Image Use Agreement
Please read the following policies and procedures carefully. Your signature will indicate that you will comply
with all the provisions herein. Please email the completed agreement to: ImageUse@museumofplay.org.
Alternatively, you may mail the completed agreement to: Collections Image Requests, The Strong, One
Manhattan Square, Rochester, NY 14607.
Image Use Policies and Procedures
Image Requests:• To request the use of images from The Strong’s collections, please:o Complete and sign this agreement and return the completed form as an email attachment or byU.S. Mail as directed above.
o In return, you will receive an invoice for the use based on The Strong’s Rights andReproductions Image Fee Schedule. Along with the invoice, you will be sent a link for secure
online payment via credit card.
o Once you receive a receipt from the payment system, you will need to forward it to your contact
at The Strong as confirmation that payment has been completed.
Image Delivery:
Within 2 weeks of our receipt of full payment, you will receive:• An electronic file of your requested image(s).
• A copy of your agreement countersigned by The Strong authorizing one-time use of the digital
image(s) or file(s).
Restrictions and Requirements:• Images will only be released upon receipt of payment by The Strong.
• The following credit line must accompany all images: Courtesy of The Strong National Museum ofPlay, Rochester, New York.
• Images shall not be used to show or imply the museum’s endorsement of any commercial product orenterprise, or to indicate that the museum concurs with the opinions expressed or confirms the accuracyof any text used with these images.
• Permission will be granted only to the extent of the museum’s ownership of the rights relating to theimage request. The Strong is not responsible for either determining the copyright status of thematerial or for securing copyright permission. The user accepts full responsibility for determining
whether or not U.S. copyright law protects the materials being copied and whether or not their use
exceeds the limits of fair use. The user of such materials is solely responsible for acquiring any
permissions that may be required and agrees to indemnify and hold The Strong harmless from any claims,of infringement or otherwise, that may arise out of the recipient’s use of the materials. The user likewise
assumes full responsibility for conforming to the laws of libel, invasion of privacy, and copyright.

Image Use Agreement
Page 2• Permission will be granted for non-exclusive and one-time, one-edition, single-language use (unlesspurchasing multi-language rights for an additional surcharge). For licenses for audiovisual works,
licensing includes all distribution media, except theatrical, for one production. Additional fees arerequired for re-use. Research/personal-use permissions do not include any rights to reproduce, publish,adapt, perform, record, or otherwise use materials beyond private study, scholarship, or research.
• Image details may be used only by special permission and must be indicated in the credit line. Themuseum reserves the right to inspect sketches and layouts prior to granting permission for reproduction.
• The museum reserves the right to inspect and approve color proofs.
• Immediately upon publication or production, the applicant will supply one copy of the work to The
Strong at no cost, unless a written waiver of this requirement was previously obtained.

Applicant Information for Image Use
Name:

Date:

Organization:
Street:City:
Phone:

State:

Zip:

Email:Country:
Fax:

Summary of request:

Image Use Information (Please check all that apply and fill out applicable publication details.)
Publications (Text-Based)
Commercial/For-Profit
Print: Single Country Rights(book, journal, calendar, etc.)

Print: World Rights(book, journal, calendar, etc.)

Electronic Rights(e-book, e-journal, web article, etc.)

Publishing Bundle: Single
Country Rights(includes print and electronic rights)

Publishing Bundle: World Rights(includes print and electronic rights)

Surcharge for cover/exterior use
Surcharge for multi-language

Print Run

Print Run

Print Run

Print Run

1–5,000

5,001–50,000

50,001–100,000

100,001–500,000Image Use Agreement
Page 3Publications (Text-Based) (continued)
Not-for-Profit
Print Run

Print Run

Print Run

Print Run

Proof of not-for-profit status required

5,001–50,000

50,001–100,000

100,001–500,000

1–5,000

Dissertations
Print: Single Country Rights(book, journal, calendar, etc.)

Print: World Rights(book, journal, calendar, etc.)

Electronic Rights(e-book, e-journal, web article, etc.)

Publishing Bundle: Single
Country Rights(includes print and electronic rights)

Publishing Bundle: World Rights(includes print and electronic rights)

Surcharge for cover/exterior use
Surcharge for multi-language

Title/Description:
Author/Producer:
Publisher/Production Company:
Publication/Broadcast/Other Date:

Audiovisual Works(Broadcast, Documentary, Internet-Streamed works [ex. YouTube videos], etc.)

Not-for-Profit
Photograph or still image
Audio file
Video file
Video capture of video games file
Title/Description:
Author/Producer:
Publisher/Production Company:
Publication/Broadcast/Other Date:
Distribution Media:

CommercialImage Use Agreement
Page 4
Museum/Exhibition Use
Photograph or Still
Image
Not-for-Profit

Commercial

Audio File
Not-for-Profit

Commercial

Video File or Video
Game Capture
Not-for-Profit

Commercial

Physical Exhibition*
Promotional Use(including web)
*Including exhibition video [not for broadcast, sale, or other distribution] and educational materials such as gallery guides, teachers’
packets, etc.

Name of Organization:
Title of Exhibition:
Duration of Exhibition:

Other Web Use
Photograph or Still
Image
Not-for-Profit

Commercial

Audio File
Not-for-Profit

Commercial

Video File or Video
Game Capture
Not-for-Profit

Commercial

Online Exhibition*Web Page (excluding
online articles andonline exhibitions)*Including exhibition video [not for broadcast, sale, or other distribution] and educational materials such as gallery guides, teachers’
packets, etc.

Name of Exhibition or Description of Web Use:

Research/Personal Use
Reference photocopies/scans
Game rules or toy instructions
Photograph or still image
Audio file
Video file
Video capture of video games
fileImage Use Agreement
Page 5
Image Information
Object ID or
Call Number

Order No.
Description

The following credit line must appear either in immediate proximity to the image or in a section devoted toacknowledgements: Courtesy of The Strong National Museum of Play, Rochester, New York
Acceptance of Policies and Provisions

I have read and understood the conditions in this Image Use Agreement and the accompanying Image
Use Policies and Procedures. I hereby agree to comply with these policies and all other copyright
restrictions and requirements.
Applicant’s Signature
Approval by The Strong
The Strong grants permission for image use according to the conditions listed herein.

Approval Signature

DatePlease email the completed request to: ImageUse@museumofplay.org. Alternatively, you may mail thecompleted application to: Collections Image Requests, The Strong, One Manhattan Square, Rochester, NY14607.

Rev. 06/24