Enhanced Health & Safety
Standards at Informa’s Eventsin a post-COVID-19 world

About Informa AllSecure
Informa AllSecure is Informa’s approach to enhanced health and safety
standards at our events following COVID-19.
Whether they are exhibitors, attendees, visitors, speakers or sponsors, our customers
come to events to connect, learn, know more and do
more business, effectively, safely and with confidence.
That’s why we have collaborated and co-ordinated with
our industry association partners including UFI, AEO
and SISO, industry peers including Reed Exhibitions
and Clarion, venue partners, suppliers andcontractors; as well as with a range of health,
government and local authorities, to develop the All
Secure best practice guidelines and standards thatraise the bar on delivering safe, hygienic, productive
and high-quality organised event experiences.
The All Secure standard is now being adopted by key stakeholders in the events industry
worldwide and will continue to be updated as new ideas emerge.
This booklet details Informa AllSecure, the adoption of the industry-wide standard for ourbusiness, including a commitment to ten key priorities across all Informa’s events, aswell as the fuller range of standards and recommendations that will be followed at our
events wherever applicable and possible.
In a post-COVID-19 environment, all Informa events will continue to prioritise thehealth and safety of Colleagues and Customers and, in the first instance, will be runin accordance with official government and local authority guidance, as well as any
venue or location-specific regulations.
Informa AllSecure adds a further layer of best practice standards and guidelines.
This comprehensive set of enhanced measures has been designed to provide Colleagues
and Customers with confidence that at any Informa event around the world, from aninternational exhibition to a local conference, we are striving to provide the highest
standards of safety, hygiene, cleanliness and quality.

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Informa AllSecure 10 Key Commitments
Cleaning & Hygiene:
1. Enhanced cleaning: All Informa events will undertake enhanced, deep cleaning before, during andafter our events, working with venue partners to ensure the highest standards of hygiene andcleanliness. This includes continuous sanitisation throughout the course of an event, with a focus on
high-touch areas such as door handles, restrooms and food and beverage areas.
2. Personal hygiene: All Informa events will provide additional hand washing facilities and handsanitising stations throughout the event space, encouraging all participants to regularly wash anddisinfect their hands.

Physical Distancing:
3. Non-contact registration: All Informa events will employ a system that facilitates non-contact
registration for participants, including the availability of online registration.
4. Physical contact: All Informa events will request that participants avoid physical contact, such as
handshakes and embraces, promoting alternative ways to greet business partners. The exchange ofprinted materials, such as business cards and sales brochures, will also be discouraged, with digitalalternatives recommended.
5. Physical distancing: All Informa events will maintain a density of participants in line with local
authority regulations and venue or other relevant guidance. This will be managed through one ormore control measures such as pre-show communications to participants, a one-way traffic system
around show floors, staggered entry times, on-site signage and floor markings and on-site social
distance ambassadors.
6. Food and beverage stations: All Informa event teams will work closely with venue partners to
employ the highest standard of food safety, minimising self-service buffets in favour of pre-packaged
food options. If any queuing is anticipated, social distancing will be maintained through the use offloor markings and relevant signage.

Protect & Detect:
7. Personal Protective Equipment (PPE): Participants at all Informa events will be asked to wear aface mask on entry. Further items of PPE, such as gloves and eye screens, will be used byparticipants and staff if appropriate, in line with local government and health authority advice.
8. First aid: All Informa events will have access to a qualified first aider and a separate quarantine area
if possible. Participants will be asked not to attend if they are feeling unwell, and teams will follow
local health authority guidance on detecting and managing anyone who displays symptoms of
COVID-19.
9. Screening: All Informa events will follow relevant health authority guidance on screening
participants. This may include checking the temperatures of everyone on entry, through thermalscanning or other screening processes.
10. Trace and contact: Should it be necessary, all Informa events will work with local authorities totrace and contact participants at our events, subject to local privacy regulations.

3Four Cornerstones of Informa AllSecure
The full range of AllSecure best practice guidelines and recommendations areorganised and detailed in four key areas. These four cornerstones covermeasures that can be applied during pre-event preparation, as part of theonsite activities and in post-event break-down.

