November 24, 2004

Best Bridal, Inc.
President and CEO Masayuki Tsukada
TSE Mothers Code: 2418
For information, contact:
Director andmanager,
Title andRyuichi Shibuta
Management
namePlanning
DepartmentTel.
03 (5464) 0081 (switchboard)（http://www.bestbridal.co.jp）

Notice Concerning Land Lease Agreement with Hilton Hawaiian Village, LLC andConstruction of “Angel Lake Chapel by the Sea” (provisional name)At the meeting of the Board of Directors of Best Bridal Hawaii, Inc., a consolidated subsidiary ofBest Bridal, Inc., on November 24, 2004, it was decided to enter into a land lease agreement withHilton Hawaiian Village, LLC (2005 Kalia Road, Honolulu HI 96815), and to construct a chapelon the grounds of that hotel, as detailed below.
1. Purpose of land lease agreement
As a pioneer in guesthouse weddings, the Best Bridal Group consistently offers the latest services
and facilities to meet changing customer needs. The Group offers a number of “high quality,authentic” guesthouses in Japan and overseas, providing detailed customer care and the richselection of products and services needed for unique and original weddings. We provide couples
with weddings full of emotion and dreams come true. Best Bridal Hawaii, Inc. was established by
the Overseas Department in February 1999, beginning wedding agency operations in May of thesame year. Today it directly operates two chapels in Hawaii, and as of the term ended December
31, 2003 has hosted the weddings of 1,478 couples.
Hilton Hawaiian Village, LLC is one of the largest hotel complexes on Oahu, with four towers(total guest rooms: 2,890) and the Rainbow Bazaar with over 100 stores located on its spacious
site, with an area of about 80,000 square meters.
Our Best Bridal Hawaii, Inc. subsidiary has decided to enter into a lease agreement for land
owned by Hilton Hawaiian Village, LLC.
This contract will allow us to further expand our basis for attracting Hawaiian wedding
customers, in addition to our two existing directly-managed chapels. In conjunction with thetransfer of management rights for our service providing Japanese couples with weddings inHawaii, announced on November 12, 2004, the construction of this new chapel is expected toprovide a major increase in the number of couples utilizing our overseas wedding service.
2. Lease period and chapel completion dates (planned construction start)

Lease period

For 10 years after completion of chapel

Planned completion date Fall, 2005
3. Lease fee

Details of the lease fee are still under negotiation and will be announced when finalized.
4. Chapel details(1)

Name: Angel Lake Chapel by the Sea (provisional)(2)

Construction cost: Estimated at about 350 million yen(3)Planned completion dateFall, 2005

5. Outline of subsidiary(1)

NameBest Bridal Hawaii, Inc.

(2)

Established(3)

999 Bishop Street, 26th Floor, Honolulu, Hawaii 96813 USA(4)Legal representative(5)

Capital US$11,000(6)Major shareholders(7)

Business content Hawaiian wedding service(8)

Fiscal year

Ends December 31(9)Employees

17(10)

Total assets

US$3,827,000(11)Equity(12)

Revenues(13)

Income (Loss) before income taxes(14)

Net income for the term

February, 1999
Masayuki Tsukada, CEOBest Bridal, Inc. (100%)

US$1,199,000
US$5,492,000
US$309,000

US$159,000

6.Effect on future performance
The construction of this chapel is expected to fuel mid-term business expansion, and contribute toimproved group performance, but it is not likely to have more than a minor effect on
consolidated performance for the current period (ending December 31, 2004). After construction
is completed in fall 2005 it is expected to service 800 couples annually, producing a revenue ofabout 1,300 million yen.