MARS AUSTRALIA AND JAMES COOK UNIVERSITY SIGN COLLABORATIVE AGREEMENTTO SUPPORT REEF RESTORATION & TROPICAL ECOSYSTEM RESEARCH
7 January 2019: Mars Australia signed an agreement with James Cook University (JCU) today topartner on a variety of tropical research projects. These include coral reef restoration opportunities for
the Great Barrier Reef, cocoa pollination and next-generation productivity techniques to assist small
farming communities based in the Tropics.
The Agreement is the first of its kind for Mars in Australia and will see project teams from bothorganisations co-locate and collaborate both at JCU’s state-of-the-art research facilities at their Cairns
campus, and in Mars’ research sites and other locations across Indonesia.
A key priority for collaboration is further research on reef restoration, and the opportunity to trial acoral reef restoration technique in the Great Barrier Reef which Mars has pioneered over the last
decade off the coast of Sulawesi, Indonesia.
Developed in partnership with local communities and marine scientists, the Mars Assisted Reef
Restoration System (MARRS) is a simple, effective and scalable way to rebuild a coral reef, usingsand-coated steel structures known as ‘Spiders’ to provide a stable base for the coral fragments toregrow. To date, the MARRS program has rebuilt more than three hectares of reef in Indonesia,
making it one of the largest coral reef restoration programs in the world. The success of the program
has meant a similar opportunity now exists to explore coral reef restoration in Australia.
Family Board Director of Mars, Incorporated and Vice President – Sustainable Solutions, Frank Mars,
said: “As part of our Sustainable in a Generation Plan, Mars is focused on minimising our impact on
the planet and making a difference to people throughout our total value chain. One of the ways we aredoing this is by working with the communities where we operate to develop innovative ways to ensurecommunity farming is a sustainable and respected livelihood around the world.
“In JCU, Mars will be partnering with the world’s leading University based in the Tropics. I am excitedabout what this collaboration could mean for many of the communities that we work with around theworld, in particular Australia’s iconic Great Barrier Reef.”
JCU Vice Chancellor, Professor Sandra Harding, said: “JCU’s mission is to build a brighter future for
the Tropics worldwide, through graduates and research that make a difference. This agreement
signals the beginning of a partnership that we hope will grow to encompass our many areas ofcommon interest, including sustainable tropical agriculture and coral reef restoration.”“The Tropical zone is home to more than half of the world’s children and by 2050 more than half theworld’s total population will live here. We’re excited to work with Mars on projects that will benefit
Tropics people and environments.”
The partnership with JCU further builds on Mars’ network of higher education partners around theworld, including University of California Davis and the University of Reading in the UK.
-ENDS-

Media Enquiries:
Ian Schofield
0427 088 080
Ian.schofield@opragency.com.au
About Mars, Incorporated
Mars is a family-owned business with more than a century of history making diverse products andoffering services for people and the pets people love. With almost $35 billion in sales, the company isa global business that produces some of the world’s best-loved brands: M&M’s®, SNICKERS®,TWIX®, MILKY WAY®, DOVE®, PEDIGREE®, ROYAL CANIN®, WHISKAS®, EXTRA®, ORBIT®,
5™, SKITTLES®, UNCLE BEN’S®, and COCOAVIA®. Mars also provides veterinary health services
that include BANFIELD® Pet Hospitals, Blue Pearl®, VCA® and Pet Partners™. Headquartered in
McLean, VA, Mars operates in more than 80 countries.
To learn more about our Sustainable in a Generation Program, please see our website here.
With a history of over 100 years in Australia, our local Mars Australia business brings our well-lovedbrands to market with help of over 2,400 Associates. We are proud to have strong manufacturing
operations in Asquith, Ballarat, Bathurst, Wacol, Wodonga and Wyong, as well as commercial offices
in Sydney and Melbourne.
For more information about Mars, please visit www.mars.com. Join us on Facebook, Twitter,LinkedIn, Instagram and YouTube