Keidanren, University of Tokyo, and GPIF Launch Joint Research
Aimed at Realizing Society 5.0 for SDGs

Tokyo, Japan, 10 June 2019 – Keidanren (Japan Business Federation), University ofTokyo, and Government Pension Investment Fund (GPIF) held a press conference toannounce their agreement to conduct joint research linking Society 5.0 and ESG
investment with a view to realizing “Society 5.0 for SDGs”.

 Key Points of Joint Research

Linking Society 5.0 and ESG Investment to Deliver on SDGs
《Society 5.0 x ESG investment → SDGs》

GoalDigitaltransformation

Sustainability

Goal

CapitalSociety 5.0- Co -c r e a ting the futur e –Sustainability

Keidanren has been pursuing realization of “Society 5.0 for SDGs”, a concept developedin Japan that merges the aims of digital transformation and sustainability.
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At the same time, investor interest in ESG investment, which links investment andsustainability, has been growing rapidly. Around 2,400 organizations have signed thePrinciples for Responsible Investment, with total assets under management estimated toexceed 66 trillion dollars.

Therefore, leading organizations from business, academia, and investor in Japan havejoined together to launch joint research towards delivering on SDGs by linking
realization of Society 5.0 with ESG investment. The aim of the research is to harness
the more than 66 trillion dollars’ worth of ESG investment to propel companies’ efforts
to promote Society 5.0. By doing so, the project will further accelerate massive anddisruptive innovation and sustainable enhancement of corporate value, facilitating swift
and certain achievement of SDGs by 2030. Based on two pillars of Society 5.0 and ESG
investment, the project aims to achieve SDGs.

ESG investors

Academic institution: Provision of knowledge
Digitaltransformation &SustainabilityCompanies promoting“Society 5.0”

Return &Sustainability

More than 66 trillion dollars

 Message from the parties on the Joint Research at the Press Conference
Takeshi Kunibe, Vice Chair of Keidanren
I am most encouraged that the University of Tokyo and GPIF have endorsed the Society
5.0 for SDGs concept that Keidanren has been promoting and agreed to launch this joint
research project. Keidanren expects this research to achieve two key aims: to visualize
progress in realizing Society 5.0 and stimulate interest among investors both in Japanand overseas, and to create opportunities for building mechanisms to attract investment
in companies promoting Society 5.0.

2Keidanren, the University of Tokyo, and GPIF will engage in this research motivated bya strong commitment to lead global change in the business community and drive therealization of Society 5.0 for SDGs.

Makoto Gonokami, President of University of Tokyo
There is great significance in the launch of collaborative efforts by the University ofTokyo, Keidanren, which is promoting Society 5.0 for SDGs, and GPIF, which ispursuing ESG investment.

The University of Tokyo has taken its selection as a Designated National University
Corporation in 2017 as an opportunity to pursue a diverse range of activities. In thebelief that we need to embrace common goals that others will empathise with, we utilize
SDGs to spur cooperative action with many other parties.

Universities are repositories of diverse knowledge and personnel who generate suchknowledge. By partnering with business and investor in this joint research project, I
hope we will be able to set out a clear socioeconomic vision for Society 5.0 for SDGs
and speed up innovation and the formation of capital flows that will lead to therealization of this concept.

Norihiro Takahashi, President of GPIF
Medium- to long-term investment returns can be boosted if investee companies
incorporate SDGs into their management strategies and sustainably enhance theircorporate value. GPIF believes, as a long-term investor, there is tremendous
importance in achievement of sustainable economic growth by realizing the Society
5.0 for SDGs concept set forth by Keidanren and in the direction that the University ofTokyo is setting for creating a sustainable society for the future. By collaborating in3

this joint research from the perspective of promoting ESG investment, GPIF hopes togive further impetus to companies’ efforts to deliver on SDGs through Society 5.0.

Tentative translation by Keidanren Secretariat4