ReportShow Outline
Exhibition Title : GPEC2016(Greenhouse Horticulture & Plant Factory Exhibition / Conference)
Theme : Bring Together Global Wisdom in Tokyo! ‒ For Increasing the Agricultural Market in Japan ‒Period : July 27 Wed. - 29 Fri., 2016
Open Hours : 10:00 - 17:00
Venue : Tokyo Big Sight, East Hall 5・6 (17,020 ㎡ )Organizer : Japan Greenhouse Horticulture Association
Sponsors : Ministry of Agriculture, Forestry and Fisheries /Minister of Economy, Trade and Industry /Central Union of Agricultural Co-operatives /National Federation of Agricultural Cooperative Associations /The Norinchukin Bank / National Chamber of Agriculture /National Agricultural Insurance Association / Japan Finance Corporation
Co-Organizer : ATEX Co., Ltd.
Cooperators : Embassy of the Kingdom of the Netherlands /Embassy of the Republic of Korea /Embassy of Israel, Economic Department and 43 related organizations
Exhibitors : 215 *including Co-Exhibitors

Number of Visitors
Date

WeatherJul. 27 Fine afterWed.
CloudyJul. 28
Thu.
Jul. 29
Fri.

Fine
Fine

Total

Registered
Visitors

Visitors

6,357

13,081（5,937）（12,008）

6,496

14,922（6,365）（13,232）

5,889

12,421（6,129）（13,181）

18,74240,424（18,431）（38,421）＊( ) is GPEC2014 data.
＊The number of "Vistors" means the total number including
repeaters.

Visitor Categories Breakdown
Agricultural Producer

7.8%（6.5%）
0.9%（1.0%）

OthersPress

44.0%（47.3%）● Agricultural producer

25.9%（27.4%）
Student / Public
6.9%（6.8%）
Food company /Food service
3.1%（3.8%）
Agricultural facility, equipment & material（Trading, Distributor, Retailer）

13.7% （12.2%）（47.8%）● Entry applicant toagriculture industry

6.2%（7.7%）

100.0%

Agricultural facility,equipment & material（Manufacturer）
9.3%（7.2%）
Government & other public oﬃces /Local government● Entrepreneur to plantfactory

5.8%（5.3%）● Entry applicant toplant factory

6.1%（6.9%）【Overseas】357 persons were from 24 countries and areas ;Belgium, Chile, China, Germany, India, Indonesia, Israel,Korea, Malysia, Myanmar, Nepal, Netherlands, Oman,
Philippines, Qatar, Singapore, Slovakia, South Africa, Spain,
Taiwan, Thailand, U.K., U.S.A. and Vietnam

6.1%（6.2%）

Agricultural organization
within JA

8.2%（7.6%）

Range of Exhibits & Breakdown
Main units for facilities
Greenhouse & sunlighttype plant factories

24.3%
Artiﬁcial lighting type

Seedlings / Systems forraising seedlings /Raising materials

7.5%

ICT for agriculture

9.9%
Incidental facilities, equipment
For greenhousehorticulture

19.5%

For plant factories(sunlight type & artiﬁcial
lighting type)

7.0%

7.5%

Environmental controller /Various sensors /Measuring systems

4.1%

Fertilizers /Agricultural Chemical Materials /Pollinators /Natural Enemy Insect Materials /
IPM
2.2%

Photos of Venue

SPECIAL FEATURE
Saving, New,
Renewable Energy

1.7%
Leasing / Financing

Media / Others

1.9%
Universities /Research Institutes

2.9%

Distributionand processing

5.3%
Government /Organizations /Embassies /Next generation
greenhousehorticulture bases

6.9%

Exhibitors were from:*Based on number of exhibitors including co-exhibitiors

Japan
Korea
Netherlands
TaiwanSingapore

87.4%
5.5%
3.7%
0.9%
0.5%

Spain
Turkey
USA

0.5%
0.5%
0.5%

Vietnam

0.5%

Visitors' Reaction

QBLANK
4.7%-Decided to introduce newmaterials, technologies,
products, services

BLANK
2.1%

8.0%

None
0.8%

-Considered to introduce newmaterials, technologies,products, services

Yes
36.8%

25.2%

-Requested to provide somesamples and materials

No
58.5%

How many exhibitors
did you visit?

Q

Did you have any business talks with exhibitors?

6-10
29.7%

29.2%

-Requested for
estimation-Receiving the explanationin details later

1-5
8.1%

7.1%

Over 31
12.9%
21-30
14.2%
11-20
32.2%

27.9%

Q

Would you like tovisit the next GPEC?
BLANK
3.0%

I don't know
13.2%

Yes
49.1%

No0.7%

HopefullyYes
34%< multiple answer >Exhibitors' Reaction

QBLANK

No
9.8%
7.9%

-Agreed toa contract-Didn't reach toa contract-Information exchangewith the same industry

BLANK
15.2%

10.4%

84.4%

Yes
76.2%

8.1%
< multiple answer >69.6%-Information exchange withthe diﬀerent industries

No
8.6%

-Negotiate thedetails later

Yes
82.3%

Did you have any business talks or informationexchange with other exhibitors?

Q

Did you have any business talks with visitors?

58.4%-Technical cooperation

24.8%-Sales tie-up

21.6%-Agency tie-up

9.6%< multiple answer >QHow was the GPEC2016?
Find New Customers
BLANK
6.7%

Less thanexpected
4.3%

Sales Promotion

More than
expected
15.2%

Less than
expected
2.4%

More than
expected
14.7%

Can not tell
18.3%

Can not tell
26.2%

BLANK
7.9%

More than
expected
19.5%

Can not tell
20.8%

As expected
57.3%

As expected
47.6%

Q

BLANK
7.3%

Reaction of Visitors

As expected
51.8%

Would you like to exhibit for the next GPEC?
BLANK
7.3%

-With additionalbooths

Not-sure
11.6%

Yes
39.0%

No1.2%

Positively
consider
40.9%

12.0%

-As same as
this time
79.7%-Decrease booths

1.6%

Yes/Postively consider
79.9%

Next show…

July, 2018 TOKYO BIG SIGHT, East Hall

Accepting the application for the next GPEC will be started in November, 2017.

Contact : GPEC Show Management Oﬃce (With in ATEX CO., LTD.)TEL : +81-3-3503-7703

FAX : +81-3-3503-7620

E-mail : ofc@gpec.jp