Consumer Communications Services
IDC's Consumer Communications Services research tracks and projects the market opportunity for improving connectedness forconsumers. It examines the interplay and bundling of broadband, video, voice, and wireless. The service analyzes the technologicalunderpinnings of today's network infrastructure; anticipates emerging communications, multiscreen, and multimedia services; andanalyzes the changing landscape of consumer broadband services including fixed wireless access and fiber deployments. Our analysis
fuses supply and consumer demand for emerging services, providing actionable insight to communications service providers, network
technology vendors, and consumer device and electronics manufacturers. Annual surveys on consumer preferences, adoption, andinterests further shape the analysis and recommendations.

MARKETS AND SUBJECTS ANALYZED• Consumer broadband, voice, video, and wireless bundledservices• The changing dynamics in the consumer market as it relates tothe future of connectedness• Consumer broadband services including cable, fiber, DSL, andfixed wireless access with subscribers, ARPU, and revenue
forecasts• The impact on service providers' bundled services strategy andcompetitive positioning as double- and triple-play subscribers
decline• LTE and 5G fixed wireless access analysis and assessment of
disruption to the fixed wired broadband service providers• The role of emerging managed home services as an evolution ofcable and telco service bundles• Migration of fixed to mobile services

CORE RESEARCH• U.S. Consumer Communications Services Forecast (Broadband,Voice, Mobile, and Pay TV Services)• The Role of Broadband and Mobile on the Strategic Positioning ofCable Companies• U.S. Consumer Survey Analysis (Consumer Attitudes About
Bundling, Broadband, Voice, and Mobile Services)• U.S. Consumer Broadband Market Shares

In addition to the insight provided in this service, IDC may conduct research on specific topics or emerging market segments via researchofferings that require additional IDC funding and client investment. To learn more about the analysts and published research, please visit:
Consumer Communications Services.

KEY QUESTIONS ANSWERED1.

How will next-gen bundles that include mobility, home
automation, tech support, and internet video change service
providers' bundling strategies?

3.

How should service providers model bandwidth requirements,quality of service (QoS), and other network capabilities toaccommodate consumers' online activities?

2.

How will fixed wireless services, such as 5G, disrupt the wired
fixed broadband market? Who will be the winners? Will fixedwireless access become a key offering to rural and urban
consumer households?

4.

How will FCC regulations affect the cable/telco voice andbroadband communications business?

5.

What role will mobile services play in the cable operators'
portfolios, and what new services and bundles will this enable?

6.

Will cable MVNOs disrupt the U.S. consumer mobile market?

COMPANIES ANALYZEDThis service reviews the strategies, market positioning, and future direction of several providers in the Consumer Communications Servicesmarket, including:
Altice USA, Amazon, Apple, AT&T, Charter Communications, Cisco, Comcast, Consolidated Communications, Cox Communications, DISH,Frontier, Google, HP Inc., IBM, Intel Corp., Lumen, Mediacom, Meta Platforms, Microsoft Corp., Samsung, Sparklight, T-Mobile, Verizon,Windstream, and WOW!

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