PhysicalDistancing

Cleaning& Hygiene

Protect& DetectCommunications

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Physical Distancing
Under the Informa AllSecure standard, all Informa events will facilitate physicaldistancing through non-contact registration processes, discouraging the exchange ofprinted materials, encouraging alternative greetings, managing event density and flow
and procedures at food and beverage stations.
The wider range of Physical Distancing measures and guidelines detailed below
will also be applied wherever applicable and possible.

1. Managed Crowd Density•

Enabling physical distancing by maintaining a Crowd Density
Standard (CDS) that is in line with local authority regulations or
guidance•

This may be conducted through managing visitor numbers per area
and timeslot and by employing one or more of the distancing
measures set out in this section, including the use of social distanceambassadors

Crowd Density Standard

2. Effective Registration Processes•

Using effective non-contact or self-service registration processes tominimise queuing and physical contact and maximise participants’
time and ease•

Employing onsite digital registration and / or advance online
registration, which might include QR codes or digital credentials, andlimiting the use of physical lanyards and badges where possible

Non-Contact Registration

3. Phased & Controlled Entrance

Staggered Admission•

Phasing the entrance of attendees to the event to avoid
unnecessary queuing and distancing challenges•

This may be through providing designated visitor time slots throughthe day and pre-scheduled meetings through matchmaking tools,
creating a safer, more consistent and predictable flow of visitors for
exhibitors, and allowing visitors to better plan their meetings inadvance and maximise the use of time spent at the event54. Enhanced Audience Targeting

Enhanced quality ofvisitors•

Introducing greater scrutiny, pre-registration qualification andmatchmaking tools to improve the relevance of visitors to the event,based on exhibitor/delegate feedback•

Combined with other measures, enhance targeting will lower thedensity of attendees but retain the overall quality of the event

5. Heightened Flow and Floor Planning•

Introducing greater visitor flow and traffic management to avoid
unnecessary density and crowding challenges and avoid bottlenecks
and cross walking, with regular monitoring during the event•

This may include a one-way visitor flow or walking route according
to the venue•

Deploying clear signage and floor markings to indicate routes anddistances•

Aisle widths and / or the distances between booths may be
increased to maintain the ability to physically distance

Floor Planning

6. Managed Transportation

7.

•

Working with transportation partners to enable physical distancing
in shuttles between the venue, hotels and transportation hubs. This
may include reducing capacity and alternate-row seating•

Recommending alternate walking or cycling routes, and hotels
within walking distance where practical to reduce the use of sharedtransport•

Making transportation available at the right times to support phasedand controlled time slot attendance

Visitor Transportation

7. Enhanced Guidelines for Contractors

Set Up & Break Down•

Providing updated and enhanced guidelines for contractors, tosupport distancing and other recommended AllSecure measures as
they apply to setting up and breaking down events•

These may include distancing and hygiene around high touch areas,
shared equipment, team construction and exhibitor freight handling•Supporting and encouraging the use of reusable, modular standconstruction such as frame and fabric to reduce the density ofpeople onsite during set-up and break down and help make theconstruction phase more efficient68. Alternative Greetings

Eliminating Handshakes•

Requesting that participants avoid handshakes and embraces as
greetings and avoid sharing printed business cards•

Promoting appropriate alternative ways of greeting that avoid
physical contact

9. Adapted Conference Rooms & Sessions

Conference Rooms•

Revising seating arrangements and set up in conference andmeeting rooms, to enable greater space between seats•

Using hands-free technology in the room where possible, andavoiding the sharing of equipment•

Making sessions available digitally to ensure speakers reach a fullaudience and to enable all participants to take part

10. Enhanced Food & Beverage Arrangements•

Working with venue partners to enhance food safety, manage
queueing and enable distancing in serving and seating areas•

Minimising self-service buffets and the use of any shared utensils or
equipment to enhance food safety•

Providing food and drink options in sustainable closed containers or
pre-packaged using recyclable materials, and enabling pre-ordering
where possible to minimize waste and maximise time and comfort•

Encouraging card payments and avoiding cash payments where
possible to reduce contact

Food & Beverage

11. Managed Social Activities

Social Activities•

Applying distancing, density and physical contact measures to any
in-person social and networking focused activities such as awards•

Making public addresses and speeches available digitally ordelivering elements digitally rather than live onsite if possible

