Progress of “2017” mid‐term
Growth Strategy

2017, Nov 2nd
Hirose Electric Co., Ltd.
President
Kazunori Ishii

〈2〉Cautionary Statement
In this material, there are descriptions based on current
estimation by Hirose Electric.
Hirose cautions you that a number of important risks,
uncertainties and others could cause actual results to differ
materially from those discussed in the forward‐lookingstatements. Thank you for your understanding.

HRS：Growing Image (re‐post <plus>)〈3〉

Maintain high profit management and make sales grow in the medium and long term
ActualFuture Direction

Forecast(hundred million yen / fiscal year)
2,000(1,200)
↓
1,250

1,257

1,203

1,260
1,151

959

0'12

'13

'14

'15

'16

'17

'18

'19

'20

'21

∥

～ 20302016 decrease but bottom out for continuous added‐value growth〈plus〉 >>> aim to prepare the strategy for mid‐and long‐span, not only for mid‐term.

〈4〉Hirose : Application strategy image Rev ‐Ⅱ (re‐post )Medium‐term plan Rev‐ⅡG-WING

Cloud(Energysaving)

Build 3 strong pillars and accomplish medium‐term G‐WINGHRS：Application Image〈 re‐post 〉UpdateOthers
6% Steadily growth in smartphoneand expand new mobile phone

27%

21%
Inner：FY2016
6%

2016

19%

5%

Automotive

30%

New mobilephone〈5〉

Consumer

Outer：FY2020
12%
15%
23%

6%
Communication

Industrial2020

 <1> 「new mobile phone and Consumer」<2> 「Industrial」<3> 「Automotive」⇒The growth strategy by Hirose’s 3 strong pillars

24%

Accelerate medium‐term management and grow continuously

〈6〉
〈6〉

＜＜＜80th Anniversary: Year 2017＞＞＞➢ Aim to increase power in order toachieve “Ｇ－ＷＩＮＧ”〈１〉Explore ability to manufacture〈２〉Enhance the ability to develop〈３〉Accelerate the ability to comply globally➢ Aim for a year that will undergo andaccelerate“HRS’s coming leap” toward “80th⇒ 100th anniversary”

Strengthening of manufacturing ability （１）Strengthen Manufacturing Activity〈7〉

Competitive ability to manufacture

Five enhancements① mid‐and long‐term strategy④ Strengthen
Sales Program⑤ Improve working situation at the plants,
pursue quality and cost

Ability to manufacture would be a key to succeed②
Cultivate
Human resource③ Enhance abilityto manufacture

could not survive without the ability

Strengthening of manufacturing ability （2）TOPIX： 【Ichinoseki 《New》 testing center】
Testing center, Image【 Tohoku Hirose（Miyako Plant）： Precise mold block 】
Precise mold block, Image

In the middle of Oct, 2017

Would be run within FY2017,
on a schedule・Double existing capacity of testing center.
・Expand the testing equipment mainly forAutomotive.
・It is possible to expand Testing Area in thefuture〈8〉

Would be run within FY2018

Accuracy of mold from 「Micron」 to 「Nano」－Precision machining・Precision measurement －・To realize Precision machining and Precision
measurement makes lead time of making moldshorter.
・Expand the capacity for manufacturing molds.

Strengthening of manufacturing ability（3）〈9〉Strengthening of QUALITY assurance function〔QUALITY assurance department〕⇒〔QUALITY assurance group〕
Fundamental Quality policy[1] Abide by the “QUALITY FIRST” policy and always be committed toadvance customer’s satisfaction.
[2] Proactive approach towards QUALITY needs of market and developing
new products accordingly.
[3] Aim to be an industry leader by continuous & reliable QUALITY
improvement.

Customer’sProductProcess

Trialneeds

designdesignManufacture

Massproduction

Distribution

CustomerSatisfaction“QUALITY assurance” is designing the QUALITY system which can retain the QUALITY requiredby our customers for whole manufacturing process

〈10〉‐ Connections Turn Ideas into Reality‐Hirose Electric Co., Ltd. is celebrating our 80th anniversary in 2017.
To create a more prosperous society, we will continue to provide value
by connecting people, with knowledge, and wisdom
inspired by customers, suppliers and employees.
The Hirose Electric Group will work together with stakeholders
as we progress to our centennial anniversary.