart-Up

Forbes : 10 Top Cities Around The World To Launch Your
Startup - 2016

TUNISIA’s Major Assets
A pool of talents
1. A performing educational system

School enrollment:
99%

337 000 students
Of which 61% arewomen+ 200
University+ 1 000 professional
training centre

2. Pool of graduates with high level+ 65 000 newgraduate per year

3rdHigh levelsof multilingualism

35 % of graduates are inengineering and ICT fields

Tunisia is ranked 3rd country in the world in terms of Graduates in Scienceand Engineering (% of total tertiary graduates)
Source: The Global Innovation Index 2017
SOURCE: Global Innovation Index 2017

2

TUNISIA’s Major Assets
A pool of talents 29,2 % unemployment rate among
higher education graduates About 24 000 student inengineering fields
 + 7500 graduated engineer peryear
 More than 12 000 IT graduatesper year

Tunisia is ranked 43rd country in termsof availability of Scientifics andEngineers

Global competitiveness Report (2017- 2018)

11313743495560

TUNISIA’s Major Assets
World-Class Infrastructure
611 Technoparks
18 Cyberparcs

9 International
1Airport

5
Dedicated IT
10
Data Centers at
Infrastructure Competitivenessinternational
Clusters
standards
24

Availability ofClass A Offices

International
Bandwidth: 220 Gb/s

3

TUNISIA :DESTINATION FOR LEADING INTERNATIONAL CORPORATIONSITO▪ ITO Jobs:«Tunisia

represents

alltheattractive

characteristics that SOFRECOM Group is looking
for, namely : The academic training of very goodquality provided by the Engineering Schools andUniversities ».
Mr.

LaurentBlain,

SOFRECOM-Tunisia

GeneralManagerof

TUNISIA :DESTINATION FOR LEADING INTERNATIONAL CORPORATIONS

BPO
voice & Data

▪ BPO Jobs:« We found in Tunisia young graduates with a goodcommand of the language but have above all a great

willingness to learn and a great ease in the humanrelationship and especially in the ability to provide
this level of service ».
Mr

Bertrand

DERAZEY

Teleperformance Tunisia,Deputy

CEOof

TUNISIA :DESTINATION FOR LEADING INTERNATIONAL CORPORATIONS

R&D▪ R&D Jobs:« ARDIA in Tunisia represents one of the main R&D

centers of our ACTIA group. It is a center where ournew products will be developed thanks to the localengineering. It is a centralized base in Tunisia toserve other subsidiaries located in France and more

widely in Europe, or even the U.S. and China. Today
it is a great success with view to our development »Cyril Rochard, General Manager ARDIA2TUNISIA :A very competitive ICT Destination
Lowest cost location for a BPO or IT Operation in theEurope/North Africa Region

Labour costs for a customer services representative, 2016 (US$)

Lowest cost location for a software programmer inthe Europe/North Africa Region

Labour costs for a software programmer,
2016 (US$)

Source: fDi Benchmark, Financial Times Limited

TUNISIA

Energy and Renewable energy:
An Evolving Sector

Energy and Renewable Energy in
TUNISIAThe national Energy Balance is characterized by:
1- A structural energy deficit
2- A strong dependence on gas supplies from Algeria
3- An electricity mix based 97% on Gaz

2015: a National Development Strategy of Renewable Energy

12% renewable energy produced in 2020
30% d’électricité produite par ER en 2030
Total investment of 4 B€ by 2030

Energy and Renewable Energy inTUNISIA
Implementing legislation of the RE Law

13512thJanuary 2017:
Notification 2017-2020

11th May 2017:- Procedures Manual- 1st Call for projects

May 2015:
Law on production ofelectricity from RE

2424th August 2016:
Decree of applicationof the Law n°2015-12

09thFebruary 2017:- Grid- codes- PPA contract

69 request: 10 Wind Energy 40 photovoltaic energy 10 MW
 20 photovoltaic energy 1 MW

New OpportunitiesRenewable Energies

Environment: waste treatment…
Tourism: medical, cultural, residential …
Services dedicated to companies : Logistics,Consultancy, Training

Infrastructure projects : Telecom, Road Networks,
Railways

Financial sector
TEXTILES AND CLOTHINGTUNISIA

A Nice Place to Be
Mediterranean climate
and a diverse nature

Internationally reputed
educational system-

10 French education institution
Access to Canadian, Britain, American,
and Italian education systems-Emancipation of individual
liberties

Developed healthcare
services-

2nd African destination for medical tourism(after South Africa)
26 doctors for 1 000 inhabitant-8 Tunisian sites recognized byUNESCO as a World Heritage Site

1st African and Arab country regardingpress freedom and civil liberties
1st African and Muslim country regarding
gender equality

One of the least expensive
cost of living

A unique cultural heritage-

250 sunny days per year
More than 1 400 km of beaches anddiverse landscapes
Average temperature: 18,1°-

Tunis is the least expensive city in Africa
and Mediterranean basin for expatriates
3

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www.tunisiainvestmentforum.tn

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Milan

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ParisDohaMadrid

THANK YOU FOR ATTENTION
www.investintunisia.tn
zied,braham@fipa.tn