12. Informa Hygiene & Safety Expert•

Monitoring & Control

Establishing an Informa Hygiene and Safety Ambassador/Officer
for each event: a colleague from Informa’s operations team, trainedin the subject matter and up to date on the latest official guidance,
who is responsible for monitoring hygiene and cleaning, ensuring
AllSecure standards are followed, and sharing and continuously
improving practices

7Cleaning & Hygiene
Under the Informa AllSecure standard, all events will undertake enhanced deepcleaning before, during and after events, work with venue partners to ensure thehighest standards of hygiene and cleanliness, and provide hand washing and sanitisingfacilities to encourage strong personal hygiene.
The wider range of Cleaning & Hygiene measures and guidelines detailed below
will also be applied wherever applicable and possible.

1. Venue Hygiene & Cleaning•

Working with venue partners to deep clean the event location
before set-up and move-in, and again before the event opens

Venue Deep Cleaning

2. Visible & Enhanced Cleaning Regime

Cleaning Regime•

Working with venue partners to implement a visible, enhanced
cleaning regime, with increased focus on high touchpoint areas
including restrooms, food and beverage areas and help points•

Providing appropriate personal protective equipment to cleaners•

Where available, enhanced cleaning may include best-in-classelectrostatic cleaning methods

3. Stand & Booth Hygiene•

Working with exhibitors to ensure stands, booths and exhibits are
regularly disinfected throughout the event and providing guidelines
on how to do this•For hygiene reasons, working with exhibitors to avoid productsampling where feasible, and to replace the distribution of physicalpromotional materials with digital alternatives where possible

Stand Cleaning

4. Facilitating Good Personal Hygiene

Hand Sanitisers•

Making hand sanitiser stations readily available at key locations
around the venue, including restrooms, food and beverage
locations and conference rooms•

Encouraging regular hand washing and / or the use of effective
hand sanitiser through prominent onsite communications8

5. Enhanced Waste Management

Waste Management•

Collecting and removing waste receptacles more frequently during
events, and disinfecting them to a regular schedule•

Providing clearly identified waste receptacles for disposing of facemasks and other protective equipment, as well as additional
recycling points for food and beverage packaging if required

6. Managing Shared Equipment

Conference & Seminar
Rooms

•

Avoiding or replacing shared equipment in conference and meetingrooms, such as hand-held microphones, stationery and lecterns
where possible•

Disinfecting necessary shared equipment in these rooms, such as
microphones, between each use•

Increased cleaning schedule for conference rooms and all event
equipment, including audio and visual materials

7. Reviewing Air Filtration Standards•

With venue partners, reviewing the air filtration provided by current
heating, ventilation and air conditioning (HVAC) systems, including
the effectiveness of design, installation and maintenance, as part of
reducing exposure to any harmful particles

Venue Ambient
Environmental Controls

8. Pursuing External Accreditation

External Validation &Certification•

Pursuing locally credited external certification or validation of event
cleanliness and biorisk standards such as the GBAC STAR™
Accreditation•

Informa event colleagues also can enrol in the GBAC
Fundamentals Online Course for third-party training on infection
and contamination control best practices for infectious disease
outbreak situations

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Global Biorisk Advisory Council (GBAC) STAR™ Accreditation
Working with Informa’s partner ISSA, the worldwide cleaning industry association and
its GBAC division, events teams can seek third-party validation of event venue
cleanliness, hygiene and biorisk standards through the GBAC STAR™ facility
accreditation programme.
This accreditation incorporates Informa and our facilities and services partners.

Created specifically to help facilities prepare, respond, and recover frompandemics
Helps venues establish a comprehensive system of cleaning, disinfection,and infectious disease prevention
The Gold Standard for prepared facilities with 20 programme elements

Fundamentals Online Course training for facility cleaning service
providers10Protect & Detect
Under the Informa AllSecure standard, all events will follow relevant health authority
guidance on screening and work with local authorities to trace and contact attendees,
should it be necessary and subject to privacy regulations. Participants will be asked towear face masks and provided with access to a qualified first aider and quarantine area
where possible, to protect everyone attending the event.
The wider range of Protect & Detect measures and guidelines detailed below will
also be applied wherever applicable and possible.

