7 Arrows: ~The Direction of Kankeiren’s Activities~

1

Enhancing mutual connection with Asiaand the world◆Advancing the Asia Business Creation (ABC) Platform◆Enhancement of Kansai's role as an international

exchange center

Improving & communicating Kansai's charms in the eyes of foreigners as well as
proposing pioneering initiatives for inbound revitalization & expansion

3

Achieving the “doshusei” regional government system:

Promotion of decentralization &the integrated administration of a large region◆Initiatives for the enhancement of the Union of Kansai

Governments' role

Proposals for bold transfers of the authority & financial resources necessary toimplement measures deemed essential from a broad perspective◆Promotion of decentralization including the regional government

2

Innovation Happens Here, There, andEverywhere in Kansai◆Construction of an innovation ecosystem leading to collaboration

with corporations & universities and the reinvigoration of R&D◆Development of a structure that promotes the intermixing ofdiverse entities & cooperative industry for innovation & solutions
to societal challenges across the Kansai region

4“Sampo Yoshi” —benefits for all stakeholders—a social system establishment to utilize
the power of the private sector◆Advocacy of a structure for instilling the role corporations ought toplay in a new age conscious of multi-stakeholders◆Initiatives for enhancing corporate collaborations with government
Thematic examples: local reinvigoration & various societal challenges such as responses
to natural disasters & infectious diseases as well as energy & environmental issues

system & a decentralized society

5

Creating an environment where diverse
human resources can fully perform to thebest of their potential◆Actualization of Kansai as the top region for attracting andfostering people who seek opportunities

People who want to play an active role on the corporate stage (especially women &foreign exchange students); people who lead the world in various fields(entrepreneurs, top athletes, academics, etc.); people who choose a work styleunrestrained by a single organization or independent of employment◆Initiatives for improving employment diversity & mobility
Introduction of pioneering issues regarding the state of the corporate employment
system & university education as well as various legislative systems

76

Development of vitalizing regions that
contribute to both physicaland mental health◆Advancement of data usage in health & medical fields◆Initiatives for a developed region in sports
Development of a structure that reinvigorates sports as something to be played,
spectated & supported as well as creates & succeeds the legacy of the World
Masters Games 2021 Kansai◆Initiatives for succeeding & developing culture

Kansai
Vision2030
Pamphletas well as creating educational
opportunities leading to a full life

Project DX in Kansai◆Formulation of a blueprint that collects assorted measures

for the advancement of digital transformation (DX) as a region~Kansai DX Strategy 2025 (Tentative Name)~

Kansai Economic Federation: 5 Roles
V ISIONProposal●●●●●●●●●●●●●●●●●●●

Kansai; a pioneer region,
with the spirit of the first penguin

To delineate a future vision andTo make bold policy proposals
prepare a road map for its realization Promotion of their implementation

KANSAI

To take practical action

To guide consensus development inTo boost international exchanges
Kansai and lead region-wide initiatives with Asia and the world

Traditionally, Kansai has attracted people from inside and outside the country,
and instigated new socio-economic models according to the times
through groundbreaking initiatives and innovations.
Nevertheless, has that spirit faded in the so-called lost 30 years following the collapseof the bubble economy?
And presently, we find ourselves in the midst of crisis from the COVID-19 pandemic.
Now more than ever, in the spirit of the first penguin that plunges headfirst into uncharted water,
Kansai will become a region that creates new value by attracting and fostering groundbreaking
corporations and people. Moreover, Kansai will pioneer new ground,going on to demonstrate and practice new forms of socio-economics.
The First Penguin
The first penguin is the one that breaks away to plunge headfirst into uncharted water, where predators might be lurking, in search of food.
In turn, we call those who take the lead in pioneering into new territory are known as first penguins.

Kansai Vision 2030

Nakanoshima Center Bldg, 30F 6-2-27, Nakanoshima, Kita-ku, Osaka 530-6691, Japan Tel: +81-6-6441-0104

https://www.kankeiren.or.jp/vision2030/

Kansai Vision 2030

CONCEPTKansai; a pioneer region, with the spirit of the first penguin
What we want Kansai to be, what Kansai should be

An economy that isopen and creates original values

Front line of
new social models~Leading corporations creating value~
Creating new values coping flexibly with change
An active mutual connection with Asiaand the world

A stage that attracts people~Developing & being open to innovative leaders~Fulfilled with ideal conditions as a leading region
Various attractions for comfortable living~Creating new societies that our Kansai leads~

Two Viewpoints (2)7 Arrows

Kansai'sStrengths & Potential

Kansai's
Shortcomings & Challenges

The spirit of enterprise
Tolerance toward diversity & failure
The common good & benefiting others
Clusters of advanced universities &research institutes
Comfortable living & attractively diverse cities
Accumulation of traditions & culture based on
history as well as a rich natural environment

Cooperation among the regional areas
is insufficient
The brand strength of Kansai isn't
fully recognized
Kansai is behind in the shift to digitalCompared to other regions, there are insufficientenvironments for women’s empowerment

× Private sector ×

Government

Creating a legacy & advancing initiatives as a springboard
for the World Exposition in Osaka, Kansai

Optimal usage of resourcesfrom a broad perspective
Organic connection
with distinctive cities
Phase 1Gathering a variety ofinterested parties

Driving ForcesUniversities

Phase 2

Overcoming the fallout of the COVID-19 pandemic;
reforms that turn it into an opportunity

Boosting the mutual connection
from a strong viewpoint on Asia (Look at Asia)
Deepening our relations with Western Japan(Look at Western Japan)
Capitalizing on Kansai's own strengths(Look at Kansai itself)~The Direction of Kankeiren's Activities~
1. Enhancing mutual connection with Asia and the world
2. Innovation Happens Here, There, and Everywhere in Kansai
3. Achieving the “doshusei” regional government system:
Promotion of decentralization & the integrated administration of a large region
4. “Sampo Yoshi” —benefits for all stakeholders—a social system establishment to utilize the power of the private sector
5. Creating an environment where diverse human resources can fully performto the best of their potential
6. Development of vitalizing regions that contribute to both physical and mental health
7. Project DX in Kansai

OneKansai

Realization of what we want Kansai to be, what Kansai should be;construction of new socio-economic models leading to the achievement of SDGs

Practicing new models of corporate
involvement in societies
Leading reform regarding the regional
government system
Leading the sustainable societiesthat the SDGs aim for

Two Viewpoints (1)LookWest

Phase 3

Conceivable Paradigm Shifts~Including changes due to the COVID-19 pandemic~

The underlying essence of Kansai
Traditions & culture based on history
The spirit of Kansai

From a high growth model supported by an increasing population to a model thatassumes a declining population
From a one-way relationship with Asia to a reciprocal relationship of mutual cooperation
From the principle of self-sufficiency to open innovation
From the principle of multi-stakeholders first to management that is more consciousof shareholder primacy
To a society in which corporations play a more active role in finding solutions to societal challenges
From Tokyo centralization to multipolarization
To dual-track, diverse lifestyles and careers