1. Supporting Official Authorities

Trace and Contact•

Assisting the authorities in helping to trace and contact participants,
should it be necessary and where country laws allow, subject to local
privacy laws•

This may include encouraging participants to download and abide by
any government-sponsored tracing apps and helping authorities getin contact with participants by maintaining accurate and appropriate
contact details of attendees for as long as needed

2. Deploying Enhanced Screening

Infrared & Thermal
Imaging Temperature
Screening•

Deploying infrared and thermal imaging temperature screening atvenue entrances and advising participants accordingly•

Directing any participant with defined and detected COVID-19
symptoms (particularly fever) to a separate quarantine area andreferring the case to onsite or nearby local medical authorities forproper protocols and support•

Advising participants they should not attend if they are unwell, andpreventing any participants who are unwell from entering the event

3. Additional Protective Equipment

Personal Protective
Equipment•

Providing personal protective equipment including masks and gloves
to cleaning, medical, food and beverage and other key workers•

Installing sneeze guards in high-interaction areas to increase physicaldistance and separation, such as help desks, food or beverage
stations and security desks

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4. Using Face Coverings

Face Masks•

Asking all event participants to wear a face mask on entering theevent to prevent the spread of germs•

Making face masks available on entry to those who do not have them

5. Using Sneeze Guards•
Sneeze Guards

Using sneeze guards in all areas of interaction, including Help Desks,
food and beverage stations, security etc. This may also help preventthe spread of germs

6. Dedicated Quarantine Area

Quarantine Area•

Establishing a dedicated quarantine area, in co-ordination with venue
partners, for any participants reporting symptoms of COVID-19•

Documenting quarantine procedures and protocols, in collaboration
with local hospitals and medical authorities

7. Enhanced Medical Support

Enhanced First Aid &Medical Support•

Implementing enhanced onsite medical support in co-ordination withlocal authorities and local medical personnel.

•

This may include an increased number of first aid stations and clear
signage on where and how to seek expert medical attention in theevent of any illness

8. Engaging with local health authorities

Health Authority
Engagement•

Regularly engaging with local health authorities, facilitating the issuingof a multi-agency dynamic risk assessment in advance of the event,using up to date epidemiological inputs•

Sharing results with participants as part of risk awareness andpersonal confidence measures

9. Incident Response Readiness

Emergency Response•

Updating Event Incident Response Plans to include specific processes
for suspected and confirmed COVID-19 incidents•

Training Informa event teams on awareness of symptoms and theprotocols to follow

1210. Colleague Screening

Colleague COVID-19
Screening•

Encouraging onsite Informa colleagues to screen themselves for
COVID-19 symptoms (e.g. fever, sore throat, chills, cough) every day.

•

Symptomatic screening may be delivered through self-screening or
via testing where available

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Communication
Under the Informa AllSecure standard, all Cleaning & Hygiene, Physical Distancing
and Protect & Track measures will be supported by effective Communications toparticipants and all our event partners, onsite, and before and after the event, toensure awareness and enable preparedness and confidence.
The wider range of Communication measures and guidelines detailed below will
also be applied wherever applicable and possible.

1. Advance Information & Guidance

Pre-Show Messaging &Exhibitor Manuals•

Providing information on Informa AllSecure, the 10 Informa
AllSecure Commitments and the specific additional standards
being followed for the event before it starts, through channels
including the event website, app and digital mailings•

Updating Exhibitor Manuals, websites and other relevant
resources to include any Informa AllSecure standards the event isfollowing and what it means for how exhibitors should plan, set up
and operate, with guidance and details of where to go for questions

2. Mobile Messaging for Latest Updates•
Website, Apps, & SMS

Keeping event mobile apps and relevant websites up to date withthe latest information, and ensuring effective channels are in placefor delivering any urgent news (e.g. apps, email, SMS)

3. Enhanced Signage & Display•

Event Signage

Displaying prominent signage at the event to support relevant
AllSecure measures and why they are being taken, such as hygieneand distancing reminders, reminders of COVID-19 symptoms andhow to access onsite support

4. Regular Public Address Messaging•

Public Addresses

Sharing relevant information and reminders through regular public
address messaging and moderator or speaker remarks, including
guidance on hygiene and distancing, as well as how to access onsite
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Enquiries
Informa PLC
5 Howick Place
LondonSW1P 1WG+44 (0)20 7017 5000

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